I shop and DJ here! Excellent adorable clothes for beach, summer, holiday, going out, date night, attending a wedding and basic day to day. Stylish trendy chic flirty sexy and good for teens to women that love classic California so cal style. Half my clothes are Bobbi Rocco! see pics! Below and on m IG. @alexnoelani @nazzlani read more

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My first experience at Bobby Rocco was disappointing from the moment I walked in. There was no one at the front of the store, and the sales associate was in the back. When she eventually came out, she was constantly on her phone and didn't make much effort to engage with me or provide assistance. When I asked for help, rather than asking what size I normally wear or taking the time to understand what I was looking for, she simply grabbed multiple sizes. The experience felt more like I was shopping on my own than being assisted by a sales stylist. I gave the store another chance and came back a second time. Unfortunately, the experience was exactly the same. The same sales associate was in the back, came out, gave a quick hello, and immediately went back to being on her phone. There was very little effort to engage with customers or create a welcoming shopping experience. I was also disappointed with the quality of the clothing. For the prices being charged, I expected much better quality. Some of the threads were already coming loose, and the overall construction did not feel worth the price. For the price point and quality, I honestly feel you can find better options elsewhere. I don't even typically shop at SHEIN, but the quality-to-price ratio here was disappointing enough that I would rather spend my money elsewhere. Overall, the combination of poor customer service, lack of attention from the sales associate, and overpriced clothing that feels cheaply made made this a very disappointing shopping experience. I expected a much higher level of service and quality for the prices Bobby Rocco charges. read more

Always a pleasure going to Bird Rock area and stopping to the coolest boutique. Bobbi Rocco delivers great outfits and good prices. Mostly earthy times and now more animal prints as they are back in fashion. I like most of the clothes they sell, although I am more into bright colors, but this is my place for neutrals. Nicely organized and always get welcomed with wine and flowers! read more

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This is a really cute shop. They often have sales going on. The staff is friendly. The clothing is all good quality. Their stuff is really cute.. I try and stop by every time I am in the area. read more

The clothing quality is terrible, too expensive, I honestly rather go to Urban Outfitters or even Walmart to be honest. I'd much rather toss my money on the highest building so the pedestrians can walk by and grab it than to buy this overpriced stuff. read more

I had the same experience as a couple of the other reviews. The same person worked at both the PB and the Bird Rock locations. I was there about two months ago (June). It was awkward, silent, cold, no greeting whatsoever. I was browsing around the store, not even a hello, etc... at the time I was getting last-minute splurge outfits for a big trip, and I had like six or seven things on my arm. She still never spoke to me until I asked for a room, and barely had any emotion, kind of clueless. I spent a decent amount of money and just did not feel welcome at all. I would have been a good customer, but now I don't even want to go back even though it's closer than other stores. read more

I first discovered Bobbi Rocco last year when we visited little Italy coming from Scottsdale Arizona. They have the BEST pants for work and leisure. A wide variety of cute outfits and the price point is just right. The service is amazing here as well with the sweetest girls always providing helpful tips as well on where to eat nearby or what to do. read more

The moment I walked into the store, the woman behind the counter gave me a glare--I could instantly feel the bad energy. Still, I decided to look past it and browse. While checking out, I noticed a display of rings near the counter. My daughter loves rings, and the sign read, "Plated in 18k gold," which told me they wouldn't tarnish or turn her finger green. The price was $20, which I thought was a bit outrageous, but I purchased one anyway. The employee who rang me up was incredibly rude, but I brushed it off. The next day, my daughter showed me her finger-- COMPLETELY GREEN after wearing the ring for just one day. Clearly, the ring was not what they claimed, and I now feel completely scammed. I'm so disappointed. I will absolutely NEVER return to this store. read more

Omg this store is my new favitore so trendy and everyone is so nice Simone was very helpful Highly recommend read more

Bobbi Rocco - Women's Clothing Near Me - La Jolla, California

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I spend way too much money here (lol). But it's my girly time n I feel like I don't get much of that. It's in a cute, quaint location *right on the corner* and something about being in here just makes me feel like it's alright to treat myself, n so I do. Bobbi Rocco is my absolute go-to for biker short/bralette basics. Year 'round I can find em here! Different cuts and colors :) And, there's always something a little more Ohh La La - she has plenty of that stuff too. I love it here. Especially when Christina (the owner) is in. It's my girl-chat time. Of which I also don't get enough of (insert heart emoji). Thanks, beb, you're a true gem! p.s. don't worry, ladies, if you have to tinkle there's a restroom in the back for Rocco babes! read more

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They left the security tag on and I didn't notice until I got home (out of state). I was able to get ahold of them via IG and they're taking the necessary steps to get the issue corrected. They are a bit difficult to get ahold of by phone however. read more

Bobbi Rocco - Women's Clothing Near Me - La Jolla, California

Great store but online it says they close an hour later than they actually do. I walked in a few minutes before the actual closing time. Apparently, they shut down their registers early at this location, even though their doors are open. I only wanted to buy an outfit. I had already tried on and knew exactly where it was at and she said her registers are already off. If your registers are off then you need to shut the door and also why are you not updating your store hours correctly? If it says you guys stay open till seven you should be staying open till seven, 20 minutes over here to go to the store a 40 minute round-trip wasted because they can't get their store hours correct or at least keep their registers open until they actually are closed. All she said was come back tomorrow... I already wasted 40 minutes. Do you think I'm gonna drive back here again? read more

If you want to feel like you've walked into someone's house uninvited, check out Bobbi Rocco in Bird Rock. I went into the store today, June 17th at 6pm and was greeted with an icy stare from a young store associate the minute I walked in. Do not recommend. read more

Just shopped here and Simone was so helpful! I got everything from jeans to swim suits and more... def spent too much but it would've been 3x at Abercrombie or Aritzia. read more

Bobbi Rocco - Store - Women's Clothing Near Me - La Jolla, California

I had such a great experience at Bobbi Rocco and it was all thanks to Stella. From the second I walked in, she made me feel completely comfortable--welcoming, friendly, and never pushy. She collected items for me while I waited for a dressing room to become available. I tried on a few pieces, asked for some in different sizes and ended up leaving with a great birthday outfit! Thank you Stella! read more

Cutest clothes ever! For every season or event, they got you. Recently got a sweater for Christmas card photos! read more

Bobbi Rocco - Women's Clothing Near Me - La Jolla, California

Clothes was cute! Customer service was eh. Walked in and the girl was on FaceTime, did not say hi and proceeded to say "no one can hear you" as we clearly heard her and her friend. Do better! read more

My friends and I visited Bobbi Rocco in little Italy. The little boutique is adorable and the chic sales girl Georgia was so attentive and helpful. At first we thought the boutique was too young and stylish for us, but She pointed out some items for each of us and we loved them. There is such a unique and well curated Inventory at the store. I'm glad I found it and can't wait to check out the other locations as well. read more

Simone was very helpful with my purchases! Great experience :) will definitely be back when in bird rocks

I came in here today just to take a quick peak (it's been a hot minute) and left with some memorable gear to add to my closet.. The girl who was working was so sweet and nice to talk to while i shopped around. I don't remember what her name was but I know that she is a dance studio teacher. They carry very unique pieces here for any occasion. I'm very happy with my experience here and can't wait to come back next payday ;) side note- very adorable change rooms, nice decor and ambience all around. Loves it! read more

TLDR: don't purchase here if you're uncertain or might ever want to return. Really sad to make this a 3 star experience but here's why. Saw this on a run one day, came in that Saturday after getting my nails done down the street. Sooo much cute stuff, spent close to $250 on great dresses, cute pants, fashionable tops. Returned one of the dresses a few days later, didn't love the fit at home in my own mirror. Their return policy is store credit only - I knew that during purchase. Fine, okay, nbd since there's a ton of cute stuff I'll figure it out. When I return I ended up finding a peach top, exchange for that. Results in like $50 credit, which again, no sweat because so much cute stuff and they get new stuff every week - I live close by so I knew I'd be back. Here's where we lose stars... she creates an "account" for me, and the credit goes on that. She asked for my ID to make sure my name was spelled right. They don't do phone numbers, which is absolutely baffling to me. My last name isn't the easiest to spell, admittedly. She hands me a receipt but says it'll also be in the system under my full name and I go about my merry way. I just went in today, a month later. Find a few more tops that I'm ready to get, when I have her search for my name and info... nowhere to be found. Even searching Jessica doesn't elicit any last name even REMOTELY close to mine. And can't search email because clearly something is spelled wrong. So now I'm out $50 over a clerical issue that I had no say or control over. Simultaneously, this snarky woman is like "can you just let us check out I have to go pick up my dog". Okay fine, I'm willing to wait but what about my time? Who's to say I wasn't on a time crunch today (which I was). So now I'm out time and money - not to mention the poor girl was a little overwhelmed and forgot to take off one of the sensors so had to come back again. Overall, lots of trendy, cute stuff that I get compliments on all the time but I'm going to be SUPER judgmental on anything I try on there from here on out. I'm hoping they can either find my account or out of good faith just resolve this for me moving forward. I want to love you Bobbi Rocco! Update... Monique spent several hours after I had left looking for my account and called me with the correct info. I'm still displeased that that's how it happened. Hopefully next time I'm here we won't have the same issue... will update my review then if that's the case read more

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We love this shop!!! So many incredible items Rosa is the BEST EVER!! We will be back!! read more

Bobbi Rocco - Women's Clothing Near Me - La Jolla, California

Bobbi Rocco is my FAVORITE boutique in San Diego. They always have the cutest outfits and the service is amazing. Simone is the best and will help you find any size you need. 10/10 recommend shopping here for any occasion. read more

CUTEST store in PB!! Simone is the best! Great prices and even better clothes. Definitely coming back!!

This store has super cute clothes and such a variety of options. Although, I most likely won't be coming back because the woman in the store at the registers was beyond rude and unwelcoming. I couldn't wait to make my purchase and get out of her presence. read more

I'm obsessed with this store! Simone is amazing and so helpful!! I just bought two dresses for vegas...I will be coming back!

Simone was very helpful and the store was very clean and well stocked! I had an amazing experience

This is my absolute neighborhood go to!! Friendly, helpful staff, and always a fresh, on season assortment of choices. Whether you need a staple or a standout piece, Bobbi Rocco has got it. Such a great spot and Simone is awesome! read more

I've been to this store a few times. I would have never come across it if it wasn't for my barre class. The boutique is right next to the studio barre! How perfect! It's all the motivation you need to keep going to class lol. Work hard, feel good, look good and find something cute to wear to reward yourself! They have a great selection of clothes and jewelry. But the best part is their customer service! The owner is very sweet and attentive, she truly cares about her customers. My first purchase here was a great experience. She went above and beyond to help me find the right dress. The day I found the dress I didn't have my wallet with me because I had come from my barre class. She was so helpful and so sweet about putting the dress on hold for me. They usually run out of sizes very quick, but the owner has always been very helpful and offers to look online or look to see if other boutiques in LA have it. So if you happen to be in bird rock, make sure you swing by and check out this awesome boutique! read more

Super cute clothes and really helpful staff! The clothes were also reasonably priced, and there was also a cute little section with books and accessories! read more

It was my first time in the store and I bought a skirt and they never reviewed the return policy and so when I found the skirt faulty they pretty much told me good luck. the sales associate is also quite rude and unfriendly read more

I love this cute boutique!!! So perfect :) good quality and so fashionable the prices are reasonable. read more

Bobbi Rocco - Women's Clothing Near Me - La Jolla, California

Super cute stuff that is actually reasonably priced! They have so many different options and high quality clothes! Will definitely be back!

Super fun boutique in Birdrock! Grabbed all sort of fun clothes while hanging out at the beach. read more

Bobbi Rocco - Awesome boutique! - Women's Clothing Near Me - La Jolla, California

Such a cute addition to bird rock! If you're looking for something for the beach or a night out they got it! They also have really great prices!! The ladies that work here are also very helpful and super sweet! Thanks for coming to bird rock! read more

I have had good experiences with Bobbi Rocco in general. My dad is from San Diego and I have been to La Jolla since I was a little girl, swimming on the reef and coming back full of sand and sunburns. That aside, my sister told me about Bobbi Rocco. There prices are reasonable and they have cute clothes and shoes. This recent experience was the first bad one I have had. I ordered the mule shoe in "Birch." Not only was the shipping super slow, when they did arrive, they were the wrong color- a "taupe" of sorts. I contacted Bobbi Rocco right away because they are usually really good about responding. They don't send a shipping label in case you need to exchange an item especially if the mistake is on them! I e-mailed them numerous times and did not get a response. Not even an "I'm sorry," or "here is 10% off of your next purchase," or "what can we do to fix this?" Nothing! Just crickets.. so I am done with Bobbi Rocco (tears rolling down face...) NOT!! read more

I have to write this because of how positive my experience was today!!! I have had mixed customer service at Bobbi Rocco but today I was beyond impressed by the woman working. She was so friendly, she had a super positive attitude, and she was so put together. Hair, wardrobe, makeup, everything. It's so important when I go into a store that I feel comfortable and welcomed. $300 dollars later and I couldn't have been happier with my experience. As someone in customer service, this did not go unnoticed. I did not even get her name but I will remember this experience always. Thank you!! I will always be a loyal Bobbi Rocco customer!! read more

Super cute on of a kind clothing pieces!! I bought myself a unique bikini and a very beautiful dress!! The owner Rose was extremely nice and helpful, Cant wait to go back!! read more

The woman I was able to meet, her daughter owns the store and named it after her father, was incredibly sweet and helpful in picking out clothes. She made the entire experience that much more enjoyable, a plus with the many cute clothes the boutique had. They were also having a 70% off sale, an amazing deal that is hard to beat for a boutique in an area like Bird Rock. I would definitely go to shop there again! read more

Im obsessed with this shop! I live in the area and Bobbi is my go-to anytime i need an outfit or some retail therapy. Rose is the sweetest and so helpful! read more