I am extremely grateful for the service center here, after a routine oil change, I experienced an issue that damaged my skid plate due to incorrect reassembly. I worked with the service manager Heather and she took great care of me, while honoring her word! This gained my upmost respect, and honestly earned my life long business! Thank you so much to Heather and team for following through on this! read more

Learned today that the good folks at Paramount (especially our salesperson) was supposed to supply a front license plate bracket for our 2022 Taos. They haphazardly put a piece of plastic on the front of the car with mismatched screws. Turns out they didn't use the correct part and we just spent $81 for the correct bracket at another dealership. After buying many cars and owning 5 VWs in the family, this in by far the worst performing dealership we have used for a purchase. It's not always about price. Service, integrity and honesty also factor into a buy decision. read more

Paramount Volkswagen - This is what Paramount thinks is a license plate bracket. - Car Dealers Near Me - Hickory, North Carolina

See all

UPDATE (Monday 7/16): Rudi, the GM called me and was very helpful, and wanted to make things right for us. They were able to replace the car at no extra cost to us, in fact we will get some money back because the first Taos had specialty paint and rearview mirror, which made a standard issue SE with the Blind Spot Monitoring and Rear Traffic Alert vehicle less expensive. They even delivered the replacement car and took the first one back to the dealership, so we didn't even have to leave our house. I could not have asked for a better response, and while our sales person wasn't able to make this happen, he put us in contact with Rudi the very next day when Rudi was back in the office. Other than feeling unheard when I expressed my discontent over the missing features, everything about our experience with Paramount was very good. The initial shopping and purchase process of the car was smooth and the lengths they went to to make it right give us confidence in updating our review to 5 stars and recommending Paramount Volkswagen. ~~~ We bought a 2024 Taos SE this past Friday 7/12. The dealership website listed all the standard features (two of which were top of our priority list in our car search - blind spot monitor and rear traffic alert). There was no mention anywhere of any missing standard features. Only after buying the car and driving it home did we think these features were not working. After double checking the window sticker, which did have them listed under the Standard Features, but in the Packages & Options section of the sticker it notes the car was NOT equipped with these features. We contacted our salesperson, Fox, to ask about these missing features and got absolutely nothing but empty apologies. He said if he'd known they were important to us, he would have mentioned they were not included. He knew we were driving over an hour to get the car - and they are STANDARD features - why would a customer need to ask to double check that standard issue safety features are included, especially if they're listed on the dealers own website? The car drives nice but I'm extremely upset that two important safety features are missing and the dealer is all too happy to have our money and not interested in doing anything more than saying "oh, sorry". Return business and word of mouth business - that apparently means nothing to this dealership. I wish I'd seen the other reviews here before going there. Apparently many other VW dealerships in the Charlotte area are way better. Live and learn for us, and I hope these reviews help you avoid the lack of customer care at Paramount. Go elsewhere. read more

Used to take my 2014 beetle TDI to piedmont VW (where I bought it). Was told I needed to have the rear breaks replaced at next oil change. Ended yup taking it to Guy Robert's in Newton for the oil change (cheaper and OEM oil for TDI). I asked Robert's to check the breaks. He said I did not need brakes, 40,000 mile left on them. Be careful with service at Piedmont VW Hickory. Glad i got a second option. I don't plan to use Piedmont VW again and will continue to go to Guy Robert's VW. read more

June 6, 2023 we came in and purchased a 2015 Jetta and was very pleased with the salesperson. The deal only took 2 hours to complete and we were on our way. Sounds great, but wait.... July 6th my 30 day tag was expired and I started a week in advance calling the dealership asking them about my tag. Got the receptionist every time, never talked to a person higher up in the ranks and she kept telling me that oh, its the DMV. Absolutely no communication. They issued another 30 day tag, that tag expired on 8/11/2023. So I have been driving around with a expired tag. I finally got a call and guess what, they sold me a car without having the title for the car. What!!!!!! They have no resolution but to keep putting me off and I'm sick of it. I guess its time to get Lawyered up. The customer should never be inconvenienced because of their mistake. Make it make sense. read more

First let me say that the Service Department (Valerie, Brent and Chad) is awesome here and have always treated me well. Now on to the meat of this review. My most recent experience at Paramount VW was pretty much atrocious, terrible, awful. I feel like I had $400 stolen from me. On February 2nd I came in for my Buyback appointment for my Diesel Passat that was part of Dieselgate. If you're not up to speed on this, certain VW models had emissions cheating software, so that during State Inspections the vehicle appeared to be emissions compliant, and afterwards it went back to polluting the atmosphere. VW has stationed associates at dealerships to finalize buybacks. I am assuming that these associates have gone through some training programs to learn the "ins and outs" of the program. My associate, J'La, either flat out lied to me or has no clue about the program she is implementing. Yes, I did go slightly over the mileage allowed, although there was no notice that mileage was being prorated (there is an annual cap of 12,000 per year you can drive and still receive the same buyback offer). The offer presented to me was $400 less than originally quoted. I asked not once, but twice, several minutes apart that "couldn't I just park my car for another month, and let time passing dilute the mileage to return to the original offer?". She said in absolute terms that the offer presented that day (the amount specifically) would never change, no matter what I did. Based on her lies/misinformation I finalized the buyback. Within minutes, I called the 1-800 VW buyback line to ask about this issue. The woman on the phone at VW corporate said, that absolutely I could have parked the car, not driven it for the month and the offer would have returned to its original figure. I expressed my anger and expressed how sad it was that this buyback associate (J'LA) was going to be stationed here through 2018. I was told I would receive a call back from a supervisor within 3-5 business days to sort things out. I'm glad I didn't hold my breath, because I never, repeat never, received a call back. I informed two employees at the dealership right away about my experience; they should really inform management that the buyback rep doesn't even know how her own program works. Or if she didn't know, why wouldn't she take the time to call someone who did. Be warned and be cautious when you go for a buyback program, specifically at this dealership. Don't let them pressure you, rush you or rip you off. The dishonesty continues.... If management here really cared, they would do something about their buyback associate. read more

Me and my boyfriend are first-time car buyers and were working with a very specific budget. As soon as we arrived to Paramount Volkswagen we met at least 2 people willing to help us out, which is when we met Andrea Taylor. She was extremely welcoming and kind to show us more than 10 vehicle options, which was exactly what we needed. She went above and beyond to make sure we had every piece of information needed, and stayed in touch with us until we found the perfect car for us. We will definitely come back in the future! read more

Brought my 2017 Golf R in for the recommended 100k maintenance and tire rotation ($122.95 quote from another dealer), and asked them to exchange the transmission fluid ($189 at another dealership) as well. Total from another dealership and the service was quoted to be $311.92.... Paramount VW charged $520.03. So, paramount charged 140% or 40% more than what the other dealership quoted. The waiting area has basically six chairs in the middle of their sales showroom. No USB outlets, no complementary amenities (coffee, water, etc). I have been to 6 different VW dealerships over the last 5 years, and none of them overcharged by 40% with a sad excuse for a waiting area. AVOID PARAMOUNT VW LIKE THE IT'S COVID. read more

It's now been 9 months since I bought my car and I STILL HAVE YET TO RECEIVE MY TAGS! I've contacted my lawyers and plan to take action if it's not resolved within the next few weeks. The business is unprofessional and they do nothing to help you. They only care about making money. ‍ read more

We ended up having an excellent experience at hickory VW. Bob smith (sales consultant) and Rudi the regional sale manager took care of us and we ended up purchasing a 2013 VW Passat from them. A little bit about their commitment to making the sale: We live 3 hours away and took too much time finalizing a deal on a weeknight with our kids in the dealership. We had to drive home to fort Bragg North Carolina, (center of the universe) to get kids to bed. Prior to leaving we agreed to a deal but had to start driving home before we could sign anything or take the car with us. So Hickory vw delivered the car with contract to our house 3 hours away later that week on a Full tank of gas! Bob smith sales consultant, and Rudi the regional sales manager, really made the extra effort to take care of us. We are truly thankful for both of them and with our decision to purchase at hickory VW. Trust me, if you walk in there ask for bob smith. If he's busy wait for bob or come back at a later date. You prolly think they were so nice to us cause we walked in and flopped our check books on the table and let them have their way...wrong. We took their offer and shopped it around from Fayetteville nc to Raleigh nc even in to SC. Nobody would attempt to even match it. The furthest place we shopped was a little over half the distance to hickory VW. read more

Stay away! Dishonest and rude. I was given a quote for $40,000 for a Volkswagen Passat I can get in Charlotte at 23,000 no respect for the consumer. read more

Worked with Bob Smith for the second time in two years and he is great! I highly recommend asking for him! We live two hours away from the dealership but they had the exact Volkswagen Atlas I have been searching for. He worked with me via phone and email to get a very good deal both on the Atlas and on my trade in. He even had it delivered to me. I cannot say enough about his professionalism and kindness. Highly recommend him! read more

Absolutely awful experience here while attempting to buy a used VW. Several days in advance of my arrival I made contact and confirmed with a member of the sales team that the car was available and had my desired combination of features. During this exchange, I made it clear I was coming from out of state (2+ hours of driving) to complete the purchase. At no point was any damage to the car mentioned, in fact the clean Carfax was a huge selling point. When I arrived to test drive and purchase, I noticed a sizable dent on the passenger side door of the vehicle to be purchased before I had even parked my car. The salesman said he had "never noticed that dent before." As I continued to walk around the car, the salesman pointed out a large area (entire rear driver's side door and rear quarter panel) that had been repainted. This would be fine, but their paint shop had apparently neglected to finish the job by sanding and polishing the fresh paint. This entire area of paint had a matte finish and was rather noticeable in contrast to the gloss finish of the rest of the car. Additionally, there was a large scratch in the glass covering the instrument panel, and a piece of the driver's door handle was missing (they claimed it had been "stolen" off the lot(?)). None of this was mentioned in any prior correspondence and would have required significant effort on my end to fix after purchase. Failure to disclose these issues resulted in 5 hours of wasted driving on my end and a no-sale for Paramount. Upon double checking the online listing to make sure I hadn't overlooked the exterior damage in the text or images, I discovered that the dent on the passenger door had been *Photoshopped* out so as to display an undamaged door, and no paint issues were mentioned in the text. After this experience I would never trust this dealership regarding the details of a used car. Additionally, even if they had been honest about the condition of the car, it was clear that they only got halfway through properly preparing the car for sale. This lack of attention to detail brings into question whether there were any other underlying issues with the vehicle. read more

Always friendly and helpful. They do a great job on servicing the vehicle. I recommend them highly for sales and service. Great Company

Melissa Wilson was an excellent representative of the dealership. We drove 30 miles to buy a car from Paramont instead of a dealership six miles from home. Melissa was professional, patient, and friendly. I look forward to our next purchase in a few years. read more

Had negotiated pricing to purchase a vehicle evening prior; and when ask the next morning for a time to come in and complete the deal; I was notified the vehicle was sold to someone via internet that just gave a 1000.00 deposit; I had went to dealer evening before; and test drove the vehicle; they worked up numbers on my trade; I told salesman I would go home and make sure Ok with my wife and get back tomorrow morning. well next morning I was ready to make the deal and was surprised to hear vehicle was sold. I was never ask for a deposit; was offered the option to drive it home; had I known it would be sold at this point I would have driven it; any way disappointed. Had good service in the past with this dealership. read more