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Pleasanton, CA

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Zales The Diamond Store

3.0 (91 reviews)
PriceyJewelry, Watches
Open • 10:00 am - 7:00 pm
Updated over 3 months ago

Zales The Diamond Store Photos

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Mimi D.

I had the absolutely best experience at this particular jewelry store! The sale associate, Monica, is genuinely so nice, patient, and knowledgeable. I came in not really knowing what I'm looking for, and she took the time to show me their selection. There was no pressure and urgency with Monica. She allowed me to take my time, try on different rings, see how multiple ones stack together, and take as many photos as I'd like. Not only that, she looks out for our wallet by letting us know about upcoming deals, and why we should buy the warranty for the ring we selected. I really appreciated Monica's expertise! Will definitely come here again if I ever want a new ring for the stack. It was a great experience all around and I left with a beautiful ring to stack on my engagement ring.

Get the warranty plan and get your rings cleaned & inspected for free every few months.
Wen W.

I have had nothing but great service at Zales. Buying my engagement and wedding band from here both times were super easy. I went for my ring cleaning today and was joyfully greeted by Julian or Julia ( sorry I'm bad with names ) but she was a doll! She saw I was having an awful time finding my paperwork and she gladly made me an easy to read copy of my sales contract and receipt and stapled them together for all future cleanings. She also cleaned my engagement ring for me. Both rings are beautiful & sparkly.

Joro D.

Mia, Sara, Nahid, and Daisy were very helpful today in making my decision for Christmas presents. Very knowledgeable and experienced staff that has a fast response for every one of my questions. Best Zales experience I've ever had. 10/10

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3 years ago

Came in at 12 pm to get a piece worked on, they said they couldn't help for another 2 hours because they're still doing inventory

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3 years ago

Daisy helped my fiancé and I find the perfect ring. Thanks so much!

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Ask the Community - Zales The Diamond Store

Review Highlights - Zales The Diamond Store

“Nahid was an amazing saleslady, and assisted in choosing the perfect Valentines Day gift for my significant other.”

Mentioned in 12 reviews

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Barons Jewelers - BARONS Storefront

Barons Jewelers

4.8(316 reviews)
2.6 mi
•$$$
Family-owned & operated
Established in 1967

I was looking for my first proper timepiece after finding Baron's as an authorized dealer of Seiko…read morewatches. I walked in and felt out of place due to how luxurious the inside of the establishment is. I spoke with Jenelle about my budget, which was pretty low due to this being my first time piece, and she patiently showed me around the entry level Seiko selection that they had and helped me try several on. I went to several other jewelers and ultimately came back because of the service and respect that I felt from Jenelle despite being a low spending customer considering the inventory that they carry. Their Seiko expert, whose name I unfortunately forgot, was also extremely helpful in adjusting my Seiko and showing me how to properly operate the functions of the crown. I ultimately walked out of the store with a beautiful Seiko watch that I just can't stop staring at. Thank you so much for your help, Jenelle!

I've purchased multiple pieces and even custom made a wedding ring there, this last visit left me…read morewith a very disappointed in their service. I rang the bell to be buzzed in through the secure doors to be greeted by a lady who asked how she could help me. I told her I had a ring that I would like to get appraised. I was then passed in to another rep who I had to explain to again, he then passed me on to another guy which I had to explain again. Mind you, I was the only customer in the store, the lack of care in my business was apparent. He quickly told me that I needed an appointment and would have to go home and call them. Unbelievable that they couldn't offer to schedule or help me any further. I've followed Ronnie for over 20 years when he had his previous store in San Ramon but can't fathom visiting this store anymore. It's really too bad that customer service isn't really a priority for them.

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Barons Jewelers - TACORI

TACORI

Barons Jewelers - Legacy Showroom

Legacy Showroom

Barons Jewelers - Barons Legacy Showroom

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Barons Legacy Showroom

Kasaria Jewelers - The opal after the damaged.

Kasaria Jewelers

4.9(118 reviews)
3.8 mi
•$$

Wanting to propose in late August, I went to George a few weeks before in search of the perfect…read moreengagement ring. Even with my tight timeline, George and his family helped me find and source the perfect setting. Likely able to tell I was a little stressed and worried, I was of course wanting to get this exactly right, he was incredibly open to questions and was extremely reassuring throughout each interaction and throughout the whole process. I felt completely comfortable and at ease. I unfortunately didn't know her size when ordering the ring, but as soon as she had it, we came in and George was able to get it sized in just under an hour and it fit her perfectly. She's so happy and we couldn't believe how quickly he was able to, once again, help us. George and his family are incredibly helpful and kind and I cannot recommend them paying them a visit enough. Amazing people who care about the craftsmanship as well as the experience of purchasing jewelry and making the moment just right. Thank you again!

My ring after 5 years the color drastically change. Brought it back to see if it can be fixed and I…read morewas told it has a crack. We'll i broughted to my other jeweler and they took it apart and realized there is some kind of paper underneath to make to opal shine more plus they confirmed it is not crack and they are repairing it for me otherwise the ring was just ruined. Plus, tthey plan to close up thd little hole that was on the bottom of the ring so no dirt or water will go into it. Additionally they will ensure it is completely sealed on the edges since the opal is bezel. I will not recommended this place any more to friends as the expertise is no longer there. Plus I am surprised there was a piece of paper to make the opal shine more and there should never be a small hole to let in dirt and not able to clean at home.

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Kasaria Jewelers - My permanent bracelet came out so cute. Isabelle was so accommodating. Will definitely get another bracelet soon.

My permanent bracelet came out so cute. Isabelle was so accommodating. Will definitely get another bracelet soon.

Kasaria Jewelers - Wedding ring set in rose gold

Wedding ring set in rose gold

Kasaria Jewelers - Black sapphire, while gold, and diamond engagement ring.

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Black sapphire, while gold, and diamond engagement ring.

BJ Jewellers - Stone used for acid test, notice the 100 scratch marks on it. This does not seem accurate at all.

BJ Jewellers

4.3(10 reviews)
1.1 mi

They did come in to the shop to accommodate so I'll give them that. There's a lot to improve…read morethough: 1) Be nice to people in general - The owner's (Imran) attitude towards us was demeaning and full of arrogance which slowly improved till the end when he realized that we were indeed a customer it wouldn't be financially wise to lose. But still he seemed like one of those people who would be nice to certain people and not others. (Looking at other reviews of a specific race being ones that are good) 2) They said jewelry assessment with acid test will cost 85$ on the phone. When we got there he said acid test or not, I'll charge you 80$ regardless. That's quite unprofessional and dishonest, unclear at best. 3) The jewelry we took to him is old jewelry from India (pre 1940s) and high quality. He made us think that it is of lower purity without using any technology, just by eye balling it and with the acid test which also seemed pretty primitive to me. (He scratched the jewelry on a stone that had a hundred scratch marks from before and put a drop of some acid and then give us a number which would usually be 18ct, rarely 22 ct). Mind you this jewelry we have since assessed in multiple other places who use expensive machinery to check the purity and have come up with much higher quality. Generally if you're looking to sell your jewelry, take it somewhere else and you'll get a much better deal. This guy will make it sound like what you have is worth much less than it actually is.

I don't know if it's because I'm African American or because I am a gay man but I attempted to go…read moreinto this store to purchase an engagement ring and upon my arrival the door was locked so I rang the door bell to get their attention and the gentlemen came outside of the store shut the door behind him and asked me how could he help me I responded I would like to make a purchase. He asked what do you want (all while still being outside of the business at 2pm on a Friday afternoon 2 days before Christmas. He then proceeded to look at me from head to toe at this moment I realized he was not going to allow me to purchase from this establishment. I told him no thank you I'll take my business elsewhere. To bad for them my budget was 15k. Very racist please stay away from this business.

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BJ Jewellers - Best Seller in 22ktGold jewellery,24kt Coins and bars  All kind of silver jewellery  Diamond jewellery  Best design of NOSE pins and r

Best Seller in 22ktGold jewellery,24kt Coins and bars All kind of silver jewellery Diamond jewellery Best design of NOSE pins and r

BJ Jewellers - Quality and Service is unmatched

Quality and Service is unmatched

BJ Jewellers

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Zena Jewellers - 2 pairs of Vs/ Vvs earrings

Zena Jewellers

4.1(70 reviews)
0.0 mi
•$$

Okay, I read all the reviews before making a purchase here, and aside from only one claim of…read moreselling "fake gold" the only consistent complaint I saw was that they're rude... Well, I disagree. The service I received here was beyond polite, from the security person who held the door for me (who I just thought was a chivalrous man before he magically appeared to get the door for me again), to the staff, (both male and female) who greeted me and were very welcoming. To the man who helped me, talked me through the entire process and invited me to come back with my husband to make sure he liked the options I had selected... to the later staff that was closing up, but opened the door to us and took the items back out for us and helped us place a special order when we arrived not realizing they closed a bit earlier than the mall. They called promptly when our item arrived, and when I came in the staff member didn't hesitate to test and weigh the gold for us to insure it was as ordered, and provided an appraisal for my insurance. I will definitely return, I am so happy with the piece and service received.

I don't know about this place…read more I didn't purchase anything. But based off the reviews I've seen of "fake gold", and off my impressions when I was inside. I would not give these people my money. Their diamonds look fake.... Maybe I'm wrong. Idk. But it's like walking into a funhouse when you go in there, everything is so sparkly and bright like moissanite.

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Zena Jewellers - Picking up jewelry

Picking up jewelry

Zena Jewellers - Zena Jewellers - my boyfriend bought me this beautiful 14k white good necklace with diamond precious gem blue saphire pendant.

Zena Jewellers - my boyfriend bought me this beautiful 14k white good necklace with diamond precious gem blue saphire pendant.

Zena Jewellers - Zena DID it

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Zena DID it

Dioro Jewelers - Located in the heart of downtown Danville.

Dioro Jewelers

4.8(239 reviews)
9.5 mi
•$$

Dioro Jewelers in Danville just performed a miracle. My mother-in-law's 80-year-old wedding ring --…read moreworn, tired, and barely recognizable -- has been completely transformed into a stunning piece worthy of a new chapter. Corinne walked us through every step, delivered on every promise, and turned it around quickly at a price that felt more than fair. The result? My daughter will walk down the aisle wearing her grandmother's ring. That's not just jewelry restoration -- that's legacy. Dioro is my jeweler for life. Full stop.

After several years, my husband told me he wanted to give me a new ring and introduced me to Dioro…read moreJewelers. From the moment we walked in, Corinne made the experience feel incredibly special. She was warm, welcoming, patient, and completely nonjudgmental. My husband knows far more about diamonds than I do since he picked out my previous ring, so I walked in feeling a little overwhelmed and unsure of myself. Corinne immediately put me at ease. She took the time to educate us, guide us, and help us customize a ring that felt perfect in every way. I enjoyed working with her so much that we also ended up purchasing a beautiful pair of diamond earrings. There is truly something special about her and her shop. You can feel the warmth the moment you walk in, and it's reflected in the wonderful customers she has built relationships with over the years. It feels personal there, not transactional. When the ring was finally ready, my husband surprised me, and I was brought to tears. It is beyond beautiful, and the sizing is absolutely perfect. More than the ring itself, the entire experience felt meaningful and memorable. We had worked with another jeweler in the past, but the experience never felt quite right. I often left feeling uninformed and disconnected from the process. With Corinne, it was completely different. Her passion, knowledge, attention to detail, and genuine care shine through in everything she does. I can confidently say this will be my jeweler for years to come. I highly, highly recommend Corinne and Dioro Jewelers, not only for the stunning jewelry, but for the experience, kindness, and exceptional pricing as well.

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Dioro Jewelers - Diamond tennis bracelets in every shape -- round, oval, or multi-shape. Many options available, and we can custom make one just for you.

Diamond tennis bracelets in every shape -- round, oval, or multi-shape. Many options available, and we can custom make one just for you.

Dioro Jewelers
Dioro Jewelers

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Zales The Diamond Store - jewelry - Updated October 2026

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