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Denver, CO

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REI

3.9 (536 reviews)
Open • 9:00 am - 9:00 pm
Updated over 3 months ago

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Deborah M.

We went to REI to check out travel bags and snowboards. Decent selection of both but man prices are premium but for good quality. Didn't end up getting g anything but was glad to be able to spend time looking at features. Service is friendly and not pushy at all.

Trail Map
Ericka G.

V A R I E T Y One of the largest selections I've seen for an REI, yet! They have everything from hiking, camping, biking, kayaking, canoeing, climbing, etc.. and so many brands and styles to choose from for each selection!

Cute kid area
Vic C.

REI's anniversary sale is currently going on now (until May 26) but they also currently have their clearance sale going on, in which I was lucky to score a Columbia Sportswear brand jacket for 50% off. This REI location is the flagship store and is huge. The last time I shopped at this store was in 2015. Since then, I haven't really been in Denver since then (with the exception with a layover at the airport between flights). I wanted to come by here to see if I could find a nice heavy but not bulky jacket. I have learned that when you shop at places that have cold weather, you might be able to find better selection in winter wear (being from Los Angeles, there may not be nearly as much selection as other much colder states during the winter). I will say that because this is the flagship store, this store definitely had more choices for me in the clearance section, as I had already browsed through 2 other REI locations prior over the previous week (one in Fort Collins and one in Colorado Springs). So if you are looking for a particular item, you may ended up finding it here at this location if you weren't as lucky to find it at the other stores. If you shop at this store, be aware that parking is free for up to 90 minutes. There are 2 lots in which you can park at. But there is also a lot further down by the water that allows for up to 2 hours if you are willing to walk a short distance. Anyways, I shopped at this location yesterday afternoon, around 12 pm. My husband luckily was able to find a parking spot in the main parking lot. We were greeted by an employee upon entering and then I headed upstairs (please note that the restrooms are upstairs, in addition to the kids section, used gear section and shoes). There is a cute little kids area close by the used gear section. Anyways, I saw the clearance section (a mix of women, men and children) and found that women's jacket that I had mentioned earlier. After browsing through the rest of the store, I eventually made my way back down to first floor and to the cashiers (such a weird set up, but the entrance for the cashier line is by the fireplace. If you are facing the fireplace, you have to make a left to find the line). Please note that you have to be a member in order to shop here. I joined many years ago (more than 10 years ago) and believe I had paid $20 but I overheard an employee telling this couple in front of us that it cost $30 for a lifetime membership. But what he failed to mention is that you have to purchase something to maintain that membership (I don't recall if it is within a 12 month or 18 month time frame). And if you do not, then your membership will be cancelled. But because I do have the REI Visa, this allows for my membership to remain open, even if I do not purchase within that time frame.

Climbing wall
Carrie M.

This is the biggest REI! Great stop for browsing pricey outdoor gear, although they have a large resale section too. They have a climbing wall, which is pretty cool. We picked up a bear canister here, and my friend made some returns. I think they changed their parking rules because it's only free for the first 60 minutes, which was not enough time for this giant store, and they don't validate parking for making a purchase. We browsed a little, then waited in the line to make our returns. The regular checkout line was crazy long as there were only one or two cashiers. We had come here at 9am (their opening time) on a weekday, so we were surprised to see how busy it was. In the women's section, the fitting room was closed off, and there was a button to press to get an associate to open it. We gave up on waiting and just tried clothes on over our clothes, then we saw an employee come ten minutes later. Definitely felt understaffed for such a large store.

Kids play area
Bri V.

We love going to the REI at home and love outdoor activities so we had to stop by. They have TONS of outdoor gear and clothing to look at. They did have a decent size sale section and a cute kids area. The only downfall is if you're using a stroller or wheelchair there are lots of different ramps and levels so you will always be hunting for the elevator.

Writing this review for 2 different reasons: poorer service when busy but fantastic service if you talk to the right person. I visited during a very busy day looking for hiking boots for Colorado living and also Mt Kilimanjaro. Since it was so busy I was helped by someone in the shoe department who didn't quite have the knowledge to guide me to what I need. I ended up leaving with 2 pairs that I ultimately returned. Not the best but they were busy. HOWEVER, I went back on a less busy day, and Tom in the shoe department was an absolute angel. I told him what I'm looking for and he pulled 3 pairs out for me- size, weight, function that I needed. The second pair I tried fit like an absolute glove and I was in and out much faster and happier. Tom was super helpful and had the knowledge to vouch for this pair of shoes. Very happy, give that man a raise!

Ann T.

Biggest REI I have ever seen. The restored brick building is beautiful inside and outside. This is also attached to a Starbucks coffee which is very convenient if you want to walk down the river. Parking is free for first 90 minutes!

Exterior
Paul L.

What once was The Denver Tramway Power Co. is now the REI Co-Op flagship space. HOLY MOLY, you must check out this MASSIVE place for all outdoor lovers! This building is three stories full of merchandise, including a wall climb, previously worn gears, massive clearance space, and anything related to outdoor merchandise. This store is a true gem for the city of Denver. Parking was free with validation. However, we came on a holiday, and the gate was wide open. After scouring through the area, I did not want to leave empty-handed, so we purchased a multi-colored fanny pack I had not seen in my area. The cashier was amicable as I did not know my REI number, so he looked up my information. He asked where my area code was from, and I told him Burbank. He then told me he once lived in Thousand Oaks but moved to Denver several years back. I enjoyed the small chat we had and seeing a Cali outplant.

Charles L.

It's a great place to shop for outdoor "stuff" of pretty much every kind you can imagine. But, the location by the water, the building itself (outside and inside), and the way the merchandise is displayed, make this a tourist attraction too. Very friendly and well-trained staff. Starbucks (separate entrance) is in same building.

Savanna B.

I placed my order online this morning and it was fortunately ready by lunch. I was pleasantly greeted at the door and directed to the online pickup desk. The woman who got my order for me was very nice and efficient. REI also has a very generous return policy. All in all a fantastic experience.

Jessica D.

Always love me a flagship REI! It is a grand store with many levels, so expect to get a little lost (fret not, the signs will guide you). My intentions were to find a specific hiking pant from a brand I enjoy, and with thorough inspection of the store it seemed they did not carry it. My second course of action was to purchase a similar pant, different brand. Pleased to say it ended up being a great purchase, 20% off (membership) coupon included! A few notes - BIG fan of their Clearance section, as it is a plentiful one. Employees were also very kind. Parking can get busy depending on time of day and the first 90 minutes are free! Overall, great experience(s).

Courtney K.

Bottom Line: REI's huge flagship store filled with clothing and gear for outdoor adventures housed in a historical building. My husband and I went to REI on a Sunday mid-day and it was busy! I didn't need anything so I was really just tagging along with him and being open to some impulse shopping. Shoes, women's clothing, bikes, water bottles, puzzles, gadgets, etc. - I checked it all out as I made my way through this multi-level building. The amount of merchandise in here was quite impressive and everything seemed pretty well organized. I figure they must have an army of elves that come in at night to clean up and organize the place. Just kidding but having worked retail I'm thinking its got to be quite the effort to get everything organized at the end of a busy day. The store was a tad awkward to navigate. We didn't end up buying anything, in part because we didn't have much room in our luggage. When it was time to leave I wasn't sure how to bypass the line of 20 plus people at the checkout to get outside. Utilizing a compass we were able to make it out alive. When we visited the bathrooms were under construction and they had nice portable bathrooms on site but unfortunately their scent was lingering in the air. That incentivized us to get in the building quickly! What I liked most about the experience was the building itself. The huge brick building was built just after the turn of the century and served as the Denver Tramway Power Company building that provided power to the Denver streetcar system. The voluminous building has lovely brick work and interesting windows . I recall seeing a streetcar on the way to the parking garage and now I know why.

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3 years ago

Some of their higher quality items that are available online are not available in store to see

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Ask the Community - REI

Review Highlights - REI

“Although it appears to be a bit smaller than the Seattle flagship, it's still quite a size!”

Mentioned in 61 reviews

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Wilderness Exchange Unlimited

Wilderness Exchange Unlimited

4.1(132 reviews)
0.1 mi•Northwest, Highland
•$$

Had never gone skiing before in my life -- Sydney AKA Syd was SO HELPFUL and amazing! She helped me…read morewith zero judgment or condescension, and managed to somehow locate snow pants and other first-timer gear that would fit me at barely 5'2". Just a totally amazing employee who went above and beyond, and I'm sad that she no longer works there. Someone please get in touch with her -- I was supposed to have written this review months ago, and had put it off until now! In general, you can't beat the prices at Wilderness Exchange, and everyone there is just so sweet and kind and wonderful. No sports snobs to be found, only people who genuinely want to be there for you, even if you're a total noob and have no idea what you're even supposed to be buying. Thankful that they didn't upsell me on anything unnecessary -- I got exactly what I needed (jacket, gloves, base layers, goggles, pants), and had a killer first ski lesson ever thanks to Wilderness Exchange. Thanks, y'all!

TAKES A LOT OF EFFORT TO FIND BARGAINS HERE…read more We were told that Wilderness Exchange Unlimited is the place to come when you find REI too expensive. Wilderness Exchange is across the street from the flagship REI megastore. Park in the large lot (first hour free) next to Wilderness Exchange. We always enjoy hunting for bargains but it was not fun going through the mostly meh merchandise here. Hiking wear was still expensive even with tags showing markdowns of 25-50% off. We found the choices for women's clothing limited and less appealing (ugly colors and zero style) than the men's clothing. Plus secondhand clothing was mixed in with unworn merchandise. As for camping and hiking gear, it's hit or miss. Gear is expensive here even if it is marked down. If you are a hiking or camping newbie, bring a friend who can advise you about brands, quality and prices plus do some comparison shopping at REI. Confirm Wilderness Exchange's limited return and warranty policy.

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Wilderness Exchange Unlimited
Wilderness Exchange Unlimited - Wilderness exchange

Wilderness exchange

Wilderness Exchange Unlimited - BD posters and skis

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BD posters and skis

Feral - Inside view, no frayed material lingering and love there double lining with matched color seams

Feral

4.6(83 reviews)
2.1 mi•Berkeley, Northwest
•$$$

I absolutely love the store and have consistently had an exceptional above and beyond Customer…read moreService experience. They offer a selection of both used and new items for people who live in active or outdoorsy lifestyle. The prices are fair and I love being able to purchase used high-quality items. Today I came in and could not have been happier to find a running belt. I tried to buy things used as much as possible because it saves money and is also giving a second life two items that would otherwise end up in a landfill. The running belt I found was great quality, very gently used and only cost $11. Feral is an absolute gem for the community and is by far my favorite outdoor good store. It is so well located also on Tennyson. Afterwards, you can stop for coffee or pop in for a yoga class at nearby businesses. If you have any questions, the employees here are incredibly friendly, charismatic and helpful. This is definitely a business. I feel good about supporting.

The concept at Feral is pretty cool. As a smaller outdoor shop, Feral sells both new and gently…read moreused clothing as well as hiking and camping gear. Though modest in quantity, I did appreciate finding a few items for doggies including trail booties (how cute!). Honestly, I felt that the gear selection seemed limited, mostly on part for biking equipment and accessories. Feral carries a few multi-use items like sunglasses, hydration packs, and headlamps, but other than that, nothing else. The store also lacks in service. There were three young ladies working at the front of the store, chatting amongst themselves. Not one customer was greeted when (we) walked in and checking out felt like an inconvenience to the staff. Prices here on new gear is a bit on the higher side in comparison so it's worth it to shop around (online).

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Feral
Feral - Used clothing selection.

Used clothing selection.

Feral

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REI - hiking - Updated October 2026

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