I always like supporting small business and this one is local to my stomping grounds in South Bay,…read moretoo. I came across them at a hotel in the area that carry local brands in their store. I scored the v-neck pullover that feels like butter. Seriously, it's really soft and works well for those evenings at the beach, where a hoodie is too much. Even their customer service is good - I had a question about care and they responded on a weekend (and it was a real person). I just ordered some shorts and a t-shirt and will now make Fundamental Coast part of my fashion rotation (ha!). Good, quality, local, small business with good customer service. I love that. Get yourself some now.

From the owner: Hermosa Beach Grand Store Opening. Come check out Fundamental Coast!read more

THE GREAT: I am very into consignment stores and I know my brands etc. This place floors me with…read moretheir product. I cannot get over some of the designer items I have found here at outrageous prices. I feel like I'm a winner every time I come here because I get beautiful pieces as such great prices. THE NOT SO GREAT: Selling. Their process must be working because their inventory is outstanding. But it's not great to sell here. They take little and the money they give you doesn't cover the gas cost to get there. A waste. Bring your stuff across the street to Uptown Cheapskate (who's shopping experience is...gritty, not in a good way) or up to Crossroads Culver City (the best of the best, in my opinion). Pants. How are the pants and denim organized? Un-discernable. Any method other than organizing by size is laughable. I don't even look at pants here ever because who has time to search for the size tags? Request to management: organize by size and watch how much quicker you move pants!

I went to 2nd Street to sell some clothes, and they do things a little differently. Usually when…read moreyou sell clothes, you get the option of cash or store credit. The only option here was cash. This was also the lowest I've ever been offered for clothes. Places like Plato's Closet, Buffalo Exchange, and Uptown Cheapskate give you way more for your items. They had a $1 pile, meaning items they were willing to pay me one dollar for. And then they had a 10‑cent pile, meaning they were willing to pay me ten cents for certain items. Yes, ten cents. For 10/12 pieces, they offered me around $6.30. It was laughable. Actually laughable. So if you're looking to sell your items for dirt cheap, this is the place. On a lighter note, they did have a lot of nice things for sale; secondhand, some new, some designer, really great quality pieces at good prices. I got a really nice pair of green cargo pants for $12. I recommend for shopping NOT selling.

Grizzzly loses a star for continually breathing down my neck every. single. time. I'm in there. It…read moremakes me SO uncomfortable at this point, that I'm afraid to try anything on for fear they'll think I'm stuffing something in my handbag. I took a friend who was in town visiting and she even noted (without my warning) she felt like she was being watched. A few *Important* notes for the ladies of Grizzzly: 1. I'm a local and I completely support local businesses! 2. I have NEVER shoplifted and I have no intentions of doing so either! 3. I've been in your store over a dozen times. You think by now, you would recognize me! Please get it together because I really, really, really love your shop!

Was looking for Birkenstocks at the local South Bay Malls and no one had them. So searched for…read morelocations on the Birkenstock locator website and found a few that had only two styles. So Grizzzly Clothing pop up on the locator as well and I headed there from Hawthorne and sure enough found a several styles in stock. This place in Hermosa Beach has an awesome vibe of men and women's clothing. I definitely will be going back. Thanks for the great customer service.

I went into Alo Yoga today, and for the most part, my shopping experience was pleasant... until I…read moregot to checkout. Now this is a pretty expensive store for yoga gear, so I walked in expecting a certain level of professionalism and a pleasant experience from start to finish. The cashier, though, had that kind of energy where she was both rude and nice at the same time--if that even makes sense. It was like, polite on the surface, but underneath it felt like, "Ugh... really?" I asked a few simple questions and she seemed a bit annoyed, and when I asked for tissue paper, she gave it to me--but the way she put it in the bag? You could feel the attitude behind it. It's funny how one small interaction at the end can shift the whole experience. When you're paying premium prices, you expect a premium experience--and that part just didn't match.

My Experience with Alo Yoga's Rewards Program and Customer Service…read more I have been a loyal Alo Yoga customer for years and have spent a significant amount of money supporting this brand. Throughout that time, I participated in their rewards program with the understanding that my purchases would allow me to earn points that could later be redeemed for rewards. For several months, I repeatedly checked the rewards section to use the points I had earned, but there were never any meaningful rewards available. I have screenshots documenting that I consistently checked and found no available options. When I contacted customer service, I explained that my concern was not about receiving a discount or a special offer. The issue is that these were rewards I earned through my own purchases and loyalty to the company. I was not asking for a favor or compensation -- I was asking for access to the benefits I earned. Unfortunately, my experience with customer service was extremely disappointing. Instead of addressing the lack of availability and the customer experience issue, I repeatedly received responses referring to terms and conditions and was offered a discount code. A 10% discount does not reflect the value of the purchases and loyalty I have provided over the years, nor does it resolve the issue. I believe customers should be able to trust that loyalty programs provide real and accessible benefits. My concern is the lack of transparency and the feeling that the rewards program was promoted without a realistic opportunity for customers to use the points they earned. After this experience, I no longer feel comfortable supporting the brand. I am sharing my experience so other customers can be aware of what happened and make informed decisions. I hope Alo Yoga takes customer feedback seriously and improves the transparency and accessibility of its rewards program.

I had an out-of-state friend in town who wanted to go thrifting so after following Atomic Junk's…read moresocial media for years, scanning and dreaming about all of the cool stuff they offer, we went in. This is more of a retro vintage store and what makes this place different is that they don't just collect donations, the owner actually hits the road sometimes and brings back really cool finds from other areas. There are a ton of really stylish, funky, colorful artsy pieces to bring flair to your life or you! There are tons of goodies to help you communicate your vibe! I love stepping into the store getting lost in the retro gems mixed with the nostalgic inner child funtastic finds! They also had some sunny yard artwork outside! I can't wait to go back!

This is such a fun shop with so many unique and interesting items -- I truly enjoyed browsing and…read morehad an armful of pieces I was excited to purchase. Unfortunately, the checkout experience left me feeling disappointed. A couple prices being adjusted on the spot is understandable, but having tags removed and being quoted significantly higher prices felt uncomfortable and unexpected. One used purse was priced close to (or above) what I could purchase it for new at a regular retail store, and it wasn't a vintage item. It genuinely hurt to leave the items behind because I loved what I found. I just couldn't move forward with pricing that felt inconsistent. I hope the shop can work toward more transparent pricing, as it really is a lovely space with so much potential.

I love this store! Their clothes are organic and made in Los Angeles! Super cute and comfy kid's…read moreand women's clothing, toys and home/kitchen stuff etc. I highly recommend if you are into the natural/sustainable living or looking for adorable baby gifts!

From the owner: Our vision is to always consider the world around us, and strive to create an atmosphere that…read morefocuses on our environment and humankind. Consciously mastering comfort and style with sustainable measures is our purpose, while creating beautiful garments of meticulous fit and quality. Go Gently Nation stands behind every garment we create and are committed to using only organic and sustainable fabrics, recycled paper hang tags, certified water-based inks, low impact dyes, recycled fabric remnants and numerous eco-business practices. Coupled with our passion for developing eco-friendly goods is our continuous commitment to producing 100% of our garments ethically in a kind manner in the USA, right here at home in Los Angeles, CA.

I went to Hermosa Beach for a walk and found this shop. They have a great selection of jewelry and…read moreI got my first Hoorsenbuhs ring. I have never seen this brand in south bay, it worth driving here. And the staff was very kind and friendly, I enjoyed talking with her! I definitely visit this store again :)

I went to wait for my ToGo order. I didn't intend to buy anything, but I found Helen Kaminski's…read morebags and hats very cute, so I bought a hat. The organic skirt was also very cute and I almost bought it, but it was over my budget and I gave up. But I think the Helen Kaminski hat will come in handy this summer!