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    Boux Avenue

    5.0 (1 review)
    PriceyLingerie, Swimwear
    Closed 9:00 am - 6:00 pm

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    14 years ago

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    Bravissimo

    Bravissimo

    4.2(19 reviews)
    0.3 miCity Centre, Merchant City
    £££

    Bravissimo sells underwear for those ladies blessed in the old rack department. A big chest can…read moresometimes feel liek a curse, though and some good bra engineering can work wonders. I just fit in at the small end of Bravissimo's scale, being fairly slim, but with a proportionally large cest (sigh...it's a hard life) so I find some of their bras a bit too extremely controlling for me. During the summer, they do a range of supportive-but-still-cool swimwear, and a small range of clothes for those of us that have that annoying gaping shirt buttons problem. Sorted.

    Being a maiden of the ample-bosomed persuasion, it is so hard to get a bra that actually fits…read moreproperly let alone a nice one! For years, I've had to go for plain ones because the other option was full cup granny bras. Horrifying! Lingerie shopping has often been a vastly traumatising experience, best avoided until absolutely necessary. And then Bravissimo opened up and the world was a brighter, lacier place! Not only were they able to size me properly and fit me with the first comfortable bra I can remember wearing since puberty, but they actually have a nice and colourful selection! Amazing! Unfortunately once you get to anything above a C-cup, braziers don't come cheap. They start at about £20, but tend to average around £30 - £40. Sad for the budget, but you do pay for quality (gone are the days when Debenhams bras would burst and stab me with underwire). Bravissimo have their own line of lingerie, but also have stock from designers such as Masquerade who make some very pretty bras and knickers. The service level from the ladies in this shop is just amazing. You can make an appointment for a fitting, so you are rarely kept waiting. Even if you just want to be seen to as soon as possible, they always give you waiting times, and there are plenty of comfy seats while you wait. The fitter will ask you what style and colour you're looking for, and will bring back a selection after the initial sizing to try on. It's always reassuring that they bring back more than one size in the different styles, as manufacturers seem to differ in their measurements. Additionally, the fitters really put you at ease, and always ask if you want them to leave the room while you change bra. Some other places can leave you feeling a wee bit awkward. I've been frequenting this shop since it opened, and with this level of service and good selection, it's unsurprising that they'll continue to see me come through their doors (hopefully) for years to come. If you've ever had trouble with your undergarments, these ladies can sort you out!

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    Bravissimo
    Bravissimo
    Bravissimo

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    Odyssey Boutique - Mimi Holliday Lingerie at Odyssey Boutique.

    Odyssey Boutique

    4.3(8 reviews)
    40.6 miWest End
    ££££

    I first came across this boutique after the recent Yelp event (which was extremely fun and…read morefabulous!) and, after having a wee trial of their 'Hot Wax' waxing system, I decide to pay them another visit for a spot of pampering and de-fuzzing! I was extremely well looked after from the minute I arrived, and the salon room was clean, well decorated and very relaxing! Now, I will not go into details about the actual treatment (there are some aspects of girly grooming that really need to remain a secret!) but the hot wax felt strangely nice, and while it wasn't entirely pain-less, it was certainly nicer than my past waxing experiences! After my treatment I was given after-care advice, and they followed up with an e-mail to make sure I knew what I was doing. I liked it so much I booked my return visit on the spot! In addition to the pampering side, the Boutique also has a wonderful lingerie/swimwear shop, and carries a range of very beautifully designed 'toys' which would look more at home on a stylish coffee table, than in the bottom drawer of you bedside table! The lingerie, products and salon treatments are more expensive than I would normally pay, however, the warmth, friendliness and professionalism of the staff and general gorgeousness of the Boutique will keep me coming back again and again!

    I love Odyssey Boutique. I do like a wander in the West End Village and I always pop in to see…read morewhat's new. This is seriously gorgeous lingerie and they are high end labels: Pleasure State, Stella McCartney, Fauve, Mimi Holiday as well as Fantasie and more. It's the lingerie that lures me in and they cater for all sizes which is fab and not always found on the high street. You do pay more for these brands but the quality and service is excellent. If you are larger in the bust department, then this is the place to come for some seriously sexy undies. Sarah, the owner can provide fittings if required and if you don't see your size then just ask as it may be in the stock room. A good range of bra size swimwear, as well as beauty treatments is also available. The sale is great - a proper sale with fab discounts and after the weekend, my bank account is pretty depleted. What's not to love!?

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    Odyssey Boutique - Fleur of England Lingerie & Loungewear at Odyssey Boutique

    Fleur of England Lingerie & Loungewear at Odyssey Boutique

    Odyssey Boutique - Asceno Silk Pyjamas at Odyssey Boutique.

    Asceno Silk Pyjamas at Odyssey Boutique.

    Odyssey Boutique - Lingerie & Swimwear

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    Lingerie & Swimwear

    Bravissimo

    Bravissimo

    4.0(12 reviews)
    41.5 miNew Town
    ££

    This isn't really the place for me (I say looking down longingly) however my friends all have…read morecracking racks so birthday presents to emphasise this is the way forward. Based on the Multrese Walk it does give it a certain exclusivity that I don't think it deserves as really it's just another high street chain but because the bigger the boobs the most luxurious your underwear gets (true fact) then it deserves its place catering for the masses, get it? The staff were helpful if not concerned about my emotional wellbeing and helped me out with some wonderful gift vouchers which my friend said didn't stretch very far (ungrateful cow) but then again, it's a pricey place and I'm a skinflint, luckily I don't have big boobs to support.

    Soapbox time: In the US (and maybe elsewhere?), women are unfortunately not given the option to buy…read morebras in correct sizes in stores. The only sizes carried in "typical" stores start at a size 30 band and go up to like a DDD maybe. Most women think they are a 32-36 B, C, or D. In the majority of cases, this is wrong. We are also taught that a "DD cup" is like WHOA THAT'S SO HUGE when it is not. It depends on the band size. Someone can wear, say, a 28FF, and that person looks "normal". An FF is not some insanely huge size--although most women would never imagine they could be an FF--it doesn't even sound like a real size to us!! It sounds outrageous, because that's what we've been taught. Go to the site Brabandproject to see what real bra sizes look like. The earlier review from Eleanor is a *perfect* example of this. She doesn't believe she could be a 28FF and says she'll keep wearing a 32D since that's what she can find in stores. Then she insinuates that Bravissimo has a racket to make women think they need bras they can only find in Bravissimo. I really hope no one takes this to heart. It is very incorrect advice. Look, it's totally messed up that stores don't stock bras in the sizes we need. Unfortunately, women who wear these sizes have to order them online. Don't give up and keep wearing the wrong size because you will only buy a bra you can buy in person in a store. Order online. You'll get used to it. Visit the reddit subreddit "abrathatfits" if you want to read TONS of information about correct bra sizing. /end soapbox Anyway, if you are from the US and happen to be visiting the UK, I urge you to get a bra fitting at a Bravissimo. I went in the morning and was able to meet with someone after just a couple minutes. You go into a fitting room with your staffer and you take off your shirt and they start bringing you bras until you find one that fits. They are experts at knowing what makes for a perfectly fitting bra. The women I worked with was great. (The size I was already wearing wasn't too far off because I'd done my own measuring years ago after studying reddit's /r/abrathatfits.) After we determined the correct size, I shopped a little on my own and picked out another bra. They range in prices, but mine were around...40 pounds, I think. They carry Bravissimo brand and other brands too, like Panache. They also carry swimsuits. The bottom floor of the store has clothing that's made to fit curvy women. Such an amazing idea!! Definitely stop by if you've never had a proper bra fitting!!

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    Bravissimo
    Bravissimo
    Bravissimo

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    Silks Boutique

    Silks Boutique

    4.5(2 reviews)
    4.3 miClarkston, South Side

    No matter how hard I try, I just can't take lingerie shops seriously, they make me giggle like a…read morelittle school girl. No matter how classy they try to make themselves they are all essentially up market sex shops. Whenever I see the red silk slips and the lacy thongs with suspenders I just think of one of those cheesy old movies where the femme fatale announces that she is going to "slip into something a little more comfortable." Oh dear. I don't know why but these shops just make me cringe beyond belief. This one is right in the middle of Clarkston, right next to the ice-cream shop and the primary school it just sticks out like a sore thumb and seems really inappropriately placed. The last thing you want is to bump into your neighbour walking his dog while you step out with a pair of suspenders. I'm personally not into this kind of thing but I guess it does the job for people who are.

    A great little boutique with a lovely range of undies…read more Great measuring service, the ladies are really nice and at no time make you feel uncomfortable. The changing rooms are a little small but they are tucked in so that no-one ever need see you trying on your bra. Some of the bras are very pricey but the others are the same as buying in Debenhams, with a much better service. If they don't have your size they will order in for you. Once being fitted (and they suggest a quick check before buying any bra) you are shown a selection of styles and prices, and never forced into buying the dear ones!! Highly recommend for a decent fitting- it makes all the difference.

    Boux Avenue

    Boux Avenue

    4.5(2 reviews)
    4.8 miNitshill, South Side
    ££

    Was a lovely experience at this store in Silverburn, all the staff were so friendly! in particular,…read moreAlex went above and beyond to help me and my mum, was really kind and helpful throughout the whole process. Made me feel comfortable and helped me with sizing. Really appreciate her support and customer service that she'd shown.

    Boux Avenue is the literal definition of fancy pants - they sell pants which are really quite…read morefancy. That wasn't why I visited - I was after a trouser/PJ short type of thing, but this place was so damn gorgeous I found it hard to leave again. First things first - the decor of this shop is spot on. Classy, boudoir-esque and no sleazy. I love that it has a big curtain at the front window of the shop, so it's like a bedroom. It's got a bit of class and sophistication although the prices aren't too unreasonable (e.g. 3 knickers/pants for £12, bras for around £20 with free pants). It reminds me of Peter Alexander in Australia which does loads of cute-but-sexy nightwear. I had a bit of a look around but I couldn't really see what took my fancy. There was a couple of assistants on hand who were really helpful - maybe too helpful with the reeling off of the deals and telling me lots of things I might like, even if it wasn't what I said I was looking for. That was the only downer to this experience, if I'll be honest - I much prefer being left to my own devices and offered a couple of spot-on suggestions than the whole spiel about bra deals when I was looking for PJs. Anyway, that wouldn't put me off returning and now I know how nice this shop is, I'm sure I'll be back.

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    Boux Avenue
    Boux Avenue
    Boux Avenue

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    Boux Avenue - lingerie - Updated July 2026

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