My most recent despicable interaction with Crossroads Ford of Apex began in July 2025 when my…read morevehicle was taken in for cosmetic repairs. I reported that incident here on Yelp, with pictures, in July. Due to a less-than-stellar response from Crossroads Ford of Apex, I submitted a formal complaint to the Better Business Bureau and the Consumer Protection Division of the State's Attorney General's office.
A week or so after contacting the Better Business Bureau and the Consumer Protection Division of the State's Attorney General's office, a person called and said her client, Crossroads Ford of Apex, would like me not to contact them again, or Crossroads Ford of Apex would litigate. In addition to that threat, the attorney informed me that Crossroads Ford of Apex no longer wanted my business and was done with me and my 2015 SHO AWD. WE ARE CURRENTLY TESTING THAT HYPOTHESIS!!
If I can't contact them or face litigation, how would Crossroads Ford of Apex honor their agreement to fix my car? Crossroads Ford of Apex sure took my money, but I'm not supposed to contact them. WE ARE CURRENTLY TESTING THAT HYPOTHESIS!!
Let me explain the purpose of this Yelp review for Crossroads Ford of Apex. On June 13, 2025, they installed a new backup camera I purchased online. I've attached a JPEG of the invoice, number FOCS290682, which shows I paid $309.04 for the installation.
I returned less than a week later and pointed out that the camera was 2.7 feet off to the left and right. I have attached JPEGs of the camera view on my monitor. In shots one and two, the vehicle is perfectly lined up in the parking space. That is not the view. Pulling out of my garage, the monitor indicates that I am perfectly lined up. In reality, the vehicle is off the driveway.
I asked Crossroads Ford of Apex to adjust the camera, which I had paid $309.04 to have installed the previous week.
I was told that since I did not spend $800 on their camera, there was nothing Crossroads Ford of Apex could do. Because I didn't buy it from them, they claimed they couldn't help. And I assure you, Crossroads Ford of Apex did nothing.
Here's my question for them--if I buy four tires online, have all four installed at Crossroads Ford of Apex, and all four fall off while I'm driving away, is it a Goodyear issue or a problem with the installation at Crossroads Ford of Apex? Would it be a Michelin tire issue or an issue with the installation at Crossroads Ford of Apex? It's the installation, plain and simple. The camera works perfectly; it is not installed correctly!
Here is what we are going to do over the first and second quarters of 2026:
1. Post copies of all the letters we've received from the Better Business Bureau and the North Carolina Attorney General's Office, germane to this situation, to Facebook, LinkedIn, and Yelp.
2. Post copies of every invoice we've paid over the past five years on Facebook, LinkedIn, and Yelp. Using a cross-tabulation method, we will show how we paid multiple times for the same issue, and to this day, they still do not function properly.
3. After 90 days, we'll launch a video campaign on Facebook, LinkedIn, and Yelp. There will be commentary describing the time I was charged $200 to clean a drain in the sunroof. When the problem reoccurred in less than two weeks, I was billed again. This video campaign will cover the entire second quarter of 2026.
We are starting a blog in January 2025 called "Another Opening of Another SHO AWD at the Crossroads." This will be an ongoing blog throughout 2026.
Truth is an absolute defense to defamation claims, meaning that if a statement is true, it cannot be considered defamatory, regardless of the harm it may cause to someone's reputation. OVER THE NEXT YEAR, WE WILL PRESENT GIGABYTES OF TRUTH!