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    What The Fish Rolls

    4.8 (714 reviews)
    ModerateSeafood
    Open 11:00 am - 5:30 pm
    Updated over 3 months ago

    What The Fish Rolls Photos

    Business Info

    WHAT THE FISH ROLLS ATMOSPHERE

    What's the vibe?
    Casual
    Quiet
    Good for groups
    Dogs allowed

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    Fish tacos
    Beatrice V.

    We stopped in because we were in the mood for some fish tacos. There are some parking spots out front. There was a super friendly young guy who worked here, I wish I got his name, but he was sweet and really provided great customer service and cared about ensuring our meal was good. We ordered a ceviche and an order of fish tacos. Both came with some tortilla chips. The ceviche was the best thing we got for sure, really thick pieces of fresh fish, freshly cut onion, some crunchy texture from the peruvian corn. All in all, delicious. The tacos were pretty good too and we enjoyed dipping them in the sauce leftover from the ceviche.

    Crab roll and Cape Cod chips

    Stopped by this place based on the reviews. And it did not disappoint! Six of us each tried different rolls and devoured them. Only problem was it was extremely hot outside and there's no indoor dining. My suggestion would be to add some fans. The gentleman behind the service counter was friendly and informative. Keep up the good work, Guys.

    Ceviche
    Lauren S.

    This was by far the best ceviche I have ever had outside of PERU! Great team and extremely helpful when it comes to making decisions for those second guessing options. I recommend the Shrimp roll, but next time I go I definitely want to try the lobster roll.

    Fresh mad ceviche, different seasoning from our usual and we loved it

    Service was great (he even set expectations on the wait which was not long!) and gave good recommendations. We split a fish sandwich and the ceviche. We're light eaters, so this may not work for everyone! We sat outside on the water, drank a cold beer and enjoyed lunch.

    Jainnigan M.

    Did someone say yummo ?! That food was what the clutch I was so hungry and we went kayaking before this at the place right next to it. The guy with the cowboy hat at the counter was quite friendly and the food was delish. We both got the fresh catch of the day fish rolls and they were awesome. The shrimp roll looked good as well side note. Overall great dining experience, sea breeze was hitting and the tables were nice.

    Lobster Roll
    Gidget F.

    This restaurant was quaint outside dining right on the marina. The best lobster roll I have ever had $33. Fish tacos were amazing. Highly recommend this place. The owner was very informative. Great service.

    Ken K.

    Whenever I travel, I'm always looking to Yelp to find these tucked away hidden gem places. This was a great little spot, nothing fancy for sure but very comfortable setting on a sort of water canal ( so water and boats to look at). Extremely friendly owner turning out some really good food. We had a crab cake roll that was very good... and a Main lobster roll. The roll was right on point, a New England style roll that was perfect. I was reluctant to get Main Lobster while in the Keys, but I had already had Florida Lobster several times on this trip ... so I did it. I'm from FL so I'm just gonna say this .... Main lobster may be better

    Lobster roll with house chips// ceviche with corn chips
    Yunnuen P.

    You don't want to leave the keys without checking this place out. If you're a first timer; Alex walks you through the menu like a breeze. Tells you what's what and what's the catch of the day. After ordering, Alex walks the dishes over. I had the Market fish entree and my boyfriend had the LobsterRoll, we shared the "Ceviche Del Mar". And we both agreed this was one of the best meals in FL. I'm VERY picky about Ceviche and this was so fresh and delicious. The ceviche alone could've been a meal. The market fish entree was cooked in olive oil and salt; appropriately seasoned for a fresh catch. And my boyfriend was just speechless on his lobster. He was in lobster bliss. These place is like a little shake shack, sitting inside a strip mall/dock area. I definitely recommend coming here before leaving FL.

    Best lunch in Florida keys
    Althea L.

    This was by far the best meal we had in the Florida Keys. Most of the other restaurants we tried were unfortunately underwhelming--the food just didn't live up to the hype on social media or influencer reviews. I'm so glad we found this spot, thanks to its glowing Yelp reviews and convenient location right next to Paddle! Florida Keys, where we did a mangrove eco tour. We ordered the lobster roll, ceviche, and a side of fried calamari: Lobster Roll (M.P. $30 on the day we visited) Served on warm, buttery bread and packed with juicy, flavorful lobster meat. Way better than the ones in Key West, which used small, dry, broken pieces ( and claimed to be one of the top of the world's lobster roll) Ceviche ($17) Made with the fresh catch of the day. Zesty and incredibly fresh. Fried Calamari, Small Side ($8) Crispy, tender, and clearly just made. They also offer a nice selection of craft beers and sparkling drinks, including prosecco. The food came out quickly and everything tasted freshly prepared. We loved sitting on the deck by the ocean, with boats nearby and tarpons swimming right beneath us.

    Lobster roll

    Absolutely incredible restaurant!! Best lobster roll EVER! Service and ambiance were also great!

    Ceviche del mar
    Mango 4.

    Everything was so delicious. The spice levels were amazing and the service was great. The prices were a bit high compared to the portion sizes but hey, in this economy... The restaurant was clean and the outside seating was chill. Overall, I loved this place!

    Lobster roll as it comes.
    Paula N.

    YUM! Stopped in for lunch today ready for a good lobster roll. Extremely pleased with my roll. It was messy but aren't the best foods a little messy? The owner explained their menu and was very kind. A definite must stop in the Keys!

    inside
    Danielle T.

    On our way up from Marathon, we were in the car discussing how unimpressed we were with food down in the Florida Keys, particularly the fish. We were looking for 2 things: freshness & flavor... And "wala" as the owner, Alex, commonly says, that's exactly what we found last minute driving up back home at What The Fish. This place is a true hidden gem as many describe in the reviews. The owner is a masterpiece of a host, he greets you upon entering with a grand introduction of his menu in which he explains so proudly! The view of the small marina behind his shop is perfect, beautiful homes and boats strolling by to look at while you eat. The food = outstanding. We got the Casa Mar rolls and they were incredibly tasteful. Make the stop to visit and support this local small business, you will not be disappointed. We are only sad we didn't find this place sooner, especially with the old prices...

    August 2025 menu

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    3 months ago

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    9 days ago

    The lobster rolls in this place are amazing. Easily the top in all of Florida. It's an easy place to eat with cold drinks and a nice view.

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    5 months ago

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    4 months ago

    Great service and everything was absolutely delicious!!!! Love the Jimmy Buffet music and vibe

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    1 year ago

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    6 months ago

    Lobster rolls were absolutely amazing!!! Sorry, I ate it too fast to take a picture.

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    2 years ago

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