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Multiple people had recommended Sendo for a budget-friendly omakase in the city. However, there is a caveat: it's walk-in only, and a waitlist forms within minutes of opening. After getting off the train at Penn Station, I power-walked my way to Sendo like every other New Yorker and arrived at 11:35 AM. They only seated seven people at a time, so I was third on the waitlist, but I only waited about 20 minutes before being seated. HOKKAIDO SET - 53 This was the priciest omakase option, which included 10 nigiri, two handrolls, and one mini kaisendon, served in this order: * Whitefish Handroll * Ocean Trout & Sea Bass * Yellowtail & Sea Bream * King Salmon & Golden Eye Snapper * Amberjack & Scallop * Fatty Tuna & Sweet Shrimp * Fatty Tuna Handroll with Pickled Radish * Kaisendon The fish selection was basic, featuring familiar, commonly found omakase staples rather than rare or seasonal catches. My favorites were the sea bream, king salmon, amberjack, and fatty tuna, which all had a richer, more savory umami flavor. The kaisendon was also delicious, packed with bits of fatty tuna, salmon, ikura, radish, and shiso mint. It was bright, juicy, and refreshing. Too bad it was gone within two bites! For the lighter fish, however, I felt the rice's vinegar acidity sometimes overpowered the delicate flavors. Service moved fast, with pre-cut fish served straight from a wooden box that had me in and out within 40 minutes. While I could have easily eaten the Hokkaido set all over again, Sendo delivers fresh fish executed well for the price point. Combined with an interior that feels significantly nicer than other competitor omakase spots in the same price tier, it's a great option for a quick omakase fix.
Overall: 3 stars Value omakase with very clean and simplistic flavors of soy and wasabi. There's no reservations available so you'll really need to show up at open to get a spot without an hour wait, which is something I don't feel is worth it personally. Salmon Handroll - Thicc handroll with lots of rice and lots of salmon, which tasted fresh. Ocean Trout - Leaner, firmer cut of the orange fish family. Sea Bass - impressively subtle knife work that blends in with the fish while reducing the chew. Hiramasa - Prized cut that falls in between Yellowtail and Amberjack for that richer, softer texture of the white fish. Sea Bream - Another prized white fish that is mild and flavor and easy on the palette. Ankimo - Monkfish liver, served as a chopped gunkan which is much preferred since it isnt a straight block of heartiness. King Salmon - The color is less intense than others I've seen, but the marbling is there. Snow Crab - The butter mixture is quite subtle so the natural sweetness of the crab persists through delightfully. Scallop - Firm, sweet scallop that tastes high quality and clean to the bite. Chu Toro - Rich, fatty piece that impressively holds structure for a rich bite. Botan Ebi - Prawn that is brimming with sweetness and tenderness coming from the muscles. Toro Handroll - Classic, flavorfully rich way to finish off the Omakase tasting. Kaisen Don - Beautifully arrangement of the sampled fish, cured salmon roe, and an assortment of flavor boosters to elevate the palette. Food: +1 Presentation: E Price: E Atmosphere: -1 Service: +1 Menu: E Insta/Yelp/Beli: @amei_eats Insta/TikTok: @ameizing.race
I was really hoping to like Sendo, but they rank at the bottom of my $50 omakase spots in the city. For the price, they didn't match up with the variety of fish nor the preparation. I was expecting them to do more with the fish than just serve it as is. Something like complementary garnishes or in-house nikiri. The fish itself, maybe aging it or marinating it. I was ready to splurge a bit and order a la carte but nothing in the hokkaido set inspired me to try it again and my friend agreed - we wouldn't return for the food. Ambiance-wise, the interior is beautiful with intimate lighting and tight knit counter stool seating. The entrance is very hard to find as there isn't a sign out front (as far as I could tell), so you have to enter an unmarked door and go up a staircase where you will see a sign indicating you're in the right place. It feels a bit like trespassing, which can be fun depending on your vibe. It gets crowded fast, so arrive as close to opening time as possible. All of the seats were taken within 20 minutes of opening.
Tried our luck one random Thursday afternoon and actually managed to be part of the first 10 people in line. Hoozah! (Do people still say that?) I was prepared to roll my eyes at a fussy omakase experience (hate when restaurants don't accept reservations), but the price and quality had me eating my words along with the toro. In a nutshell: $48 is an amazing price for their LARGEST omakase/sushi set (the Hokkaido Set) and nets you plenty of pieces to satiate your fish cravings (full item rundown below). If you should need more, as my greedy self did, you can tack on lovelies like the King Salmon Ikura Handroll or the Yellowtail Handroll for $5-$8 apiece. I couldn't get over the low, 1990s-esque prices, especially considering how great the quality of the fish was. I mean, for $48, I was prepared for Temu salmon that tasted like AI rolled it. But all our nigiri was well-made, slathered and pressed with plenty of little bells and whistles to make them sing in our mouths. My oh my, do I want to queue up again when the weather outside isn't an inferno. ------------------------------------------ Hokkaido Set, Jun 2026: - Hirame Shiso Handroll - Ocean Trout - Sea Bass - Hamachi - Sea Bream - Ankimo (Monkfish Liver) - King Salmon - Snow Crab - Hotate (Hokkaido Scallop) - Chutoro - Botanebi Prawn - Shiromi with Radish Handroll - Mini-Kaisendon
Got the Tokyo set - 9 nigiri 2 Handroll 1 tiny don. Solid quality fish for the most part! My favorites were def the nigiri here, then Handroll, lastly don. The fish in the don tasted not so fresh this time. Service friendly staff Ambiance - cute little sushi bar inside, to get there you have to take stairs up! location can be kind of hard to find
kyoto set ($36) - includes 7 nigiris, 2 handrolls, 1 kaisendon, which is more than enough! I was so full by the end of the meal - i love the cuts they gave! It had a variety including salmon, sea bream, yellowtail, monkfish liver i believe, and scallop - i love simple cuts like this with no fancy decoration nor exquisite show; just pure nigiri for you to taste its own original natural flavor; is it the best omakase ive had? No but for this price point it is honestly an AMAZING value - fav piece was the sea bream; it melted in my mouth and had a great deal of fattiness and a slight smokiness that i love; the monkfish liver (?) was also a highlight; got a blend of rich flavor and smooth texture... a unique piece - salmon and scallop were alright as they were quite too soft and soggy almost; there should be more of a chew to it - handrolls exceeded my expectations; was never a fan of them even after having kazu nori but this changed my mind about it yay! fish was v fresh and chewy, i probably liked it more than the salmon and scallop - kaisendon was a great finish rating: 4.5/5 - this is by far the CHEAPEST omakase ive ever seen in the city that still has its quality upheld; i was honestly impressed and shocked by the price still - the only thing really was the texture of the salmon and scallop werent the best but ALL the pieces had great flavors - great service; i didnt feel rushed even though the dining experience was just 1hr similar to other spots - our chef seems to be japanese and is a woman! Slay; she did a great job explaining what the pieces were and recommended the order of eating certain pieces - love the ambiance; it's elegant, intimate, and classy; perfect for a casual date night! IG: @nom.noms.only
The quality if sushi for $65 prix fixe in nyc is amazing. Totally beat all those I have tried for $99. Just see the phots on nigiri to make the call. Ambience is a nice omakase seating but it is a bit of a rush. Finish the meal is about 60 min as in class omakase tradition. For most of you, get the $65 prix fixe as you will finish it ;)
Came here on a saturday around 8:20 PM and the estimated wait time was over 2 hours, so we instead decided to order takeout. Note that the takeout and dine in menus are different, and that takeout orders can only be taken online. We waited about 20-30 minutes for our order. We ordered the akita set, which came with 8 pieces of nigiri and 2 maki rolls, as well as the nagoya set, which came with 16 pieces of nigiri. For the maki rolls, I chose the miso salmon avocado and the yellowtail hamachi. Although the nigiri is more expensive than the maki, I actually found the maki to more tasty. I liked both the rolls equally. For the nigiri, my favorite ones were the ikura roe and the unagi eel. The fish was very fresh and high quality. A good option for elevated takeout sushi. Will definitely return to try the dine in menu.
For the price with good quality omakase this place is a must try! I observe on their website they stated that no reservation and walk in only. I was a bit hesitant to go because their might be a long waiting list on a weekend. but glad I went and check because we waited about 30-40 mins before we got seated but theirs this food fare going on right outside the street of the building so we walk around while waiting. In the beginning we had a hard time finding the place because its in the second floor of a walk up building and they put this little sign thats outside the door. The place is cute with 12 bar seats. We pick the tokyo $43 with 9 nigiri, 2 handrolls and 1 kaisendon. Each piece is so delicious! We first got a handroll to start then nigiri and kaisendon. Each piece melts in your mouth. This makes my NYC trip memorable! I highly recommend!
We came here for lunch on a Saturday at around 11:30. We waited 20 minutes since the chef wasn't available yet. The sushi was wonderful. I enjoyed all the pieces even though my taste buds were a little bit muted due to having a cold. Nothing can really can't beat the price point. We each got the Hokkaido which includes 10 nigiris, 2 handrolls, and 1 kaisendon for $53. I was full. Sendo is a place that excels in quality and not unique flavors. If you're looking for unique flavor pairings you're probably better off elsewhere. But if you really enjoy comparing the flavors and quality of different fish, you must give them a try.
I went here for a solo lunch. I did have to wait a bit because I arrived about 7 min after they opened and they already started (I got lost, didn't see the sign for the door). But it was worth the wait! I got the Tokyo set and it fed me full but I also wanted more salmon so I got the king salmon hand roll. All nigiri was delicious, fish tasted really fresh and assembled perfectly. Hand rolls very tasty. I really liked the don at the end. It was a perfect place for a solo lunch, it doesn't get loud and it's an intimate setting. Definitely you check it out!
We came on a Friday for lunch around 12:30p (party of 2) and only had to wait 15 minutes to be seated. However, we overheard that there was an hour wait for the following people in line! I'd budget a longer wait at dinner time (or a weekend lunch), unless you can make it right when they open. As mentioned by others, this is a tiny place, introduced by an unassuming door and a ramp of stairs. There are just 10 bar stools set around a sushi bar, but the day we went only 7 were being served during lunch... probably because it was just a 1-man show). We opted for their Kyoto set and a few more hand-rolls with à la carte (the king salmon and the eel were our favorite). This is a solid omakase, affordable and of really good quality. We will return.
Yall when I tell you I can have this Akita set for breakfast, lunch, and dinner - I'm not lying to you. I've probably gotten this set over 50+ times for takeout and every single time it tastes so good. I've had numerous sushi takeout spots in NYC and this place reigns supreme and #1 for cost, freshness, and deliciousness. You can't beat 8 nigiri rolls + 2 rolls for $42.50. Truly the best!
8 months ago
2 years ago
Got the hokkaido set and for the price and quality of food, it's such a steal. The chef gives you two nigiris at a time and I felt the pacing was perfect. It's a small and intimate atmosphere with only 8-10 people at the counter. I also loved that I actually felt quite full by the end of the meal unlike other omakase places I've been to. read more
8 months ago
Very cozy space, seating only ten of us. I was lucky to get a spot right when they opened, because a party of five didn't all make it on time. The staff tried to explain to them the first come first serve policy, but the guests were really snooty and snarky in their departing remarks. Luckily, the seated guests next to me were all very friendly being elbow to elbow. The omakase was good and very competitive pricing. Only critique was all the nigiri courses were already cut and laid out so the fish was a bit warm when finally served. I prefer other places when the chef cuts each one of them in front of you and serves right away. Overall great experience to try for the price. read more
This is a tiny little sushi place specializing in very short sushi sets apparently inspired by some spots in Tokyo. It's hard to call it an omakase but it's somewhat equalevent. I think we were in and out of there in maybe 30/35 minutes including me ordering a couple extra pieces. I didn't notice a drink menu though there were some sake on the wall and they didn't seem to mind me bringing a tea inside from somewhere else. Our group went with the Tokyo for $38 with 8 nigiri, 3 temaki/hand rolls, and one tiny but tasty kaisendon/mixed fish over rice. As the menu doesn't list what the sets come with and I think they change their fish a bit based on what can be imported; this was our mix: Shiromi (unspecified white fish,) seabass, sea bream, akami (tuna,) ocean trout, salmon, hamachi, amberjack, and scallop with the shiromi, ocean trout, and I believe hamachi being the hand rolls. The best of the bunch was the very large presumably Hokkaido scallops cut into smaller pieces which was buttery and sweet with an excellent texture. Outside of this, the hand rolls in general were better. The salmon and ocean trout were also very good with the akami being solid as well as the amberjack. The probably weakest piece compared to other spots was the seabream but they were all of very good quality. The kaisendon was a mix of all of said fish listed in tiny chunks along with a bit of excellent ikura/salmon roe as well as some takuan/picked daikon radish. As my extra pieces, I asked for two more hand rolls; uni which is daily market priced at $15 which was decent but not worth it for the price and the excellent quality toro which was very much worth it at $8. Said toro also came with some takuan which makes sense based on the hand roll option on the front. In terms of ingredients outside of the fish, the pieces came with well vinegared rice outside of the hand rolls of course. The wasabi was a bit heavy in some pieces though it worked for some of the fattier tasting sushi. They also used yuzu kosho on some but not all pieces. The gari/sushi ginger was lighter than most which I didn't mind. Overall, it was pretty traditional outside of the rarely used yuzu kosho which is a good spin for the cheaper places which tend to add more Americanized ingredients to their sushi mix like truffle oil or related. The fish quality was good though I do wish we got more of a variety of fish. There were a few pieces for instance which were salmon or salmon equivalent and the only thing that was premium priced on the menu that we got as part of the Tokyo combo was the scallops which was easily the best piece. For instance, they could have given us toro instead of regular salmon. Perhaps the more expensive options give you a better mix but I am unsure. I still left here pretty hungry after ordering the extra two pieces. It's kind of hard to say if a place is worth it if you paying $60+ not including the rest as you leave pretty hungry but if you're looking for a quick good quality omakase, it's kind of hard to argue going to this spot (just plan on going somewhere nearby after to get full.) 3.6 or so. read more
got the takeout nagoya set which comes with 14 piece set nigiri. a friend recommended this place and i liked the concept of omakase style sushi in a takeout box and it was a good value for the quality of fish. the ikura and eel were my favorite and sushi order was ready to be picked up pretty fast! the packaging was neat and wrapped in a gift box and bag too. definitely would come back here to try their omakase experience! read more
1 year ago
I had such a wonderful experience with Sendo. Prior to sitting in for the dining experience, I had ordered their takeout option twice. Each piece tasted really good even after some transportation and travel time was spent. I visited Sendo with a few of my friends, and arrived at 5pm (second opening time), got seated immediately and overall had a really good experience. My friends and I loved every piece, we ended up ordering an extra hand roll add on. We chose the Ocean Trout and the Toro which were our favorite pieces from the Hokkaido Set. Personally, I do not think that the target behind each piece was creativity in the flavors, but I think that it works out in their favor in that way. I enjoyed the clean and simple taste and presentation. They do not take reservations- walk in only. From my observation, the restaurant seats up to 12 people. Staff were polite and friendly. The chef noticed that one of my friends is left handed, and proceeded to position the nigiri in a way more convenient for left handed people. Glad that the chef was able to pay attention to a detail like that. I definitely want to go back to Sendo again. read more
Another new quick, inexpensive Omakase, but this one happens to be extremely quick and inexpensive compared to the several new ones taking over the city lately. It's also one of these "hidden" places, located in a non-descript entrance next to a deli, and up a long flight of stairs into a door marked "Threading & Beauty Spa". Most importantly though, the sushi is excellent, and again, the cheapest I've seen for this quality and quantity. You can order a set for $32, $38 or $45 - we got the "Tokyo" for $38, which includes 8 nigiri, 3 handrolls and 1 kaisendon. The meal is designed to last 20 minutes, modeled after the standing sushi bars in Japan, so you can be in and out of here super quickly. read more
2 years ago
TLDR: I'm with it. Sendo is meant to be a spot right by Penn/MSG where you can grab an almost fast-casual omakase. Modeled after the fast-pace of Tokyo's standing sushi bars, perfect for a quick lunch, dinner or solo meal. Get the Hokkaido set for maximum value and enjoy the ride. I came across this place after seeing this was supposed to be the Sushi Namba pop-up location. Tried it on a weeknight and it does fill up fast, especially since word's getting out about it. It is meant to be inspired by the standing sushi bars in Tokyo. It's a ten-seat counter and walk-in only. The owner doesn't call it an omakase but for most folks, that's how it'll be viewed. They do sushi sets, I recommend the Hokkaido which for $45 is quite the bargain. It's 9 nigiri sushi, 3 temaki (hand rolls) and a miniature kaisendon or sushi rice bowl. It is meant to be fast-paced, chances are a queue will build up behind of you. If you've ever wondered what it's like to eat at a popular place in Japan - here you go. Talking to the staff and owner, it's clear they do care very much about the product they're putting out. Their shari (sushi rice) is sourced from Hokkaido and has a pleasant bite but not too al-dente. To use the Ichiran "firmness" customization, it's probably around medium. The rice isn't as starchy, so the grains are more individual and the piece will melt as you ate it. It's got a nice vinegary taste but not too strong on sourness. I personally prefer the latter, especially as an Edomae sushi fan boy but I all understand you're appealing to the masses. It's a solid variety of white fish, bluefin tuna, salmons and some shellfish as well. The spotted prawn was superbly bouncy, to have Hokkaido scallop at this price point was a nice surprise too. I did inquire about the Hokkaido uni MP listed on the menu - I was told the day's shipment wasn't to their quality control and they opted not to serve it. I respect that kind of commitment to product. Hand rolls are probably one of the things I most look forward to at omakase, so the fact that you get three is nice. The nori is very crispy, there's some aging in the fish as well. While I get that it's easy to compare them to your chalkboard (budget) omakase spot - I applaud what they're doing. It's filling a void in the NYC sushi market that leans more towards traditional sushi. So there's not 10 butane torches on deck, nor are there any ramekins with caviar and truffles. It's really just shari, neta (topping) and the chef's sauce. Even if you're more about them "sauces" - you might find you like the more simple preparation. I feel a lot of sushi diners evolve out of the sauce and into the more minimalistic style. There was a time where I too loved pasta a la Cheesecake Factory (I still do, TBH) but I've also come to enjoy purist Italian pastas more as I've aged. What I dig about sendo is that what they're doing is different. There are lots of budget omakases all over the city and that's fine. I have not seen a concept like sendo around recently, not since maybe Sushi Daizen in LIC and that was more of a neighborhood traditional sushi restaurant. I think sendo will draw crowds (they already are) and I hope they do well. People will show up either for the uniqueness of the experience, convenience of the location (once you figure out which door it is), the price of the meal or the quality of the sushi. I'll eat any end of the sushi spectrum, low, mid and high. read more
2 years ago
What an experience! Thanks to the ONE photo in the yelp reviews of the black door, I was able to spot it. After entering the door, you go up one set of stairs (just one, don't keep going up or you will disturb the residents), and go through the door on the right. The entire place has only bar seating, so it is very limited. Our wait time was around 1.5 hours, but we were texted when our spots were ready. Our chef was so friendly and skilled, and we enjoyed every single bite of our omakase meal. We chose "Hokkaido". For the price we paid, this was such a treat and I hope they keep the prices more affordable for omakase. I plan to come back when I'm in town again! read more
9 months ago
Stunning. Ambiance? Lovely. Food? DEVINE. (I did a dance after every piece). Service? So kind. Visited jan 3rd? Immaculate vibes. Visited again with my boyfriend last week? MORE IMMACULATE VIBES. Big shout out chef ramiro. read more
2 years ago
I've been wanting to try this place since I saw them blow up on social media, so I came on a Tuesday for dinner w a friend around 6 pm. We were told a 30 min wait, but it ended up being closer to 45/50. Once inside you see why- the restaurant is tiny with a single counter that seats maybe 10 people. It's minimalist and sleek, with the chefs working with precision and urgency. I got the Tokyo set, and my friend got the Hokkaido set which has an extra piece of nigiri. All the fish is delicious- very basic flavors/dressings which allows the quality of the fish to come through. I like that the pieces are served on a leaf- practical and aesthetic. My favorite piece by far was the scallop at the end. My friend really liked the king salmon. The kaisendon bowls at the end are a nice way to end the meal. I'm a sucker for cute things- the tiny bowl and tiny spoon really sold me. Overall it's a good omakase spot, especially for the price, but personally I don't think it's worth the long wait. There are plenty of spots that are perhaps at a slightly higher price point but without a wait. I'd definitely consider coming back, but not until the hype dies down. read more
Quite possibly the best deal in the city, Sendo operates out of a "matchbox", seating just 10 with no reservations. The set menus are incredibly well-priced with the most expensive option just shy of $50. We all opted for the Hokkaido set, which includes 10 nigiri, 2 handrolls, and a small kaisen don. Each nigiri is made to order and served edomai-style--only fish and sushi rice, delicately placed on a banana leaf. There are no plates or soy sauce dishes here, and for good reason; each chef masterfully crafts each piece and hands it to you. To even think about altering the flavor profile with extra wasabi or soy sauce would be an insult to the chef-curated creations. The kitchen has three chefs all of which are dedicated to serving 3/4 patrons at a time as per traditional omakase standards. Honestly, every dish was mind-shatteringly good, but I thought the highlights were the chutoro and sweet shrimp nigiri (the most decadent pieces served last). A la carte options are available like the uni priced at $20, but personally, it's perhaps a luxury best passed on. It was good but nothing outstanding compared to their standard sets. Typically, what inflates the cost of omakase--extravagant garnishes like gold flakes or caviar--is refreshingly absent at Sendo which the chef tells me is how they keep prices low. Instead, the fish takes center stage delivers its lines flawlessly. For just $47, I'll be back. And again after that. And again and again and again. It's worth noting that to secure a seat at opening, it's best to arrive 30-40 minutes early, so I'll be doing just that during my next NYC trip. read more
I think this place is super overhyped. It's not bad - don't get me wrong but unsure why it's always so packed. We both got the Hokkaido (largest set available) and it was not filling. It was 7 nigiri and 2 handrolls and 1 small rice with all the fish in it. For some reason, the nigiris were small or I'm not sure but it didnt feel filling. I've been to expensive and cheap omakase before and usually I'm pretty okay after but not this time. Also, a bunch of fish had wasabi added onto it which was a bit meh for us since we don't love wasabi. It was also very hot (for a decently cool evening). I felt outside mightve been cooler than in here. I was definitely sweating and I worried about the storage of the fish due to that temp. My rating is more of a 3.5. The price of 47 per person per set Hokkaido) is really what made it but otherwise, it's average fish (expected) and not filling. If you want a small snack or a pre-main meal snack, feel free to come in but at this price, I rather pay more for more pieces at another spot. read more
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Team S.
Thank you for visiting us! One small correction: our Hokkaido set…
Came back 3 weeks after and got the hokkaido set, and had a really pleasant experience!! Definitely opt for this set if you want something more filling... the rice is still spot on and is what really makes Sendo special (whereas other omakase spots are really a gamble hit or miss for the rice). The fish was also really high quality (toro was amazing this time, very fatty to the point it fell apart). If you are short on time, Sendo is also perfect because we were in and out within 25 minutes. Each subsequent piece of nigiri came right as I finished the previous one. Would highly recommend adding a toro taku hand roll to your set too... one of my favorites. This time, I also had the pleasure of trying two sakes! Both were really well bodied and not too sweet, tasting very fresh and refreshing with a subtle taste of fruit. Would highly recommend trying a glass with your meal. read more
2 years ago
Came in on a Saturday night a little before opening. There was already a line forming at the steps. Since I was only a party of one, I was still able to get in during the first seating. People after me were given 45+ minute waiting times because the place is small. The chefs were running a little behind with prep, so there was a small wait before we were served. However, they were nice and gave us a glass of sake as we waited. The sake was so good, easy, sweet, and refreshing. I got the Hokkaido omakase. The pieces were all so good. The fish was all so fresh and melted in your mouth. The handrolls were my least favorite part. Although the fish was still super fresh, after the first bite of it, the nori didn't stay crispy. Became almost a little bit chewier. They serve at a good pace that doesn't make you feel like they're rushing you but gets you out fast enough that they can serve more guests to keep prices low. The place is a little hidden, so it might be hard to locate. Give yourself a good amount of buffer time to find the place and to line up, so you don't have to wait too long to eat. read more
Came the third day they were open and it did not disappoint! Been meaning to try this place and was craving sushi, and luckily only had to wait less than 10 min for a seat. We got the Hokkaido set for $45 and you get so much for the price - nigiri, handrolls, and a mini kaisendon. Overall, I would definitely come back for a quick meal. It's on the cheap side as well for omakase so I can see myself coming here whenever I crave sushi. Will be back for sure! read more
1 year ago
Instagram : @yeapeats Sendo is a bit of a hidden gem--emphasis on hidden. It's walk-in only, and finding the place is part of the experience (or the challenge). You have to head up to the second floor, and there's no sign outside. The door is also closed, so it's easy to miss unless you know what you're looking for. Once inside, the atmosphere is quiet and minimalist. I noticed a surprising number of solo diners, which made it feel pretty chill and intimate. The fish was fresh and solid. That said, I had a couple of issues that held the experience back. First, the wasabi was overpowering--either the chef used too much or it was just a really strong variety. Second, the rice was drenched in sauce, which caused my nigiri to fall apart. The flavors were good, but the execution felt a bit off. One last heads-up: Be careful when selecting the tip. The lowest automatic option was 25%, which felt steep--especially when they prompted $8 on a $33 meal. Just something to watch for. Overall, it's a decent spot if you're nearby and in the mood for sushi with no frills--but there are a few caveats to be aware of. read more
1 year ago
Everything was so good and affordable. We came half an hour before closing. But the chef took his time and gave us a good omakase experience. We have been to really expensive omakase for sushi in the US and japan. This place is comparable! Fish was fresh. Did my wasabi check under the nigiris (it was there!) and the sapporo was nice and cold. A MUST. Rice was a good texture. And the staff was too kind. The signage for the entrance is small so make sure you keep an eye for it! Bonus points: the bathroom is clean. We are definitely coming back. Thank you! read more
King salmon was very good. I got another one a la carte after eating the Hokkaido menu. Everything else was good but not special. The rice was a little hard for my liking. I prefer my rice chewier. The restaurant was tiny and the wait experience was unpleasant. The restaurant is located on the second floor, up from tiny stairs case. It is very difficult to go in and out of the restaurant. However, once you make it in, the vibes are quite nice. read more
Was recommended Sendo from my sister. She has never done omakase before and said it was the best sushi she's ever had. I went online and saw the price and thought damn for that price I'll try it! My boyfriend and I frequent Omakase. Sushi is my favorite food. In NYC there are so many wonderful choices for omakase. If you are looking for a budget option to get the an experience where you feel like you're in an exclusive sushi bar, but you don't care too much about the actual sushi itself (like my sister) this is a perfect choice. However, I do like sushi. I'm also not even that picky about sushi. I'll eat supermarket sushi and have a good time. However with omakase you're not just paying for high quality fish, you're there for the experience. We first arrived, I couldn't find it. (It's up a flight of stairs in a building I thought was apartments, felt like a hidden gem which I liked). and they said there was about an hour wait. No problem! Right next to Korea town, we venture over and go to one of my favorite bars, awaiting my text to prompt us to go back. Nearing the hour, no text, but to be safe we head back over. We go up the stairs and I say "hiya didn't get the text but we just wanted to wait inside" the woman checking me in very rudely told me that I didn't respond to the text and the seat was gone. I showed her my phone and as we were talking, the text came in. Either we had bad signal or she was fibbing, I wasn't sure. It didn't go any further than this as another lady came over and said "no no you haven't lost your seat" and then sat us down. Mistakes happen! It's okay! I wouldn't even mention this part if the girl hadn't been quite so abrasive. She even rolled her eyes and I felt like I was turning into a grumpy grandma (I'm 27) Anyways the chefs were great and hospitable, but the sushi itself was lacking anything of substance. It in all honesty tasted as good as the stuff you get at the Amish market. But they just put a blow torch on it. However! Price absolutely matches the value I'd say. I'd not go back, but if someone I knew was looking for an experience that feels fancy but is low budget I would recommend this. read more
2 years ago
Had a great experience here for omakase! Arrived a little earlier than opening and was able to get first seating. The fish here was so fresh and the chef was very friendly! I liked that they there's a mini chirashi bowl at the end but wish it was a little bigger. As for the seats, they were a little cramped and hard to move in and out of since they were so close together. However, the interior was pretty and intimate. For the price point, I would definitely come back again if in the area. read more
1 year ago
I can only speak to the take out. Fish was fresh and plentiful. The nigiri by itself was nothing special. It tasted like regular take out sushi with good fish. Rice was fine, but didn't have much flavor. The maki rolls were a lot better and I would go again for them. Fish ratio was very good and more flavorful than the nigiri. read more
4 months ago
2 years ago
I visited this place just before lunch was closing, during an off-peak hour. It's tucked away next to a pizza shop. When you arrive, you'll find a hostess table where you can scan a QR code to join the waitlist. The space is quite small, so if you have to wait, it's better to do so outside. We were informed of a 25-minute wait but ended up being seated in just 15 minutes (score!). Despite seating for around 12 people, there was only one chef, which meant they could serve only about 8 at a time. As for the food, we had already decided what to order before being seated. We opted for the Hokkaido set, which totaled about $62 with tax and tips per person. Every dish was delicious! However, I was disappointed that there was no uni, which I had seen on social media. I hope that uni isn't reserved solely for influencers--kind of a letdown! While their social media featured a lower-tier set, it wasn't a dealbreaker, and I would still return but this is something they should be consistent if they are promoting this on social media which is how I found out about this place. One of the main drawbacks is that the atmosphere is quite relaxed and dim. I found it unpleasant that the chefs and staff frequently opened the kitchen door. The kitchen was very bright with sun beaming, which hurt my eyes each time the door opened. In just glad I didn't sit directly across cause I think it would have been even worse. My eyes struggled to adjust between the dim atmosphere and the sudden brightness. They opened the door at least ten times during our visit due to shift change staff arriving and preparing. I recommend adding a dark divider near the door, as it detracts from the ambiance and is harsh on the eyes. read more
Food: I decided to try this place because of their affordable omakase. I tried the $48 Hokkaido set, which includes 10 nigiris, two hand rolls, and one mini kaisendon. This place is definitely good for its value, but the quality of the omakase isn't the best I've had. It's a step up from a regular sushi restaurant, but below average in comparison to other omakase restaurants in the city. The set included typical omakase pieces such as king salmon, tuna, yellowtail, sea bass, sea bream, scallop, and shrimp. The menu includes three different sets to choose from as well as an uni tasting and individual nigiri or hand rolls. There is also a kaisendon rice bowl on the menu for $30. As you are nearing the end of your set, the server comes and asks if you would like to add anything else. It seems that they try to keep each seating to under 45 minutes so they can turn over the restaurant. We tried to wait and finish our entire set to see if we wanted to add anything else, but the server said their policy is to add on items prior to the last piece of your set. Service: Service was good. As soon as you sit down, the server brings you a glass of water and you are greeted by the sushi chef. Both the server and sushi chef are very attentive and check on you throughout the meal and ask you how everything is. However, towards the end, I felt a little rushed, especially being asked to let the server know if we wanted any add-ons when we asked if we can just finish our mini rice bowl before deciding. Ambiance: The restaurant is located on the second floor of a building, so there is a pretty steep flight of stairs that you need to go up in order to enter the restaurant. This place is not wheelchair accessible. The restaurant is very small and only seats 12 people at a time at the sushi bar seating is very tight and you are literally touching the person next to you. The overall restaurant space is very tight, and there is not much room to walk around as you're leaving. There are other people waiting at the front of the space and in the stairwell so getting out of the place is tight as well. Overall, I would recommend this restaurant but keep in mind that it is an omakase good for its value and not the highest quality you can find in the city. read more
3 months ago
Absolutely amazing sushi for a an awesome price. It is a little hard to find but that makes it a fun adventure! There is usually a wait but it's worth it, the staff is super friendly and the decor is very minimalistic and clean. The sushi is phenomenal with unique flavors and would definitely go back! read more
1 year ago
I found this speakeasy omakase while i was looking for something for lunch and i love it. The entrance was pretty hard to find without sign. But that made it a hidden gem! Absolutely affordable sushi set and chef make it in-front of you just like omakase! Service was great. I went there during lunch there were not many people. Definitely be back~ ! read more
I think this is a yummy experience to try once! While it was enjoyable, not a place I'm dying to come back to if that makes. The space is so tiny, so they can only seat like 12 people at a time. The restaurant is very nondescript from the outside, so you'd only know to come by looking on the map. They open at 5 and we arrived at like 4:45 and still did not make the cutoff for the first round of people, so we had to wait 50 minutes for the first round to finish up. We got the Hokkaido which is the 10 piece nigiri, 2 handrolls, and the mini Kaisendon. I liked the salmon, ocean trout, and toro pieces the best. I thought each piece tasted fresh and yummy! However, nothing here really wowed me as something I hadn't had before. Some omakase places experiment with searing fish, using different sauces, or using different toppings; at Sendo it is just the piece of fish with some wasabi and a brushing of soy sauce. Since each piece came pre-sauced, they just provide you with ginger on the side. Service was quick, which I imagine is to keep the turnover of seats high since they only seat a few people at a time. We were in and out in about 45-50 minutes. Would probably be a nice and intimate spot for a date since the space is very small. read more
Got there around 630pm. Very difficult to find as there is no signage. You go in a door and up a flight of stairs and about half way up there is a door on the right, also with no signage. In here you'll find a quaint little place with room for about 12 people to sit around a bar and have sushi made for you on the fly. You eat as they make the sets. We were told the wait was 45 to 75 minutes. We got our name on the list and went shopping for a while. About 2hr later we got the call. So we get seated around 8:50, and since they close at 10pm, we are the last group, which is awesome because the chef was able to talk to us and not push us through under an hour. He had lived in Spain for 11 years, and his Spanish was actually better than his English, which was fun because we could converse en Español. We all got the Hokkaido set. Tried a few Sakes that were recommended as well. Its hand down one of the best food experiences we have ever had in New York. My wife is Celiac and she had no issues. They use Gluten Free soy and make their own wasabi each day in house. She had the rice beer which was gluten free. Get there the earliest you can and be prepared to wait a while. On weekends you may not even get in as they said the wait can be 3+ hour. We spent about $100 per person, which was absolutely worth it, and we will be revisiting. read more
I got their Tokyo set for $38 which came with 9 nigiri, 2 handrolls, and 1 mini kaisendon and I noticed they use two sauces. Once you walk up the stairs, you can put your name down via a QR code. We got there on a Friday and waited about an hour for three people (shorter than what they quoted us!) It's a great value set, but one thing to note was that there wasn't much variety as I got the same fish twice. We didn't order any drinks but did notice that they're very generous with their sake pours! read more
1 year ago
Super affordable and intimate little date night spot. The fish are very fresh and yummy. Combination of hand rolls and omakase. We walked in around 7pm and they had spot for us right away. Tucked away in midtown but def a hidden gem! read more
Not changing my rating, as my experience at Sendo was good and fine. I rated 4 for food, 1 for service, 2 for ambiance, 4 for value. The business has messaged me under the pretense of wanting to learn how to improve but instead offered me compensation to try again (I did not accept) and are giving me reasons why my rating should be higher. Please be aware when reviewing as I now feel rather uncomfortable. read more
More info about Sendo
876 6th Ave
Fl 2
New York, NY 10001
Koreatown, Midtown West
Directions
(646) 943-4548
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https://www.sendo.nyc
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