A wide selection on all things surf.,…read more Great service and excellent value on clothes and gear. Parking is difficult but doable. I'll be back again when in town.

5 Stars for Mitch's Surf Shop…read more I believe it"s been around since the 60's. Best Surf Shop in La Jolla.

Just popped in to check the shop out. Lots of boards, wide variety of surf accessories, and tons of…read moreclothes. Decently priced from what I saw. Staff was chill. Snagged a coffee at the adjoining cafe.

Seriously the veggie Brekkie sandwich was so amazing. I think it's the best breakfast sandwich I've…read morehad in San Diego and I absolutely love that watermelon comes with all the breakfast items. Perfect breakfast after a yoga class at riffs :)

Had a great deal with Airbnb, tour guides were great, very lighthearted while also prioritizing…read moresafety. Sawyer and Danielle were excellent, cute punny jokes and despite not having the time to explore the cave given the tide, they maintained excitement for seeing the seals and simply enjoying the weather.

Sawyer was our guide and was amazing! We appreciated his knowledge and fun personality.read more

Stopped by this surf shop while browsing for some casual gear and ended up walking out with a Ronan…read morePolo I didn't know I needed. It was on sale, which was already a nice surprise, but the real reason I pulled the trigger was Jack W. He was easygoing, knowledgeable, and had that low-pressure style that makes shopping actually enjoyable. He pointed out the fit and fabric details I would've missed and made sure I got the right size. The store itself has a great beach vibe organized layout, solid mix of surfwear and casual pieces, and prices that don't feel inflated like some coastal shops. I'll definitely be back next time I'm looking for something comfortable and coastal-cool. Thanks again to Jack for the spot-on recommendation. @neeks93 on insta

I really enjoy the overall atmosphere and aesthetic of this shop--it's clearly designed with…read moreintention, and the interior setup is super visually appealing. It's easy to see why it's become such a popular spot, especially for people in their 20s looking for that perfect, modern coastal vibe. The merchandise is great too--stylish, on-trend, and fits perfectly with the brand they're going for. It's definitely a place you want to take your time browsing. That said, the space is pretty small, and at times it can feel like the staff is watching you while you shop. I completely understand that it comes with the size of the store, but it can make the experience feel a little less relaxed. I do wish there were some outdoor seating or a bit more space to hang out, because the aesthetic really lends itself to that kind of environment. Overall, it's a really cool shop with a strong identity and great products--just a few small tweaks could make the experience even better.

Amazing stuff here. Best matcha latte around (and I'm a matcha snob)…read more Walked past on the way to the beach and had to try it out. Vibes are great. Owner is sweet. Handmade syrups! (Try the Earl Grey Date). Seriously one of the best coffee shops around.

I am always on the hunt for a good banana bread latte in SD & Board N' Beans did not disappoint!…read moreThe syrups they use are so unique and homemade. The espresso is also super high quality. Such chill and friendly staff, and the perfect stop on your next hot girl walk to the beach! Highly recommend stopping by.

Adrianna is one of the most knowledgeable and generous people you will meet . She took me out…read moreswimming at La Jolla shores a few days ago . Her attention to my safety and managing my experience was first class. I plan to swim with her again the next time I am in the area .

I want to thank Adriana for the amazing customer service! I was on the hunt for a thin neoprene…read morelayer to wear under my warm-water scuba wetsuit. I thought I wanted an Orca Openwater base layer neoprene shirt, so she ordered some for me to try on. When they ended up being a bit too snug in the shoulders under the wetsuit, she had me try a 2mm Orca Heatseeker vest, which I had no idea was even a thing. It is perfect! I really appreciate her attentiveness to detail, and now I have a layer that will work great under any of my wetsuits. Hooray!

Had an amazing time in my surfing lesson. Keaton gave me great tips and by end I was able to catch…read moresome good rides.

We stopped in here a couple of times. Each time was a wonderful experience. Cool and friendly staff…read moreand decent pricing. What more can you ask for? I even snuck back in and grabbed a couple of souvenirs to bring home:)

Thank you, thank you, thank you, thank you!!!! We wend to EVERYBODY in the neighborhood and NOBODY…read morelet us rent their kayak at 3:30 pm Dec 9, except these guys. Awesome service and forever grateful to Nicolas - you saved our 1 year anniversary! Amazing service - quick clear instructions, very considerate, warned us about any possible problems explained how to row in the kayak as it was our first time and we had a tandem kayak. After he explained us how to put it in the water and not to roll over, we went and did it first try - no problems. We locked the wheels to the wooden fence so that nobody steels them (they are used to transport the kayak easier so that you don't have to carry it in your hands). We saw the sunset and peaked in the cave which was very exciting. Don't go inside the caves if you are renting on your own as the tides can be very unpredictable and you can roll over or hit the rocks - this is also illegal and only allowed during guided tours. Value point is amazing too. For a tandem it's 35$ (39.22$ with tax) and solo is 30$. All the guided tours were 80$+ and I don't really see the point them if you can go with these guys for only 35$. We did a full one hour but I am not sure how long you can usually go we came pretty late before the closing time. If you want to get the guided tours during the winter times the last ones usually depart at 2:30 so make sure you make it in time!

Great selection of gear and great rentals. Closest shop to the beach which is awesome to bring…read morestuff down to the beach. Been there since the 70s they have done a good job changing it.

The crew at Rusty Surfboards Miramar is top-notch. They took the time to chat all things surf, were…read moresuper friendly and welcoming. Great experience; made me feel like I was a Team Rider! I picked up a Rusty SD RT RE and it's an awesome board. Huge thank you to Kieran and Kelly for the outstanding service. I'll definitely be back. Cheers! ‍

Just stopped into this store and it was awesome. We were looking for a beginner's board and some…read morekind of car rack and were helped by Eric. He gently explained that their store was more for custom, handmade boards for more advanced surfers, but still took the time to advise us on what would be best, bearing with our incompetence in the area of surfing. We'll certainly go back once our surfer is advanced enough to take advantage of their services! Huge thanks to the extremely kind Eric and everyone at Rusty.

Awesome selection of boards, great prices, great used board selection. Also a pretty legit good…read morewomen's clothing and men's clothing selection. Love that this is a surf shop that's not over commercialized and more surf centric. We rented a board through their amazing board rental program- seriously please never change this!- Bryce set up my husband up with a board and gave him a bunch of great advice and was so patient with my husband (who always asks tons of questions ). I noticed the board had a lot of wax on the bottom and he removed it for us too. Seriously great service- gold star for you Bryce! Thank you.

Go every year for my son's Christmas present. Even though we moved to julian I will drive the…read moredistance to get what I want. Love their merchandise