I had the loveliest time shopping at Heidi Says today. Diane was very helpful and the selection was so fun. Lots of cashmere and cotton, and brands I love but rarely have the opportunity to shop in person. New fav shop on Fillmore!!! read more

"HeidiSays is taking over my street!" This is what my future sister-in-law screamed with glee when she first saw HeidiSays Casual. This was my first experience with HeidiSays, but apparently it was the grand opening of HeidiSays Casual. And I liked what I saw! Fabulous jeans- j brand and hudsons (just to name a few), comfy tees, and of course everyone needs $200 hoodies. If you've got some cash to burn on a few wardrobe basics HeidiSays is the place to go... read more

Heidi Says - Women's Clothing Near Me - San Francisco, California

I stopped by at the store today for the first time and found that they carry so many brands that I love... :). The ladies at the shop have a great taste and they really helped me with my purchase today. Will come again! read more

I can always tell walking into a chi-chi boutique within 10 seconds if I'm going to be there for long or if the people display a just too cooler/richer/better-than-thou vibe which makes me want to leave quickly. I was investigating Filmore Street one weekday afternoon when I saw "Heidi Says", went in to browse and the salesgirl at the time was actually quite nice. She was very helpful with picking out a pair of jeans (which along with bathing suit shopping can ALWAYS be a nightmare...) I saw quite a number of pieces which were fun yet professional enough to pull off for the office. I walked away with a great pair of jeans and if I'm in SF again, will shop here again. read more

+ + + + + Last visit landed me a Catherine Malandrino dress for 50% off retail. Props to Andrea and Nicky. Nicky held the dress for me longer than usual since my work schedule was not forgiving. Met Andrea when I picked it up. She has a great eye! I appreciate her honesty on how it appeared on me. Andrea has great suggestions too. I can see through a false rep any day. Great selections that day included a purple wool shift dress by Tory Burch ($425), grey silk dress by Malandrino, wool plaid trousers, Diane von Furstenberg dresses and coats. Trends and classics can be found by well known contemporary designers including Vera Wang, Nanette Lepore and Trina Turk. If you register in their system, you get discounts on your birthday. - - - - - Refunds allowed if purchased within 24 hours. Wish I knew about the sales but now that I've registered perhaps I'll be more on the ball than as of late. read more

I have to agree with Jessica W. about this place. Coming here makes me feel like I'm cheap or have low standards in clothing. It's just SO expeeeeensive! And it's fine to carry expensive clothing lines, but it's just not worth it to me. The brands are great, which is what caught my eye to begin with, but the selection of clothing from those brands is so-so. I always walk in excited and but leave with nothing. I don't think I'm overly picky, but this is just not my store. The store is clean and bright. Also, it's dog friendly. However, those things are not as important to me as the quality of the clothing. read more

Heidi Says... "I invited all your girls over - Trina, Tracey, Nanette, Milly, Rebecca" I Say... "Thank You" Heidi Says... "Look, just your size!" I Say "Wrap It Up, I"ll Take It" Heidi Says "Receipt with you or in the bag?" I Say "Um, well...actually...I was just going to wear my new shirt/dress/shoes/suit home right underneath the outfit that I came in with because in my house no shopping bag means no shopping and no shopping means a happy boyfriend who doesnt have to roll his eyes and ask just how many dresses does one person really NEED anyway" Heidi Says "Receipt? I ain't got no stinkin' receipt" Heidi Gets Me. And I dig her (and Tracey and Nanette and Rebecca and Milly and whoever else Heidi Says I should) read more

Don't come here often but it seems I always end up with something when I do... Last visit, picked up a Mackage leather jacket that is to die for - chic with a bit of rock n' roll feel yet feminine with the attached shawl. Also got an awesome tee with cut out at the shoulder and leather trim - simple but cool. Until the next visit... read more

They have some really nice collection of dresses by DVF, Robert Rodriguez, Charles Chang Lima and some pieces by Vera Wang! Lots of other tops and pieces by Theory, Ella Moss, Nanette Lapore. I'm eyeing this Ella Moss top, maybe I'll be back. :P There is also a sale rack and a shoe section in the back with Kors and Charles David collection. read more

There is something off about this place. Love the stuff, it all just needs to be a couple hundo cheaper. Maybe I need to adjust my taste? I always seem to grab the $600 sweater or dress?! I always thing I can find something here, I usually end up leaving with a tocca candle. I don't find the staff very friendly, esp. compare to other SF boutiques. Something NYC snotty about it. read more

Only drawback is that the store is small, but they can't help it. Always very helpful staff. When you tell them what you need, they go out of their way to show you what they have and continue to pull things that might be what you're looking for, but not in an overbearing way. I love that there are three stores all close to one another, all with their own theme. One casual, one high end, and one shoes. I also receive emailed from them when they have big sales or trunk sales which is very useful. These stores are a little pricey so if that's not what you're looking for, this might not be the right place for you. read more

Another cute little boutique on Fillmore -- designers include DVF, Robert Rodriguez, Theory, 3.1 Philip Lim, Catherine Malandrino, Vince, etc. I was lucky to find a pretty lavender Twelfth Street by Cynthia Vincent dress on sale and in my size! Yay! read more

When someone presses a fifty dollar gift certificate into you hand, as a thank you for being an avid Heidi Says shopper, I call that going above and beyond. Five stars like never before. I love my neighborhood boutique that waves to me when I walk in front of its store windows and chats with me when I come in to past time whenever I get locked out. read more

Very unique store, staff with honest opinions, Rebecca Taylor, Blue Jeanious, Blue Cult and great accessories to tie your whole outfit together. read more

You must be kidding me. In a down retail market, any shop that has insolent help is not doing themselves any favors!! The 2 women in the shop didn't even bother to say hello to me, and this was just Saturday and the weather was stunning. Get a life, sun usually improves moods and moral... Selection not so much, and for a shop that the avg. price of a dress on sale is $300.00, I'll shop at Bloomies instead and give them the commission. I will not be returning. read more

Attention Ella Moss lovers: 4 stars purely because of their wonderful selection of Ella Moss. This is a tiny little store on Filmore. They do have a decent selection of LAMade and Michael Star basics, along with a small selection of Sevens, Citizens, etc....But I come here to peruse the Ella Moss selection- I know that Nordys and Anthropologie sell the label as well, but this boutique has a better selection in my opinion. I just wish this store was bigger! read more

Great store with chic clothes that you cannot go wrong for casual or upscale clothes options.

Nice selection - roomy fitting rooms, I liked that a lot. The store is pretty and easy to move around in. I picked up some pants that will need tailoring and they also gave me a recommendation on that. I'm still hunting for a great tailor that can take in a waist for under $20 but I suppose I might then get what I pay for...suggestions anyone? Anyway- the pants I got are by Vince - some light olive chinos that are super soft and comfy and will be great to wear on the weekends but could be dressed up a little for dinner too. While boutiques are generally kind of pricey for me to be shopping in frequently, I will definitely make a stop in here whenever I get my hair done a few doors down at Posh Salon! read more

I love this store! Heidi Says Casual has a wide selection of brands that I love - Juicy, Theory, Ella Moss, Vince, and many more. I always find great basics here. The girls that work at the store are very helpful and honest. I was in a couple weeks ago and loved a particular shirt. They didn't have my size. Instead of telling me they didn't have the size, they offered to order it for me. I had it in my hands within two weeks. Great selection, great service. I'll be back again and again. read more

I visited this store about a week ago and purchased a $250 pair of jeans as well as a sweater which was on sale from upwards of $300 to around $150. After wearing the sweater for about 4 hours I noticed it started to unravel and almost snag allover the bust. The next day I immediately called Heidi Says explaining what happened, and asked if I could bring it in for a refund or store credit, because obviously the piece is defective. The woman who answered the phone was anything but helpful and basically told me I was out of luck because all sale items are final. This policy was not explained to me prior to the purchase. Even so, if an item completely falls apart within hours of wearing it, I feel the store should make an exception. I am very disappointed by the level of customer service. Now I am stuck with a $150 unwearable sweater! Very unfair. read more

Here is the thing with these "women's boutiques", as my friend Matt calls them. They're all the same concept - cute clothes, somewhat overpriced, stylish salespeople. I think that part of what differentiates them is how comfortable you feel while shopping in them. I love places where the salesgirls acknowledge that, yes, $300 is a lot to pay for a dress. Heidi Says seems like the opposite kind of place. The women (at least when I was in there) in there were nice...sort of. I definately got the impression that I wasn't really cool enough for their club, and I probably couldn't afford it anyway, so would I mind leaving? Cute clothes and I'll surely give it another chance but...Heidi says you'll likely find me at abigail morgan. read more

I visited Heidi Says today...and I was very sadly disappointed. I came into the store to check out the merchandise since I've heard a lot about it. I was "greeted" by a tall woman with dirty blonde hair in her 30s. Not only did she blatantly not shake my hand she treated me rudely with zero respect. I do not recommend this store. Sad representation of customer service. read more

you never seen so many cute outfit in one place. its $$$ but I got a gift certifcate is why I went in the 1st place & bought a cute dress w/ it and paid the diff. and never had so many complements after so now I go there once every four mothns or so. just got a pair of jeans i love in june more sales!!!! read more

I LOVE love love the Heidi Says trifecta! Between their shoe salon, casual store and collection boutique (all conveniently located within a couple of blocks of each other on Fillmore street) it's easy to stay well-heeled whether wine-tasting for the weekend or dressing to impress for a big client meeting. They have something chic for every occasion! The salesgirls are always super friendly and patient answering questions (of which I always have approximately a million before taking the plunge and making a purchase). Also, you get 15% off of a purchase from EACH of the three stores during your birthday month when you sign up for their email list, which is something you definitely don't find in other upscale boutiques or department stores in the area (and is definitely the kind of a break that a girl on a lean paycheck can appreciate!) read more

I'd been having a bad self esteem week and the girls in this store actually convinced me that I wear a size *smaller* than I'd previously thought. If they can keep making me believe, I'll be loyal forever and ever. read more

From Seattle, whenever I visit, I always cram some time in to shop at HeidiSays! This is by far, one of my favorite shops and I can always find something to wear. There are so many boutiques and department stores where everything starts to look the same. But at all 3 of the stores, I feel like someone with a great vision about how women want to dress is picking out the clothes. Some previous reviewers have said that the prices are outrageous...that's not the fault of the store...that's the brands that they carry. So, if it's not worth spending $300 on a sweater, then don't do it. Every time I've come in, I've found the salespeople to be friendly and working hard to help me make good choices. I love this place! read more

This is one of my favorite stores in the city! Great clothes and jewelry and fantastic staff. I always walk away with something beautiful and LOVE the service. The girls are helpful and honest. When something doesn't fit well or look good, they tell you so rather than convincing you to buy it. read more

One of my favorite Fillmore Street stops. All my favorite brands! Can always find something interesting. Perfect place to find a dress for a special occasion. Good jewelry selection as well. The staff is friendly and helpful, not snooty at all! They were out of my size in a Theory top I fell in love with. She said she'd see if they could get another one. Called me the next day when they got one in my size. read more

Sure, there are lots of boutiques that carry the same lines as HeidiSays. But something about this boutique stands out among the rest. First of all, they have a selection of Hollywould shoes...which is a big plus for me. This boutique is always stocked with a fabulous selection of items and a very friendly staff. 5+ stars! read more

I've been in this store at least a dozen times and not once does anyone acknowledge me. I'm always well dressed and seriously shopping, but because no one will even look up, I always leave. Sadly, I have given it its final chance. Message to shopgirls - lose the attitude! read more

When I walked in here the other afternoon, I was greeted with a genuine 'hello' and a smile. An introduction that made me somehow forget about my reservations shopping at a boutique with this ($$$) many dollar signs. I was then informed that all the sale items were an additional 20% off (goodbye remaining hesitations!). I found an adorable maxi dress, paired with a super cheap denim jacket from the second hand store down the street, and I am officially ready for summer. Alisa (sweet salesgirl) was really helpful, creative in her recommendations, and fashion-forward (as I am definitely not!). Way to go with the multitasking in a busy environment! read more

I would not reccomend Heidi Says. The lines they carry are nice but can be found at Nordstrom or any department store really across the country. The items they carry from each line are pretty mediocre as well. The point of shopping in a boutique is to buy something unique and special with exceptional service. Heidi Says does not offer either of these things so I don't really understand the point. I certainly don't understand why there need to be 3 on Fillmore. Heidi Says should really focus more on Quality not quantity. read more

This place has the most amazing selection of clothing in the city - 5 stars. I would call their style girly chic. They carry Trina Turk, LaRok, Diane Von Furstenberg, True Religion, etc.. They've also got the cutest decor and very friendly staff. Although, for some reason I have yet to find a sales staff that isn't blonde (what's up with that?)! I've bought a few things here, but not many mostly because of the sizing. They do carry normal sizes (I am a size 6-8). However, they only carry one in each size. I saw a LaRok top, but they only had it in size small (I needed a medium) and a Diane Von Furstenberg dress in a size 4 (I needed a 6). So, I came out empty handed. Good for my pocket book, I guess - minus 1 star for the sizes. read more

All the jeans, tees, hoodies, and accessories from HeidiSays have their own room now in a new space a couple of doors down. Tons of cute tees (super soft comfy Zooey, James Perse), cashmere hoodies, lotsa jeans (Citizens, True Religion, Hudson) and little accessories, jewelry, candles (mmm my apartment smells like thistle now)...Heidi makes shopping so easy... read more

by far the best specialty boutique in town, Heidi Says brings SF fashion to a cosmopolitan level like no other. Labels like Robert Roderiquez, Andrew Marc, True Religion, Catherine Manandrino, 12th Street by Cynthia Vincent...the list goes on....are expertly mixed together, therein, providing uber style for the consumate fashionista. Heidi makes smiles as she is the best at keeping her selection unique, hip, and perfectly sophisticated. plus, they teamed up with the new online fashion mag - Glam.com- who are bringing even more glorious designer access to the ladies. beware, however, as an afternoon at H.S. might break your Amex limits. the upside to that is it will never break your heart. read more

Fun boutique, but clothes too cramped on rack and height a little unwieldy. Service hit or miss. Prices high, but hey this is Ms. PacMan's Heights-dawg, yelp it. read more

It's an interesting question: If I had to buy my entire wardrobe from one store... I would have to say Heidi Says. They have my Rock & Republic jeans (essential for tall girls), sleek separates from Theory, adorable girly clothes from Rebecca Taylor, Milly and Tocca -- and much more. Plus, visiting the store is like hanging out with your girlfriends because of the incredibly friendly shop ladies. Check out the cute new bikinis in for summer! read more

One of my very favorite places to shop. Lots of Nanette, lots of Rebecca Taylor, lots of Trina Turk. It's fabulous.

Adorable selection of high quality and amazing clothing. Definitely the place to go if you want to have that cutting edge yet not too wild look. Fabulous selection of jeans as well as very helpful and cool staff. read more

Very much my type of store. Great brands and a very nice little boutique. I am guessing that service is hit or miss based on some of these reviews, however, I have never had a bad experience here. Prices are high but that is to be expected. I definitely recommend checking it out at least once. Great Pacific Heights boutique. read more