Specialties
Longevity Wines is a family-owned, urban winery and certified minority-owned business. Debra and Phil Long’s love of warm, welcoming spaces is evident in the eclectic, barn-themed wine tasting room they designed together. It’s also a unique private event space for parties, weddings, and other celebrations.
Debra came up with the Longevity name as a play on their last name that also expresses their enduring love for each other, for wine, and for doing things together. Their Phil-osophy (pun intended) was to focus on the experience of enjoying quality wine: the food you have with it, the place you enjoy it, and the friends you share it with—the pairings that make great memories.
Today, Phil and his son, Philip Long Jr., produce delicious, food-friendly wines using fruit from all over Northern California. We offer a wide range of wines including several sparkling wines, crisp whites, rosé, light and dark reds, and even a few sweet wines.
The winery is dog friendly and family friendly—everyone is welcome. We offer charcuterie and nonalcoholic drinks, too! We also host a wide variety of public events throughout the year, including live music two Sundays a month, karaoke, soul line dancing, stand-up comedy, themed events, community gatherings, and more.
History
Established in 2008.
Founders Debra and Phil Long opened Longevity when their winemaking hobby outgrew their garage. By that time, they had spent years visiting tasting rooms and saw the need for inclusive wine experiences.
Phil designed the intricate heart logo that graces Longevity bottles. If you look closely, you’ll notice it is filled with more hearts, grapes, and twining vines. This special logo was inspired by artisan glass hearts Phil gave to Debra every Valentine’s Day. Her love of hearts became a big part of their everyday life, and the logo symbolizes their life together.
Sadly, Debra was diagnosed with pancreatic cancer in 2016 and passed away in 2019. Phil draws his inspiration from their love story on a daily basis as he continues to build their brand.
Longevity was named Livermore Valley’s Winery of the Year just a few days before Debra died and is now the third-largest brand in Livermore Valley.
Meet the Business Owner: Phil L.
Winemaker Phil Long is the founder of Longevity Wines and president of the Association of African American Vintners (AAAV).
Like many people of color in the wine industry today, Phil had no idea wine could be a career when he was younger. Born in Washington, DC, he grew up in Southern California and graduated from Cal Poly Pomona with a degree in architecture. Phil used his artistic skills to build a successful career in packaging and store display design before becoming a winemaker.
He was named president of AAAV in January 2020 and is devoted to elevating awareness of African Americans in the wine industry and paving paths to wine careers for people from underrepresented communities.