1. JAF Comics

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Bethlehem, PA

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JAF Comics

4.4 (8 reviews)
InexpensiveToy Stores, Comic Books
Open • 1:00 pm - 8:00 PM

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2 months ago

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6 years ago

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1 year ago

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11 years ago

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11 years ago

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9 years ago

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11 years ago

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10 years ago

Best comic store in the area, hands down. Super helpful staff and a good selection of new and old comics. I never leave empty handed.

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The Portal Comics & Gaming

The Portal Comics & Gaming

4.2(17 reviews)
4.3 mi
•$$

I drove an hour just to visit this shop. Because they were willing to help out my young son as he…read moregets into his new hobby of plahing star wars unlimited. I tell you these guys are what the hobby is about. Jennifer reaponded quickly to my call for help and Tim was patient and generous with me for my little guy. He took his time and i could tell he was pressed for time but that didnt stop him from never making me feel rushed and even going out of his way to make it extra special for my boy and his friend. I look forward to future dealings with them.

The Portal Comics and Gaming is not a shop I usually stop at when in the Lehigh Valley due to its…read morelocation being closer to Bethlehem, but for certain people this shop will be valuable. It shares the building with other business including a CVS, and parking is shared with their lots or on the street. This is a light comic book shop with limited selection, to the point if they dropped comics from there name, I don't think anyone would notice. Handful of wall books and mostly modern books in their short boxes. Graphic novel selection was better than average with several shelves. Portal primarily focuses on gaming, with them having a large board gaming selection. Other gaming items are located around the shop, including various Warhammer items and paint for gaming items. Gaming space is located in the back of the shop, in a separate room from the merchandise. Overall, if you are looking for gaming items, The Portal should meet your needs. I would do my comic shopping at other shops in the Lehigh Valley, however.

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The Portal Comics & Gaming - Storefront

Storefront

The Portal Comics & Gaming
The Portal Comics & Gaming

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Comic Masters

Comic Masters

4.4(11 reviews)
8.6 mi
•$$

Impressive and well stocked store. Large longbox selection sits in the middle of the store towards…read morethe back. Decent stock of new comics, but doesn't seem to carry any CCG/TCG cards aside from Magic The Gathering. An entire wall of the store is taken by the extensive selection of Graphic Novels. Sells comics in bunches/sets if you are looking to start a collection. Store also stocks a half wall of toys towards the back and collectable figurines around the register area in the front. Clean, well lit, and organized. Literally, the store is stocked from bottom to top. Whitehall Mall is more of a shopping center then a mall, with most of the stores having external entrances, Comicmasters is located in the small indoor "mall" portion. The indoor portion of the mall was rather dimly lit during our evening visit.

This place is a hidden gem in my opinion! They have so many things to offer from new and used…read morecollectibles, including statues, busts and action figures. New releases, with variant covers ( at no extra cost ) retro and vintage comics that were in decent shape. I was extremely impressed with the customer service skills. There was a gentleman in there when I was there, that had an intellectual disability and the employee was very good with him and patient. It was refreshing to have someone that knew what they were talking about. can't wait to return.

Photos
Comic Masters - Storefront. Lighting in the Whitehall Mall is terrible.

Storefront. Lighting in the Whitehall Mall is terrible.

Comic Masters - Painted ceiling tiles.

Painted ceiling tiles.

Comic Masters - Painted ceiling tiles.

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Painted ceiling tiles.

Tales of Adventure - Video game racks. No longer stocks Video games.

Tales of Adventure

2.9(19 reviews)
12.9 mi
•$$

Tales of Adventure for a few years had fallen to the second tier of the Allentown metro area comic…read moreshops due to the removal of its quality longboxes. In just my last few visits though, Tales has rebounded significantly. The shop is located south of Allentown, in Coopersburg, and shares it's building with two other businesses. The shop has had several configurations over the years but has been stable for a while now. Walking in, you have various gaming items on the right-hand side of the shop and behind glass counters. Wall book selection is good. New pull selection still feels leaner compared to many shops. In the back of the shop is a good selection of graphic novels. Good news! The organized/semi-organized longboxes are back! Boxes are organized by as priced, $5, and $1 books. Most of the worthless $1 90's independent books are gone, replaced by a huge selection of Marvel and some DC. Over my last few visits, organization of these $1 books has drastically improved. Gaming tables are in the back corner and don't affect the ability to search though longboxes, even with several games ongoing. Overall, I'm glad to see Tales of Adventure moving back in the right direction and it's returned to being one of the Allentown metro areas must stop comic book shops.

Made a market price offer for a card that was marked up by around $600. Response was rude and curt…read more Michael Caffrey - I'm assuming the manager or owner - needs help in his customer service department. Don't shop here. There are people who love the game and not just money. They're here to screw you, not spread the love of the game.

Photos
Tales of Adventure - Figures.

Figures.

Tales of Adventure - Video game racks. No longer stocks Video games.

Video game racks. No longer stocks Video games.

Tales of Adventure - Figures. Old store layout.

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Figures. Old store layout.

JAF Comics - toys - Updated November 2026

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