Although Atlantic Shoals is a Delmarva Beach chain, the Bethany Beach location is such a part of the community and always a great place to stop! From the welcoming dog bowl ready for any passing pup, to the attentive staff greeting you as you enter, to the epic local merch for Bethany Beach... we always enjoy when we stop here during our stroll up and down the Main Street of town. With a wide selection of name brand surf clothing and beach gear, you can be assured to find something that you need or just something that you want to remember your trip by. I have purchased all of my Reef sandals from here over the years... it is nice to try on what you are buying and to check out the latest trends. Even with Size 15 shoes, they always have plenty of sizes and options for me too! I LOVE their Bethany Beach merch. An homage to the towns totem pole and a cool drawing of the Main Street with noted icons of the town! The price is great too! Always nice to support a local shop and enjoy the vacation vibes of Bethany Beach. read more

See all

Always fun going in! Great merch and great people! Whenever I need a Ted shirt or a sweatshirt that's my first stop!!

I just wanna start off by saying how unprofessional this place is, and to no surprise i've heard from others the same thing. Me and my Friends came down for a nice get away for the weekend and were astounded by the way we were treated. My friend was accused of stealing just because she put her keys in her pocket and i guess had a similar key chain to what they sell (mind you were at the beach multiple times a year and shop at all the local surf shops) and I later called to speak to a manger about this situation, as me and my friends felt humiliated and was treated with ignorance and sarcasm. I would 100% recommend taking your money to another surf shop. read more

My daughter wanted to buy an Atlantic Shoals Surf branded sweatshirt at this store, which is located on Garfield Parkway. The store has a wide variety of beach related merchandise, including beach wear. I purchased the sweatshirt for my daughter for $39.99. I like to support the local Bethany Beach merchants. The cashier Mark Kiesewette processed my credit card payment. We will likely return here again. read more

Atlantic Shoals Surf Shop View all Atlantic Shoals Surf Shop 3.8 (21) Surf shop in Bethany Beach, DelawareClosed Overview Reviews Photos About Google review summary 54321 3.8 (21) Reviews All bracelet2 door2 clothes2 Sort by Most relevant Newest Highest Lowest Melissa DePietro Store manager was rude and defensive when I asked him on his behavior toward my children. I spoke and approach only asking in a non aggressive manner and was yelled at in front of other customers. This store has always been a favorite of ... More mia leon 1 review 3 weeks ago New Me and my friends (Hispanic) went in to look peacefully, at the time, no employees were at the door. We stopped to look at the bracelets and immediately an employee came to watch us (we were browsing with no intention of stealing) we kept ... More Yasmeen Ghannam 1 review a month ago One of the workers almost walked in the dressing room, while my friend was changing, he aggressively opened the door as one of my friends were closing it. he definitely could've just knocked and told us to get out of the dressing room ... More kerry 37 reviews·1 photo 11 months ago One of our favorite shops in Bethany. Staff is great, the clothing and accessories are always super cute and I can bring our corgi with us while we shop. Also, love the music they play. Hope this place never changes. 1 Doris Goodhues 4 reviews 11 months ago This has always been my favorite store in Bethany Beach but went into the store today with my siblings (65 years plus) and was looking for a pair of Olukai flip flops but didn't find the ones that I had purchased there a few years back. ... More 9 Amber "ALB" B 8 reviews·3 photos a year ago John was so polite and pleasant! He help me find what I needed of course I asked for the bracelet in the middle of the display. Love every thing about this store! 2 D Slifker 4 reviews·10 photos 7 years ago This is THE BEST surf shop in Bethany Beach, DE. After having a horrible experience with Bethany Surf Shop, I vowed to never spend another penny in that store. If you want a completely opposite experience, go to Atlantic Shoals! ... More 1 emma button 1 review a year ago i went to this store today, to find new cute clothes. i was being followed and stared down in the store, while i was with my whole family. Collin Kendall Local Guide·91 reviews·53 photos 6 years ago Best surf shop in Bethany. Staff is super friendly and really makes shopping here a great experience. 1 Tim Owen 8 reviews 7 years ago Super friendly staff. Helped my girlfriend and i for about an hour picking out sunglasses! 1 Owen Gehman 1 review a year ago Elizabeth is the best worker in all of bethany 1 Abby Sell 45 reviews 2 years ago super cool shop. always see something here that i like 1 David Friess Local Guide·204 reviews·1023 photos 3 years ago Great quality and soft T-shirt's. April L Local Guide·113 reviews·144 photos 4 years ago Jason Meyerson 14 reviews·17 photos 2 years ago Cynthia Freyer 6 reviews 2 years ago James Lewis 4 years ago dylan weintraub 5 years ago Brian D Local Guide·9 reviews·6 photos 5 years ago Rebecca Fyffe 4 reviews 6 years ago Christine Trzaskos 4 reviews 6 years ago Melissa DePietro Store manager was rude and defensive when I asked him on his behavior toward my children. I spoke and approach only asking in a non aggressive manner and was yelled at in front of other customers. This store has always been a favorite of mine, my family and I have been a patrons for many years, every single time we are in Bethany, we will never go back read more

Smelled like weed. There were some annoying kids behind the counter. It was cluttered and dirty.

multiple locations, super friendly staff and such a good selection of items. got my water bottle from here and i still use it years later :)

The manager was a complete ass! Tried to return/exchange a bracelet that I literally put on walking to the beach (3 blocks from the store) bc it was too big and didn't want to lose it, plus no pockets and he told me no bc I was wearing it. What about the folks that try them on for sizing in the store. Folks are trying them on all the time! What a jerk! I won't purchase from this store again, instead will head directly to Bethany Surf Shop instead where they are always super helpful and kind! read more

This is a great soft shop. They have everything you need plus! This place is a little expensive but you are paying for quality clothes and gear. This is NOT sunsations thats for sure. They were out of some sizes for dresses that I wanted to buy, but had every size possible for men's. My boyfriend was able to get all of the clothes he needed and was so happy with them, wanted to go back and buy more. It must've been a promotion but he got a free t shirt with his purchase and it was a very nice shirt. Customer service was a little lacking but I can't complain too much. read more

This is THE BEST surf shop in Bethany Beach, DE. After having a horrible experience with Bethany Surf Shop, I vowed to never spend another penny in that store. If you want a completely opposite experience, go to Atlantic Shoals! Extremely knowledgeable and FRIENDLY employees, and GREAT customer service! Worked with two super amazing guys, Dave and John. Best experience ever! Just bought my son a $400 Congo surfboard, and I couldn't be happier to replace his cheaply made Herlihy board we bought last year at the "other" surf shop who not only didn't stand behind their product that broke after less than a month of use, but also sent me several threatening emails because I complained when they didn't (and still won't) make it right. Make sure to spend your money where you'll be treated like a valued customer! Thanks again Atlantic Shoals! We have found our new favorite surf shop. 6/16/17 Just went back into this store because I left the key to insert the fins on my son's surfboard at home :( . I had the pleasure of meeting Fletcher, one of the owners. What a really nice, personable guy! He gave me a new key at no charge, and saved me from being "the worst mom ever"! Lol! Fletcher also ended up helping me find a rash guard shirt, and my best friend who was with me, purchased a nice pair of Sanuk flip-flops! She said they were the best price she's found in the Bethany Beach area! Another 5 star experience at Atlantic Shoals!!!! This company's customer service skills are on point! read more

Wish I could give no stars. When I bought my items everyone was pleasant and helpful. Sadly, the items did not fit. I called to find out the return policy, it was limited but it was what it was and I was more than willing to comply. I am a jersey beach person so after my Avalon vacation, I took the ferry to Lewes to return my items. The staff was rude, extremely rude. The guy at the cash register said it was beyond the refund time, which was not what I had been told on the phone. He was so rude, gave me my credit but did not speak to me, turn his back on me and throw the reciept at me. I will never return to this store, and I will make sure none of my DE friends do either. read more

Great service, nice people, good stuff at fair prices.

I love the inventory; but, the employees were not at all interested in helping me, I'm 45, shopping for my kids, without them.. it was disappointing because I could use their perspective. The prices were also significantly higher than other surf shops. Atlantic Shoals is close to where I live in North OC, MD; but I'd rather pay the MD tax and drive in OC traffic to KCoast to be respected and pay less. read more

What I like / don't like: I like the design styles of just about everything there. And the staff is great! Very friendly, helpful - even if you don't wind up buying something. I don't like the fact that after a single wash the big logo on the back of my Atlantic Shouls t-shirt started to peel off. Lame! C'mon gang, find a better printer/process. The rubber style logos (no matter how they're applied) don't hold up as well as ink-based logos, branding etc. I'd buy WAY more if y'all changed that. In the meantime, will continue to stock up on flops and Legacy-made trucker hats! read more

riding my bike down to atlantic shoals is one of my favorite things to do when i'm in bethany it's is a good surf shop and sells a lot good brands. read more