1. Mo, Jo & Zoe

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Truckee, CA

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Mo, Jo & Zoe

4.3 (15 reviews)
Open • 10:00 am - 5:00 pm

Mo, Jo & Zoe Photos

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Reviews With Photos

Keisha F.

There were some really beautiful and eclectic items in this store. I was able to purchase some cute bracelets for my daughters. The ladies in the store were very helpful and inquisitive. I don't think they are use to Yelpers coming in taking pictures. We have a few more days to be in town so I will visit them again before we leave.

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10 years ago

Helpful 5
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1 year ago

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3 years ago

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2 years ago

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Melinda B.

Helpful 2
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2 years ago

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Melinda B.

Helpful 0
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4 years ago

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6 years ago

Helpful 1
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11 years ago

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10 years ago

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8 years ago

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10 years ago

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9 years ago

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11 years ago

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11 years ago

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10 years ago

This is my favorite boutique. I always stop here when I'm headed up I-80. Their items are unique yet not over priced.

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Review Highlights - Mo, Jo & Zoe

“If you find yourself in Truckee, and you fancy yourself a fashionable lady, you've got to stop into Mo, Jo, & Zoe to see what's new.”

Mentioned in 2 reviews

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Cabona's

Cabona's

2.9(54 reviews)
0.0 mi
•$$$

I feel bad writing this review but I feel compelled to do so. I have shopped at Cabona's a few…read moretimes. Mostly looking for sun hats or gloves. I will say their selection is great. Men's clothing selection is nice But I probably wouldn't be able to find anything in the women's section in my size. At least not in the times I have been to the store. That said, I have a few qualms with customer service. I personally have not had any problems but my teenager, who has been in a couple. The last two occasions were their last. The first time they wanted to purchase a pair of gloves. The gloves were 32.99. My teenager had two 20s. They were told that they no longer take cash. I found that odd because I had been in just a few weeks prior and used cash. Thinking it was a new policy I figured no big deal, I'll just go in and get the gloves which I did. I used my card and there was no issue. A few months later my teenager went in again, this time with a card, and again tried to get an item. This time a beanie. They were told that their card was not accepted. When I asked for clarification my teenager said they didn't even run it they just said they weren't accepting that card. It's a MasterCard. I have no idea what the problem was this time. My teenager also told me that they were followed around the store and felt uncomfortable. My teen was there with their friend. Both kids are amazing young people who never get in trouble, are not rowdy, and are very respectful. My teen is actually quite shy and so going up to buy items causes a bit of anxiety. When they encounter this issue with the card they just put the hat down and left with no words. Since this experience my teen and their friend have not gone back. They both felt unwelcome in the store and like they shouldn't be there. Their stories of how they've been treated when going in alone (they're 16 so old enough to shop on their own) has really soured my opinion and has made me avoid Cabona's.

We only get to Truckee once a year...and it's a good thing! I would need a separate "Cabona's"…read morejob! The most irresistible seasonal wear anywhere! Their fabrics and colors are next level.! I do most of my Christmas shopping there but only regret their women's clothing getting pushed out! You're gonna LOVE it!

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Cabona's
Cabona's
Cabona's

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Dressed Boutique - comfy + cozy new tops !

Dressed Boutique

3.4(26 reviews)
0.1 mi
•$$

My loely wife enjoyed browsing this boutique. She bought a summer dress that is well made good…read morequality, looks great on her. She is happy. Price was typical boutique level. More expensive than Kohl's, less expensive than Nordstrom's.

Cute selection of clothes. Very expensive for the quality you are getting, but that's not even my…read moremain qualm with this place. The customer service was terrible. For starters, the first thing i hear when i walked in was the two employees talking negatively about a previous customer who came in. They weren't trying to conceal their conversation or be professional; they were loud and didn't have a care who heard. Additionally, the girls working there somehow made me feel like i was... intruding, simply by being a shopper. I say this because they did not acknowledge me while i was there. No "hello", "finding everything okay?", "thank you for shopping", "bye, have a nice day!"... literally nothing. Even when i would go up to ask questions, it would take an uncomfortable amount of time before they paused their casual conversations with one another to acknowledge me, resulting in me standing there, waiting, with a pile of clothes in my arms (this happened TWICE in the 15 minutes i was there). I wanted to buy a couple things but was so turned off by the whole interaction that i decided not to give my $$ to this establishment. Overall, the sense of entitlement in this space was insane. Not once have i have this experience shopping in DT Truckee, and based on other reviews from this place, it's evident this is a longstanding issue. I hope the owner makes some employee changes in the near future.

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Dressed Boutique - Love this look with low cut boots and a great hat... perfect transition pieces !

Love this look with low cut boots and a great hat... perfect transition pieces !

Dressed Boutique - Cute crops in the everlasting leopard print trend!

Cute crops in the everlasting leopard print trend!

Dressed Boutique - Perfect maxi dresses to wear into fall, throw on some cute booties and a denim jacket !

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Perfect maxi dresses to wear into fall, throw on some cute booties and a denim jacket !

Kalifornia Jean Bar

Kalifornia Jean Bar

3.8(33 reviews)
0.1 mi
•$$$

This boutique has very unique clothing. I really wish that it wasn't so far from home. They…read morecurrently have a facebook page which they update with their new merchandise. I came into this store after going to the North Star location which had superb customer service, and they told me about this location so I was curious to what kind of clothes they had here since I fell in love with the items I bought the day before. All their clothes are very high-end but very pricey. Their boutique had a variety of clothes in an assortment of colors. I felt that it stood out from others I've gone to. All the material was so soft, and the designs were unique in their own way. But you can tell everything was of great quality. I was told that they did free jean alterations with purchase, so I decided to try on some jeans since I'm 4'10 and always need to get my jeans altered. I was kindly escorted to a dressing room after being asked what type of jeans I desired. Within the large stack of jeans I chose 2 with the help of Christy who helped me throughout the process. She also helped me order another pair of jeans from Los Angeles. She took down my information for the alternations, and shipped them to my house for free! I just got the first two pairs of jeans last week and they fit me perfectly! And there was a cute note in the box from Christy telling me she shipped me the first two to make sure I got them as quick as possible and that the 3rd one would be well on its way after coming from LA. I'm super excited, and would love to go there again. Both locations of this boutique I've gone to I've had a wonderful experience and great customer service.

Walked into this store with my family and for some reason I wasn't greeted upon entering but the…read morelady that walked in after me was. Customer service was very poor.

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Kalifornia Jean Bar
Kalifornia Jean Bar - Historic Downtown Truckee Location

Historic Downtown Truckee Location

Kalifornia Jean Bar - KJB pairs a well-edited collection of luxe apparel with superb customer service. Clothing and accessories for women and men.

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KJB pairs a well-edited collection of luxe apparel with superb customer service. Clothing and accessories for women and men.

Mo, Jo & Zoe - womenscloth - Updated October 2026

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