This place seems primarily for the novelty décor and themed experience, also.. expect a bit of a wait given the concept. However, the wait time for simple drinks was significantly longer than anticipated, and the overall ordering process felt quite disorganized.
We decided to stop by after seeing the business featured on TikTok. My husband is a big Star Wars fan, so we thought this would be a fun coffee truck to check out while we were in town.
When we arrived, there was a large crowd. Unfortunately, it was difficult to tell who was in line to order versus who was waiting for drinks, as people were scattered with no clear direction or queue.
While ordering, I asked if the Light Side Latte could be made sugar-free, as the menu indicated sugar-free options were available. The staff member taking my order seemed unsure and initially told me no, before another employee stepped in to clarify. My husband ordered the Dark Side Latte.
Suggestions for improvement:
1. Staff training: Team members should be more familiar with the menu and confident when taking orders. This helps ensure accuracy and creates a better customer experience and doesn't make them look incompetent.
2. Line organization: Establish a clearer ordering line. Parked vehicles were blocking the natural flow, which contributed to the confusion.
3. Drink wait times: We waited over 30 minutes for two standard drinks. Streamlining the drink-making process would greatly improve efficiency.
4. Operational focus during rushes: Stepping away during peak service to film social media content left the remaining staff overwhelmed and slowed service further.
As a fellow business owner, I can see the potential here. The theme and concept are creative and appealing, but some operational adjustments would make a big difference.
Regarding the drinks themselves, while visually fun, they lacked a strong coffee flavor. The espresso tasted weak and watery, with milk being the dominant taste. Offering cold foam instead of whipped cream might elevate the drinks and make them feel less like dessert-style beverages.
I understand the business appears to be fairly new, and with some refinements to workflow, training, and product consistency, this could become a much smoother and more enjoyable experience. read more