Love this store. We just stopped in there to check out the end of the ski season deals. We left…read morewith so much more. Chris in the ski area was helpful sharing his knowledge of skin classic skiis, NNN bindings for skate skiing & fishing boat options (kayak vs canoe). My friend recently got her ski Boots stretched which is a service that is hard to find. They also waxed our skiis at a reasonable cost along with superior quality. Stop in and enjoy there assorted sport options, including fat bikes & hunting supplies with great service & knowledge.

I want to do a big shout out to Brian who let me know about a recall on a piece of my bike rake…read more(that I was not aware of). He completed the warranty information and ordered the part so that it could be replaced while I was still in town. GREAT CUSTOMER SERVICE.

WOW - went in to get my son's new reel set up with new line (*I know very little about fishing) and…read morethis business renewed my faith in customer service and people who REALLY care. Tucker took the absolute best care of us, taught me how to tie on my son's hook, and made recommendations on the best set-up for what we were trying to do. I cannot sing the praises about how awesome this place is and will make sure anytime we need help with fishing this is the ONLY place we visit. From one business owner to another, keep doing things exactly like you are- we appreciate you and the wonderful employees you have taking such good care of your customers.

Over the past three years, I have been a repeat customer of this shop, booking more than a dozen…read moreguided fishing trips at $500 per day. Unfortunately, I have been consistently disappointed--not primarily because the fish weren't always biting, but due to multiple unprofessional issues with the guides. Key problems I've experienced include guides arriving late to the meeting point, a lack of basic familiarity with the lake, and smoking on the boat. On our most recent trip with guide Fred Palermo, he took over an hour to reach the fishing spot. In a standard boat with a 15-horsepower motor, the same distance should have taken no more than 30 minutes. It was obvious he was deliberately stalling to eat into my paid time. At this price point, customers deserve punctual, knowledgeable, and professional service. I will not be returning and cannot recommend this shop for guided trips.

Love this store! We are so fortunate to have a shop of this calibre in Minocqua. They have a…read morereally unique selection -- better quality and more stylish than most stores carry. Yet they understand the Northwoods vibe. The owner and staff are sweet.

You know, what a really poor experience I had yesterday. I walked in sometime around noon to no…read moregreeting, smile or interaction whatsoever. A couple were in there and I overheard them talking about how unfriendly the store felt. I tried to not allow that to effect me too much but when I walled past the counter to the back of the store, a brunette lady was working there and never even looked at me. Not like she was busy, just us 3 in store. She couldn't have missed me 5 feet from her but never bothered to look up at me. I don't care what they sell, I am not going to shop in a place like this.

Really nice experience at this clothing shop. We were looking for some jackets as the weather was…read moregetting colder in Wisconsin. We found some awesome sales for a Billa Bong sweat jacket as well as another hooded jacket. Both are awesome and were a great deal. The associates were friendly and the store is very well stocked.

Great selection. Excellent service. Staff overheard my three year old asking for a band aid and…read morejumped to get her one. Love their floating sunglasses in bright colors!

I was so sorry to learn of Chuck's passing and my condolences to his family and friends. Thier may…read morebe no connection but the passing of his wonderful dog "2" must have been terribly hard on him. The place still has the best nightcrawlers in Wisconsin but the place will never be the same for me without those two.

A one-stop shop for all your fishing needs up in Wisconsin's Northwoods. Load up on bait, tackle,…read moregear, live bait and even a fishing license if you don't already have one. This is a mom-and-pop shop run by the friendliest husband and wife duo with an incredibly rich knowledge of the surrounding waters/area so don't hesitate to ask them for prime fishing spot location recommendations, bait and tackle recommendations and more. There are maps at the check out counter of the local waters that you can take pictures of and some annual, paper fishing guidebooks published by WI DNR available for free as well.

After forty some years, this wonderful shop will be closing. For years I had shopped for special…read moreChristmas gifts and always found the right one. Retirement for this young at heart man is well deserved.

The selection is awesome and I usually find something to purchase. The store owners are sometimes…read moreunfriendly but they are not rude.

I am a watercolor artist and buy some supplies for my work. If I can't find something, there is…read morealways someone that can help find the items. Also, custom frames and nameplates are very reasonable and always receive excellent service! Very helpful, professional and friendly. Also, I love the fabric department and many other craft items. If you are up from the northwoods, you should be aware of all businesses, including restaurants sometimes have a hard time hiring people. Again, I have not had problems finding help at this location.

5 people in line with full baskets. Only 1 register open doing sales and returns. 3 employees…read morenearby doing price tagging and chatting. No intention of opening a second register. Horrible service

This is a great TJ Maxx that opened earlier this summer. It's very clean, new, well-organized, and…read morenicely stocked with a lot of goodies and treasures. We both 'got our Maxx on' and we were both successful in finding some treasures to take home. Awesome deals as well..