If you enjoy outlet shopping, the Williamsburg Premium Outlets are definitely worth a visit. The place is enormous--probably twice the size of any outlet center I've visited in years. Just about every major brand you can think of is here, making it easy to spend several hours shopping if that's your thing. The only downside is the layout. Instead of being designed so you can start at one end and work your way through the entire center--or follow a convenient loop--the stores are spread across multiple sections. We noticed a lot of people parking, visiting a few stores, then getting back in their cars to drive to another section and repeat the process. It doesn't make for the most efficient shopping experience. We happened to visit during a stretch of 100°+ temperatures, so walking from one section to another simply wasn't practical. We visited the stores we wanted to see, then called it a day. In cooler weather, it would be much easier to spend several hours exploring everything the outlets have to offer. Overall, the selection is outstanding. Whether you're looking for clothing, shoes, accessories, home goods, or specialty stores, chances are you'll find what you're looking for. Just plan ahead, wear comfortable shoes, and if you're visiting during the summer, be prepared to use your car to get between sections. read more

A very solid outlet mall, no question about it. Before Christmas I devoted a day to shop them for holiday gifts. I'm not new to the outlet. I probably have shopped Williamsburg Premium Outlets over a dozen times. However, it's been over five years, or more. I continue to be impressed with the pure volume of stores and massive real estate it encompasses. I shopped dozens of stores from Gap, Polo, Nautica, American Eagle and many more. It ended up I only purchased from Nautica. I would recommend checking them out. read more

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Outdoor outlets, not much coverage in some areas. Dress for the elements. Parking can be a battle. We try to park away from the masses if needed, and can. There are many stores here. From clothing, to toys, to home, to kitchen ect. There is just about everything. It is fairly easy to navigate. There are some popular stores like Nike. I've used their restrooms numerous times. I do notice they try to keep up with cleaning and suppling the essentials. But, it can be a hit of miss especially when it is super busy. They do offer discounts for military in certain stores, sometimes teacher discounts, and also discounts for emergency service employees. You just have to ask honestly sometimes there is a sticker on the window. You can definitely find some deals especially around holidays and prime shopping times like back to school or tax free shopping days. read more

BEST OUTDOOR MALL EVER!! It is so big and so much space and lots of stores and fun and I love it so much and I come here a lot with my mother in law and absolutely amazing place and wonderful cafeteria and all the employees are so kind caring nice and devotion to the community hard working so kind and lovely and sweet and always have a smile and when I need help and they are always there and helpful and I appreciate them so much and wonderful people and so unbelievable and the food is amazing in the cafeteria. Love the cute decorations they use for all the holidays and everything is clean and sanitary and they always clean and keep the place very clean and organized and take great responsibility for their store and and I love coming here so much and plus they are always on up of things and and lovely people and remarkable and and absolutely fun and love positive energy and vibes and all the stores looks magnificent! Plus perfect place to get gifts and take family friends and coworkers and fun place to go and if you need anything or just need to relax have fun and etc. All the items are lovely and fun and plus you can relax and enjoy and this is the place and fabulous and excellent place and outstanding and everything is high end and excellent priced! Happy Memorial Day everyone!! From lauren read more

I've come to the Williamsburg premium outlets a a couple times. And I've always been able to find some good things while there. Outlet shopping is a little bit like treasure hunting for me. I tend to not do primary shopping here but if I'm in the area browsing some stores and seeing what they have on sale and seeing if anything piques my interest. I feel like I'm usually able to come here and get a good deal on something when visiting multiple stores. There is a Brie in the salad so you can stop and get some local beer as well which is a cool plus. The last time I came here it was my wife, myself and our son and the stroller and we didn't have many issues getting around. I feel like this outlet has a good selection of stores that you would typically find in an outlet. There used to be a hardware/tool outlet store which is no longer there. That was a big disappointment otherwise all the other things you could probably want or need can be found here. read more

We went to Cape Charles for a long weekend and my husband had a work call at noon, so being a good Yelper and shopper, we decided to make a stop so he could take his call and I could wander. This outlet mall is ginormous! I have my stores I like to visit so beelines to them. Once the list of must dos was completed I walked around to see what else there was. The answer? Just about any store you'd need and then some. What's missing? Food options. I wanted to get an iced tea and a bite to each but I only saw popcorn, vending machines and ice cream. There were other options...a deli that was out of business and a food truck that was closed. I'll definitely visit this outlet again. It's an easy drive from Richmond and near some things we enjoy doing. read more

I was in Williamsburg and decided to pop in to the Williamsburg Premium Outlets (WPO) after work. I can't remember, but I am pretty sure that I had visited WPO back in the day, during our first tour here, so obviously, it's been awhile! One thing I clearly don't remember is the layout of the center. Did they renovate since my last visit? Can't say for sure, but having experienced it this time around, I just think the widespread layout was a bit odd, especially it being an outdoor shopping center. You really have to plan your walk before you start doing your tour of shops. Although, nothing wrong with more walking, but if you change your mind and need to go back to that shop that was around the opposite end, it's a trek. Also, there are not a lot of washroom in between spots, so like I tell my kids, when you see a washroom, stop and try anyway, because you never know when you're gonna see antoher one! LOL There are lots of great shops in there from small businesses to big name, high end stores. I visited the game/calendar store, Converse, North Face, Michael Kors, Coach, Forever 21 (they need music in there), and even tried the Allure Creperie and Cafe which is a small kiosk parked in front or close to Under Armour (don't quote me). It was great! If you need to do some shopping here, just look at the center map and plan your walk and hit your shops! Enjoy, Friends and never stop exploring! read more

Large selection but not great deals. I stopped here on a visit to Williamsburg and was really impressed with the large assortment of stores in this outdoor mall. I noticed a pattern after stopping into a few stores--most had a few special deals, but the vast majority of the merchandise did not seem to be significantly discounted from non outlet stores. This is an hour drive from where I live, and I wouldn't go out of my way to shop here again. read more

My boyfriend and I stopped here on our way home after a morning in Colonial Williamsburg. We were hoping to find some great deals on name brands we enjoy. While we both were happy with the stores that were there, we weren't thrilled about the prices. Maybe it's just inflation, but it felt like the things I wanted from these shops had normal store prices on them. I stopped at Nike, Michael Kors, It's All Leggings, Express, and Aerie. While all the people that worked at these shops were really kind, the prices just weren't what I was looking for. I did end up buying a cute sweater from Aerie for about $27, which technically was cheaper than their main store. I fell in love with quite a few things from Aerie, but felt like the prices were higher than I was hoping. This is an outdoor outlet mall. This wasn't an issue for us because it was a very sunny and hot day, but I could see it being less enjoyable during colder months or when it's raining. There was a lot of parking available and the stores feel like they're set up strip mall style around the parking lot. I'm happy to have finally checked it out. read more

Overall, not a bad place to stop, shop, and waste some time. I had some time to kill and went out to venture around. It was my first night in the area and it was well after time to be able to get into anything substantial. And that is how I ended up here. Actually one of the better outlets I have been to in term of stores. One of the worst outlets I have been to in terms of layout. For outlets like this it always boggles my mind to have stores spread out and not centralized. This is my biggest gripe here, if I wanted to shop at a store that wasn't near I would have to get into my car and drive to another section. Unless you are good with walking a few miles here. Parking is ample, many in and outs to the lots, some food choices on property. Need something to do while in the area and not really have an agenda, this would be the perfect place to go. read more

8/1/20: Even during the pandemic, this place is packed. Long lines await you to popular stores like Nike & Pandora. There were staff at each store's entrance to welcome you...some offered hand sanitizer...some didn't. Although it was packed today, there was still good parking spaces available near popular stores. There's a variety of stores to meet all your shopping needs. There's also a few places to get a quick bite or treat there. If you want a meal at a restaurant, there a many available just down the street. The sales were decent. read more

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So many stores and great deals. I went earlier before a larger crowd showed up. There were tons of parking places and seemed very opened. read more

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I have to admit, Williamsburg over Norfolk's premium outlets all day (sorry NFK!) Get here early and you'll get an awesome parking spot and there will be less folks out and about to battle with. No, it's not war, but during the sales it can sure feel like it. Yelpers - CHECK IN FOR A FREE PASSPORT DISCOUNT BOOKLET! A fellow Yelper told me about this when she went to Leesburg's P.O's; Military discount can be added even on top of those in some stores, making even BIGGER savings. Cannot complain. Plenty of different stores to satisfy all tastes, I highly recommend under armor if around a holiday sale time. Sports bras, tights, tops, hoodies and shoes on sale for half price if not more (plus military discount or passport booklet helps!), just get there early or they have only XS sizes left. read more

Williamsburg Premium Outlets - DO NOT USE (opposite auntie Anne's near restrooms) - no coin return & you won't get your drink. No staff around to help either... not cool. - Shopping Centers Near Me - Williamsburg, Virginia

This is one of the best outlet centers I've ever visited and I've visited plenty. This outlet center is pretty quiet. Do not let the quietness fool you!! Each and every store that I went in had double plus deals and options of everything. More than other locations I've visited in the past year! There's plenty of parking for everyone, it's safe, clean and has the food places as well! I definitely look forward to revisiting this shopping outlet again! read more

This was a quick stop while visiting the Williamsburg area, it turned out to be a few hrs later! They have lots of parking all over. Very easy excess off the hwy. Clean bathrooms and foodie area for some refreshments. There were so many stores I had to decide which stores to actually go in...its was way to much. I did find a few things, I loved the Brighton store, bought a few things. Some of the stores give a military discounts, I heard that Yelpers can get a free passport book, I didn't have time to check it out. Maybe next time. Don't miss this shopping discounted spree, they have something for all for sure!! read more

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So many good deals have been found here. It's quite spread out so you can drive to the other side if you need to lol

Plenty of parking with a variety of stores. Some stores have left but some good ones are still here like Nike, polo and a few others.

This is the best outlet around my area. I don't mind driving an hour away from home. The store selections are decent and the sales are usually pretty good. Most stores also have a military discount. I usually get things from the Polo store and they always send coupons either through the mail or via email. It's pretty nice. I also like the Oakley Vault. The shopping is good and there are plenty of restaurants in the area. read more

First stop was the restrooms so before even to shopping, I find NO running water in bathrooms AND no hand sanitizer at exit! Really! I know it's February but it wasn't an outhouse. Not sure I want to shop! read more

This is your typical premium outlet. They have all the usual stores Polo, Coach, Tommy Hilfiger etc. You will have to do some walking outside so dress appropriately. The place is pretty big. I know some people park in one area, shop, then drive over to another area and shop. Parking is a little tough because they're normally busy but you'll find something eventually. The food court here is absolutely terrible. The one name I recognized, Sbarro, was cash only and operating with limited equipment. The food was mediocre at best. The rest of the food places were manned by uninterested employees with even less interesting food. The one stand out for me was the gentleman working the dressing room in Polo Ralph Lauren. I forgot his name but he was so helpful, kind and willing to go above and beyond to find sizes or check in the back for items. No other store I entered provided anything other than a greeting. read more

Williamsburg Premium Outlets - Beautiful blazer. Was $150 and I got it for 65! - Shopping Centers Near Me - Williamsburg, Virginia

This is a great shopping center to find everything you're looking for in one place! Don't forget to check in on Yelp, the stop by the management office(located by Levi's) for your free VIP coupon booklet! read more

Williamsburg Premium Outlets - Christmas selfie prop! - Shopping Centers Near Me - Williamsburg, Virginia

Great day at the Outlets - Specifically at Polo Ralph Lauren and Kay Jewelers. Polo Ralph Lauren: We had a good visit. Some items were priced great while others were okay. But overall we still paid significantly less that we would've. Please allow me to thank MS. SHARDAY for her superb service, great personality, attentiveness, and professionalism. We visited the store twice during our visit and both times she assisted us. She assisted us with locating and selecting items, finding out prices, understanding discounts, and the second time checking out. It was a pleasure to meet MS. SHARDAY! Thank you MS. SHARDAY!! Kay Jewelers: Let me tell you! Ms. MIKA is the bomb dot com! She greeted us with a smile, welcomed us as we entered the store, was professional, had a good sense of humor and really made us feel like we were part of the Kay Jewelers family! She immediately asked how she could assist and we could feel her desire to genuinely assist us. She explained how to properly care for my engagement ring, the importance of brining in my ring for "service" with Kay Jewelers as stated (every March and September), making sure to ask for verification to be sent each time I visit, and she gave ideas on new/wedding bands. MS. MIKA knows jewelry! We enjoyed our visit and look forward to seeing MS. MIKA again when we visit to pick up my precious ring! Thank you MS. MIKA! read more

The Williamsburg Premium Outlets have a lot of great safety measures in place during the pandemic. I felt really safe while I was shopping for a few last minute items, and I appreciate the cooperation of staff and customers as we all adjust to the new way of doing things. I love coming to this outlet mall and I was excited to see some new stores including Vera Bradley and Victoria's Secret. It's nice to see the stores getting a little bit of a refresh. I can usually find some great deals when I'm here, but it can be hit or miss. You just have to time your visit right. My last visit fell during the transition between summer and fall, so it was slim pickings in many of the stores. I'll probably come back closer to the holiday when there is more product out to choose from. There are plenty of restrooms in the mall, but not all of them are open during the pandemic. The ones that are open were pretty clean, which is great because in the past, that has not always been the case. There is plenty of parking, but it does fill up quickly during busy times like weekends and holidays. Arrive early to ensure you get a prime spot. read more

Who hasn't been here yet living in the 757?! This outlet is the only one around until the Norfolk Premium Outlet opened up recently but I found this outlet to be better because it has more shops, about 3 sections and better pricing. I can speak for the the main stores I can go to like Polo, Kate Spade, Michael Kors, Express, Burberry, and Levi where they carry the current styles but at cheaper prices. The place is always busy on the weekends and during holidays. There isn't a lot of food choices on site. There's an Annie's, Dave's Popcorn and maybe 2 or 3 eatery in the food court if that. There's plenty of parking just don't expect to park in front of the store you are trying to visit. read more

Williamsburg Premium Outlets - Really? - Shopping Centers Near Me - Williamsburg, Virginia

Hadn't been here in awhile. Road trip with some friends! It was really nice to see so many people out shopping and getting fresh air. All the stores had sales, and I did end up buying something.... especially at Ben & Jerry's ice cream. They have vegan options there now, which i been on the various options in the grocery store already! read more

This is the place to go if you want to reach your daily quota of steps in an open-air retail setting. Seriously: it's huge. There are SO many shops; it's crazy. Really any chain clothing or shoe store is likely to be here. But the parking is atrocious. I almost feel like they should've just made this a big mall with a parking garage...or just had a parking garage and still had it been outside. Basically: a different layout would've served it well, in my opinion. For example, if you need a toilet and you're at the far end to the right, it's a little hike to reach the restroom facilities (unless I just missed a secondary section). It also gets really busy on nice days, so navigating can be a bit difficult in general. But I love the selection of shops and the outlet deals are awesome, so I'm a fan and will likely return if I find myself in Williamsburg in the future. read more

After all these years of by-passing this place I finally stopped in on my return to RVa from Va Beach. Very easy access of I-64 in either direction. Many store options and easy to access parking and restrooms. There's even an Ale Works brewery. read more

These outlets always have Good deals. My always go to spot to get geared up,plus it's a good weekend getaway to visit Williamsburg read more

Williamsburg Premium Outlets - Shopping Centers Near Me - Williamsburg, Virginia

Great! Huge! The best Coach outlet I've been too. Wish there was a Victoria Sectet/Pink store read more

Williamsburg Premium Outlets - Shopping Centers Near Me - Williamsburg, Virginia

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Love this place! It's a one stop shop for holiday gifts for the entire family. I cannot wait to visit again. 50% off at Michael Kors when I went? It was a very nice day shopping at the outlets! read more

I found exactly what I wanted quickly, plenty of parking but this place is large so there's going to be a lot of walking if you don't have a specific list. Tip: Park in the center area so that you don't have to carry your booty too far. And make sure it's out of sight! Don't let anyone know that you've got stuff in your car! If it's raining, you are going to get wet. This is basically an outdoor strip mall and some of the strips" are not interconnected. This shopping center isn't exactly close to the Interstate. Expect a ten minute drive each way. Bonus: They have wifi! read more

Williamsburg Premium Outlets - A view of some of the shopping center - Shopping Centers Near Me - Williamsburg, Virginia

Had a great day today at the polo outlets thanks to the manager Jess who was on fire today with the sales. I bought a bunch of polo tops XXL. They had a great selection of XXL so I grabbed them. Now jets is the best part. .....price 69.99 x %40 off. And then take another %20 off.....omg means big savings! !!! Thanks Jess! read more

Williamsburg Premium Outlets - Always something big is on sale - Shopping Centers Near Me - Williamsburg, Virginia

This is a nice shopping center. Has a good selection of stores. Some of the stores were still closing really early and so we were opening later than normal when I went. There was also plenty of parking at the outlets. The outlets are located conveniently near restaurants and hotels. read more

Williamsburg Premium Outlets - Shopping center - Shopping Centers Near Me - Williamsburg, Virginia

In the past (15 years ago) you could really do some great XMAS shopping at this location. It has been my experience that the majority of (name brand) stores have used this location as a thrift shop (outdated brands and or overpriced). If your name is "Fred Sanford" then this outlet is for you and you might have a great time. Otherwise spend your "Quality" shopping time at the Department Store locations. read more

Williamsburg Premium Outlets - Williamsburg Outlet - Shopping Centers Near Me - Williamsburg, Virginia

We had a fun day shopping here and it was a great outlet for stress relief! Lol! We got some terrific deals! J. Crew, Banana Republic, Express, Lucky Brand, Nike, Kate Spade... we hit them all!! So many great stores and bargains galore! It's worth the trip if you plan on shopping at several stores! There was pretty good parking when we went a couple days after Xmas, but during the holiday rush, parking is a nightmare! So shop afterwards when the crowds have diminished! We had no trouble finding parking or navigating the shops. The stores weren't crowded and the lines were short! We received great customer service at all the places we went! Also, there are several spots to grab a bite as well as plenty of restrooms in each area. Certainly a trip worth taking! Our trunk was packed with goodies! My best deal? Kate Spade purse, originally $400, under $100! Also much of the jewelry and accessories, 75% off plus an additional 25% off ! Yes please! read more

A MUST STOP by while in Williamsburg! They have EVERY store that you can imagine! We spent 5 hours here. A lot of walking but well worth the walks. -NIKE -Underarmour -Adidas -VANS -TheChildrens Place -COACH -Aeropostale -The North Face -Calvin Klein -Journeys -ALDO -PUMA -Converse and so much more! It is so worth the trip if you are a shopper! read more

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This outdoor strip mall is wonderful! It's nicely designed and a pleasure to roam. I thoroughly enjoyed shopping here. For reasons being that most stores here offer their products on sales, so you can be sure to get unbelievable deals. We're not just talking about low-end products neither, there are quite a few big-named brands here (such as Nike, Kate Spade, Express to name a few) that you'd have to pay big bucks for if it weren't for this location. I am a picky shopper, so this works out for me. There are food carts around in case your hunger strikes for a snack. If you get really hungry, you can visit the food court. I haven't visited that yet, but I was told there was one. There's plenty of parking available, but be careful walking around as these cars are in close proximity of walkers. My only real complaint, and it's in no way their fault due to the nature of the mall, but if it's bad weathered outside (such as raining), you can't always stay dry as there some stores that are disconnected (so you have to face mother nature and her rain droplets). First world problems, I know. As you can see, I'm scraping the bottom of the barrel for a negative here, that you can easily dismiss. In the end, I definitely recommend people to visit here. Assuming it's nice out, unless rain is your thing. read more

Yes Yes and Yes. Premium Outlets always have the stores we like. The weather was wonderful which made going in and out of stores comfortable. Of course, we didn't have time to visit all stores but we made it into the stores we like best. Parking was easy even though there were lots of people around on the day we were here. Thank you WPO for having bathrooms strategically placed and signs so we know where they are located. Ladies bathroom was clean and stocked well. Stores we visited: Gap, Under Armour, Kitchen, Carters, Osh Kosh, Express, Gymboree, and The North Face. read more

This location is prime for Outlets. Should be more signage though, you could drive right past. Being very close to the excellent restaurants in town, it's a great way to work off the calories. I went on tax free weekend for back to school shopping, so I felt like I won the lottery here, but let me add, I did hold back and only went to the stores I knew I'd make a purchase. The more you just enter any ol store and wander around looking, the more money you start losing. Be smart when shopping at an outlet. There was ample parking here but I felt more seating was needed. More seating and perhaps a food truck or some soothing music could be played outside the stores. Just something to make it more comforting and encourage you to take a break perhaps while waiting for a friend in another store to come out. The area was clean and employees in the stores were all nice and smiley while I was there. Great stuff here. read more

I purchased some toys for my grandaughter and when I got home I checked the prices thinking they were good prices when I bought them. I purchased a barbie doll that I was charged $35 and can purchase it in Target and many other stores for $22. A Peppa Pig play kit was 12.99 at the outlets and I can buy it for $7.99. Clearly the store was a rip off and I wish I had never purchase product from there. I am too far to return it otherwise I would. read more