This branch of Starbucks is conveniently located in the Doubletree by Hilton Amsterdam Centraal…read moreHotel, a few minutes walk away from Central Station and with this branch being relocated not directly in the station, one could argue it is the quieter of the two due to not being overpopulated with train travellers, but to say the store isn't busy would also be incorrect terminology.
The store inside is quite nice and modern, like the hotel it is located in, they did have a good selection of merch, and the entrance looks pretty cool due to the Hilton being above it.
The service here was pretty slow in terms of taking my order and then getting my drink, the total cost of my drink came to 4.95 euros which in my local currency is £4.46, which means the drink cost £1.26 more than what it would have done in the UK, while also considering I had to once again pay a 70 cent charge for vanilla syrup which is normally free with my Gold Level Starbucks card in the UK.
It's also worth noting this is a franchise store operated by Hilton - I'm not aware of other branches yet (other than another franchise store at the Airport which this store is cheaper than) but it may be priced slightly higher and won't accept local Starbucks card if a certain scheme is available.
The staff members also didn't seem really helpful, for example, they put my drink in the far corner of the table and left me to struggle to reach over to get it, despite telling them it was my drink as they were putting it out.
The overall standard of my beverage, my regular Venti ColdBrew Latte with Vanilla was OK, which is better than some franchise stores which can make a mess of things in past experience.
The branch also has its own "Starbucks" wifi and due to its location being so close to the Hilton, you can also connect to Hilton's wifi while you are here.
Overall, this branch of Starbucks is OK, obviously it has the convenience of guests in the Doubletree of location, but it still has the drawbacks of a franchise store, and the pricing is nearly 30% more than what I'd pay in the UK, considering this and the poor, slow service I feel Starbucks at Doubletree by Hilton Amsterdam Central deserves a two-star rating.
UPDATE: After some consideration during my time in Amsterdam, this is one of the best Starbucks branches in the city, and although it isn't perfect, considering this is one of the cheapest places to grab a Starbucks in the city, with other branches charing more (it still isn't as cheap as the UK!), and the beverage quality being satisfactory, and the location being conviniant for both guests of the Doubletree and travellers from Centraal Station, I feel an upgrade to three-stars is needed.