1. True At Heart Tattoo

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Dana Point, CA

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True At Heart Tattoo

4.6 (38 reviews)
Closed • 12:00 pm - 8:00 PM

Services - True At Heart Tattoo

Tattooing

True At Heart Tattoo Photos

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Recommended Reviews - True At Heart Tattoo

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Paul Hernandez is by far one of the best artist I have worked with. His work is worth every penny. I was recommended to Paul by a friend when I was looking for an artist that would tackle an upper back cover up that many other artists told me it would have to be a super dark black and gray piece for it to even work. Not an easy task. Paul took it on and gave me something above and beyond what I was expecting. Absolutely killed it. So of course when I was ready for my next piece I hit up Paul. And of course another stellar piece. He's been my only artist for the last 4isb years and over 20+ tattoos and counting. Paul is down to earth, very attention to detailed, and will be honest with you about your design and how it will sit on your skin if it needs changes. He cares about his work and never just tattoos to tattoo for the money. He takes pride in the pieces he puts his name on. His line work is top notch, black and gray work? always on point, has an eye for the perfect shading. Bright bold colors? Not a problem, his color paring is always amazing. He has free handed roses, leaves, script and I'm sure much more on me. I'm telling you this is the guy you want for your work. I get stopped daily to have my tattoos admired and complimented by strangers. Friends even started going to Paul after seeing his continued great work on me. The shop is always clean, atmosphere is very laid back and comforting, all the other artist are always upbeat, outgoing and polite. I've even had his form apprentice Jordan do a piece for me. He is also a great artist to look into. I have never had a bad experience while at True of Heart. 10/10 will always recommend TAH and especially Paul!!

cowboy boot tattoo

Taylor is the best , such an amazing artist very easy to talk to , great communication . I got a tattoo done by him on Friday the 13th and am in love with it !

Michael W.

I saw that an artist named Brittney Haili was doing a guest spot at this location, and I had been recommended to her by an artist at Black Lantern OC - wanting to get a new tattoo before a trip to San Diego, I found the spot and her IG handle and set up an appointment. I wasn't too sure about what I wanted, although I was looking for a tattoo to honor my grandpa who's the orneriest fisherman I know. He's taught me so much over the years and I'm blessed that we can continue to go on our 3-day tuna hunting trips once a year. Brittney killed it. I am in love with this design, especially on such short notice. The linework and the color/shading is FANTASTIC. She hasn't chosen a shop yet or found a place to settle down (She's a Seattle transplant) but overall the vibe @ True At Heart was amazing. I got a chance to see some of the other traditional art they had and was impressed. I would definitely come back.

Love my tattoo by Shane. so beautiful, I love the lines and color so much. THANK YOU Shane!!!

Was a great afternoon getting my tattoo. This one meant a lot to me. Thank you Shane, and thank you for the Bob Dylan tunes, I love it!!!

Reaper thigh tattoo
Angie L.

Paul Hernandez Is the best! I've been getting my tattoos from him for years and I'm never disappointed I constantly get compliments on all of the work he has done! the shop is laid back and the other guys that work there are super nice to. As someone who struggles with anxiety, being able to feel comfortable in a space for long periods of time is super important to me! I reccomend him to everyone!! Added some photos of the work he's done for me 10000000/10 would reccomend!!!

I was referred to Paul for a tattoo and he did not disappoint! I had a general idea of what I wanted but with having zero artistic skills I had no idea how to piece it together. Paul drew up some ideas and put together exactly what I wanted! I was nervous to walk into the shop as I'm an older person but everyone was friendly and inviting. I have been back three times for more work done by Paul and will only use him. If you're looking for a talented artist and a friendly shop, this is the place!

Tim Arthur
Jake V.

Tim hooked me up with a sentimental piece I wanted to get from my grandfather and he did an absolutely awesome job hands down!

Tristan L.

I loved this place! I had an appointment with Tim, he was so calm and very matter of a fact about it all. The shop is nice and small, with good music and kind people. I would recommend this place to all my friends and family! (Side note they like to be paid in cash)

Wrist love knot
Erin S.

I am completely impressed with this tattoo shop. Jon came recommended from 2 people & I was throughly impressed with the attention & quality of work. My husband and I went in for matching tattoos and I figured we would have to wait months to get a sitting- he got us in within the week. Our tattoos aren't big but they were the most important ones to us. Jon was amazing- I can't wait to go back and have my old stuff freshened up!

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2 years ago

I've gotten several tattoos done here and can't recommend it enough. Taylor is the BEST! I don't trust anyone else with my skin & tattoos

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5 years ago

Came on a Saturday at 7pm, hours on business front and online say open 12-8- doors locked and lights off. SAVE YOUR MONEY.

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6 years ago

I got a tattoo from Paul and it turned out great! Great atmosphere and great shop. Highly recommend!

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Ask the Community - True At Heart Tattoo

Review Highlights - True At Heart Tattoo

“I just recently had some work done with Jason Grant and I'm extremely happy with the piece he did.”

Mentioned in 9 reviews

Read more highlights

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I went here about a week ago due to having earring that was getting embedded. It was done and…read moredownsized elsewhere, but this was the closest location to my work so I rushed here after I was and got here not too far away from their closing time. Karla was able to help me right away, she got the earring out and put a longer post in without it hurting too much! She was super helpful and friendly I will be going here for any future piercings and to down size when it is time. A week later my ear is doing so much better!

I was in South Orange County for business and decided to stop in because the shop's reviews were so…read morestrong. That's unfortunately part of why this experience was especially disappointing. I was considering getting a piercing here today, but I left without getting pierced because the consultation made me feel unheard, pressured, and uncomfortable. I think it's fair to come in expecting a conversation where I could show a reference photo, explain my placement preference, hear the piercer's professional opinion, and then decide whether to move forward. Instead, while I was trying to pull up the reference image, I was repeatedly interrupted. I asked several times for a moment to finish finding the photo and explaining what I meant, but the piercer kept making remarks and insisting that she already understood. She told me the piercing wouldn't look right on me before I'd even been able to fully explain what I was asking for. To be clear, the issue wasn't that she had a professional opinion. I respect the expertise of piercers and understand that they may need to advise against a placement for anatomical, safety, or aesthetic reasons. They're the professionals, and I'm open to being guided by that expertise, of course! However, I've already had a number of piercings and have never felt as disregarded during a consultation as I did today. A piercing decision should be a collaborative conversation. The piercer should be able to share their professional assessment, while the client should be given the space to explain their priorities, ask questions, and decide whether they feel comfortable moving forward. I should feel respected the same way I show respect to professionals. And I would've welcomed a respectful explanation or alternatives. But what really upset me was being discouraged and spoken over before I was given a real opportunity to clarify what mattered to me, and as a result I did not feel respected in the slightest. We also clearly weren't on the same page, despite her repeatedly saying that she understood what I wanted because she kept focusing on the lower crystal not being visible. The thing is I already understood that and wasn't concerned about it. My priority is on the placement and being able to see the top of the vertical helix. I tried to explain that distinction, but I wasn't given enough space to do so before more assumptions were made. I've also consulted multiple other professional piercers who've said the piercing is possible, so I was hoping for an actual discussion of options rather than having my request dismissed from the start like that. She also spoke to me as if I didn't understand ear anatomy, even though I have multiple piercings and was simply trying to communicate my own preference. She referred to my ear ridge as a "speedbump" and commented that my existing helix piercing wasn't very visible because of it. That wording may have been meant as humor, but it didn't feel professional or reassuring in the context of an already tense consultation. Visibility wasn't my goal with that piercing either, since I got it with the intention of wearing a hoop there once it healed. Comments like that made me feel like assumptions were being made about my anatomy and choices without first asking what I actually wanted. Because placement was my main concern, the way the consultation was handled affected my confidence in moving forward. If I couldn't get my preferences understood before the procedure, I didn't feel comfortable trusting that they'd be understood during it. The interruptions, assumptions, and overall attitude left me increasingly overwhelmed, and I ultimately had a panic attack. I left feeling talked down to rather than treated with patience or respect. Regardless of intent, the interaction made me feel unsafe, disrespected, and unable to trust the process. And honestly I really am especially disappointed because this shop has such strong reviews, and I understand my experience may be dismissed as a one-off because of that. Still, I don't think that means it should be brushed aside. I'd strongly urge anyone who is naturally anxious, needs time to communicate clearly, or is very specific about placement to consider whether they'd feel comfortable in this kind of consultation. A client should be able to ask questions, show a reference, and explain their priorities without feeling rushed, spoken over, or made to feel difficult. At the end, I told her I didn't appreciate the attitude I was receiving and that I was no longer interested in continuing the consultation. She didn't respond, and I left. I hope the shop takes this feedback seriously, because technical skill matters in piercing, but so does listening, respectful communication, informed consent, and making clients feel safe enough to ask questions before someone performs a procedure on their body.

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Stop searching for your go-to piercer, Lucina at Sharkbite Piercings is the best of the best! She's…read moregot the cutest, cozy shop easily located in the Phoenix suites building. Everything from beginning to end and even after has been super easy and professional with her! She's extremely knowledgeable, her cleanliness and piercing process is almost surgical in precision, and she has a way of talking to you that you forget you're even there for a piercing or in pain! All my piercings are within the year so it's still "healing" but so far have healed beautifully. Her website is incredibly detailed, designed to ease your mind if you have any questions or doubts, and for my first professional piercing experience, I'm so glad I trusted my gut and went to her. Small business and woman owned, you will be spending your money on quality pieces of jewelry and quality care. She's super talented and sweet, walks you through everything and can quell your fears and anxiety with her sweet humor. Definitely will be coming back again and again and again!!

I highly recommend this if you are looking for a small shop piercing place. She is knowledgeable…read moreand has a gorgeous selection of high grade jewelry. She has good aftercare advise. My flat and daith are healing beautifully.

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At Last Piercing - Our new waiting area :)

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28.8 mi
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I started coming here a few years ago when I was having trouble healing some rook and snug…read morepiercings I got somewhere else. Turned out I wasn't pierced properly for my anatomy which was causing all the issues. I worked with the piercers here over the next few months to try to save them but ended up taking them out. But the team here did everything they could to troubleshoot and help which was refreshing, and they were honest when it was time to give up. Ended up starting from scratch (after a healing period) with all new piercings which have all worked out beautifully! The entire team is fantastic and always helpful with any questions or even just helping me swap out my jewelry to make sure it's done properly. I won't go to or recommend anywhere else - it's my forever place! Special shout out to Rena and Jose - they always have a great vibe and are just lovely people all around

Took my wife to get a 2nd hole pierced on her ears. I must say it was very professional and clean,…read moremuch different than any type of piercing places I've ever been to. They have professionally licensed piercers doing the work as well Literally no reason to go anywhere else if you ever need a piercing done RIGHT.

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True At Heart Tattoo - tattoo - Updated October 2026

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