I am writing to formally express my disappointment with the service I have received at IRA Subaru on two separate occasions. Despite being asked to give the facility another chance after a poor experience in 2025, my visit today has confirmed that the issues regarding transparency and customer care persist. Incident 1: October 25, 2025 During an oil change, I specifically requested a tire pressure check as my sensors indicated 27-29 PSI. I was assured by the checkout staff that this had been completed. However, after I left the establishment, the sensors still indicated low pressure. When I spoke with Dan Hutt, he apologized, admitted the service was handled poorly, and asked me to return to the dealership in the future so he could personally ensure my SUV was handled by a "top person." Incident 2: April 20, 2026 Following Dan's advice, I scheduled an appointment giving them another chance, for 8:30 AM 4/20/26 , for an oil change, tire rotation, and brake check. I emailed Dan in advance as requested, but received no response. During the visit, I requested a state inspection sticker. I was informed that my vehicle would fail inspection unless I purchased new windshield wipers for $80.00. Knowing my wipers performed well, I declined the inspection and asked to speak with Dan. During our conversation, Dan claimed the dealership could face a $10,000 fine for passing a car with "bad" wipers. However, when he personally demonstrated them on my vehicle, he conceded that the wipers were fine and would have likely passed. Conclusion Despite Dan's admission, no effort was made to proceed with the inspection I had originally requested. I subsequently drove to a local service station where my vehicle passed the state inspection immediately with the current wipers. It is clear that I was being pressured into an unnecessary $80.00 purchase under the guise of state regulations. This, combined with the lack of follow-up on a previously promised "premium" experience, has resulted in a total loss of trust. read more

Please do yourself a favor and buy from Ira Subaru and do it with Devin. I have ALWAYS had bad luck buying pre-owned vehicles from dealerships. Always. I have purchased vehicles from the honda dealership in natick, toyota in roxbury, and both vehicles sold to me were junk and a bad deal. This time, I did my research and found my car at Ira. Every single question that I had, Devin provided me an answer or was kind enough to get the answer instead of telling me, " NO ". I was impressed that Devin went above and beyond with the service and ensuring the vehicle was up to my standards. Its a pre-owned car but right now I have not been able to pick one problem with the car and even after purchase any questions that I still had, devin was attentive and did not hesitate to respond. Buying a pre owned car can be stressful but I know that my experience was due having an experienced and well rounded sales associate, Devin, to help me getting the car - AT AN AMAZING DEAL by the way. Moral of the story: You might waste your time at dealerships if you don't try to get to know which car you are shopping. The associate was amazing at answering questions that came up while I was searching, when I was at the dealership, and even now that I have purchased it. If you go buy a pre owned car without any knowledge of it, you could be buying trouble. read more

What a bunch of thieving crooks! My daughter went there to turn in her impreza lease and lease a new one. We had called first and they said they had the car she wanted. When she got there they said the car was gone, or they couldn't give me a straight answer as to where it went.( I was calling from NYC on her behalf). Then they asked her to give them a check for $2500.00 to find a car. I got on the phone with some mope and he said they needed the 2500.00 to look for a car. I asked him what happened to the car they already said they had in stock. Then it got interesting, as they lied and lied and lied. I got my daughter on the phone and told her run as fast as she could and get away from these thieves. They tried to take advantage of a young girl, who was on her own, and her father was in NYC. Long story short, we went to Subaru of Wakefield. They had the exact impreza she wanted, no money down, just first payment, and she drove away the next day with everything cool, included were all motor vehicle fees, plates, inspection, and registration. Let me tell you, IRA Subaru is unethical, creepy, and a bunch of liars. They tried to sucker my daughter. Shame on them. And thank you to Subaru of Wakefield for being the exact opposite. read more

I went to Ira Subaru to start looking for a new car, my current lease was coming to an end soon. I came in open to lease again or look at purchasing. I was greeted at the door by sales representative outside as well as inside. I was paired with Sophia. Sophia was a great an amazing sales rep to work with. She is passionate about the Subaru brand and shared her experiences with the safety features. Sophia took time to get to know me, and what I was looking for in a car. We both agreed the Crosstrek was a great option. Sophia pulled a Crosstrek up to the front for me to check out as we went over the features, including all the safety features. I took the Crosstrek out for a test drive and knew it was perfect for me. Back at the dealership, Sophia worked hard to get me my perfect car and was successful. Sophia made my experience at Subaru easy and a very pleasant experience. I never get pressured to buy a car out of budget, or with features I didn't need. I picked up my new Crosstrek this week and I am incredibly happy. When you go to Ira Subaru ask for Sophia. She will take care of you. read more

We purchased a 2014 Subaru Forester. Katryna was our salesperson and from the first moment that we met her we felt very comfortable. Actually we first went into the dealership a month ago and Katrina greeted us and asked how she could help us. At this time we were still in the looking phase of our car search. Even though she knew that on that particular day we weren't ready to purchase a car, she brought a 2014 Forester to the front parking lot so that we could see it. She was very knowledgeable and was willing to sit with us to demonstrate and explain all the features of the car. She was very professional and actively listened to our requests and was interested in matching our needs to find the perfect Subaru for our family. When we decided on the Subaru Forester, we knew that we wanted to have Katryna for our salesperson. We our very pleased with the service that Katryna provided us, you can tell that she enjoys working with the public and is very sincere in her sales approach. She is an asset to the Ira Subaru Dealership in Danvers. read more

Last weekend my husband and I decided to go look at Subaru's at our local dealer (on the south shore). The prices/ miles didn't catch our attention and we ended up leaving. We found an amazing deal online for the exact car we wanted which is how we ended up at Ira Subaru at the last minute. We got there and they had the car ready for us to test drive. Aldrin, whose first day it was, went out with us for that and it was the best experience I could've asked for from a dealer/ car salesman. He made us feel like friends, not just another client. Once we got back, we had decided we loved the car and wanted to give our business to such a great place. We tried to negotiate and round the price of the car down $700, then they came back with $600 off the listed price! The entire experience of buying our car was beyond wonderful. I'd also like to appreciate Juan, the finance guy and again, Aldrin, for such a relaxing and enjoyable time. Definitely worth the 1.5 hour drive in traffic for us to go to this dealership. read more

I recently financed a pre-owned Subaru Crosstrek from Ira Subaru. I've only ever leased a car, so it was my first time going through the process of financing a car. Charlie walked me through everything and explained the process very clearly. I was given the opportunity to test drive a couple cars, at which point I decided on the Crosstrek. I live in Rhode Island so the process is a little trickier than if I was a Mass. resident. Charlie drove the car down from Danvers, and we got into a little hiccup with the VIN check and couldn't complete it that day. He had to drive the car back up to Danvers, but then came back to Providence a week later and cleared up the VIN check. He was very patient through all these issues though and made sure to keep me updated on everything, which I very much appreciate. Overall I'm very pleased with my experience at Ira, and Charlie definitely played a big role in making this process less stressful. read more

I am extremely disappointed with the treatment I received at my recent inspection appointment. Despite having a scheduled appointment, my vehicle was refused an inspection outright due to my Invidia 400 exhaust being deemed "too loud" and "intended for off-road use only." What makes this even more frustrating is that this very same dealership inspected the same car last year without issue. The inconsistency in your policies and the unwillingness to even assess my vehicle properly is unacceptable. If there were legitimate concerns, they should have been addressed through an actual inspection--not an immediate refusal. As a veteran, I have always valued integrity, consistency, and fairness--none of which were shown in this experience. I had planned to be a lifelong customer of Ira Subaru, but after this, I will not be returning. It's clear that customer loyalty means little when arbitrary decisions can override fair service. read more

I purchased a used vehicle from Ira Subaru even though I lived 1100 miles away. They represented the vehicle perfectly, calling out any faults it had right away over the phone. The saleswoman even took a drive in the car and had me on the phone to explain any issues/noises/concerns. The issues that were found were remedied quickly and without the need to convince anyone. The car was fully detailed when they delivered it to me, and looked almost new. Most importantly, they gave me a fantastic price on the car! I have purchased my share of vehicles from dealers and this experience was easily my best. There was never any run around, sales pitch, or haggling. The saleswoman new all of the steps necessary to purchase the vehicle long distance and really made me confident in the deal, even though I hadn't seen the car in person. When I did fly into town to get the car, they even picked me up at the airport! read more

I had a wonderful experience buying a pre-owned Subaru Outback form Steve Medeiros. First, I wasn't really sure what I wanted and admitted to Steve that I had competing impulses driving (forgive the pun) my purchase. Steve was very patient with me and didn't seem to mind that I was unsure about which car best suited my needs/wishes. The second time I visited, he happily accompanied me on a trip home to show a Subaru Outback to husband.... and then son called and needed a ride home.... could we pick him up? Steve gamely accompanied us on our detour and that clinched it. We really wanted to buy the car and we really wanted to buy the car from Steve Medeiros. The negotiations were civil and Steve kept us in the loop at every stage. Steve is not pushy, very friendly and courteous. I had a very pleasant experience purchasing a car from him and his dealership. read more

I honestly could not be happier with the service I received at Subaru. I'm a first time buyer of a new car and Anthony, Cleiton and Paul made the process way more pleasant than I thought it would be. My parents told me I would dread buying a new car because car salesmen only have one thing in mind, the sale. But with Cleiton, Anthony and Paul, they truly wanted to make sure I was leaving with exactly what I wanted, with the best possible price. You always expect customer service to be the best but it never really seems to be that way... but they exceeded my expectations to the fullest. All three employee's made my first time experience way less of a hassle and I couldn't be more pleased with everything they did for me. I highly recommend asking for any of them when purchasing your Subaru. THANKS AGAIN! read more

I recently bought a new car from this dealership in Danvers and had a very positive experience. I worked with Jen Morse to cut and finalize a good deal and Jen went above and beyond to get a loaner car for me for 3 days while my insurance company processed paperwork. This car-buying process was quick and fair, and Jen was pleasant and respectful. I had had a horrible experience the previous evening at Subaru Wakefield with Justin and his manager Ken - when it came time to negotiate, they turned hostile and condescending - Ken even insulted me to my child! Wonder if he would have done that if I had been male?! Forget these sexist jerks and go see Jen in Danvers!! read more

I was extremely impressed with the service and responsiveness of Robin Harris in the internet sales dept. I am an impatient car buyer that does all the research prior to entering a showroom. I sent an email to Robin after a briefly meeting her at IRA Subaru when I was checking out their inventory the day before. I provided the exact car/package I wanted and asked for the price. She responded immediately with a very attractive price for the exact car I wanted. She listened to me, did not pressure me nor did she try to upsell. I would strongly recommend working with her if you want an easy car buying experience. read more

Went to Subaru in Manchester NH before I came here and was refused as a customer, even though I was within my 36k mile warranty. Came to Subaru here in Danvers and they actually had a technician look at my car for more than 5 minutes to verify the problem occurring with my bluetooth, and are replacing the whole unit for me at no cost, no questions asked. Appointment took no longer than an hour and has air conditioned waiting room I was able to do my work in. I was even offered a shuttle service to the mall while I waited. All around great service and everyone was very polite, even on an 89 degree day haha. read more

WARNING: If you buy a 2022 or newer Subaru in the state of MA, all Starlink services INCLUDING APP REMOTE START will be forever disabled on your vehicle. The salespeople might not even tell you these features are not available to you when you buy or lease a Subaru vehicle in MA. Subaru has decided they refuse to comply with MA's new right-to-repair law and are disabling these features permanently in all vehicles sold or leased in the state. BUY OR LEASE YOUR SUBARU IN NEW HAMPSHIRE, RHODE ISLAND, OR ELSEWHERE INSTEAD until Subaru fixes this. read more

I just purchased a 2014 Subaru XV Crosstrek from Ira Subaru, after trading in my leased Jeep. Maria Swiacke was so helpful and had much knowledge about the Subaru product. She took me on a long test drive from the highway to the main roads to side streets to show how the car runs on different roads. Very friendly and made sure I was happy with my purchase. She even called the next day asking how everything was. I would recommend Ira Subaru and Maria to anyone who wants to purchase a Subaru. Will be a returning customer! read more

I had a great experience I talked to Katryna she help me over the several months trying to locate my new car that I had bought. She always kept in contact letting me know that everything step-by-step and also did not pressure me into buying a car they gave me a really good deal on my new car and I cannot be happier. The finance manager also helped me with purchasing my car and they match my rates that my bank gave me. Melissa was also great in helping me thought the process. I was bee pleased and I would buy here again. read more

I had a great experience buying my first Subaru from here. Scott was very helpful, patient and had a great sense of humor. He made us feel very comfortable through the entire process. Scott took the time to explain everything clearly and made the whole experience smooth and completely stress-free. Rafael from the finance department was also very knowledgeable and guided us through the paperwork with ease. Overall, the customer service was top-notch. Highly recommend this dealership if you are looking to get a new car ;) read more

I am very happy customer and satisfy with the customer services received from all the personal at Ira Subaru in Danvers an specific with (Destiny, Jack, Rafael and Emmanuel. They were all very professional, helpful and kind. My sale representative was Jack, he was very professional and knowledgeable of what he was doing. I am very happy because I get to purchase my wife her dream car for Mother's day in advance. Please, Keep up with the excelente job to mantain all you're customers with a smile in their face read more