Absolutely love the docs at Eye Appeal. I have been seeing Dr. Bertoia for 20 years now (back when he was with Level Optical, which sadly closed). Happy to follow him anywhere. He is extremely thorough, asks a lot of questions if you have a particular issue, and really knows his stuff. I will also say, one visit a few years back, he was on vacation so I saw Dr. Ortiz, which I was ready to be unhappy about... but no worries, he was just as thorough and very friendly! I also have never had a problem getting my RX printed for me when I leave, no one has ever been reluctant or tried to pressure me into buying from their collections (which are just a little out of my price range but excellent designer choices!) Cannot recommend them highly enough. read more

Outdated booking practices. I successfully booked an appointment online but got a message to call them to keep the appointment so I did. They told me they didn't actually have any appointments that day but it "lets you book something". I cancelled. 1 star for wasting my time - allowing online booking for appointments that don't even exist. read more

This is my go to eyeglasses repair. Bent frame, screw missing etc. all get fixed here. Good reliable people.

Visiting from Nevada, didn't have my glasses and my contacts got ruined the first day. I called a few other optical places who didn't carry anything in stock and then I found Nate. When I explained why I was calling he didn't say no and hang up like the rest, he asked how he could help. I was only a few blocks away so I walked over with my emailed rx and he found contacts for me for the few days that I was in town. Even better, he didn't charge for them! Every place needs a "Nate"! read more

I'm stunned to read these negative reviews. I don't understand at all because I have received nothing but top flight service from Eye Appeal Optical. I especially recommend Drs. Ortiz and Asano (although I don't believe she works there now). Their medical training cured me of an eye illness and I thank them! They prescribed generic drops and the issue never returned. They scheduled follow-up appointments (without cost!) and called me several times afterward to inquire about my condition. Regarding the "upsell" comments, that wasn't my experience. While they did offer various add-on's, I declined and they didn't ask again. End of story. I thank them especially for their Saturday hours. I recommend Eye Appeal fully. read more

Upon arriving in Chicago for the week, I discovered my frames were broken and not able to be repaired. Nate and Ms. Bo came to my rescue! They found a similar frame that would fit my lenses. Within 30 minutes, I was good to go and able to enjoy the week of events and adventures in Chicago! Thank you for your willingness and determination to assist this traveler. read more

If 10 was an option I'd choose 20. Nate offered phenomenal customer service. I will never visit another optical store because of how amazing eye appeal treated me as an individual with garbage eyes and a human. read more

Dr. Asano was great in listening to my concerns about my old glasses being slightly "off". My near sighted eye and far sighted eye were not agreeing with my previous prescription, so I never wore my glasses. She said I was over-prescribed and pulled the prescription back a notch. Voila! Problem solved! They let me peruse for a new pair of glasses for as long as I wanted, and when I picked a pair that was too big for my face (and my eyes would not be in the center) they got up and looked for smaller pairs that were similar. Prices of frames are more expensive than those 2/$99 places, but one of those places also got me into the mess of being overprescribed two years ago. What good is saving a few bucks if you're bumping into things? And your eyes are totally worth it! read more

I just had a great experience here! First appointment / new patient and was so impressed and pleased with the entire visit. Everyone is very friendly and knowledgeable. Exam was very thorough and I definitely feel like I am in good hands here! read more

I was blind, now I can see... I came out of Lake Michigan the other Saturday and literally wasn't able to see - a milky film across my vision and excruciating pain left me helpless. My husband guided me to Eye Appeal - did I mention it was Saturday?! - and they saw me quickly and efficiently. A thorough exam was conducted, medication prescribed (which was readily available at the next pharmacy) and a follow-up appointment booked. The next visit was much more pleasant for me, and the office staff was genuinely happy to see me in much better shape! Dr. Ortiz called me one more time after that visit to ensure I was completely healed. He even gave me some drops to take to swim practice and helped with some useful tips! I am thoroughly grateful and would go back - hopefully not necessary any time soon... :) read more

Eye Appeal has consistently provided excellent service for me in the last few years. I have used several variations of lenses which I completely love, such as polarized and computer glasses. While I moved to a burb recently I will continue to head to the loop to help me with my glasses. My experience is super positive and would not hesitate to recommend them to friends and family. read more

I like coming here, everyone is super cool and awesome! They really have an eye for detail here. Plus, they are in a great location, the staff is not only helpful, but friendly too. I think of this place like Cheers, sure there is no booze, but here everyone knows your name. You could also walk out looking super cool if you get some sunglasses, I especially like to wear mine at night. Eye really like Eye Appeal. See what I did there? read more

This is the second time I've been here. The optometrist, Dr. Asano was great. She's very personable and easy to talk to. Her service alone would be rated 5 stars. The reason I took 2 stars off was for the service afterwards. The gentleman helping me select glasses was rude and seemed impatient (I had a 9a appointment and was the only patient seen at the time so it had nothing to do with the volume of patients being seen). He quickly went over the pricing and policies and left me to wander. I ended up choosing to use my insurance allocation for contacts only because I bought my last pair of glasses through Warby Parker and felt they were a much better deal. When I told him I wanted contacts he became even more rude, almost as if I was wasting his time. Just terrible customer service overall. If this guy works on commission, he really needs to step it up. If I wasn't so lazy, I would order my contacts through 1800contacts since it's basically the same price. Overall, come for the checkup- the optometrists are great. Use your insurance money for contacts (I love my dailies and I tend to have dry eyes). Save your time and money and avoid ordering glasses from here. Opt instead for Warby Parker glasses. For $200 total you'll get frames, lenses and that special coating preventing glare- seriously. I would have spent at least $250 for frames and lenses here. read more

I am adding another star! I'm not just in a good mood and handing out stars either (in actuality I've had a rough few weeks so I'm more likely to be deducting stars). So why an added star? Because contrary to my previous review I bought some glasses here. And I'm actually really happy that I decided to shop here instead of somewhere else. A new year equals new medical coverage so I was smart enough to get the vision plan included in mine. That gave me up to $130 to spend on frames. After going to a Pearl Vision I didn't think my $130 would get me much (their selection didn't impress me and any decent looking frames were really expensive). Well I was very wrong about Eye Appeal. They have a bunch of frames that are only $140 and when I told the guy my insurance only covered $130 he said "no problem, I'll knock the price down." Yay! They were also very helpful about what looks good or bad on you. Having never worn glasses before I needed some help in that department. He even told me he preferred the $140 pair to the $180 pair. So at that point I knew he wasn't trying to up sell me. The whole process took about 30 min, a great way to spend my lunch hour. I won't get my new glasses for about a week, but I think I might actually wear these... read more

The doctors here are great and I would probably come back again if it weren't for the absolutely terrible staff at the reception. I ordered a pair of glasses and some contacts from them and specifically told them to call me once both of them had arrived so that I could just make 1 trip in to collect them. Nope, rather they called me claiming that both my lenses and glasses were in, only to realize once I was already in their office that my contacts still had not arrived. Fine, not a huge deal. I pay up and collect my contacts several days later. Then, a year later they claim that I owe them money for my contact lenses and start sending me several invoices at a time. Now, I have the old receipt that says outstanding balance: $0. You can't invoice me a year later and expect me to pay up without any questions asked. I ask them to send me the original invoice for the contacts that I supposedly should have paid last year (which should have been dated Jan 2011)... and it's dated Dec 2011. So basically, it seems like they just decided to bill me $75 out of the blues and don't actually have an original invoice for lenses that I already paid for.. read more

So, I'm old and stuff and I fell asleep with my glasses on my stomach, then rolled over on them in my sleep. Destroyed. This place had nearly 5 Yelp stars and was near my hotel, so naturally I checked it out. I really didn't think the glasses could be salvaged and was just looking to get something new and quick. To my surprise they were actually able to repair them! They could have easily taken me for a new pair of glasses and i was able to enjoy the day without waiting for new lenses. Awesome place! read more

This place is perfection. Everyone's nice, the place is nice, they explain things well. I don't see how it could be any better. It makes me want to go in to get my eyes checked. Bonus: their address is 111 and their suite is 1111 and before I submitted this there were 111 reviews. read more

If you're looking for an optometrist, I'd highly recommend Brian Ortiz at Eye Appeal (it may be his own private practice actually.) I just chanced upon him from my VSP network of providers and honestly, i didn't have very high expectations because the previous optometrist I'd chosen at random had given me the wrong prescription by 4 levels in one eye. No wonder I was blacking out! (That was the Taub Eye Clinic in the Smurfit Stone building btw. Bad, bad place, where in addition to the wrong prescription, the girls behind the desk were merely perfunctory, not helpful imo.) Eye Appeal was a very pleasant surprise. It's a high-end eye care clinic without the pretentious attitude and a doctor who's thorough, observant, yet unassuming. He not only recommended products but explained why it was better than others out in the market. For example, Opti Free Replenish is great for people like me, who stare at the computer all day. It's moisturizing and currently it's the only one with a formula resistant to the fungus found in the Renu recalls last year. He gave me a really thorough eye exam and was the first doctor that actually told me not to blink and squint (which are just natural responses when you're trying to read those letters). And he did it in a way that was very professional and relaxed, not patronizing at all. After he recommended the contacts based on fit and quality, he then told me about pricing and rebates and told me exactly how much I'd end up spending. The other doctors I've been to always pass off pricing and cost talk to the people behind the desk. It was nice that he anticipated my questions before I even asked them, was knowledgeable, and concise with the answers. For a well-rounded Optometrist, visit Brian Ortiz in the Loop. read more

Just came back from my first appointment and I'm truly impressed. Five stars doesn't come often from me when you're talking about healthcare providers, especially eyecare. Having grown up with horribly bad eye doctors (a Pearle vision once told me that I needed to get hard contacts because I had "oriental" eyes) I was on a quest to find a good provider. After having seen over a dozen O.D.'s during my lifetime, I found a great one, Brian Ortiz. I was able to schedule an appointment for 9AM during a weekday and was a bit worried that I'd be there for over an hour. To my pleasant surprise, I was done with my patient intake form, an eyeglass exam, a contact lens fitting, and paying my copay within 30 minutes. Yet, Ortiz was the most thorough and transparent eyecare professional that I've met. Quick, but not rushed, I still felt like he was there to listen to my questions and give me the honest truth. He didn't try to sell me anything and he was great about giving me all the options, with all costs on the table. For example, he told me that I didn't need new glasses and that I should wait to buy my contacts at the ideal time to maximize savings. Who does that? Having been to horribly overpriced places in the past who misinformed me about my insurance benefits, this place is truly a breath of fresh air. I am so glad I came here and I plan to go back soon to get my eyes dilated. (Please don't hit me with your car, as I will be stumbling home via CTA.) read more

I've been wearing glasses since I was 12 years old and it's only recently that I realized how important it was to attend check ups on the same. For some reason, I felt that my eyes were straining and the fear of being told I may be going blind kept me away from the optometrist. But, it got to a point where I had to suck it up and do the necessary. I looked up the Eye Optical Appeal on Yelp and was impressed by the rave reviews I found. I got an appointment for the following day which I think was awesome and arrived there on time. I was seen right on time as well. No waiting even though it was made at short notice. I met Dr. Asano who was very accommodating, friendly and reassuring. Apparently, I had been given the wrong prescription for lens and that problem was identified almost immediately and solved. Great service and reasonable fees as well. read more

Amazing customer service and staff! I came here after having a horrible experience at Spex, and needed glasses ASAP! The staff at Eye Appeal were super sympathetic. They went above and beyond to make sure I got what I needed. I walked in with my prescription and picked out frames with the perfect amount of interaction with the staff. The staff quickly got my order together. When they found out the jerks at Spex had already authorized my insurance without my permission, the Eye Appeal staff vowed to make sure my order when through and that I didn't have to place a call. They assured me that everything would be fine and got my order ready to send when they fixed the issue. On Monday, when they were able to fix the problem, they called me to follow up and go over my entire order once again before placing. The staff's amazing work made what was a nightmare into a dream. All in all-- Staff: Friendly, efficient and understanding Selection: Wide! Everything is clearly marked for price so you don't need to ask or guess. Service: Outstanding. Love these guys! read more

I went to this eyecare facility because my left eye has been red for the past 2 weeks and wanted to get it checked out. So of course the first thing I did was go on Yelp to find an eye doctor that had great reviews and was close to my building! I am so happy that I found Eye Appeal! I called them earlier this morning and was able to get an appointment at 12:30pm. So convenient! I walked 2 blocks to the building (it's very close to Staples) and the receptionist, Kathy, was so friendly and funny! I wrote on my patient sheet that I was referred by Yelp and we started talking about it and then Dr. Kaori Asano joined in on the conversation. It was really fun. Dr. Asano was very attentive and explained things thoroughly. She is very kind and the best eye doctor I have seen! The atmosphere is really nice and they have a great magazine selection ;) There was absolutely NO wait time and I was in and out in less than 20 minutes! It was FABULOUS! I am highly recommending Eye Appeal to fellow Yelpers! You will not be disappointed! (side note-- they had a nice selection of eyeglasses and are open on Saturdays from 9am-1pm) read more

I am not a patient of Dr. Ortiz, but called his office as I needed a second opinion for my daughter who is seeing a pediatric ophthalmologist. To my surprise, Dr. Ortiz answered the phone himself, and proceeded to talk to me for several minutes, asking questions about my concern and what I was calling about. He even gave me his cell phone number so I could send some pictures of my daughter's eye. He gave some great advice and impressed me so much. I hope to have a chance to become of patient of his! read more

Eye Appeal Optical was recommended to me by a former optical shop (same building). When I went to Eye Appeal Optical's website, my Norton warned me that the site was not safe. Be careful. read more

Your search for an optometrist ends here! I arrived super early but Dr. Asano was able to take me in early, too. She is not only friendly, but thorough and answered every one of my myriad questions. Since I'll be moving to Asia this summer, I had her print out my Rx to take with me. I have heard that some optometrists are hesitant because of so many people taking the Rx and buying glasses online, but she did so without hesitation or asking why I'd need it. The staff were awesome, too! My insurance (VSP) only covers $120 for glasses and lenses, and I just can't afford to spend much. Their glasses all have color-coded stickers, indicating the price of the frames. They ranged from $180 upwards of $350. I told them about my insurance and not having extra funds. While I was in my appointment with Dr. Asano, they gathered around 30 glasses in the style that I prefer and lined them up in 4 lines based on price ($120, $130, $140, and $150). The selection was great and I ended up asking for advice between two pairs. I was called a week after my appointment to pick up my glasses. Ultimately, I walked out of Eye Appeal after having had a wonderful experience, with a gorgeous pair of glasses and high-quality lenses, for only $26 out of pocket. When I saw the price list next to the colored stickers, my hope deflated. I just couldn't afford even their least expansive pair. But Eye Appeal made it happen and I'm one HAPPY patient and customer. If I wasn't moving out of the country, I'd be a patient for life. read more

Five stars for Dr. Ortiz! My family and I have been seeing him for years and have no complaints. He's extremely knowledgeable and inviting. I feel like I learn something new about eye care every time I visit. Not only is the office clean and organized; they also have a gorgeous selection of frames, are very transparent about costs, and accommodate as many insurance discounts as are available. They're also very conveniently located within the Loop. Highly recommended! read more

I have to give this place props for their superb customer service. Kathy, the lady at the front desk is very helpful and will go out of her way to answer questions or figure out what the issue is (whether it be insurance or other). She's never too busy for you. Steve, the eyeglass guy is so friendly and helpful. My eyesight is terrible, so when I order glasses, I pay extra to get the thin lenses. Steve was very helpful in finding the best deal for me. He's also honest, but not insulting when you're trying on different glasses. He doesn't try to sell you just any pair, he wants you to be happy with your pick. What a great guy! I went to the lady eye doctor and wish I would have waited for Dr. Ortiz. Oh well, next time I'll just wait to get him. read more

All my life I've had horrific experiences with optometrists in the city. Although I often say it's the last time I'm going to see one, I always end up needing a pair of glasses. Fortunately, a good friend of mine told me about Eye Appeal and I decided to give it a try. As soon as I stepped in, I was taken to the exam room where Dr. Ortiz gladly answered to my wide range of questions and offered some advice on how to maintain a healthy sight. Thanks to his calm and care I realized that not all optometrists are the same. At Eye Apple no one tried to sell me the most expensive product in the store. In fact, the doctor actually said that he preferred a $160 pair over a $200 one. The service is one of the best in Chicago and the only regret I have is that I didn't find this place earlier. read more

I've been going here many years before Yelp even existed and have always had good experiences... I actually picked them nearly at random by looking at my VSP provider list, and just happened to get lucky. They do a good job dealing w/ VSP. I took my sunglasses in the other day when I needed to order contacts and they fixed them for me... I have gotten a few pairs of glasses as well as contacts here. I wear contacts and don't like to take them out... they're very good at explaining what my best options are, and why such and such brand would be better for me than others...why silicone lenses are better for me than plastic, etc etc. Getting an appointment is always easy. (Though don't wait until the last week Flex spending $ expires, they really get busy then!) I have had both Doctor Ortiz and Dr Asano... they both do a great job! And the office administrator is very friendly, too! read more

I love this place! I mean, it's hard for an eye doctor to disappoint, I suppose, but I always leave cracking up. The office manager guy (Jason?) spent like an hour with me helping me pick out frames, and he gave me all kinds of free stuff. Dr. Asano was way cool and conquered my fears of the eye puff machine. She also had some unique advice with my prescription - reducing it. Apparently I have the eyes of an eagle or something when I have contacts in, and it was confusing them. So, we took it down a couple of notches and I noticed no difference. The receptionist provided great advice on how to do my insurance. What I mean is, she recommended buying contacts out of pocket now, but buying glasses after the first of the year when flex spending kicks in again. Good stuff! read more

I just came in here for my annual eye exam, and it was one of the best I've ever had. Dr. Ortiz is very friendly and makes you feel comfortable right away. He's honest about recommending products or explaining anything that you might have a question about. The office is really nice and bright, with a great selection of eyeglasses available too. When I told Dr Ortiz that I wanted to purchase some new glasses, he helped me right away (the optrician was out to lunch) and calculated what the best options for me were given my insurance (I have VSP). Once the optrician arrived, he was extremely helpful at providing feedback on the glasses I tried on. All in all, everyone is very friendly and helpful here! Making appointments is pretty painless and you can usually get in right away. read more

Great service, really friendly technicians. Will come back here when my eyesight worsens :( but for now it was a good experience. read more

Dr. Asano is the best! She listened to my concerns and explained everything that was happening as we went through my eye exam. Having worn contacts since I was the age of ... 12? I'm no foreigner to the world of eye examinations. The experience I had at Eye Appeal was different, since they seem to actually have concern for their clientele! ANDDDDD... they looking into my insurance, and in the end, I'm only paying $4 for a year's worth of silicone contact lenses. THANK YOU! Hands down, I think I'm making Eye Appeal my go-to place for all my eye needs! :) read more

Score another one for Yelp! After reading the reviews here, I went in for an appointment and was NOT disappointed. Dr. Ortiz was fast, friendly and efficient, and he has a stellar staff. One, Danny, even fixed my old pair of glasses (which were literally being held by string) for no charge. Both Dr. Ortiz and Danny broke down the cost of everything, so there were no hidden charges or surprise fees. And they also accepted my insurance, which was a definite plus. Suffice it to say, I think I've found my permanent optometrist. read more

I was way overdue for an eye exam. I hesitated to go to my previous optical because my experience has always been subpar. Also, every year there was a different optometrist on staff. So my search began for a new optometrist. I turn to Yelp and decided to give Eye Appeal Optical a try. I had my first appointment yesterday and was not disappointed. My appointment was on time and the staff was very friendly. Dr. Asano was great! She was thorough and made great suggestions.They also fixed my severly crooked glasses. It turns out that I was wearing the wrong prescription on my eyeglasses. No wonder I could not wear them for long periods of time. I'm glad I finally found an optometrist I can build a longterm relationship with. read more

Based on Yelp's reviews, I made an appointment with Dr Ortiz for an eye exam for contacts. Dr Ortiz was fast and professional with his exam. He gave me some trial contact lenses to try out to see which one works for me. After several weeks of trying various contacts out, I still have some issues and questions about contacts. I came in and talked to Dr Asano. She's great too. Really put me at ease with some of the quesions and issues I have with wearing contacts. The staff is great. They were looking for rebates and such on the contacts that I'm ordering. Highly recommended! read more

Dr. Asano was excellent. She's completely down to earth and smart- I loved working with her. The whole experience was great- I made the appointment a day in advance, and didn't have to wait at all during my visit. I was in and out in an hour- and will be back to pick up my frames in a week! read more

I think this is my first official review on Yelp... I've considered writing many, but I haven't felt absolutely compelled to do so until now. Like others, I found this place via Yelp and my insurance provider's search engine and it ended up being an absolutely wonderful experience. There isn't much else to write beyond what others have said. The Saturday availability is an absolute blessing. Excellent selection, excellent service, excellent staff. Dr. Asano was incredibly easy to work with and my girlfriend and I ended up chatting with Steve for at least 30 minutes or so longer than we needed to be there (sorry for talking your ear off Steve!). Can't recommend it enough. read more

Dr.Ortiz was recommend by my physician, the incredible Dr. Tom Klarquist (room 600, same building) and was/am 100% impressed. Dr. Oritiz took the time to fix a problem that "Superior Eye Care" (note:: they are superior to a trash heap) and worked with my insurance to get a good deal on both glasses & contacts. The staff all recall my name and adjust my foolishness with no complaints (ok, I've slept with my specs on more than 1x) Even when Dr. O has been out, his replacement/co doctor did the same fantastic job LOVE HER!! read more

I just went here today and was very impressed. I know choosing an eye doctor can be kind of a crapshoot so I just winged it. It's in a great location in the loop and the office was very clean and pleasant (hey! that matters!). My appointment was with Dr. Asano and she was very professional and efficient and took the time to answer some of my random questions. They did the full exam and then I perused the glasses for a few minutes. They don't have a huge selection but a nice one, and definitely something for everyone. There was no sales pressure and everyone there made me feel very comfortable. From the moment I got there until I left, everyone in the office was very friendly and welcoming. I will definitely be back and I highly recommend it. read more