Legitimately the best spot for ube desserts in Hoboken easily! Was kinda confused of the location…read moreat first since their store front looked different on Google Maps. Super small spot but looked like a professional bakery lol. Staff was very kind and we basically had one of each ube item they had on the menu. Everything was delicious and you can tell it was fresh ingredients only. They're quite popular already so if you haven't tried them out I'd highly suggest doing so!

Ordered: Classic Chocolate Chip Cookie ($3.75)…read moreBanana Pudding Cookie ($4.25) Matcha w White Chocolate Chip Cookie ($4.75) Ube (Purple Yam) Cookie ($4.25) Brownie w Chocolate Chips ($3.50) Aya's take: I tried Baking Mama for the first time at Hey Coffee People (also in Hoboken) and have been meaning to check out their actual bakery for a while now. It's super tiny inside and only 3-5 people can comfortably stand to order. We got a few cookies and were on our way! Their cookies are all in the ~$4 range which is pretty fair for these specialty flavors and good quality cookies. My favorites in order were the Classic Chocolate Chip Cookie, the Banana Pudding Cookie, the Matcha w White Chocolate Chip Cookie, and lastly, the Ube Cookie. The Classic Chocolate Chip Cookie was gooey, sweet, and decadent in all the right ways. I'm a sucker for banana so I very much enjoyed the Banana Pudding Cookie. You taste actual banana! This is 10x better than the one Magnolia Bakery has! The Matcha w White Chocolate Chip Cookie had a gentle bitterness/umami flavor that was offset by the sweetness of the white chocolate chips. The Ube Cookie was also good but surprisingly the ube didn't shine through as much here. All in all, you will not have a bad bite here and it's all a matter of preference. So glad I finally stopped by!

small establishments but I've noticed most insomnia locations are small . We got a 6 pack and they…read morejust came out the oven. We were in heaven. My favorite is oatmeal cookies

Insomnia Cookies used to be my go to for a nice, fresh, hot baked chocolate chip cookie. Recently,…read moreI went here and felt like the cookies are getting pricier but yet smaller. The service was great, but I am disappointed that Insomnia Cookies are shrinking. I really like having a cookie every once in a while as a late night snack; however, I must admit I will probably think twice since my cookie will be gone in two full bites. Not to mention, if you don't scan your rewards account in the store, you cannot claim your points after your purchase.

David's cookies does not disappoint! The first time I ever tried anything from them was through one…read moreof those school fundraisers. We wound up ordering their white chocolate macadamia nut cookie dough and it was sooo good! Most recently my daughter wanted a rainbow cake for her birthday and the prices in Columbus for a plain one with no decorations, and not even the full roygbiv layers are absolutely insane! I was almost ready to give up and just bake it myself which would have been a whole headache, but I digress. David's cookies popped up and they had the most vibrant looking 5 layer rainbow cake. The cost with shipping and a delivery date guarantee was half of what local bakeries were charging. The cake showed up on time, but because of the snow storm we had to postpone the party until the week after. I threw it in the freezer for the week, took it out and put it in the fridge the day before, then let it thaw on the counter about 2 hours before the party. The cake was still perfectly moist, the buttercream frosting held up fabulously and all of the kids loved it. Oh I forgot to mention the cake is huge, it comes in 14 pre cut slices, and honestly the slices are so big you can split them in half. 100% would recommend.

I was going to give these cookies and brownies as a gift to my 80 year old sister in-law for her…read morebirthday. This is my first time buying from David's Cookies and will be my only time buying from them. Some of the cookies arrived broken and that was because of how they packaged them. The metal lid was not secured to the metal box so it opened up allowing the brownies and cookies to move around. I told Amazon these items should not be sold here in California for that reason and also they have to be consumed in a short time for best flavor and not go stale. The company is located in New Jersey and shipping this fresh baked product here does not work. Amazon gave me a refund for this purchase, they are awesome.

I stopped into this newly opened dessert shop to get some treats! When I arrived I parked on the…read morestreet nearby. I walked into a cute shop. I was greeted and ordered: Original Milk Tea Espresso Chip All Natural Ice Cream Milkshake (Peanut Butter Cups, Whipped Cream and Oreo Crumble) Caramel Delight (OG Waffle, Sea Salt Caramel Truffle Ice Cream, Whipped Cream, Oreos, Caramel Syrup, Pocky) Everything was really good and it was made quickly! My favorite was the Caramel Delight! The homemade waffle was so fluffy and sweet! It was a great experience!

Iykyk...Hong Kong style egg waffles (雞蛋仔) are the best on their own, without toppings or ice cream!…read more Puffles really nailed the authentic flavor by sourcing ingredients and importing their machines directly from Hong Kong. Growing up eating so many, my standards are pretty high. But their plain egg waffles genuinely taste like what I grew up having in HK. Even the wall art is inspired by the streets of Hong Kong, which made the whole experience feel extra nostalgic to me. I also love the little details, like how they fan the egg waffles before packing them so they don't get soggy, and even include reheating instructions on the box (350°F for 3-5 min). I heard they might be adding more Asian-inspired flavors to their egg waffles in the future, like black sesame and matcha. ＊Original Egg Waffle $6 What really sets their egg waffles apart is that they have such a nice, eggy flavor from using fresh eggs instead of mixes or powder. They're thin and crispy on the outside, soft and fluffy in the center, and the hollow bubbles make them super light. The best gaai daan jai I've had since moving to NYC/NJ. ＊Chocolate Egg Waffle with Peanut Butter Cups $7.25 This one tasted almost like dark chocolate to me, and the peanut butter cups got all ooey-gooey after being heated up. It actually reminded me of my favorite egg waffle spot in HK (媽咪雞蛋仔). *They have waffle combos or you can build your own with ice cream, fillings, toppings, and drizzles. I simply went for the plain ones so the toppings won't ruin the texture of the waffles!

If you have a late-night sweet tooth, you have to check out Cookie Connect. What makes their…read morecookies so good is the perfect balance of flavor. They satisfy your craving without it being too sugary, which is a big win for me! The cookies are baked fresh to order. I highly recommend the Birthday Cake and the S'mores if you're not sure what to try first. They are all delicious! Their service is quick and not too much to complain about. Their late-night hours are also a huge game-changer, and every location I've been to has a unique, fun vibe. It's the perfect place to grab a satisfying cookie and end your night on a high note with friends.

Stopped by here for a Yelp event. The place was empty. Walked in a stood at the front counter for…read moreabout three or four minutes before I was noticed. The place was not busy at all. Conversations by staff in the back were not professional. Curses spoken back and forth. Customer service was horrible. The cookies were under cooked and non enjoyable.

The zucchini and carrot loaf with lemon glaze is my FAVORITE! I have gone to this bakery about 2x a…read moreweek for a few months now and it never disappoints. The muffins are sweet and soft and we are ready to try their daily soups! The people here are always so nice and we have never had a bad sweet. Thanks again for the wonderful customer service

This is a really cute local window bakery with a rotating menu of delicious baked goods. The…read morechocolate chip cookie is probably one of the best I've ever had so far. It is deceptively simple yet decadent, loaded with dark chocolate chips. I'm not sure how they create the perfect cookie but I'm guessing it's with the perfect combination of brown butter and vanilla. There is this delightful flavor depth that transcends this cookie to the next level and is a must get. I love how they have unique items to try and are always changing it up. Sometimes the muffin or cupcake base can be dry but not always and I'd still come back to try more. I'm glad to have found this wonderful spot. You can tell they put a lot of heart and passion into their baking which makes it such a lovely experience!

Delicious, fresh and excellent service…read more A small, quaint bakery but do not be deceived. It has many options of food, such as bread, pastries, cookies, ice cream, and of course, cakes. Highly recommend.

Nora's Bakery in Newark is terrible. The butter roll instead of them toasting they put on a flat…read moremachine and it's nasty. I order a BLT for my don and the back was cold the worst bakery

OMG... You only die once it's how you eat that counts. After trying a few other varieties, today's…read morepeanut butter and jelly was a perfect burst of flavor. Not overly sweet, perfectly cooked, great packaging. We stumbled upon Love Jojo's Cookies at an expo, and it was instant love. We've had way too many overhyped, disgusting "homemade" cookies, but these completely changed our opinion. We were helped by our cookie dealer Michelle, who was energetic and happy to describe the cookies to us. We'll definitely be following them to the next expo.

Amazing cookies, made-to-order and delivered directly to you. I always love to see what new flavors…read morethey come up with. I truly have never ate a cookie from them that I didn't like!