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Euro Cycle Sonoma

3.5 (156 reviews)

Services - Euro Cycle Sonoma

Motorcycle repair

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David S.

I purchased my bike from them a few months back. The experience was amazingly good, no pressure, they found my bike and had it shipped. Very happy.... Part II I had fall on the bike broke some stuff Kyle at the parts department was fast, knowledgeable and very helpful, getting all the parts I needed "Great job Kyle"

Caitlyn M.

These guys set me up with a sweet Royal Enfield cafe racer! It was easy to deal with them, felt like a very low pressure experience. They have a good selection and were friendly. Love my new bike and feel comfortable doing further business with 'em.

the $4,500 trade in offer was... insufficient
Dru K.

Did not end up doing business with them, but I thought my experience might be useful for others that are looking into this company. Feels a bit predatory. First found a bike that was about $1.5k less than my current blue book, pinged them off their Facebook ad for buy/sell/trade to see about trading and was contacted back in a few days. Then it started to get weird. The bike was actually in another state, but they could ship it here. I'm fine with that, cost was reasonable... but hold on. After I give the okay, the bike is not actually available. It's now "waiting for parts." What parts? What's the repair? Is it anything serious? No answers were available. Days later, at the end of the process, and they still haven't updated me on the nature of these mysterious parts, or timing on availability. But ok, I'm patient, let's talk about the trade-in in the meantime. They offered me $4,500 for a bike that you can't find anywhere for less than $7k. That's crazy low. Insultingly low. I thought maybe it was a beginning of negotiations, but nope, that's their offer. "That's what these bikes are going for on Cycle Trader," they say. What? I'm on there. I can't find a single instance of my bike for less than $6,999. I get that you can't offer *that* but don't lie about seeing the bike for cheaper than it is. In talking to Derek, I'm told they found some other versions of my bike (but not my version) for around their figure. Look man, let's haggle or whatever, but don't lie about seeing my bike for less, then pivot to "oh it wasn't your bike - but sort of was - so we used that." These are motorcycles, the bells and whistles make a difference (and that's why the prices are different). So now, there's still no update on the mystery "parts" on the bike in the ad, and I've been offered over two thousand dollars less than my current bike sells for elsewhere? Nah. I'm out. Definitely get second opinions before trading in anything. And beware of this company in general.

2023 Aprilia RS660 fresh from dealer before mods
Hunter T.

10/10 dealership. Came in after finding out they had the bike I wanted in stock on the show room floor (2023 Aprilia RS660). They stayed several hours late after closing working on the purchasing paperwork with me, provided tips and advice on riding the sports bike, allowed me to keep my vehicle there safely while transporting the motorcycle, and since I was using the bike as a daily I racked up 1200 miles in a couple days/weeks and needed the first service completed. Instead of waiting several weeks they squeezed me in within a couple of days. Absolutely fantastic team between the manager and service department. Highly recommend this dealer to anyone looking for a new bike or needing some help getting pointed in the right direction.

BMW RnineT Option 719
Lanae M.

Jeremy went above and beyond with spending his time introducing us new riders to the motorcycle world and explaining what the specs were for our ride. He made our day with cracking jokes and making the application process less painless - we feel like we've made a new friend and can't wait to come back and visit for our next motorcycle and gear. He'll be the first person we mention anytime anyone needs a referral! Jeremy's your guy

Rides
Tom T.

I will ride as far as I can from euro cycle. Absolutely the worst customer service I've had. They only want your money.

seven a.

Never thought I'd be able to afford an R18, but Emily and crew made it possible for me. I live in San Mateo, but Emily made it worth the 2 hour drive. Sale was a quick, easy and accommodating!

First day at work
Tiffanie A.

This was literally one of the best days of my life. So cliché. I know. But I had absolutely no regrets tossing money down for my bike. I didn't feel like they were trying to play me or because I'm a girl they'll get a quick deal. Both Zach and David were awesome. It was a fun inviting environment when I got there. My bike was literally right in the front display area. I fell even more in love. I had been in contact with them to make sure the bike was still there before I made the over 2hr trek to get it. So worth every mile. I have an mv dealer close to me. But I'm going to drive out there just because of this experience. I liked the way I was treated and the facility. If you want a nice bike. Seriously come here. They were awesome and made sure I got the best service before I left. So it didn't matter if it was before or after the sale. They were still the same people. We even hung back after closing and talked about bikes since I had gotten there close to closing. I am 100% happy with no regrets on what was sold to me. I was able to achieve owning my dream bike. All thanks to them. I appreciate it. It was the best experience buying something large I've ever had. It was literally the best day ever. So worth riding home in the cold haha. You can tell how happy I am with all the pictures. I will definitely be going back for service. I'm at over 200miles already. Oops. Haha. I got a beautiful bike and a friendly place to bring my bike to. Hopefully they'll have coffee next time. Lol

Mike S.

I just got my Zero Cycle DS and absolutely love it. Emily was incredibly helpful with arranging all the accessories I needed and we had a great test ride. Jeremy handled the financing end and greatly helpful and efficient with working out the details. Super friendly and chill staff, great vibe. This bike is a dream come true for me. Thanks again!

Exactly LIKE the bike EURO CYCLE COULD have sold if they actually wanted to sell bikes

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2 years ago

Carlton was absolutely amazing at answering our questions and making us feel comfortable and welcome! Outstanding service!

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4 years ago

Emily and Jeremy were a pleasure to work with. No pressure sale and great trade-in value for my old bike. Thanks!

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Euro Cycle Sonoma - motorcycledealers - Updated May 2026

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