Mimo is fabulous; I treasure each moment we visit and share life while she and Paulette are creating a delicious wardrobe full of class, colors, and fabrics which make me feel confident and ready to embrace all of life's adventures from the routine to the celebratory events. Highly recommend a trip to Rue De Mimo for yourself, a shopping spree for your darling daughter, or a special gift for a friend, board member, or birthday celebration! read more

It pains me to write this review. I just went in to Rue De Mimo for the second time and I've got to say, never again. The first time I went in I window shopped and was followed around by a woman of color behind the counter. When I went into Marz, she followed me in there as well. She made me feel extremely uncomfortable so I left. When I was outside and down the block I casually turned around and could see her outside the store staring at me as I walked away. Today wasn't much different, except she didn't stare at me as I walked down the block. I explained my experience to the staff at Marz when making a purchase and they apologized for her behavior. LADY, I AM NOT A THIEF. I HAVE A GOOD JOB IN TECH AND WORK HARD AND LOVE TO SUPPORT SMALL BUSINESSES. I dropped $300 bucks in Camille not too long ago. Guess what though, I probably won't be spending any money in any of the 3 stores anymore because they're connected. Just an awful, demeaning experience. read more

Beautiful clothes that fit women who are older than 18 and larger than size 2. One of the best womens clothing boutiques in la with a big selection and variety read more

I was meeting a friend for lunch in South Pasadena and arrived early so went for a stroll and discovered this great clothing store. I loved their clothes! It felt like the buyer knew me in their selection of clothing! Unfortunately the owner brings her dog to the store and I have dog allergies, so I had to leave before being able to try anything on. Maybe you can start to have an online presence to allow us allergic people to shop with you ! Your inventory is amazing! read more

One of our great stay-at-home and discover your own city finds! I can reliably find something my wife will love. Unique, funky designs at reasonable prices for the quality. I love chatting with the owners, warm delightful ladies who know their stuff. read more

Last week I had the pleasure of visiting this boutique. I love South Pasadena, and this shop with its unique vibe and beautiful clothing fits right in. They are under new ownership, I was so happy to meet the new owner, Cindy. She is a delightful person with a fabulous sense of fashion. I have purchased clothing from her many times at the Pasadena Showcase House. Everything I have purchased is top quality and so unique. i was absolutely thrilled to find out she is now permanently located in South Pasadena! She purchased the very well established boutique. "Rue de Mimo". If you have not visited this unique boutique, I strongly suggest you go in and look at the beautiful clothing and unique items they carry. Not only is the clothing incredibly beautiful and the highest of quality. The staff is so friendly, accommodating and knowledgeable. They know exactly what enhances and compliments your figure. Welcome to South Pasadena, Cindy! I look forward to a long and happy relationship with this boutique. I am so grateful we can see you year-round! Best wishes and luck on your new venture! read more

A wonderful place. I discovered this place by shopping next door at Marz and then realized I knew this shop when they were on Fair Oaks. I was there to buy gifts and realized it was the perfect place for them. Hard to go wrong with their selection. An incredible eye the owner(s) have. Incredible eye and aesthetic. Well done. I was welcomed by Mimo and the woman assisting me, Sweden(?), was so wonderful to work with. read more

After supporting this store for many years I was callled "small minded"by the owners. This happened after expressing my concern regarding an uncomfortable experience in one of their dressing rooms. Their initial response was that they could not control what other people did in their store, when all I needed was an apology and acknowledgment that what happened to me was wrong. It makes it clear to me that one's ethnicity and physical appearance has an impact on how you are treated in this store. read more

I have been shopping here since it opened and I would be lost without them. Their selection of french-inspired items is so unique, stylish, creative, and spot-on that I never walk in without finding something I LOVE. When Paulette is there she is a master at finding things that will look good on your body and fit with your lifestyle. I usually am skeptical about what she chooses and then, of course, I end up buying it! Just because it doesn't look good on the hangar doesn't mean it won't look good on me. ;-) Their clothes fit all types of bodies and of course their hats, purses, scarves, jewelry, shoes, and hosiery can fit anyone. I love Rue de Mimo. read more

I don't shop anywhere else anymore. Come to Rue de Mimo, spend an afternoon with the ladies, have a blast putting together beautiful outfits, and buy a whole new wardrobe. You'll get endless compliments and (most importantly) have fun getting dressed in the morning! It's a new you! Their clothes, jewelry, and shoes are exquisite, affordable, comfortable, unique, and chic. Take the plunge and welcome this wonderful shop into your life. You won't regret it! read more

Not very welcoming. Yes I came in my work clothes (scrubs) but they're the nice expensive bougie brand and they matched my shoes and I was slinging my brand name purse and yet the sales lady looked at me up and down like I didn't belong? I just lost almost 15 pounds and wanted to treat myself but due to the dirty look she gave me I decided to leave shortly after. Is it cause I look young or because I look Hispanic? Not sure but won't be back. Two stars for the fun eccentric shirts read more

Do you watch Grace and Frankie? If so and if you prefer Lily Tomlin's hippie boho look to Jane Fonda's tailored modern look you will love Mimo. The clothes are unique and artsy. Most of the things I saw were shapeless by design ,a bit like Hache or Comme does Garçons, at a fraction of the price. They can look very hip and cool or sloppy and weird. Depends on your body so try them on... If your style icons tend to run minimalist,like Audrey Hepburn or Jackie O, you won't like it here. read more

I am writing this review because the sisters who own this little couture atelier asked me to be the first man to do so. And I will, happily. My wife (at the time) discovered the small idyllic town of South Pasadena because of one thing: the preponderance of high end women's clothes shops, all neatly packed together within a few blocks of one another. Say what you want about my ex-wife, she remains one of the better dressed women in South Pas. And she owes some debt to Rue de Mimo. Eventually we moved to South Pas - for the schools, of course, but I suspect my ex didn't mind one bit being closer to her secret treasure trove of couture shops. We split up, but neither of us have split from Rue de Mimo. Eclectic, chic, European, hand-crafted, couture, hip, stylish, beautiful: these are all words that apply. I have continued to track down flawless gifts for all cool women in my life ever since I first came here. Fellas - you can't go wrong if you shop for your ladies here. Hell yeah. ps: if you shop from catalogs, or in malls, this is probably not your place. read more

I am not a regular shopper at Rue de Mimo; only several times a year. I stopped in the shop Friday late morning and was greeted by a pleasant associate who told me about the details of the winter sale. She pointed out that sale product is sized and that some items were 70% off and some 50% off. I thanked her and proceeded to browse. I like to support local retail as much as I can. I found a sweater that had several markdowns. The last markdown read $35, yet the ticket also read 70% off. The original price had been $105 which meant the sweater should have been marked $31.50. I pointed this out to who I assumed was the owner and she was. This woman became quite aggressive and insisted 70% off was $35 and and then said, she didn't have time to calculate to the penny and I replied, this is dollars and the principal of the matter. She abruptly said she would let me have the sweater for $31.50. She never apologized or took responsibility for the error. Never said thank you for purchasing in her shop. I had a 45 year retail career and serving the customer with respect and honesty should always be the priority. I was very disappointed in her lack of service and do not plan to support her shop in the future. read more

Rue de Mimo is a member of an endangered species: the independent women's clothing boutique. A retail therapy sort of place with an owner who obviously has a passion for her work and an eye for fabulous. Often, its her behind the counter helping you, as opposed to the teenagers or zombies you find in chain stores. Its a little pricey, but for some thing special now and then, or if the thought of trudging through the racks at a department store depresses you, (it sure does me) or if you regularly spend big money for a unique, polished and statement making wardrobe, push the silly designer labels aside, and come see what they have here. I feel ridiculous saying it, but, you may be inspired! read more

This used to be a great shop, with beautiful, interesting clothes, well made, at affordable prices, with helpful and friendly staff. I used to be a regular customer. Last few times I have been disappointed by the choices, the prices were ridiculous for the workmanship, and the two people working at the time were too busy socializing to bother even acknowledging that we had entered their store. They have forgotten that not everybody in South Pasadena is wealthy, and that the next customer walking through the door could potentially be a good customer if they are treated like one. read more

Rue De Mimo! Could I ask for a better place to go for unique and wonderful clothes, jewelry, handbags, and scarves...or i forgot to mention great tights and winter accessories. I always enjoy seeing the two owners Mimo and Paulette in their great outfits, they are also extremely helpful putting together outfits for us ladies.... Bravo Mimo!!! read more

This store has a unique, funky vibe. Shop here if you don't want to match all of the women in Pasadena. Great personal service and personable sales people. read more

OMFuckingG! I always find the best tights, fragrance, cards, shoes, skirts, girly kids clothes, plates!, knick knacks....whatever you are looking for this place has it. I love that they will find whatever you are looking for even if it takes more minutes than they can spare. I'm a huge Miso Pretty fan and the woman at the counter imformed me that they were expecting a shipment in a few days. I went back a few days later and there it was. Check them. read more

Just discover this magical boutique. I walked in and was greeted by a lovely, extremely stylish woman. We chatted as she pulled me some beautiful garments to try on. Bought 3! The store is beautifully curated, very chic pieces. Very flattering for any body type. Sophisticated, whimsical, creative fashion. Very European. Tre' Chic read more

Love this place! If you want to find a statement piece...this is the place. Beautiful clothing, jewelry, accessories, etc... I always find great jewelry, scarves, & hats that always get compliments. My husband even loves to come with me here! He found a couple of fun ski hats for himself & we found some great hats for my mother-in-law. Mimo is always so happy to be our hat model. read more

I thought for sure I would be the first person to review this place. I love this store! It has such unique pieces that I haven't seen anywhere else. I have one of their bags, a green purse with spider chrysanthemum flowers and I get compliments on it all the time. I have dresses, skirts and scarves from there and love all the pieces. They get stuff from small, obscure designers, so sometimes there may only be a couple of that style. I've had this problem where I see a piece I like but they don't have the size and won't get anymore. But that just means they get new stuff frequently and you're never going to run into anyone else wearing the same thing. I'm almost afraid to post this place is so cool. The staff is also super nice and will go out of their way to accommodate you. I recently found out a co-worker of mine is friends with Mimo! My friend is uber-cool, progressive and kick-ass so, just by association I know Mimo is also amazing and I'm supporting an awesome establishment. read more

This is my wife's favorite women's shop. Fun funky and stylish! The staff is super friendly and you'll find one of a kind items. Great for holiday shopping too! read more

I have shopped at Rue de Mimo's for years - it's a total experience to go there - wonderful clothes, jewellery, shoes, purses etc! Everything is exquisite - Mimo & Paulette who own the store have great taste - kind of Parisienne/ Japanese influences - modern yet with a hint of vintage as well as v artsy. I love this store & the sisters are the best! I have sent lots of peeps to them - & have had favourable reports. If you're looking for something unique & beautiful - look no further. A little on the pricey side but totally worth it & ten times better than Anthro - it's the truth! I treaure everything I have bought in this store & know it will last a lifetime. read more

I really like the clothes and jewelry in this store and I have been coming here for years in spite of the negative atmosphere. The sales girls and an older woman in charge are very rude. I have bought things over the years because it is close by and the area is nice but I leave the store with my new items and a bad feeling about the experience. I end up not really wanting to wear the nice clothes because I remember the insulting innuendos and furtive glances of the staff. It is a shame. I wonder who does the hiring and I wonder if the older woman has anything to do with the negative atmosphere. They verbally say their little niceties while they are handing you your purchase but it is almost laughable with their frowns and pursed lips. I have decided to give this store a rest until they relax a bit and learn how to at least be pleasant. I'll probably give them another visit in a few months. read more

Great boutique! I have a few items from this store. Almost everything in the store is original and unique. Lots of hand-made items as well. Liz Paulette and Mimo provided me with excellent customer service, I will definitely be a retuning customer :) read more

I have been coming here for years. The clothing and jewelry are fabulous, cutting edge and unique. The issue I have with the store are the sales people. I could easily spend a ton here, but the. I've is off putting. It feels as if all that the sale's person cares about is pushing the most expensive item. I felt as if all the older woman who waited on me was only focused on making a big sale. I tried on several items, and a few I was not sure about, and was brought out the same one in the largest size. Talk about a self esteem buster. It would be so much better if there was some concern about the woman, and not just the dollar sign. Makes me a little sad since I like the clothing., but will not spend my money in a place where I walk out feeling inadequate. read more

I have shopped at Rue De Mimo for years...the outfits I have purchased are timeless, and when i wear their clothes, i know i am wearing something "unique" and special that you can't find anywhere else. The clothes, accessories and shoes are elegant, yet also fun and hip at the same time! they truly have something for everyone... Both sisters are so passionate about the "art" of dressing up and looking chic and fun; Above all, they are so helpful with assisting you in making your selection...it is truly a pleasure shopping there! Victoria---Sherman Oaks, CA read more

Really great boutique with an amazing selection of very fashionable artsy and elegant clothing. Prices are very reasonable for quality and style read more

I loooooooove this place. Wonderful style and run by great ladies. I havent shopped her for a while and am so wanting to go soon. I need new clothes read more

Wonderful store run by interesting folks with great, creative style. I buy many of my clothes for work here (I am in a creative industry, so can get away with lots of color and unusual forms). The prices are comparable with the better chains (banana republic, Anthropologie) but you get SO much more. Unique style and very helpful staff to guide you through the offerings. I also love supporting an independent store that stocks indie labels. A+ experience :-) read more

What a fabulous Store ...everything you can imagine for women's clothing... Style cut color: chalet et ceci, buddha, Habitat... The service was divine... Especially Derynne read more

Rue de Mimo is a place of fashion art for everyone. If you love to express your personal style you simply must check this place out. it is the most unique clothing store i've found in los angeles & if mimo is there she will tell you about each piece, the designer, the fabric, the multiple ways of wearing it and give you ideas for how to pair it with other things. her style is beautiful and her store is a reflection of her love of creative personal style. read more

One of my favorite pair of earrings is from here. They're eclectic, fun and uber hip! I can't wait to return for more of an in depth shopping adventure. love from Orange County! read more

I am a latina that have lived in South Pasadena quite a long time and I am very familiar with the local stores around. The second time I went to this store I was wearing a casual polo shirt with shorts and flip flops. An old lady, the only one who was in charge of the store, was rude to me by asking me unappropriated questions like: Do you know there are two stores here?, Is this your first time?...And told me that they sale only Large sizes (I'm skinny) but what if I went to buy clothes for my mom, for instance? Anyhow, I did not like that environment at all. I hope they look forward to improve their customer service. read more

Ladies, read a few of these reviews and then please stop wasting time and get over to Rue de Mimo. You will find unique clothes, shoes and accessories and a good time to boot. All of the staff at the store are friendly and recognize you on return visits, and they will all pull out the most amazing things for you to try on . . . things you never would have thought to put together. Just let go and try stuff on; I guarantee that Mimo and Paulette will surprise you . . . and that you'll leave happy. read more

Such a classy boutique. The first impression is that it's pricey, but if you look carefully, they have items that are have good quality and are very comfortable. I rarely come and walk out with nothing! If you enjoy finding that one classic item that nobody else has, this is your store. read more

Rue De Mimo is one of my go-to places when shopping for my wife. They have many unique and stylish offerings there, and I can always find something that my wife likes. And most importantly, their customer service is great. I always like to have Maureen help me. She is really nice and is always super helpful. She has helped me choose several things for my wife. read more

I just had the strangest experience in this store. There was an older woman working there who barged into me and shoved me THREE times as I was looking at racks of clothing with my daughters. I don't usually get upset at salespeople because I know they have a hard job, but this woman literally shoved me out of the store. read more

i've been shopping at this hidden gem for years now. this is truly the place you wanna go to for that one-of-a-kind quirky (yes, quirky) outfit that you'll be wearing for years. i got a pair of amazing leather shoes that people stop me on the street to ask about. they also have a lot of sales, so it's best to keep coming back in order to snatch up these great pieces at a discount. it's also great that the owners, who are sisters, can give you the history of each piece, the designer, etc. they seem to really love every one of their clothes, which are like individual works of art, and genuinely delight in showing customers how to best wear each piece. read more