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    The Diamond Shoppe

    5.0 (100 reviews)
    Closed 10:00 am - 4:00 pm
    Updated 1 week ago

    Services - The Diamond Shoppe

    Jewelry cleaning

    Jewelry redesign

    Jewelry repair

    3 More Services

    Jewelry reshaping or resizing

    Jewelry restoration

    Jewelry stone setting

    The Diamond Shoppe Photos

    Recommended Reviews - The Diamond Shoppe

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    Reviews With Photos

    The perfect ring for us. Thank you Dragan
    Andrew S.

    Dragan custom designed a ring to Heather's exact desires. It is beautiful and exactly what she wanted. He was so nice in dealing with us and the timelines were as promised. He has great prices and I would highly recommend this business.

    We made infinity wedding bands and the engagement ring is a 2.1c princess cut solitaire.
    J.b. C.

    Dragon helped me with buying my wife's engagement ring. It could not be more perfect. He also helped us with creating our wedding bands. We are so happy with his work. I would not go anywhere else. Thanks Dragon Much love from Joy and J.B.

    Matt S.

    An absolutely terrific place to buy an engagement or wedding ring. This review of The Diamond Shoppe comes in as my wife and I are celebrating our first anniversary. After one year of wearing our rings, we couldn't be more satisfied with our experience here, start to finish. Dragan is ultra-talented in his arena. His ability to walk me through the process (as a first-time diamond buyer), coupled with his attention to product detail based around our wishes, feels like a rare characteristic of a jeweler. He made all the difference in the world at my purchase time, and he has followed through on his commitment to take care of us with numerous, casual appointments, for ring-shines throughout the year. We have shared screen-shots of his business card with a handful of friend and family potential buyers, who did not know where to begin. (I'm currently twisting the arm of my east-coast brother, who is making his exciting plans, to book a trip to come see my guy, Dragan). We tell them that when you step into this small & luxurious shoppe, it's immediately apparent that Dragan is going to take care of whatever your needs are, openly and transparently. We're very comfortable leaving him and the DS team a five-star review and recommendation for your situation. Matt & Laura

    Engagement ring
    Ernest C.

    Bought my now fiancés engagement ring here. Dragan was incredibly patient with me and showed me nearly every ring/stone combination in the store. I ended up with a custom setting which turned out better than I could have imagined! Best of all, my fiancé is in love with it.

    She said yes!  Thank you so much Dragan!
    Shea G.

    I can't thank Dragan enough for the engagement ring I recently purchased. I proposed this past weekend and the ring was everything my fiancé could've dreamed of and more. She absolutely loves it! Dragan was very helpful in helping me to understand what can be a difficult and overwhelming process. I never felt pressured by Dragan and he answered every question I had to make sure I was comfortable before buying the ring. Not to mention, he had the best pricing I could find anywhere in the San Diego area. What is even more impressive is that my now fiancé did not have any part in picking/designing the ring. I showed Dragan a few pictures of rings I knew she liked and he made a ring that was even better than what I had shown him. I can't say enough great things about Dragan and the ring he made for my fiancé. I highly recommend talking to Dragan before purchasing elsewhere.

    She had no idea!
    Gilbert S.

    Dragan is one of the most professional, informative, and kind individuals I have had the pleasure to meet. I was referred to him by a fellow Navy veteran friend of mine who said I had to use his jeweler. I was impressed by his story of Dragan's customer service of being able to help him find a gift for his wife all through email while he was deployed in Afghanistan. Dragan didn't disappoint. I have never bought an expensive piece of jewelry in my life and had no idea the complexity of buying an engagement ring. Dragan educated me on quality, color, weight, shape, settings, pricing, difference between wholesalers and online purchases, etc. I was also excited to see how his prices were very fair and kept me from the uneasy process of buying from wholesaler jewelers in the back alleys of downtown Los Angeles or online which I wasn't too much a fan of. He was a breath of fresh air and made the nerve racking process of finding, purchasing, insuring, transporting, hiding, and revealing it during a surprise proposal in Paris an amazing and fun process. I'm glad to have Dragan as my jeweler and will happily refer all my friends to him and his store.

    I'm obsessed
    Chantelle S.

    My fiancé and I came to get our wedding bands. We were 100% sure we were coming back to see Dragan because of all the compliments I get on my engagement ring. His designs are perfect. I fell In love with so many rings and he helped me find "the one". Not only was I in love with my ring but my fiancé was in love with the price. If you're looking for high quality diamonds and honest service than come to the Diamond Shoppe.

    John L.

    When I started looking into engagement rings, a family friend highly recommended Dragan at The Diamond Shoppe. I cannot thank that friend enough for the recommendation! Dragan was very patient and knowledgeable while we crafted the perfect ring for my fiancé. We made numerous design tweaks but I never felt pressured or rushed to decide. Dragan came up with several diamond options that fit my budget and that would be best showcased by the design of the ring (low and widespread). The end product was a custom, one-of-a-kind ring for a one-of-a-kind person. She loves the final product and always gets complements on the sparkling beauty of the ring. Thank you Dragan!

    H2O Nutrition ,.

    I have to rave about how amazing Dragon is as a Jeweler and as a person. Dragon at the Diamond Shoppe is the best in this universe!! I know I sound crazy but honestly I am in love with my diamonds and the care, presentation and education we have gained with him. We will be growing old with Dragon and so thankful that we were sent to him from my husbands cousin because he truly is a diamond in the rocks!! My husband went to Dragon for my wedding ring and designed the perfect ring several years ago. I continued to build a relationship with Dragon over those years because I would bring my ring in for cleanings and just love catching up on our lives and getting educated about diamonds. Now fast forward to now and we have a little boy, a gorgeous wedding ring, a pair of diamond earrings with Rose gold backings that my husband just bought me yesterday and a great friend and jeweler that we will be growing old with.

    DiamondShoppe Customized Engagement Ring & Wedding Bands that Dragan did for my wife and I!
    Eric R.

    Dragan from the Diamond Shoppe provided my wife and I with an amazing experience in customizing the engagement ring and wedding bands beyond the expectations that we were thinking. Photo: https://www.yelp.com/biz_photos/the-diamond-shoppe-cardiff?select=Wk_7rK-SyCvd4EV38_ZLvA&userid=RC8NJlX3X2Eo240PU5zJWA We came in through a referral from 5 of my friends who have got married in the last several years that have worked with him and I highly recommend Dragan from the Diamond Shoppe. Give Dragan and Nick a chance at the Diamond Shoppe and you'll see for yourself the great level of detail that take in doing their work. Reasonable priced as well which helps considering all the expenses of a wedding.

    Houssam I.

    Planning a proposal and shopping for a ring can be super stressful for a man! Luckily, the shopping for the ring part of the plan went smoother than expected and I can thank Dragan and The Diamond Shoppe for that! I already had a design in mind for an engagement ring and presented it to Dragan and his team. He was quick to respond and very helpful. The thing that made the experience stand out for me was the patience and no pressure vibe. I must have asked for adjustments the design at least 5 times and he was super patient and helpful. It really came out perfect.The turnaround time was fairly quick and the price was very fair. The craftsman ship and quality were amazing. Best part, was seeing my fiancé's reaction when she saw it. I'd highly recommend this place! Ring was a 1.4 ct diamond F color vvs2 oval halo with matching eternity band set in platinum.

    Taylor R.

    Dragan and his team have been apart of some of the most amazing moments in my life. Designing our custom wedding ring, refurbishing my grandmother's 100 year old pieces, setting my birth stone given to me from my in-laws with a stone that was brought back from Brazil 35 years ago, and picking out each diamond with my husband for my right hand ring when our daughter was born. Each piece is truly incredible. Dragan's customer service goes above and beyond anything anyone would expect from a Jeweler. He has become a true friend and someone I trust with my most prized possessions. Just recently I came in with an idea for a stackable ring and he knew exactly what I was looking for within 10 minutes of talking. In no time at all he produced exactly what I was looking for at a fraction of the cost from other jewelers. (Pick included). I would recommend him and the team at the Diamond Shoppe 100 times over!

    Orlando C.

    Was recommended to Dragan and the Diamond Shoppe by a good friend and for good reason. Honest, straight forward and totally professional. It was my first time going through the engagement ring shopping process and walked me through it all. Looked at a couple diamonds, told him what I was looking for, he told me he'd find what I wanted and to also look at other shops and do my research. Looked at several shops and so called diamond brokers, got a call from Dragan saying he found exactly what I was looking for. He was spot on! Not only did he find what I was looking for, he had several others beat on pricing by a mile. Don't hesitate to go through Dragan and the Diamond Shoppe team!

    Custom made diamond stud earrings

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    Page 1 of 3

    Ask the Community - The Diamond Shoppe

    Review Highlights - The Diamond Shoppe

    Dragan was very professional and has a great vibe so anyone looking for his services won't be disappointed.

    Mentioned in 78 reviews

    Read more highlights

    Bravo Jewellers - Voted Best Local Jewelry Store

    Bravo Jewellers - Voted Best Local Jewelry Store

    (376 reviews)

    $$

    I read the reviews and made an appointment. Learned that…read moreBravo was recently voted an award as being the best in Carlsbad. Best decision I've made lately! Bravo helped me buy my wife of 30 years a beautiful new diamond ring. We had the pleasure of working with Ms. Raven and she presented so many wonderful options to go with. She did a terrific job recommending design options that looked best on my wife's hand. In short I'm going back soon to visit bravo to get their help in redesigning and repurposing the old ring.. Thanks Bravo Jewellers you really earned that award! Rick from Carlsbad

    Bravo is truly incredible. I honestly don't even have the words. Katherine was an absolute saint…read moreand helped make a lifelong dream come true. I came in with a very special vision for my engagement ring and wanted to incorporate my maternal family members into a timeless design. We stopped by Bravo on a whim, with no intention of committing to anything, just to browse and gather ideas. From the moment we met Katherine, we were completely won over. She listened carefully, absorbed every detail of our feedback, and helped us bring the vision to life. I shared that I wanted to incorporate diamonds from both of my grandmothers' rings, and she absolutely exceeded every expectation. After trying on a few different shapes, we scheduled a second visit the following week. When we returned, Katherine had prepared full 3D renderings of three different designs based solely on what I had described verbally. She even had wax molds of all three so I could try on the shapes and sizes to truly understand how the ring would feel before finalizing the design. My fiancé ultimately surprised me with the ring of my dreams, and it was everything I could have ever hoped for. The centerpiece is a stunning, substantial oval diamond, with my grandmothers' diamonds beautifully cascading along the band. It is truly the most beautiful ring I have ever seen. I am beyond grateful for the care, creativity, and dedication the Bravo team put into every step of this process.

    The Diamond Shoppe - jewelry - Updated May 2026

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