1. Chico Shoreline Marine

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Chico, CA

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Chico Shoreline Marine

3.5 (2 reviews)

Services - Chico Shoreline Marine

Boat dealers

Boat repair

Boat parts and supplies

Chico Shoreline Marine Photos

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1 year ago

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1 year ago

Always a great experience and great customer service. Highly recommend going to shoreline

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Wilson's Paradise Marine

Wilson's Paradise Marine

(6 reviews)

$

Over 40 years of service and outstanding work! Integrity, Honesty, and they stand behind their…read morework. They look out for YOU as the customer even if it is not what you want to 'hear' (the bad news)...the good news is WPM is a great 'marine doctor' that can practically repair or replace what has been broke or has been lost. Craig and his team do an OUTSTANDING JOB for all customers to see where the root of the problem happened (e.g. Review of old parts after repairs). This is what I call old school customer service when you show me what you replaced and what was broke...taking the time and explaining. Thank you WPM!! And Thank you to Ms. Donna!! Her customer service is genuine and so sincere!! Your skills and knowledge with the shop are invaluable!!! There isn't enough good things to say about WPM!

I have dealt with Wilson's Paradise Marine a total of three times now and the service is…read morestupendous! They're so unbelievably thorough and by "They are" I'm being inclusive of the company in it's entirety. My most recent visit was because I was buying a boat on Craigslist and they did a full diagnostics (plus "everything under the hood") on the boat. They where so inclusive with myself the buyer and also the seller. W.P.M insured we both had all the details so we could come to an informed decision. They'd been extremely fair and everyone I spoke with was brilliant with every and any question or concern myself and the seller had with the boat, being a 2000 Nitro. The answers from Mike and Craig where so intricate and complex in the magnitude of there astounding knowledge but if I gave the smallest hint of not understanding they would more than take the time to explain it, Mike especially. The pricing was economical and for the amount of care and consideration for your vessel "worth every penny" in every sense of the phrase. Places I've gone in the past have made me feel like if I even sought out the thought of a question that they where being interrogated! Wilson's though the honest and best way to sum it up is they made me feel my time, money, and vessel is as valuable as there own. Every time I go there it's just an enjoyable experience. I know myself, my wallet, and my boat are in the best hands in Northern California.

Harrison's Marine & RV - Part they broke during a water pump installation, worst experience

Harrison's Marine & RV

(54 reviews)

Everything went well! Bill Tobis was great. Professional, pleasant and full of information. We are…read morevery pleased with our experience at Harrison's Marine! Definitely would recommend them!

Disappointed. Not with the Mercury Motor we bought but…read morewith some of the personnel. Let me explain: We met their sales manager Bill Tobias last August with a plan to purchase a new 115hp Mercury outboard. Seemed like a nice guy. Responsive and enthusiastic. Decided to postpone till early in 2026. Called in early February. All good. We put down a deposit ($2k ... not small) to get the process moving. We gave specific timelines and, though earlier than expected, it worked OK. Still good. Did all the financing with Marisa Frank. She was excellent all the way through even apologized for some little things the finance company called for late. She was very professional. Motor installed. Seemed great. When we left the boat, I asked them to "please charge both my batteries AND grease my trailer wheel bearings!" (Common procedure with boats). I was told no problem and Marisa even noted it on our service chart. After a couple days we were notified the boat was ready. We drove up (200 miles) to pick it up. Stayed the night to be there in the morning. Got there and boat was ready. Then we learned of some options no one mentioned earlier and expressed our interest. They were able to add the option curbside and we took the boat. As we mentioned to them prior to giving them the boat FOR the install, we weren't ready to put the boat in our slip at the lake, so it was going back into our storage facility. No problems were anticipated. 2 weeks later we went back to get the boat. We picked it up from storage, prepped it, hauled it to the lake, and went down the ramp. Dipped her in ... turned the key ... nothing. Tried all the tricks. Nada!! Batteries both dead. Called Harrison's and spoke to Bill Tobias. Guess what the first thing he asked? "How old are your batteries?!" Not ... OMG, I'm sorry. Bring it in and we'll take care of it. Nope! "YOU DID SOMETHING WRONG!!!" "IT'S NOT OUR FAULT!!!" We'd just spent well over $15,000 with them. That may not be a lot to them but it is to us!!! Now, the icing on the cake!!! We pull the boat up the ramp. Haul it back to their shop. I walk in the door. No, I'm not happy but I'm not screaming or cursing. Marisa AND Mr. T are both at the counter and both on the phone with different customers. Marisa acknowledges me. Be right with you. Bill ... nothing. No eye contact. No head nod. Nothing ... kinda like the batteries. Marisa finishes first. How can I help you she asks. (Now, remember, we called in from the lake 15 min earlier and talked to Bill Tobias. The Bill Tobias, still on the phone, 5ft away from me and now ignoring me). I tell Marissa what happened. Guess what's the first thing she says, "I'm sorry this happened and I remember you asking us to do that!" At about this moment, Mr. Tobias finishes his call. Gets up. Walks by me and ... absolutely nothing. Am I crazy to be absolutely pissed at this? I'm not even angry about the inconvenience we were caused ... just this miserable failure at basic, common courtesy!! So unprofessional. I highly commend Harrison Marine's Marissa Frank for her exceptional customer service AND using her talents immediately!! for Marisa. I tried to find an owner or GM or ??? but apparently one doesn't exist so, bo where to voice me displeasure in house. Just a suggestion from someone who spent a great deal of their working life in customer service ... always lead with "I'm so sorry this happened to you and the inconvenience caused! Let's see what I can do to solve this problem!" Everyone backs off to that statement. Anything less and the fight is on. Too bad ... I was hopeful!!

Shasta Inboards

Shasta Inboards

(5 reviews)

I purchased my 1995 bayliner here. It was a return and sold new for 17,000. I was able to purchase…read moreit for 10,000. It had minor carburetor trouble which they repaired that same day. I had it 15 years with no problems. Then a drive bearing went out. Only because I forgot to pull the plug and boat filled with rain. They repair it for 600.00. Insurance company said they didn't cover boats that sank on dry land lol. It has now been 20 years and because of a outdrive leak the outdrive needs repair. Guess who I am taking it to! But first I am giving them first shot at selling me a pontoon boat. Thanks Shasta Inboards.

After a long boating season, my poor boat needed help. I have had numerous poor experiences with…read morethe Mastercraft dealer in town, and had in the past had positive dealings with Shasta Inboards. $1,090 later, I go to take the boat out, and they have removed the drain plug from the rear, not replaced it, and it is nowhere to be found. Not trusting that they wouldn't have removed the middle t-handled plug, I unsnapped the carpet to remove the center bilge access and they had cross-threaded it in trying to put it back and and jammed it. Cannot open it. No idea if the center drain plug is in or not. It is 101 degrees outside, a Sunday, and I cannot take my boat out, am out $1090 and have ZERO confidence that any of the work was done right. It makes me sad, there is nowhere to take a boat to have it worked on in Redding. I suppose there are so many boaters and so few places to have them worked on that any kind of service is accepted. Right now I just want to sell my boat, this is too much work and too depressing.

Chico Shoreline Marine - boatdealers - Updated October 2026

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