Cool store to buy gifts for your friends or family members abroad. Classier than what you find at…read morethe touristy stores in Mission Bay. Interesting attractive graphic designs in T-shirts and awesome artwork showing beach scenes of So-Cal (that is my favorite part of it all). Tons of items, well organized store.

Placed order 12/9 for Christmas. Received order confirmation but no other communication and finally…read moreinquired on Christmas Eve asking where it was. Got no explanation, just an email saying it was canceled due to lack of stock. No apologies or anything. Can't even tell the person the gift will be late since I'm only just now being told it's not coming at all. Horrible customer service.

Awesome selection of boards, great prices, great used board selection. Also a pretty legit good…read morewomen's clothing and men's clothing selection. Love that this is a surf shop that's not over commercialized and more surf centric. We rented a board through their amazing board rental program- seriously please never change this!- Bryce set up my husband up with a board and gave him a bunch of great advice and was so patient with my husband (who always asks tons of questions ). I noticed the board had a lot of wax on the bottom and he removed it for us too. Seriously great service- gold star for you Bryce! Thank you.

Go every year for my son's Christmas present. Even though we moved to julian I will drive the…read moredistance to get what I want. Love their merchandise

A wide selection on all things surf.,…read more Great service and excellent value on clothes and gear. Parking is difficult but doable. I'll be back again when in town.

5 Stars for Mitch's Surf Shop…read more I believe it"s been around since the 60's. Best Surf Shop in La Jolla.

First time at Rusty's Surf Shop in Del Mar and such a great experience…read more We were in the area for lunch and ice cream and decided to wander in because our girls have been really excited about boogie boarding... and to be honest, we know absolutely nothing about it. We also love supporting small businesses when we can, so this felt like the perfect stop. Right when we walked in, we noticed how clean, organized, and well-stocked the shop was. There's a ton to choose from, which could feel overwhelming, but the two women working behind the register immediately stepped in and made the whole experience easy and actually really fun. They took the time to understand what we were looking for -- something beginner-friendly that the girls could enjoy without it being too advanced. One of the boards the girls were drawn to was actually more high-performance, and instead of just selling it to us, they guided us to a better option. Honestly, they saved us money and probably saved us from a frustrating first experience. They walked us through how to properly size the boards, explained what to look for, and even set everything up at checkout -- attaching the leash and showing the girls how to use it. They also gave a few quick tips that made us feel way more confident heading to the beach. That kind of service is rare. We also picked up a rash guard for my husband (great quality, he loves it) and a cute little shell bracelet that was perfect for the beach vibe. Is it the absolute cheapest place you'll find a bodyboard? Probably not. But the quality, the guidance, and the customer service more than make up for it. You're not just buying a product here -- you're getting help from people who genuinely care that you have a great experience. We'll definitely be back next time we're in Del Mar.

I've purchased two cans of Blackseal cement from Rusty Del Mar. The first was already opened and…read moreabout half empty. I figured stuff happens and a couple ounces of wetsuit cement isn't a big deal. I purchased another can on 9/11/24. 4:55 P.M. Cashier:Kris Associate: Aaron. This can was also opened and about 3/4 empty. SurfRide in Solana Beach doesn't have this issue. The cans are always sealed and 100% full. Do better guys.

Had a great deal with Airbnb, tour guides were great, very lighthearted while also prioritizing…read moresafety. Sawyer and Danielle were excellent, cute punny jokes and despite not having the time to explore the cave given the tide, they maintained excitement for seeing the seals and simply enjoying the weather.

Sawyer was our guide and was amazing! We appreciated his knowledge and fun personality.read more

It was first board repair for me, so I had no idea where to go. Thanks to Yelp I think I made a…read moregood choice. He said they have board shaper with 40+ years of experience, I'd love to come back here for custom board next time!

I have been going to Alan for years. His work, professionalism, timeline and price can't be beat. I…read morerecommend him to anyone needing repairs and have never had a negative response.

Just popped in to check the shop out. Lots of boards, wide variety of surf accessories, and tons of…read moreclothes. Decently priced from what I saw. Staff was chill. Snagged a coffee at the adjoining cafe.

Seriously the veggie Brekkie sandwich was so amazing. I think it's the best breakfast sandwich I've…read morehad in San Diego and I absolutely love that watermelon comes with all the breakfast items. Perfect breakfast after a yoga class at riffs :)

I grew up surfing and have ridden all kinds of boards. Xanadu Boards are my absolute favorite…read moreboards. They are intuitively designed and the boards are incredibly responsive which is helpful for me since my leg strength isn't what it used to be. I can't say enough good things about them. I have some of my favorite boards that have lasted me over 10 years and they still perform beautifully. I've tried other boards but always end up going back to my old favorites so now I just stick with Xanadu's.

Had a lot of fun on the board I had for the handful of times I took it out until I started seeing a…read morenew ding every time I was done surfing. I do not surf near anyone and i keep the board in a bag when transporting. I was able to send it to a professional to patch the board dings in which they told me how poorly this board was made and how cheap the coating was being it was so easy to split open. I am very disappointed for I am now out a grand on a poorly made board and hope they would look into their making. I will no longer be purchasing from this company and urge other shops to stop selling these boards as well. They are cheap and ripping people off.

LOVE to stop into Leilani's when I'm in the Claremont Mesa area of SD County. Discovered this great…read morelittle shop filled with delicious Ono Hawaiian and Asian treats, as well as some Hawaiiana items your aunties will love and big bruddah shirts for all your Pacific Islander friends. Hubs enjoys Lion Coffee, and we use to always grab a few bags when in Hawai'i, but haven't been in awhile, so Leilani's comes through with a stocking stuffer - or two! I also picked up some cute Hawaiian themed Christmas cards and Honolulu Cookie Co cookie bites and Punalu'u Taro Sweetbread! Took my mind back to the Big Island with the first bite! Broke da mouth! IYKYK!!! Staff is filled with aloha and, if you're lucky enough to see Auntie Leilani when you're here, take some time to talk story. She's a beautiful lady I look forward to seeing. Support this great local business and come to Leilani's Attic. Cheers! "CC"

I stumbled into a hidden gem that felt very nostalgic! My boyfriend and I were getting boba from…read morenext door and noticed this little shop that sold Hawaii items. Of course we had to check it out! It's located in between Victory MMA & Fitness and GuilTea Cravings on Clairemont Mesa Blvd in Clairemont. There's a huge parking lot with ample parking spaces around. My boyfriend and I were just browsing around the area and the first thing I noticed was the variety packs of Noms, a fun gummy bear snack with a mixture of flavors. It's apparently become very popular since we left the islands, and I've been seeing it more and more often. There were also other great snack options such as li hing snacks and crack seeds, taro chips, etc. There were also a lot of local food mixes such as Hawaiian curry, Adobo, etc. Besides food, there was a section of jewelry, clothes, flasks, etc. A huge variety of items here! We definitely don't need to go back home to get these things as now we know there's an option in San Diego, haha! The owner mentioned that if there were some things missing, we can make a request for them to try get the item. Amazing! Will be bringing my non-Hawaii friends here in the future!