We won tickets from WISN and got to be VIK or Very Important Kids (and adults.) We got early entry to the event. We entered one of the many doors of the Wisconsin Center and the door man told us we couldn't enter until 4 when our tickets said 2:45PM. After a few minutes back and forth, we were directed to the floor C on the third floor where the exhibit was. There were only about 15 families with us. After a wait, we were directed into the hall and to an area where there was a Master Builder that had a presentation for the kids and a "wrecking" activity for the kids at the end. We then went to a Create section to build something for the state map. We asked if we could leave and did a quick speed dating picture taking with all of the models before the general public got in.
This event is geared toward smaller kids but my 11 year old still had a good time. There is a collection of larger than life LEGO sculptures from POP culture around the event such as the new Wonder Woman that is debuted in Milwaukee. The exhibits are heavy in Star Wars and action heroes. There were build activities throughout the exhibit as well as two LEGO stores. In the LEGO Friends exhibit geared towards girls, we took pictures in the selfie booth as well as got a free pack of girl LEGOS. There was a green screen to take action pictures in front of as well as video games and other interactive exhibits.
I as an adult enjoyed taking pictures in front of the statues. Some of the time we were just standing there waiting for our kid to finish. My daughter loved making LEGO angels in the pile of LEGOS. When the rest of the public got in, it became a mosh pit.
All in all it was a good family day. For us, most likely a one time thing because I think we aged out.
We parked across the street before 3 and only had to pay $2.00/hr. When we were leaving, they had the event prices posted at $10.00. The Friday session wasn't sold out but the other sessions on Saturday were. They recommend purchasing tickets online. read more