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New York, NY

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Its Hot

3.5 (63 reviews)
ModerateJewelry, Watches
Closed • Closed

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Baguette and round diamond 14k yellow gold cross
Jesse C.

I was looking for a new diamond cross. When I found the one I wanted, I reached out to Joan at its hot nyc.. I was immediately impressed with the help I received in purchasing my new diamond cross. Very knowledgeable and willing to do whatever it took to help. Thank you so much to the team that got me what I needed and wanted. They have a for life customer. I'm already looking for my moms New diamond tennis bracelet.. .. thanks again, Joan.

Not sure what kind of racket these ones are running but here goes my story... I recently purchased a watch from itshot.com it was listed for 19.5k and marked down 38% which brought it to 11.5k . Well the watch arrived with 4 time zones not working and with only 1 time zone working..I immediately contacted the store and spoke with 4 different people whom confirmed they would exchange the watch for a new replacement so they sent return label and I sent back...this exchange took a week and I suspected they were doing a repair and watch arrived today 1 week later same watch repaired but with new bigger problem 1 of the hands on 1 of the time zones had fallen off..Returning for full refund and reporting this business the the BB. Also find it strange that the appraNot sure what kind of racket these ones are running but here goes my story... I recently purchased a watch from itshot.com it was listed for 19.5k and marked down 38% which brought it to 11.5k . Well the watch arrived with 4 time zones not working and with only 1 time zone working..I immediately contacted the store and spoke with 4 different people whom confirmed they would exchange the watch for a new replacement so they sent return label and I sent back...this exchange took a week and I suspected they were doing a repair and watch arrived today 1 week later same watch repaired but with new bigger problem 1 of the hands on 1 of the time zones had fallen off..Returning for full refund and reporting this business the the BB. Also find it strange that the appraisal it came with says 14.5k if this was originally for sale for 19.5k and marked down to 11.5k ..Serious shadyness right here BE AWARE WARNING

The ring
Boris T.

I would like to say thank you to the staff at ItsHot.com! I received the engagement ring I ordered from them last Friday (as promised) and proposed over the weekend. She said yes! To me and the ring...lol. This was a last minute order and in a weeks time I had the ring in my hands. Great job! P.S. I will be back for her wedding band. ; )

ItsHot.com, NYC
Joey A.

Come to this jeweler often, as I love they ship exclusively with FedEx. Orders are shipped out promptly and received quickly. I've never had an issue with them. Their NYC showroom is located in the heart of the diamond district in Manhattan. They have a very large selection of inventory on hand and can order or custom make pieces on request. Being located in Manhattan, you can imagine parking is very difficult and expensive... public transportation is probably the best way to go... Overall, I would recommend this place to others. Happy Yelping :)

Eugene F.

Saw this company online and decided to go to their showroom. Once I was entered my eyes caught the Luxurman watch section right away. The diamond watches were amazing. I usually buy a simple typical style watch mostly on the classic side, but with the Luxurman I decided to get the so called Escalade series. This is one big beautiful watch where the exterior is covered with diamonds. I came in to look for a chain, but I guess that will have to wait until next time.

Allison H.

I was on Facebook when I saw a post from Itshot. They had a beautiful diamond ring displayed. I ended up going to their page and scrolling through some of the jewelry they were advertising, I started getting the happy shopping feeling. I went to their website in search of a necklace because I lost mine and after browsing for a very long time through the thousands of items I came across a stunning diamond cross that would be perfect for my daughter. It was simple and elegant without the heavy price tag. My daughter is still young so I just got a simple thin gold chain to hang the cross on. I had no issues ordering or with delivery of the item so I was very pleased with the quality of service. I will be coming back here for my chain as well as my future shopping urges.

Daniela R.

Great customer service. Awesome selection. Jennifer was extremely helpful and guided me step by step with customizing my fiancé's wedding band which is a surprise. They are very helpful, showed me many selections, answered all my questions Online and in the store and offered me a great price. Thank you for making my dream come true! They also offer engraving. A very happy customer right here.

Got a custom ring with exact specs I ordered, 5 diamond ring...
Toma A.

This jeweler is amazing! Fast production and service! I couldn't be happier with it. The diamonds are amazing and super sparkly! Can't wait to order more pieces!

Favorite piece in my jewelry box!
Klarik A.

Great selection. Very friendly and knowledgeable staff. I have an elegant earrings, stylish watch and gorgeous diamond bracelet from this store and always get compliments on them. I needed to resize the bracelet and it was done in no time. Watch comes with three leather straps (black, brown and white) - fit any possible outfit in any season.

The second diamond to fall out after wearing it a total of 3 days.

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6 months ago

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2 years ago

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4 years ago

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2 years ago

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3 years ago

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8 years ago

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2 years ago

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3 years ago

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6 years ago

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4 years ago

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3 years ago

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10 years ago

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6 years ago

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12 years ago

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7 years ago

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7 years ago

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8 years ago

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10 years ago

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8 years ago

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11 years ago

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4 years ago

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4 years ago

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10 years ago

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10 years ago

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5 years ago

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10 years ago

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12 years ago

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7 years ago

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5 years ago

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11 years ago

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9 years ago

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6 years ago

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6 years ago

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12 years ago

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9 years ago

Just got my diamond necklace from them!!! It was better than I expected for the price! Will definitely buy again! Thanks!!!

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Ask the Community - Its Hot

Do they sell real diamonds or is it synthetic like composite diamonds or cubic zirconia?

Hello Carlos, any of our jewelry or watch items that state "diamond" or "diamonds" means real diamonds (genuine earth mined diamonds). As of time of this answer 9/11/2020 we… 

Don’t See Your Question? Ask Away!

Review Highlights - Its Hot

“Recently I purchased yet another Luxurman watch the "Iced Out Luxurman Women's Diamond Watch" from itshot.”

Mentioned in 2 reviews

Read more highlights

J Patch Designs by Karen - Our newest bracelet collection. Call for more information

J Patch Designs by Karen

4.8(388 reviews)
0.5 mi•Midtown West
•$$
Established in 1978
Discounts available

September 15, 2026 dropped off ring and picked up ring on September 17, 2026…read more Master Craftsmanship & Flawless Precision! If you have a priceless family heirloom or a piece of fine jewelry that requires absolute perfection, J Patch Designs by Karen is the only place in New York City you should trust. I brought in my late father's century-old, solid gold Masonic ring to be resized up to fit my finger. Because the ring features an incredibly delicate, heat-sensitive vintage black onyx stone, a standard jeweler's torch could have easily cracked it. Cliff looked over the piece and immediately guaranteed he would execute a specialized, high-tech precision laser weld.Not only did he resize the thick band flawlessly with an invisible seam, but he also performed an absolutely razor-sharp, custom one-line laser engraving inside the shank to commemorate my own Master Mason milestone (MM 5-2-81). The mirror-polish finish he delivered brought the historic gold back to its full, brilliant glory without losing any of its vintage character. To top off an already perfect experience, the customer service was warm, honest, and completely professional. Cliff even walked me through the care process and provided a complimentary bottle of liquid jewelry cleaner. As a high-volume content creator reviewer with over 16 + million views , I inspect businesses with a very strict eye--and J Patch Designs easily earns the highest recommendation possible. Thank you, Cliff and Karen, for treating my family's history with such immense respect! You made my day!!! Once again thank you!! I normally don't give 5 Stars.

Cliff and Karen are very knowledgeable, honest, and fair. Their work is exceptional and affordable…read more I've gone back multiple times for simple repairs. Highly recommend.

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J Patch Designs by Karen
J Patch Designs by Karen
J Patch Designs by Karen

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I.D. Jewelry - Best Diamond District Jewelers

I.D. Jewelry

5.0(681 reviews)
0.1 mi•Midtown West
•$$
37 years in business
Committed to satisfaction

For my 20th Anniversary my husband gave me an exquisite ring he purchased at I.D. Jewelry. It has 5…read morestones that sparkle like the sun. Absolutely beautiful!! I am so glad he went back to the beginging when he bought our first rings there 20 years ago. 5 Stars for Yekutiel and his family for selling quality jewelry at reasonable prices. Thank You for making this special for us!

With I could give them 10 stars!!!…read more I had an emergency situation where I needed diamonds set into a new setting plus needed it the same day! Asked around to all my contacts and did my Google and Yelp due diligence and I was referred to I. D. Jewelery without hesitation, even Google AI said go to them! First off it's a true family owned and operated business. And they treat you like family too (minus the drama) everyone was so warm and friendly. I first called and spoke to lovely Anna and she told me it was possible but to come in so their jeweler can take a look at it first. I got there around 11am and I told them my dilemma, Tammy and her team made me feel reassured all would work out and Yekutiel did not hesitate and got on the phone with his setter and told me to come back by 4:30. Mind. Freaking. Blown. They did a magnificent job of setting my diamonds into my new setting but they were also very impressed by the craftsmanship of my custom ring setting. Because it was an emergency situation, I was ready to pay over $1K for this service but the bill was not even close to that number. As the owner said, he is in the business of making people happy not price gauging his customers. The BEST in the jewelry business and I'm so looking forward to going back to get an actual custom piece made there very soon too!

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I.D. Jewelry - Engagement Ring & Wedding Bands From I.D. Jewelry

Engagement Ring & Wedding Bands From I.D. Jewelry

I.D. Jewelry - Oval Cut Halo Diamond Engagement Ring.

Oval Cut Halo Diamond Engagement Ring.

I.D. Jewelry

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Bianca Jewelers

Bianca Jewelers

4.9(188 reviews)
0.5 mi•Midtown East
•$$
Established in 1967
Certified professionals

I came here on a sunny, cool spring afternoon in search of a pair of earrings that I could wear…read moreevery day. I've passed Bianca jewelers on several occasions. The diamonds in the window delicately glisten as you walk by, and they invite you to try them on with the subtle whisper of their light. When I finally walked in, I knew this was the place for me. Lisa promptly asked me what I was specifically looking for. Her approach was warm, and she understood that one must find a pair or earrings that feel totally yourself. With Lisa's help, I chose the pearl and emerald stud earrings, a simple, classic piece with a little sparkle. Bianca Jewelers has been in business for over 50 years, and offers more than an opportunity for you to buy jewelry. It helps you find a piece that enhances and reflects your inner beauty. I'm thankful for Lisa's help, and highly recommend this jewelry business.

My husband purchased my wedding band from them two years ago, and the experience was nothing short…read moreof outstanding. I have very thin fingers (size 4.5), and they made me feel completely comfortable while ensuring every necessary adjustment was made to achieve the perfect fit. I recently returned on Monday to have my engagement ring resized, and once again, they exceeded my expectations. They added sizing beads, and the craftsmanship is flawless--the beads perfectly match the rose tone inside my ring. I can't recommend them highly enough

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Bianca Jewelers
Bianca Jewelers
Bianca Jewelers

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Kent New York

Kent New York

4.8(153 reviews)
0.0 mi•Midtown West
•$$

Absolutely obsessed with my ring…read more My fiancé and I stopped by in August to the lovely showroom. We were greeted by Nick. Nick was very friendly, personable, and patient. He let us try on multiple rings and look at various diamonds in our price range. I was happy to give the go ahead to my then boyfriend that this would be the jeweler I would like my ring from. The diamond and setting are beautiful! I can't stop staring. I cannot wait to go back and design our wedding bands. I will definitely continue to use them as a jeweler and recommend them to my friends and family. Best holiday season ever Brittney *also went back for our wedding bands and we absolutely love them.

INTEGRITY, HONESTY, and EXQUISITE JEWELRY. My husband and I…read morehave purchased several pieces of diamond jewelry from Greg, and they are absolutely exquisite. Greg has seamlessly facilitated the purchase of diamonds even when we moved over 3 hours away from the City. MOST IMPORTANTLY, Greg is a person of integrity and honesty. My husband purchased my engagement ring from Greg and I recently knocked out a diamond. The local jeweler said the entire ring should be reset because of wear and tear with a cost of $2,000 for the rebuild. I wanted to have Greg repair it and sent it to him. He said that the damage was minor, and repaired it at no cost. I believe the local jeweler had untoward motives, and was fraudulently trying to bill me for a minor issue. I will not buy diamonds from anyone but GREG SAMELA and KENT JEWELERS!!!!

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Kent New York - Our engagement ring!

Our engagement ring!

Kent New York - Custom setting by Kent

Custom setting by Kent

Kent New York - They made the ring exactly as requested. It's cast from a single piece of metal (not soldered) and the workmanship is gorgeous!

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They made the ring exactly as requested. It's cast from a single piece of metal (not soldered) and the workmanship is gorgeous!

Its Hot - jewelry - Updated October 2026

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