1. What a Ruff Life

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Newington, CT

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What a Ruff Life

4.5 (16 reviews)
Open • 7:00 am - 6:00 pm

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washing a dirty dog , he decided to lay down don't mind if I do
Jessica C.

Clean! Best do it yourself baths :) my big old boy needs an easy tub to get into and the owner needs an easy tub to wash him in , this place checks the boxes . Plenty of towels and the blower works great. These are a big deal with a big dog . The boarded dogs looked happy and silly being adorable through the glass. The customer service was wonderful and they were super helpful and attentive. A perfect place for a dog person so glad it's in my town !

Katie S.

Just picked my dogs up from spending the week at What a Ruff Life. They had the best week and Diane sent me daily updates and pictures! I have never felt more confident leaving my dogs somewhere before. We will definitely be continuing to go to daycare there and will be boarding again in March!

Tony and a very happy and tired Ronnie

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2 years ago

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1 year ago

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4 months ago

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2 years ago

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2 years ago

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1 year ago

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2 years ago

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3 years ago

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4 years ago

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2 years ago

Great facility - clean and easy to navigate. Terrific dog friendly and dog knowledgeable staff

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3 years ago

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4 years ago

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4 years ago

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5 years ago

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4 years ago

Business owner information

Photo of Antonio N.

Antonio N.

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4 years ago

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Review Highlights - What a Ruff Life

“We use them for half and full day daycare when needed for exercise and social development for our pup.”

Mentioned in 3 reviews

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I had my 3 year old Shitzu Terrier groomed here. I found them using Yelp. I wanted to go with…read moresomeone that was local instead of a Petco or one of these franchised places. My dog is very anxious with strangers and I'm very careful with who I leave her with. I've never had her professionally groomed. I called and made an appointment and they got me in the same day. The owner/manager took her time to meet with my dog and slowly gained her confidence. I left her there for a few hours she received a bathe, haircut, anal glands cleaned, and did her nails. She looked phenomenal! The people there are super helpful. I was surprised that the store was as big as it was. It doesn't look like it from the front but it actually stretches back quite a bit. They answered all my questions about what type of food was good. The owner is a very knowledgeable person she went out of her way and gave us a trial of this all natural food they get without being pushy. Without a doubt I plan on bringing my dogs back here. Surprisely the pricing for their items are very comparable with the big chain pet stores. I really appreciate the people who work there being so attentive and willing to answer any and all questions. My dog is about 25 lbs and with a few extra bones and some baked goodies for them I left paying less than 55 bucks. Super reasonable for everything they did.

Love this place and the way they operate. Just been there 3x…read morebut my Kobe (Schnauzer) always comes out looking great and happy Definitely recommend

Dirty Dog DIY Pet Wash & Pawstry Shop

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Dirty Dog is a Dog Groomer as well as a DIY Pet Wash establishment and Pet Bakery…read more Upon walking in all I could smell was fresh baked cookies. Yes!! Cookies and Donuts..Homemade for your fury friend at a decent price. Brilliant idea . They appointment to have my Moms pup Sammy groomed. Wash and cut. Normally they have quite a lengthy wait. We placed our name on the wait list. Luckily we were called later on the that day for an appointment. Sammy; my mom's dog was squeezed in to have a wash and haircut. Donna was our Groomer. She came out to greet Sammy, listened how we wanted him groomed and the icing on the cake was that Sammy felt comfortable. (He is a nervous rescue) Donna's expertise was the highlight of our experience expecally when Sammy came out to greet us smiling waging his tail looking like a million bucks. Donna did such an incredible job on his hair in a few hours time. So much love and compassion for my furry brother. We highly recommended this Pet Spa.

Terrible terrible service. I brought my husky in for a grooming and while she was overdue for a…read moregrooming and had a thick exterior coat, she was not in need of what they did. The staff called and recommended to us that our husky's belly be shaved due to the matting of her fur and I declined. I was not listened to by the staff and received another phone call saying that it was in my dog's best interest to shave her, despite the fact that I had already declined to have her shaved, and that they couldn't let her leave being that matted (?? this is my dog - therefore I have the right to decline what is being offered if it is not what I want done to her or if I think it is against her best interest given that she is a HUSKY who naturally temperature regulates with her thick coat). Then I got a third call from the manager saying that my dog needed to be shaved. I was not made aware that they were recommending her entire body vs just her belly (which is what was told to me on the first phone call I received and when I declined to have her shaved). The manager, Janet, also did not state that an alternative option would be to come pick her up and not have the grooming finished, despite her later telling me that she did offer this to me as an option. Huskies are not to be shaved, any groomer should know this. I later found out (after they shaved her) that Dirty Dog does have a policy to not shave huskies, so I am having a really hard time understanding why they broke their own rule after their paying customer declined (twice) wanting their dog shaved. After being told she needed to be shaved even though we declined twice, we agreed to have her belly shaved because that is what we were lead to believe they were going to do. They ended up shaving her entire body and Janet was not kind or respectful to me when I expressed my frustration at the situation. Not once did she take accountability for the situation but rather continued to try to convince me that I was in the wrong and this was the only option. I am incredibly disappointed in the service my dog and I received today. I will not be returning and I strongly believe no one else should either. Very poor manners and customer service. They tried to fall back on the fact that my dog's fur was in bad shape (which it certainly was not in good condition, but never has any other dog groomer EVER recommended shaving any of my huskies because apparently they are better at doing their research and understanding of the fact that huskies ARE NOT TO BE SHAVED), instead of apologizing for their unwillingness to listen to me as their paying customer. They also tried to fluff things up by saying my dog "was happy to have the fur come off," but they were likely just trying to absolve themselves from any responsibility of not listening to their customer. I understand the risks of matted fur and know that more frequent groomings are necessary in the future. What I don't understand is how Janet and her team at Dirty Dog did not take no for an answer the first time I told them I did not want my husky shaved and how they refused to offer consideration, empathy and an apology for how the entire situation played out.

What a Ruff Life - groomer - Updated October 2026

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