Maria is amazing! The vibe is quiet and efficient. The online booking system is effortless and…read morehelpful. Love this place!

really friendly service, quick service and great job! at a great price too! nice atmosphere as wellread more

Amazing service and will definitely be going back!! I have been getting waxed for almost 9 years…read moreand this was by far one of the best experiences

I love coming to Jen for my waxing! She's kind, takes her time, and makes you feel comfortable and…read morevalued. Highly recommended!

Had such a great experience with Megan!!!…read more I had an 8:00 appointment and my waxer was running late so they put me with someone else who didn't have another appointment until 8:15. This was very considerate. Megan and I talked the whole time she did my eyebrows. I told her what I wanted and she did exactly that. She told me what to do in between sessions to get the shape I wanted in the long run. She did not go overboard with the amount of strips and she did a great job! Can't wait to go back and see Megan!

Cassity was amazing patient and kind. She's beeen doing this 9 years so professional and so…read moreamazing. I've never had anyone like her before. Truly loves what she does and is so incredibly kind!

Heather has been in business for DECADES and has been doing my brows for one of those decades. She…read morehas been patient with me as I made the slow progression from brow shaping only into the world of permanent makeup up. She has devoted a significant amount of time to being trained properly and always remained committed to continuing her education in the industry. Heather is always knowledgeable of the latest developments and industry standards which as a client I greatly appreciate. Her attention to detail is BAR NONE and I trust my brows to no one in this city except Heather! You are in expert hands with Heather as she tailors each service to the indivisible clients needs. Please don't hesitate to let her complete any array of the permanent makeup up services that she offers, you'll be so happy that you did!

I have enjoyed the pleaseure of Heathers artistic and exquisitley perfect permament makeup for over…read morethe last 7 years. I first went to Heather to correct years of over waxing which left me with thin & uneven brows, not a good look. She shaped my brows so well. I personally think I aged backwards 5 years. Going from almost no brows to perfect for my face brow is life changing!! After the birth of my son I struggled with pigmentation issues on my lips. If you know, you know. It gave me a grayed look. Heather restored my lips, neutralized the dark pigment & left me with a beautiful natural pink shade that looks better than natural but no one would ever know they were permament makeup. Most recientley I went to Heather for a touch up on my brows. Once again she was able to shape & fill in holes/ faded spots ( I am terrable with SPF). I feel so confident, natural and semetrical with my brows & lips by Heather.

I've been to Idolize probably five times since living here, and I really like this place. It's…read moresuper cool, convenient, and the service is always great. If you're just going in for eyebrow waxing or eyebrow threading, you don't even need an appointment. You just walk in, type your name and phone number into the little iPad kiosk, and wait to be called. They are SO quick. I'm talking maybe five minutes per person quick. I've been there several times now, and every single lady I've had has done a great job. It's not just one person in particular. They all seem skilled, friendly, and efficient. It's located in Dilworth in the shopping center with the Harris Teeter. I really like that area because there's plenty of parking and a bunch of other little shops around there too. Super easy to get to. Overall, great service every time I've gone. Definitely recommend. 10 out of 10.

From the moment I walk into Idolize Brows and Beauty, the experience is consistently exceptional…read more The front desk team greets me by name, checks me in efficiently, and provides a clear estimate of wait time. Their professionalism and warmth set the tone for every visit. As a gentleman, I appreciate the flexibility of calling to schedule my services, as my grooming needs--eyebrow shaping, waxing, and detailed facial grooming--are more specific than what is offered online. The staff is always courteous, accommodating, and attentive. Maria Simanic is truly outstanding. I have been seeing her since April 2022, and after trying other estheticians, she is without question the best. Her expertise in eyebrow shaping and men's grooming, along with her precision and thoughtful guidance, consistently delivers exceptional results--especially with my fast-growing brows. She takes great care in every detail, including eyebrows, ears, and nose, and has even taught me how to properly groom my brows at home. Her professionalism, skill, and genuine care make every visit a pleasure. I have referred several friends and colleagues--both men and women--and all have had equally exceptional experiences. If you are looking for expert eyebrow shaping, waxing, and personalized care at a top-tier beauty spa, I highly recommend Maria. Refined, reliable, and unmistakably best-in-class.

had a wonderful experience at Spavia Day Spa. From the moment I walked in, the check-in area…read moresmelled amazing and set the tone for relaxation. The staff were friendly and ready for my arrival. The ambiance was incredibly calming with soft lighting and soothing music throughout the space. I enjoyed a Swedish massage with Brandye. She was absolutely fantastic. She was very professional and attentive. She applied just the right amount of pressure and was able to identify and work through tight areas I didn't even realize I had. I highly recommend her for a great massage.

This team of pros know what they're doing! Soothing atmosphere. Great products too. The best bikini…read morewax I've ever had. Thanks Beth! Can't wait to go back for a massage and body wrap.

As a long-term client who has supported this business since 2019 through their relocation and the…read morepandemic, I am deeply disappointed by my recent experience. After more than 20 sugaring services, this is not based on the quality of the providers, but due to the owner's short-sighted policies around their own "customer loyalty" program. When I recently presented my completed loyalty card for the advertised 50 percent discount, I was informed it could only be redeemed with the original provider, who no longer works there. That restriction was not communicated when the card was issued (nor is it printed on the card), and customers have no control over staff turnover. Staff contacted the owner, Kristen, who decided chose not to honor the promotion. While the providers I had, (Nou and Kait) were consummate professionals, the ownership seems to lack focus on customer satisfaction and retention. I happily supported a small business, holding up my side of the equation and expected the owner to do the same. Apparently my loyalty was not a priority and I will take my business elsewhere.

Kait. Kait. KAIT!!! I can't say her name enough because that's just how much I love this woman!…read more I hadn't had a Brazilian wax in years, so I was a little embarrassed about the... well... "growth" lol. But when I tell you Kait put me completely at ease, that's honestly an understatement. My niece recommended Charlotte Sugaring and told me to book with either Christine or Kait. I chose Kait because her sweet smile in the picture just drew me in--and I'm so glad I did. From the moment I walked into the shop, I was greeted with the warmest energy. I met Christine first, and she is just as beautiful on the inside as she is on the outside. Then a stunning Mongolian goddess came out to the lobby (cheekbones for days!), and when I complimented her--because I do not hand those out unless I mean it--she smiled and said, "Oh, you'll be fine," in the sweetest way when I told her I was nervous. And then... there was Kait. She's a dead ringer for Kaley Cuoco--so stinkin' cute--and her energy is pure sunshine. From the moment we started, she talked me through every step, which I so needed, and she made the whole experience feel like catching up over coffee with a friend. The room had low, soothing lighting, relaxing music, and the perfect post-wax oil that made the whole thing feel like a mini spa moment. Kait isn't just good at what she does--she's genuinely kind, comforting, and so easy to talk to. I felt safe, seen, and taken care of in a way I didn't expect from a waxing appointment. For all things Brazilian wax from here on out, Kait is my girl. I'm officially a forever client!

I've been getting my brows done here for the last year and they've only messed up my brows once by…read moremaking them super thin. Other than that, I'm always satisfied when I get out of the chair. Customer service is comparable to any other brow place. Not too much conversation, just in and out. Can't vouch for any of their other services at this time

I got my brows laminated for the very first time by Nina and I fell in love with this service. As…read moresomeone who likes to keep their brows maintained- lamination is the way to go. You're there for an hour and pay close to $100 but your brows stay put for 6-10 weeks! It's worth it in my opinion and Nina did an excellent job from doing the service to her conversation. Definitely would recommend especially if you were on the fence about it like me.