When you picture Salem and finding a sweet witchy shop, this is what you picture. It's so lovely,…read morewith something for everyone and it smells divine! Can't wait to go back, lovely staff and great layout.

This is such a cute little shop in the heart of Salem. It's located in the main Essex St. tourist…read morearea. They ask you not to take drinks or food in. In fact, they have a cute little cart at the door to place your drinks on. The staff is very attentive and knowledgeable. They offer aura photos and readings. Now, it is small, but it really has some unique items. The store has good energy and has a lightness to it. I can see why all the locals love this shop.

Anthony Bruno's predictions continue to unfold for me as foretold. More than his words, I feel his…read morekindness. He's a truly special soul.

Lori is amazing Very spiritual and I love my yearly meet She has predicted a few things that…read morecame true

If you're drawn to mystical & magical things, this shop is a total wonderland. Every corner is…read morepacked w/ enchanting items that includes crystals/stones/rocks,tarot decks, spell kits/books, incense, & all sorts of whimsical treasures that make you feel like you've stepped into another world. On top of the magical merchandise,they also offer psychic readings if you're curious about getting some insight,guidance,fortune telling, or just some plain ol' fun. Bookings get filled pretty quickly & need to be booked in advance. All the employees are always ready to help & greet you right away!The shop itself feels cozy & inviting w/ a vibe that's both mysterious & welcoming. There is always a line to get in so be prepared to wait.Whether you're shopping for magical tools, curious about a psychic reading, or just want to wander & soak in the energy, this place is full of surprises & def worth a visit. The prices have gone up has but the experience & quality make it worth it! It's 1 of my fave shops in Salem & I visit every year! I def will be back!

This is one of the stores we visited while we were visiting the City of Salem…read more Anything you want to find related to Witchery, this is the place to be. They have so many gifts and souvenirs here. A very interesting store. Feels like you are surrounded by witchcraft and sorceries. The staffs here are friendly and answer any questions you may have of Witches and Witchery. They also have Witch Readings. Perhaps they can tell your future and maybe if your ancestries are Witches. That would be interesting to find out if you are a Witch. Lol. If you are into Witchery or finds the subject of Witching interesting, stop on in. I'm sure you'll find something you like here.

Recommend 100%!! She is the real deal. Skip the downtown psychics and go to Kelly! Bob is the…read morehostess with the mostest! From your Ohio fans!

10/10 recommend! She was amazing and so kind, she truly has a gift. If you're in Salem call Kelly!read more

This is a cool shop that reminds me of some the places I've browsed in the French quarter in New…read moreOrleans. It's upscale voodoo with a touch of new age hipster with Greek statues and a large room for formal seances On this visit to Salem and browsing the shops we stumbled upon this place and #1 son (Matt O. - Pittsburgh) and decided he needed to get a tarot card reading! He wasn't disappointed, because according to him, his reading was with David and was the best! He helped guide him on a path that he thought beneficial to go down, and he was very glad he went. It's to be noted that different psychics have different skillsets and strengths and offer to help you with individual needs. In addition to card readings, they do chakras, past life regressions, and more. But wait, this is a tourist kinda area so this is also a cool store for some of the less common items. I almost bought a really cool statue of the goddess Freya, but my honey said no, as well as some nice protection candles. Very unique and cool atmosphere with a neat vibe. (Do I sound really old here LOL) All the staff was quite nice as well. Note on psychics: I know the whole psychic thing is not for everyone, but Matt loves to get tarot readings and several of our presidents consulted with them over the years. The word "Psychic" is derived from the Greek word "psychikos" which means "of the mind or mental". The origin of Psychics though dates back to ancient times. And the earliest account of the use of Psychic powers was seen in the Bible. For example according to Book 1 Chapter Number 9 in the bible, the biblical character Samuel is asked to find donkeys for the future king Saul.  There are also examples in ancient Egypt where priests of Ra at Memphis acted as psychics in the guise of a seer. So it's not a new idea and psychics are cool for those that choose to seek their counsel. Bottom line: If you are so inclined I recommend coming here if you are ever in Salem!

An interesting store. Something I struggled with in Salem was a lot of the high commercialism of…read morewitchcraft I experienced. I found the energy here a bit overwhelming and at times catering to tourists, which wasn't quite the experience I was seeking as someone who has a deep spiritual practice. My mom had a great tarot reading here with a witch close to her age and said it was a wonderful experience. I wasn't a part of that experience so I'm a bit limited in commentary there, but I'm thrilled she was happy. The reading was done in an very small booth-like setting behind a curtain right against the hustle and bustle of the store (if you're an empath or claustrophobic, be forewarned that this can be very overstimulating). This felt unusual to me since I'm used to tarot readers needing energetic space and room to focus. OMEN has a fabulous selection of books I could have looked at all day. I'd love to come back to this store sometime not in the fall and see if my experience feels different. I adored the tarot artwork in the back of the shop and the nice selection of tarot and oracle decks.

My daughter, granddaughter and I spent a copious amount of time here over Easter weekend!! We have…read morealready talked about a return trip and the Cottage will be a first and last stop again. Right now my home smells just like the Cottage, but I'm running out of candle quickly. I have to check if they sell online.

Candle smelled beautiful and loved the written note! I'll be shopping here again! I'm just waiting…read morefor a set of candles to fill my house with lovely smells!

By all means go to Salem in person for a tarot reading BUT …read more.. You don't have to physically go to Salem to have divination with a real Salem witch. And Nick Dickinson is one of the witchiest of witches. And available for readings at The Cauldron Black. I have gone to many different readers, and of course everyone has their different styles, but Nick is my "go to" for divination when I need to cut the crap and hear what the cards have to say. This person has a really impressive background and deep relationship with the tarot and is a talented, masterful reader. My divinations with Nick have been spectacular- on point, clear, WILDLY accurate. You truly do not need to say a lot or give tons of context for your question - he does not seem to want a lot of exposition- so maybe go in knowing what question you want to ask and just let him do his thing. You can book online at The Cauldron Black's website (for VERY reasonable prices btw, especially considering the depth of knowledge and history they have as a reader, wow). He calls on time, no chitchat, keeps it super professional, neutral and boundaried. I am usually offered a choice of decks and he sends a photo of the spread so you can follow along. Also he keeps the reading to time, in a really skillful way. And of course he leaves space where you can ask questions. Kindof a sidebar, but if you have never considered a phone reading as an option: I have found that I really enjoy and appreciate (and honestly might actually prefer) getting a reading over the phone - I can be in my own space, sit at my altar etc. For me, I can be a little more distracted or ungrounded when I'm in public - when I get a phone reading I can just drop in and afterwards do some journaling and thinking and be quiet if I need to... and just kindof digest the divination, which I think helps me to integrate it. If you are looking for a talented, insightful, HIGHLY experienced reader I could not recommend Nick Dickinson more wholeheartedly.

There are so many witch/occult type stores in Salem, do yourself a favor and go to ANY other place…read morethan this one. I went there to get my son some gems, which he was really excited about. It seemed like a cool new place I could take him. The woman working there made the experience awful. She acted like she had never seen a toddler before in her life, and was hovering, cold and rude. One of the glass display cases had been left open, and my son was (under my direct supervision) looking through some of the rocks on display, when she rushed over and said to not touch anything without permission, and closed the case and locked it... no "can I help you"? or "any questions"?... just a frigid, angry vibe. I mentioned that the case had been left open by someone else (obviously her since it seemed to require a key), indicating that it was ok to browse. she didn't say a word in response. I had the distinct feeling she was watching us, and after a few minutes she came over to ask if I wanted her to "hold onto" the 4 rocks/gems my son had picked out, while we looked around... in a tone that suggested she was worried he would either do something nefarious with the gems, or we would steal them. Then when I was in the middle of making our purchase, my son was looking at this rock wind chime looking thing, being totally respectful and gentle. She took it right out of his hands. So If you like cold, uninviting shopkeepers that don't respect your children's personal space and snatch things out of their hands, by all means visit The Calderon Black!

From the moment I set foot in the city of Salem, I knew that staying in Boston was a mistake. Salem…read moreis a cultural hub of art, history and culinary traditions. Chief among them is Pentagram. It is a shop that is unapologetically itself. The incredible layout of the store has the air of a medieval apothecary and yet maintains an openness to anyone with a curious mind. Everyone who works there has an immense knowledge of both their store and the local area. The psychic readings are an absolute must (Chrissy in particular is an excellent guide into the art of divination). Is it more expensive than a street reading in your home town? Yes, but the reading is worth every penny. There is a wide variety of books from around the world and different practices if you're into that. As an experience however, I'd argue that this shop is as unmissable as any museum or tour. In the state of Massachusetts, Salem is the place you have to see, and while you're there, stop by Pentagram.

Ive had 3 great readings with Chris. Her readings helped give me the clarity that I needed to make…read moresome needed changes in my life. I highly recommend her. She's sweet, and really good.

Love this shop! GREAT merchandise!!!!!…read moreNikki and Eric are amazing! FABULOUS customer service!

Not just a souvenir shop, which was really nice, it felt very local. Lots of witchy items like…read morecrystals, figurines, candles, books, and tarot cards. Everything was extremely nicely set up, so it was really fun to walk around and browse.

For a relatively small store they do manage to stock a very large assortment of merchandise. I am…read morealways amazed at what they can fit into a small space. They carry magic supplies, joke gifts, Halloween masks, books, crystals, herbs, jewelry, souvenirs, and more. The prices are very reasonable for the items that they have. The people running the store are always friendly and helpful. If you are ever in Salem you should definitely give this store a spin!

I love everything about this store but the main reasons I keep coming back are the warm atmosphere…read moreand how welcoming the employees are. Magic Parlor is one of the places that mean the most to me in Salem because it's so much more than just a store. I've gone there when experiencing a depressive episode and I once ducked in for relief when my PTSD was triggered by something going on outside. This is not just a store for me.............it's my safe place.