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SEPHORA

3.6 (326 reviews)
Closed 9:00 am - 9:00 pm
Updated a few days ago

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Elisa G.

This Sephora store is so crowded and overwhelming but super easy if you know what you want. I needed new mascara and had the salesgirl point me in the direction but she wasn't that interested in helping me. I bought some overpriced YSL mascara that is super clumpy so that was disappointing. I also bought a blush brush. Would I go back and shop here again, sure! Everyone needs make up and cosmetics so it's a no brainer.

yikes
Cara R.

I booked a "beauty lesson" at this location not expecting a miracle, but hoping to learn a few tricks. The artist who worked with me was super kind and seemed to be trying her best. Her demeanor was very professional, she put real effort into my makeup, and I appreciated her willingness to revise her work, but the result (as pictured) was disastrous. This is not the work of a professional, and shame on Sephora for advertising it as such. The "beauty lesson" that I learned was to never book a service at Sephora ever again. Pro tip- ask for a refund in the store, or they will not issue you one. Ask me how I know.

inside
Winny L.

Such a convenient location for Sephora in the heart of Union Square area! Staff is always helpful if you are looking for something or need a recommendation. I'm usually quick to shop since I know what I am looking for or need to buy or pick up ahead of time. Line for check out isn't too bad if you don't going during rush hour - i.e. lunch or after work or during holiday rush. You can order ahead for pick up as well. If you're not a, Beauty Insider, what are you waiting for? There are different tiers depending on how much you spend annually. If you shop here often, sign up and get points for purchase (gift cards don't count as the recipient would get the points). Save up your points to collect one of the higher tiered gifts or events. You also get to pick a gift each year from the choices they have - each store may be limited depending what they have.

MM W.

This is my second time at this location. This store has a decent variety of beauty, body, and hair items. I stopped by today to get a lipstick I was looking for and have not been able to find, and sure enough, they had it. This location is a nice size and it's clean, Many Sephora locations fail at being clean.. I even saw an employee fixing up shelves and putting items back in place.

Beauty Service: perk face and lip treatment by hydrafacial
Sarah L.

Did my first hydrafacial and it was such a relaxing and informative experience. Aesthetician Tyler was great and assisted me in finding products that best fit my skincare and makeup needs afterward too. Some flies got into the store in the summer heat and was kinda annoying but other than that the experience was great.

My personalized color IQ

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7 years ago

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Review Highlights - SEPHORA

An employee took a close picture of my skin to identify the best shades of concealer for me which was super helpful.

Mentioned in 8 reviews

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Fragrance Shop New York  - Creating their signature scent !

Fragrance Shop New York

4.7(153 reviews)
0.5 miEast Village
$$

10/10 WILL BE COMING BACK! I called early for two perfumes- One for myself and one as a surprise…read moregift for Mother's Day. I had two people help me. Let me just say first and foremost, they absolutely brought in the energy, and not only that but everybody who came into the store was carefully attended to as well. I had SUCHH a great time, I felt like I was creating something with my friends. Otso and a girl who I am SO SAD I don't remember her name! (I hope the shop owner can please credit her in a reply!) I do in fact remember she is from Texas, and she was an absolute ANGEL! Specifically, she helped me with my Mothers perfume and being that we have opposing tastes, she was absolutely on par with helping me choose the correct layering fragrance oil. Extraordinarily knowledgeable, able to curate something that I truly would've never thought of myself. Thank you for the conversation, patience, suggestions, and just being a true human soul. I hope she gets to see this, let me tell you, it was a complete success and she LOVES IT! (We named the fragrance Embalming Fluid!) Otso, you are so kind and funny! If I remember correctly, you've been there for a while but you clearly train second to none! Thank you so much and I will be back!

Mia was really awesome and helpful with coming up with our own perfume. I didn't think I would walk…read moreout of here with my own unique scent , but I decided to get my own smell and it was such a fun process to make the perfume. Lots of scents to choose from which can be a bit overwhelming especially for those who have a sensitive nose but it was a great experience and the process was super easy and fun!

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Fragrance Shop New York
Fragrance Shop New York  - Making their custom perfume

Making their custom perfume

Fragrance Shop New York  - Welcome to Fragrance Shop New York create your signature scent!!

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Welcome to Fragrance Shop New York create your signature scent!!

Olfactory NYC - Date with my girls!

Olfactory NYC

4.7(238 reviews)
0.8 miNolita
$$

Visiting Olfactory NYC was a unique and artistic fragrance experience in Nolita. The shop offers…read moreniche perfumes with creative blends that appeal to both couples and individuals, making it popular for gifting and personal use. Many scents feel romantic and expressive, with floral and rose-inspired notes that stand out beautifully. It's a great place to explore if you enjoy discovering signature fragrances and ordering both in-store and online. Love is a perfume in the air, Unseen, but always everywhere. It lingers soft, it stays so true, In every heart, in every hue. Like rose that blooms at break of day, It speaks in scents words cannot say. A gentle touch, a lasting part-- The fragrance of a beating heart.

Torn between a three or four star rating for my experience. This is more of a 3.5 star review…read more It was one of my best friend's first time in NYC and I thought how fun will it be to create our own fragrances? It's not like we have this in our hometown. Making a reservation is available but I figured we'd be okay as walk-ins especially on a weekday. Upon walking in, we were greeted and felt welcome. Our 'scent specialist' led us to the wall where there's about 11 base scents to smell and pick one that suits our liking. My friend EASILY was able to choose quite a few that she loved. I, however, struggled. Nothing stood out to me. It was either way too light where I can't smell it or way too strong and masculine. I love light florals, beachy, clean/fresh and none of the base scents were any of that. In the end, I settled for "Rae" (smells mainly citrus?) as my base while my friend choose "Reed." After choosing our base, our scent specialist started adding different drops of other scents they believe you'll like on top of your base scent. They combined plenty of different options (like over five different combos). I ended up choosing a mix of hydrangea, geranium and lilac. Sounds good to me...hey, remember I like fresh, light florals. Sadly, even with all the scents of florals mixed in my finished bottle, I ended up only mainly smelling the citrus from my base scent. This was a cool experience but left disappointed. You're essentially mixing pre-designed perfumes/scents together to make "your" blend, you're not creating a perfume totally from scratch. I've read some reviews about weak staying power. I also have a friend who made her own bottle before and also said the same thing. However, I can smell my freakin "Rae" headache inducing scent HOURSSSS later. Go figure, right? The total was about $93 and that's tax included for a 1.7 fl oz. bottle.

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Olfactory NYC - Mixing and bottling

Mixing and bottling

Olfactory NYC
Olfactory NYC - Custom perfume!

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Custom perfume!

Arabian Oud - Shalaki blue, 80$ got it for 20% off. Smells sweet yet spicy. Would recommend it. Got 4 for each of my sisters for eid.

Arabian Oud

4.2(24 reviews)
1.8 miTheater District, Midtown West
$$$

A luxurious taste of the Middle East right in the smacking center of Times Square. If you know…read moreanything about the Middle Eastern culture you will know that 1. Straight A's in life are the only option and 2.Everything smells like oud. This perfumery house reflects both statements. If you don't know what oud is, or what it smells like, I recommend you don't buy anything without testing it first. Oud resin is the result of a fungus that infects agar wood. The literal translation of "oud" is wood and it almost smells animalic, definitely an acquired taste. This shop pays a beautiful homage to everything oud, the fragances and their individual presentations are fricken exceptional. Prices range from just under $100 til about shy of $300 for a 75 ml bottle. The amount of detail that goes into developing each fragrance and its own individual gorgeous packaging alone is an art in itself. When I walked in I was greeted by a nice gentleman who took his time to explain the personality and uniqueness of each fragrance. I've had the opportunity to experience the Guerlain fragrance boutique on Champs Elysses, but this shop blew it out of the water. Excellent customer service and a marvelous learning experience. They have something for everyone, whether your're just starting to venture out in the perfume world or you're an avid niche fragrance collector like myself. Some fragrances lean more oriental and others are a nice compromise between West and Eastern culture. I suggest you pay them a visit, even if you're not planning to purchase anything that day.

I bought Sultani from Arabianoud.usa online and the quality is poor and not the same as the store,…read moresmell will go away after two hours, not as they descried online, I tried to retuen or exchange and they refuse. they have strickt role, no cutomer service. I will not recommend buying from thier online store.

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Arabian Oud - Kalimat, it's unisex scent, very oudy. Originally 140$ got it for 20% off.

Kalimat, it's unisex scent, very oudy. Originally 140$ got it for 20% off.

Arabian Oud
Arabian Oud - Arabian Oud  logo

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Arabian Oud logo

SEPHORA - cosmetics - Updated May 2026

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