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    The New Deli

    4.3 (340 reviews)
    InexpensiveDelis, Sandwiches
    Closed 9:00 am - 3:00 pm

    Order The New Deli Takeout or Delivery

    The New Deli Photos

    Business Info

    THE NEW DELI ATMOSPHERE

    What's the vibe?
    Moderate noise
    Casual
    Good for groups
    Good for kids

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    Is it foggy outside?  Nope. We just need windex and elbow grease.
    Chad P.

    May 30 2025 12:38 pm So Yelpers say there's a deli in rinky-dink Pinole of all places. And it is worth a 4+ star rating. smh. I'll be the judge of that! The New Deli is an unassuming place in a baby sized strip mall. It is the opposite of flashy. The antithesis of a large "We're Open!" sign viewable a mile away. The restaurant looks clean and uncrowded. Pleasantly quiet enough to whisper a conversation. A real mom and pop feel with a large menu selection. The glass enterance door is a bit greasy and my wife is being fussy. I hope this place works out. She had wanted a Chinese lunch but I need salad. I've been jonesing for a Cobb salad since the last California Pizza Kitchen closed in Walnut Creek. There are several cosy tables to sit at. The kitchen area is bustling with young 20 somethings taking and preparing orders. After we ordered my salad and her French dip, I walked toward the back to pay a fellow old timer working as cashier. Pro tips; 1.Get your own soda from the fridge in the back. They don't serve it to you. 2.They don't have ice. 3.Tell em tap water or you will pay a buck and two bits for bottled. 4.You may have to wrestle them for a straw. 5. The receipt is not itemized and there is a ADMIN FEE of $1.45 added if you borrowed on credit to pay them. The salad was large and plentiful. I asked for bacon (expecting bits) on it and they charged me for and gave me a handful of strips. . In the end my wife had to finish off the blue cheese as I was stuffed. Better than CPK. Wife said the French dip was "ok". I tasted it and liked it. I told you she was being fussy. She packed our leftovers as I defended our French dip sauce from the House fly. Flies make her fussy. She said she would go back. I willl be back for that salad.

    Chipotle Chicken Sandwich
    DeAjuané J.

    I recently went back to The New Deli because I was craving a chicken caesar salad sandwich. When I saw the options on the menu I decided to go for a full caesar salad with added chicken (for $1) and my trusted chipotle chicken sandwich that I knew was going to be good from previous experiences. This was the BEST caesar salad I've ever had and now every caesar salad I ever have after this one will be compared to The New Deli's. There were big chunks of chicken, fresh lettuce and parmesan and the dressing was the perfect combination of smokey and flavorful. I would definitely recommend The New Deli overall as I've never had anything bad there, but I would especially recommend the caesar/chicken caesar salad. The restaurant is also always clean and the staff are always friendly and helpful! Tip: call and order ahead because the restaurant does get busy around lunch and the wait can be long.

    mediterranean on dutch crunch
    Donna N.

    Love the vibe & friendly ambiance - very welcoming & homey ! The owners are personable & involved, so familiar all these years, even publishing a lovely cookbook ! I really enjoy the vegan sandwiches especially the one with the house made hummus & falafel, plus the "works" w/ - sprouts! Very tasty on Dutch Crunch ! I think it's the Mediterrean ?

    Jenna T.

    If you like deli sandwiches then this place is for ya! Locally owned and generous portions for the sandwich. I also like that they add sprouts to their sandwiches, though, others may not care for it. It's a casual place with shared parking lot. They have some indoor tables & one table outside that can sit 2. Order first then take a seat. They will give you your order. You can't go wrong with any thing on their menu. I did And that their in-store menu had more options than what I saw online but maybe I was looking in the wrong place. Place is classic & perfect if you're on a time crunch for lunch. Support this small business!

    Rachel M.

    WOW- I just had the best experience (service and taste-wise) from this extraordinary mom and pop deli in Pinole! As a new Hercules resident, I've been taste-testing different food spots and am so happy to have found my favorite neighborhood sandwich shop. First off, kudos to the sweet lady who thoroughly and patiently explained the menu items, especially confirming the vegan options for my SO and recommending some tasty choices for me. So happy there are vegan options here! The deli has been around since 1985 and is super cute- fresh flowers on the round tables, a homey and welcoming vibe, and friendly staff who were busy making delicious sandwiches, salads, sauces, soups from scratch. As I waited for my food and took photos, one of the ladies told me to take a menu and a free cookbook made by one of the owners. These people are amazing! Their website also gives a spiel about how the deli started and shares mouth-watering recipes. There's more- the FOOD was SO fresh and delicious! I couldn't help tasting everyone's meal. -Large Garden salad - plentiful and fresh-tasting with a tangy balsamic vinaigrette -Turkey Muenster sandwich (my order) - Love at first bite! I'm a sucker for sprouts in a sandwich and that homemade 1000 island dressing ties it all together so well. HIGHLY RECOMMEND! -Mideastern burger on sourdough (made vegan)- My S.O and I loved it- hearty amount of veggies and flavorful falafel! -Chicken Salad sandwich (with caramelized walnuts) - love the sweet/salty flavors with the crunch from the nuts -Tomato soups w/ pesto dollop. Black Bean soup, Split Pea soup - all heart-warming with homemade goodness! My parents and S.O. had rave reviews as well. I really can't wait to try the other items, especially the French Dip! I'll definitely be back!

    Menu
    Vuyelwa W.

    Lovely cute Deli in Pinole that you have to visit we heard about this family restaurant by word of mouth and so glad we did because everything was sooo on point! They have speciality sandwiches, vegetarian sandwiches and traditional sandwiches with large green salads and hot items as well. We ordered the vegetarian sandiwches- **Vegeburger with garbanzo patty on grilled wheat bun ** Delite Sub with mozzarella, Greek peppers , Italian and the works **Grilled Tofu with grilled peppers,onions,and BBQ sauce on a grilled wheat bun Seating inside and decorated in a lovely way. We absolutely enjoyed the meal and highly recommend New Deli.

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    1 year ago

    Good sandwiches made to order and fresh. Clean and friendly. Easy to find parking good customer service.

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    2 years ago

    I've been coming to the NEW DELI for years. Excellent sandwiches. Not cheap though. I paid $18 last week for 1 sandwich and chips.

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    Page 1 of 9

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    Hoai Huong Coffee Shop - Vietnamese iced coffee

    Hoai Huong Coffee Shop

    4.5(81 reviews)
    3.1 mi
    $

    I was heading home from Berkeley and had a craving for Bahn Mi. There are numerous places along…read morethe way and Ive probably tried a dozen or more. I wanted to try something than the usual suspects so pulled over and looked up yelp. I decided on Hoai Huong Coffee Shop. It was a bit out my way but I had the time. I had the number 5 (roasted bbq pork) Bahn Mi and vietnamese coffee....incredible. The Bahn Mi is the best Ive had in the East Bay. very generous portion of delicious pork with fresh vegetables and perfectly roasted bread. The coffee was strong and not to sweet and im sure Ill be awake for days. The staff was friendly and family oriented. Its now my go to place. Highly recommend

    Solid banh mi spot with a variety of sandwiches and drinks at a great price. Most sandwiches will…read morerun you about $6. Portions are reasonable too. I tried the combo, grilled pork, and pork roll with pate and egg sandwiches. My favorite was definitely the pork roll/pate/egg one and the dac viet/combo was tasty too. I wasn't a big fan of the texture grilled pork as I'm used to a more charbroiled kind but it was still fine. The bread was fragrant and crispy outside while fluffy inside. I appreciated the herbs/pickled veggies, viet mayo, and seasoning sauce ratios too. The service was fast and there are a few tables if you'd like to dine in. The space is cozy so I opted for take out. I'd love to try the avocado coffee or other drinks next time I'm in the area!

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    Phila Burger Station - Cheese Steak Hoagie

    Phila Burger Station

    4.7(670 reviews)
    4.2 mi
    $$

    Have passed by here a few times in my life and barely went to this location. I recently went here…read moretwo times... and I gotta say it was worth the trip. It was a lowkey spot and it seemed to be a sit in turned take-out after COVID. Really small and neat with stickers of local businesses. I ordered a double bacon cheeseburger, fries, and a chocolate shake, and everything was fresh and made to order. Fries were not cold and leave salt and pepper packets to your liking. The burger was fresh and didn't feel frozen. The shake was nothing to brag about but it hit the spot. The service was 10/10 with polite staff! The ambiance was amazing too!

    Ordered a mushroom cheesesteak, a cheeseburger, and garlic fries…read more Mushroom cheesesteak was decent. Maybe wish it was a little bigger. 3.8/5 Cheeseburger was good. Standard order comes with Miracle Whip, I was too chicken to try it and went with regular mayonnaise instead. I'm willing to come back and give Miracle Whip a try, but if I comeback, I'm definitely getting a double burger or trying a Phila Burger. 4.1/5 Garlic fries were ok. Order came with a dollop of minced garlic, would have preferred if it had been tossed for a more even coating. 3.3/5 The absolute highlight of this visit was the service. Being my first visit, the cashier was incredibly patient and took extra time to go through the menu with me and giving recommendations. But this was not an isolated incident. In the short 10 minutes I was there, I watched as this cashier welcome back a old regular, give a child a small to-go cup of ice cream, and patiently work with a customer as they were experiencing technical payment difficulties. Phila Burger is shining light of what a local, small business should be in a community. I will gladly be returning.

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    Phila Burger Station - Bacon Cheeseburger

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    Phila Burger Station - Menu as of 4/2026

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    Menu as of 4/2026

    The New Deli - delis - Updated May 2026

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