Really nice well designed and well kept store. I dropped in a few times during December & January, didn't end up buying anything mostly due to the price range but I appreciated some of the retail fundamentals.
I think they're the best designed, best merchandised and most shoppable apparel store in the mall (compared to American Eagle, H&M & Old Navy). The planners spaced it out nicely, room to move around, racks & tables not overstuffed like the others, and the staff have executed it well. Also very clean, the salespeople are always accessible (without hovering) and are always behaving professionally.
As for the corporate pricing decisions... that's another matter. $108 for a paper-thin vest with no closable pockets? I think somebody's been hitting that legal weed a little too hard! Even at 50% off during Boxing Week, that's too much. Competitors had basically same product (with an inside pocket!) in the $29-$40 range and a Joe Fresh is $24.99. This is a $30 item and no amount of "branding" will sell it to me for more. There are other examples of such pricing.
But really nice store though, I would recommend for those who have a more casual relationship with their money. read more