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Cupcake

4.5 (34 reviews)
Closed 10:00 am - 6:00 pm
Updated 2 months ago

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Reviews With Photos

Millie with her new stuffy, trying on sunglasses
Ashley P.

Love taking my kids here for special occasion clothing and gifts. Shop clerk is always helpful and the styles are just adorable, pricing is higher then target but quality is much better.

Glenda C.

I was walking down on 4th street with my mom and daughter a few months ago and stumbled upon Cupcake clothing store and we decided to go in to take a peek. Than last month we decided to stopped again to look for dresses for my eight year old daughter. While shopping my daughter tried on a few dresses she loved but unfortunately none were in her size. So unfortunately we were not able to purchase anything again. This is our third time and we haven't had any luck on getting my daughter's size. However this place has such adorable beautiful clothes for girls and boys. Elegant and casual clothes. I was told sizes go up to size 12. The quality and designs are beautiful and it's worth the prices. The place is always organized and clean. We were hoping we would have better luck in finding her size this time around but unfortunately we did not. Parking it's a bit difficult being that it's downtown Santa Rosa. Store hours are Mon-Sat 10-6pm and Sunday's 12-5pm they have two stores Santa Rosa and Healdsburg. Until next time. Chao!

Janina M.

What a cute little boutique! The husband told me about this place trying to kill time while we waited in the line for Pliny the Younger. Yep, beer lovers with kids, check this place out! Haha... I walked in with my little ones in tow and felt a little out of place. It was nice and serene with some French music playing through the speakers... and then here come my two older kids, hopped up on sugar, running through the store with their footsteps all loud on the hard wood floors. Doh. Katie, the lovely lady working at the register, didn't mind at all. I found a sales rack in the back section of the store and started rummaging through the clothes. My son decided to climb into the jogging stroller they had on display while my back was turned. I heard footsteps walking towards our direction and noticed it was Katie walking over. I noticed where my little man was and panicked--you never know how the workers are going to react when they see kids playing on the merchandise. I started telling my kid to get out, but all Katie wanted was to make sure that the safety straps were secure so that the stroller wouldn't accidentally snap close with him inside of it. Whew. For a minute there, I was scared that I'd have to make a beeline out of the store because my kids were trying to burn off their energy, playing with the stroller. They "jogged" back and forth around the store because they liked hearing their footsteps, but then they discovered the play kitchen near the sales rack and immediately busied themselves with making imaginary cupcakes. Fine by me, I could shop in peace with my only well-behaved kid (who happens to be a baby and was fast asleep in the stroller). Cupcake has a lot of the higher end kid brands like Mustard Pie, NaNo, See Kai Run (kid shoes), TOMS, and majority of the clothes are from Tea Collection. Prices are more expensive (if you're used to JCP or Macy's, think Nordstrom range), but the clothes are definitely higher quality. They have some toys for sale as well in the middle of the store near the register. The very back end of the store has a maternity section with clothes from Maternal America, as well as Petunia Pickle diaper bags on display. You can find a variety of necklaces and bracelets from CHEWBEADS right next to the register. Ingenious, I tell you. I never thought that a company actually capitalized on the idea I'm sure many moms have of, "I wonder if there's a necklace I can wear that is safe for my baby to chew on?" I picked up a necklace for $20! They really are fashionable and they have almost every color of the rainbow. I also decided to pick up an amber teething necklace for my little one. I have heard of them and I know my sister RAVED about them when her daughter was teething, so I figured, why not? My kids never had a really tough time teething, but this was the first time I had ever seen them in person and being sold in a store. These necklaces are $20 as well. I learned that these necklaces aren't for babies to actually chew on... totally did not know that. Something about the energy from the oils helps soothe baby. The more you know moment right there. I picked up a couple Tea Collection items and my total was over $120. I was able to use my Yelp check in offer for $20 off $100. Hell yes. Lovely boutique, Katie was helpful and personable, play kitchen kept my kids busy but most importantly, quiet and out of the way! HAHA!

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10 months ago

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Jenny R.

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2 months ago

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8 months ago

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7 months ago

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2 months ago

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7 months ago

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7 months ago

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9 months ago

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2 years ago

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4 years ago

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7 years ago

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6 years ago

Great selection of quality and adorable clothes and gifts! I really the super helpful staff.

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12 years ago

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17 years ago

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12 years ago

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15 years ago

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7 years ago

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8 years ago

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16 years ago

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6 years ago

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14 years ago

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9 years ago

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13 years ago

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11 years ago

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14 years ago

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13 years ago

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11 years ago

Got really nice maternity pants here. Good service. Cute decor. A little pricey but good stuff. Will be back

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15 years ago

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11 years ago

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14 years ago

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13 years ago

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Ask the Community - Cupcake

Review Highlights - Cupcake

I have three little girls, and I'm absolutely in love with their clothing selection.

Mentioned in 2 reviews

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I love this shop! I didn't realize they moved from their old location to the next strip within…read moreMontgomery village facing out on Hahman drive. They've been there for about 6 months!! They are still available for shopping! It's light and bright inside which is lovely while browsing all the goodies. If you've never been it is a lovely gently used second hand shop with housewares and goods as well as clothing and jewelry. A nice mix of items for sale and set up in the shop by color which I'm a sucker for because it really helps if you know you are seeking something pink you can easily search their selection without being overwhelmed by having to go through the whole store. The back room feels like the old store more than the rest of the shop, but the whole vintage/eclectic/shabby chic vibe is still with the store because they curate their displays so beautifully, Reasonable pricing overall. It's a lovely shopping experience and treasure hunt every visit.

It's a really cute dainty antique store. It was a little different finding clothing pieces for…read moremyself but that's understandable when shopping at a small thift/antique shop. But the women were really nice and were showing my things they had besides clothes and I ended up buying this sun catcher. One of the ladies reassured me that the selection is always changing so at some point if I do come back (WHICH I DEFINITELY WILL) I'll find something to take home!

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Cupcake - childcloth - Updated July 2026

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