I had such a great experience at Rochester Fitness and Cycling. Jamie the owner was so knowledgeable and helpful when I first went there to check out some bikes. There was no high pressure just very helpful. I ordered a bike a week later and picked it up a week after that. Jamie was so wonderful and even swiped out my handlebars for different ones that were more comfortable. it was a great experience and I would definitely buy another bike at this great shop! read more

We ordered a Hoist V4 Gym from RFC and it was an outstanding experience from start to finish. Jaimie was incredibly helpful as we were becoming familiar with the gym and the options. The communication post-order and the delivery couldn't have gone any smoother. They helped with placement and the shuffling around of other stuff to make it all work. Having a store to walk into and test equipment prior to ordering and industry professionals with as much experience as they have to answer questions and work with along the way is such a wonderful resource for the Rochester community. Thank you!! read more

I brought my 20-year-old bike to get a tune-up, and basically everything on it was broken. Jamie replaced just about everything, throwing in a few complimentary improvements, and it looked and felt BRAND NEW when he was done. I rode it soon after and it was mint. The price was more than fair - I was ready to pay him more, actually. I plan to do all my cycling business here! You can trust these folks. read more

Jamie is the best! He met my needs in making some adjustments on my bike and then some. He quickly and easily assessed the improvements I wanted and went above and beyond getting the parts ordered and installed as quickly as possible. Couldn't be happier with my ride now! read more

I RIDE my bike often, always, everyday etc... it's gotta be tuned up and done right the first time. Stopped into Roc fitness to realize that not only do they sell fitness equipment , nutrition, helmets, clothing, but they sell and service bicycles. How cool is that right?? Bonus, was able to have my bike completely tuned up and turned around in a very timely manor. The other nice thing I wish to point out it Jamie (the owner) was great and even made a few recomendation of things that I might wnat to keep an eye on (eventually replaces). He was even nice to suggested alternative replacement repair parts options and prices for future reference(which I thought was excellent). So no matter what the type of make, model, etc...please consider giving Rochester Fitness and Equipment a try !! oh and tell the "The Hoggle" sent you !!! read more

I am not a cycle enthusiast but I enjoy a good ride. Jamie was a pleasure to chat with and super quick checking out my bike. I've found my neighborhood bikesmith for certain. read more

I used Rochester Fitness & Cycling for nearly two decades and have never been dissatisfied! I've purchased tens of thousands of dollars worth of fitness equipment from Jamie and his staff and used them for repair calls too. I highly recommend this business! Thanks for all the years of great service! read more

I have purchased a fat bike from here as well as brought in older bike of mine, in need of repair/ upgrades. They do an excellent job on repairs, and turn around time for the work required is also excellent. Top notch customer service! They have a wide variety of bicycles in stock for any budget. They also have the best selection of fat bikes in Rochester! They stock good quality bicycle accessories and riding gear. If they don't have what you need in stock, it can easily be ordered. read more

Best fitness equipment boutique in Rochester. Reasonable prices, great service and expert fitness knowledge.

Stopped in here while passing through Penfield from out of town. Instantly my favorite bike shop. Large showroom, well organized and truly the least inflated in-store prices for bike accessories. Jamie was fantastic to talk to and even gave me a bike-club discount. Great selection of other work out gear as well. read more

Haven't bought a new bike in years. Wasn't quite sure what would best suit me. The staff was incredible and went through all the options they have. They were very knowledgeable and patient. Incredibly happy with my purchase and they even include specials for the 1st year of purchase. Would highly recommend. read more

Great stuff in stock, quick turn around on special orders! Owner and staff are great people. Straight forward recommendations and advice, great prices and service. A hidden gem in the LBS arena! Most of my business there has been bike related, but purchased a great set of powerblock weights recently. All cycling and fitness needs in one location. read more

Dan was extremely friendly and seemed knowledgeable, however, he spent most of his time seemingly explaining how terrible of a product NordicTrack treadmills are. Not the time to tell me how crappy a product I purchased and for the same amount I could have gotten much better... He spent approximately 30 mins greasing various points on the treadmill and tightening bolts. At the end of it, he could not resolve the squeaking noise coming from the machine and told me it was because the folding mechanism. According to him, treadmill are not meant to fold and this causes unnecessary noise. I was then charged $140 and nothing was fixed. His advice was to turn up the music on my headphones. It would have been nice if I did not have to pay full price for a job that did nothing. This is a hefty price for no resolution. Disappointed that I paid this amount for some grease and tightening, my husband can do that. If Dan's experience with NordicTrack is that there is no fix for the noise other than completely taking the machine apart; it would have been nice to know from the start. Next time I will save my money. read more

Always enjoy stopping by this place to have my bikes worked on. Also purchased a Landice treadmill from here several years ago and it hasn't skipped a beat. Nice to do business with a locally owned store. New store on Browncroft is amazing. Showroom is impressive and parking is great. read more

Great shop.. very knowledgeable. Good selection Purchased a new Salsa gravel bike..was setup perfect before I left the shop..free tuneup after a few hundred miles. I got the bike back and was all dolled up better than new. And an another fre tuneup inthe spring. Any problems just stop in for minor adjustments.. Pleasure to do business with. Highly recommend this shop. read more