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    Cherie Martin and Associates

    Cherie Martin and Associates

    5.0
    (3 reviews)

    SHE SAVED MY BUSINESS!! I cannot begin to tell you how much help Cherie has given my suffering…read moresalon, and what a huge improvement hiring her has made on my day-to-day operations. In the midst of a pandemic with crushing government restrictions on the salon industry, fewer and fewer established clients were coming. Worse, very few new clients were finding me since I'd moved to a new location. I was terrified that -- after 26 successful years in business -- I was going to go under. Cherie patiently listened to all my worries, and came right away to examine my salon. She made brilliant suggestions on how I could affordably and immediately improve its storefront and its inside appearance, and reviewed my marketing materials. She wrote an easy-to-read recovery plan of everything I needed to do, and told me in what order she and I would complete each project on the list. Then, she looked at my old-fashioned website. In less than a week she gave me a beautiful, modern website that was better than I could have ever dreamed! Not only was it beautiful but it was savvy: now people could find me easily, call me easily, and even find parking in the area. There's even a way now for people to sign up for a mailing list. Next, she fixed my very slow computer -- so now everything is up-to-date and it's very easy for me to use. She also fixed my internet at the salon so now it's lightening fast -- and she got my monthly internet bill lowered too! She even taught me how to use the computer properly, and linked everything to my iPhone and iPad. She sorted out all my email inboxes, so now I only have to use one. It's just all so easy now. Next she focused on me making more money. She created a mailing list of all my lost old clients from my former location, and wrote a beautiful marketing email to them that helped me recapture over 40 clients! Cherie worked within my budget and created a payment plan that I could afford. She continues to check in on me long after all the changes and improvements have been made -- a true class act. I trust her recommendations without question, and I highly recommend her. The best experience ever!

    I am forever indebted to Cherie Martin for helping me to build my personal brand during a time of…read moregreat career discernment for me. In just 4 weeks of mentoring, she helped me nail a high-pressured audition rotation, provided invaluable advice on interviewing, and helped me develop and refine my professional strategies. I thought I didn't need any help, but looking back, she provided advice that increased my confidence and helped make my attributes shine above my competition.

    Life Working

    Life Working

    4.9
    (12 reviews)

    TLDR: I accepted a new offer at Capital One. The time I spent with Wilma gave me the confidence I…read moreneeded to know I would nail the interview process. Details: I highly recommend Wilma if you are prepping for job interviews and feeling nervous, discouraged or any of the other feelings that come along with the search for a new job. I was a few months into my job search. I was getting quick responses from several companies just based on my resume which was encouraging. I'd talk to the recruiter and they'd quickly pass me onto the next stage (interviews with the lead or team). I always felt they went well but didn't materialize into an offer. I had an opportunity at Capital One that I really wanted to nail so I called on Wilma who was referred to me by my husbands business networking group. When I knew Wilma and I were going to be spending an hour drilling mock interview questions, I was very nervous. But it was anything but. Shes incredibly thoughtful and direct, while also building up my confidence. She also provided a sheet of interview Qs to ask beyond the typical "why do you like working here". I asked everyone I spoke with the culture Q she shared -- "whose leadership style in the organization inspires you and why" -- and EVERY single person paused to say "that's a great question" before giving me very different responses which made me feel good about the company to hear great things about very different people at Capital One. I will keep your information on hand for the future and would be happy to recommend your services to anyone I know!

    Thank you so much to Wilma and Life Working for guiding me through such a big transition in my…read morelife. As a teacher for the past 12 years with many (what I thought to be) niche skills, I did not think I had many options for a new career. With the help of career assessments and coaching services, Wilma helped me figure out the value of my transferable skills. Wilma's personality, confidence, and humor are contagious. I believe that without her, I would not have gotten the first job for which I applied and interviewed. She was so understanding and supportive of me from the very beginning. I had to pause my career search so that I could focus on my mental health while working at my previous job, and Wilma was very patient with me. She maintained the same high level of understanding, support, and patience as I navigated taking career assessments, job searching, coaching, resume/cover letter writing, networking, interview preparation, and negotiation. Wilma made herself available to me, she listened to me, and provided me with great advice and insights. She was open, honest, and judgment-free. She is a breath of fresh air, and I was truly impressed with her and her company from start to finish. I highly recommend investing in yourself and hiring Life Working to help you at such an important time in your life. You will learn so much about yourself along the way! Thank you, Wilma, and thank you, Life Working!

    Your Next Jump - careercounseling - Updated June 2026

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