I really like coming to this location the staff is always super helpful and have amazing suggestions. Erick has helped me out a couple of times and his recommendations never miss. They have amazing knowledge on supplements! read more

The customer service and level of knowledge their employee Erick has is incredible. he's made excellent product recommendations, including my new favorite pre-workout. Erick also explains the science behind workouts and recovery in a way that's simple and easy to understand. I always come here for my workout essentials and leave with exactly what I need and always leave smiling! If you go, make sure to ask if Erick is there! read more

Such great customer service. Very helpful and knowledgeable about the products definitely coming back!!

I have been going to max muscle for about five years now and I've had nothing but the most kind and uplifting service. The employees there have positive attitudes and are wonderful to talk to. They are all very knowledgeable with the products they have and have always helped me when I have questions. Erick has been my go to guy. His knowledge on products has blown me away, and he has never failed to make me feel welcomed. He is very professional, polite, and respectful and I always enjoy talking with him. If I could put more stars on this place I would. I highly recommend anyone looking to get in shape or you start their gym journey to check them out. read more

I would drive here for the 4c pizzas from The Real Good Pizza company. I love that they have Walden Farms calorie-free syrup, Flavor God seasonings, and gym apparel you would only get via online. I was up in Santa Cruz this past Saturday for my maintenance appointment w/ Santa Cruz and planned out my morning strategically to hit this place up before I head back down to San Jose. The pizzas were 4 for $20 or 2 for $10. If you want to eat pizzas and still have it fit your macros then look no further. It tastes pretty amazing. I also bought waffles from The Waffle House (blueberry) and they're delicious. They are only 11g per but if you count your macros, it might be too high if you want to fit a chocolate chip protein cookie in your day, haha. Friendly staff. I cannot wait to come back! read more

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Max muscle has the best deals and always has what I need. I always get great customer service and help with what I need for my workouts and day-to-day supplements. This place has changed my life for the best!! The positive vibes here make me stick and reach my fitness goals. At least two different times I have come here to purchase their whey protein because I wanted to try something out, I needed some before I ran out of my current one. I was given helpful advice and tips on which ones may be a good fit for me depending on my workout routine and diet plan. After taking everything into consideration, I ended up choosing one of the five items and bought it right then and there because it was suggested to me, and it was worth a shot trying something new and it paid off. I will continue to come back and purchase another pack of whey protein in a bigger package to get the best bang for my buck. The staff here is kind and friendly. Thank you for the advice you can never go wrong here. #GoodJourney read more

Very informative, seemed to have an interest in really Explaining what everything did and how to best take the supplements . Great place to stock up on all your supplement needs read more

What a incredible nutrition shop with great, helpful & friendly staff along with amazing products. I love how encouraging the people are here & how knowledgeable they are with any fitness related advice. Mehdi does a amazing job keeping quality products on stock & engaged with supplying the best products for customers regardless of what they're goals are. If your in Santa Cruz or Watsonville area make sure you check this location out read more

Knowledgeable staff and very helpful snd no high pressure sales tactics. Will continue to be a frequent customer.

I have been a repeat customer for at least 15 years. I have a OPEX Coaching Background, certified on many levels, I am a level 2 CrossFit Head Coach/Box Owner. I trust in Max Muscle products more than any other products out on the market. Mehdi is amazing! His knowledge is remarkable. I have gone from 15% body fat down to 6% in a matter of a couple of months. This is all due to Mehdi's knowledge, understanding, and dedication to his industry! If you have ever wanted to live a better healthier life, Mehdi and Max Muscle Santa Cruz is where you want to go. read more

Great assortment of quality supplements & apparel in the store. Conveniently located near a transit station & mall. Knowledgeable staff. Great tips on Instagram via stories and posts. read more

I used to be a customer here. I've spent hundreds of dollars on suggested supplements like many other of their customers. I never thought anything of it bc I use a specific set of supplements that are only available through MM. And then I came in one day to restock and was talked into buying Vanilla drink mix. I didn't protest bc they've never done me sideways. I got my two pre workout supplements plus this new one- it was a cheap rate ONLY if you bought the other stuff. So, I did. I hated it. Not my thing at all. It had a HORRIBLE after taste. So, I went in and said, hey if I pay the difference, can I exchange it? They said no. They told me to try to sell it to someone else. ???? Seriously???? They didn't apologize, didn't offer me another sample of something else, NOTHING. They are not VERY friendly guys but, they know how to make you ripped. I give them an A+ for that part but, if I owned a chain, I'd try to make sure my customers left happy- especially if they are members and spend as much as I have. I live in Santa Cruz and work in another town. I will NEVER give the SC MM my business again. I told the new MM guys about them and they said, "that's their reputation". Seriously? To be greedy owners? You just lost a customer. The new guys took the one I hated (ate the cost) and GAVE me the one I like- FOR FREE. That is a good businessman. Thanks to my new MM- I'm back on the road to fitness:) read more

This place is my jam. My wife and I buy our protein powder and pre-workout here and other things. I've been lifting weights for 24 years and doing sports all my life - and what I always hated about supplement shops is meat head mentality and bro-science (I've probably been called a meat head when I was in my 20's). MM just KNOWS their stuff, especially Jordan. Not only will he point you in the right direction, but he delivers in a silky smooth radio'esque announcer voice that just makes you want to spend. In all seriousness, the knowledge, the availability, and - in a time where everything is cheap on Amazon - SUPER good pricing that you just can't justify going online for. There is also food available - meal prep and protein pizzas and enough bars where a freestyle rapper would be jealous. With the help from this shop and my own research, I was able to drop nearly 30lbs for my wedding. Also, I've found that the products I get here don't only help my gym stuff, but helps with my BMX riding - so, to think that you have to be a gym person to appreciate the products here - would be inaccurate. Anybody who's into sports - either competitive or recreationally - should look into what our local supplement shop has to offer. read more

Max muscle has more high end quality products for fitness and some cool gadgets wish they had one here in watsonville. Everytime i have a few extra bucks i dont mind stopping by read more

Best supplements are sold here. They got anything from meals, drinks, protein, etc you name it they got it. Some of the best & friendliest people you'll ever meet. Always willing to help. Thank you guys. & always have discounts going that benefits me and helps me w everything I need. read more

Great place to stop by and get some supplements. Staff is a awesome and always a great experience. Highly recommended!

Just picked up some emerge from this place. The staff was SUPER friendly and knowledgeable about what I was looking for. They also have a great selection of Walden farm products which is fantastic! I will definitely be coming back! Thanks Max Muscle! read more

Great knowledgable people to help find the right suppliments and. Workout clothes. Highly recommend Max Muscle.

If you wanna get educated in anything involving sports nutrition and/or supplements, this is the place to go! Jordan knows his stuff! Very friendly and helpful! Don't be fooled and buy from other sports nutrition stores because they won't educate you, they just want your money. I like to know what and why I'm taking particular supplements on top of what the label says. Definitely try this place out! read more

Easily the best place to get supps and training gear in the Monterey Bay area, and with the most knowledgeable staff you'll find at any supplement and nutrition store. They have a great selection of nutritious diet foods, supplement that will boost your performance and improve your health, gloves, wraps and gear for all types of training. The owners Geff and Sarah have decades of competition and prep experience between them, and both have helped many aspiring athletes and bodybuilders reach their goals both through their coaching and their sponsoring of local athletes. If health and fitness is important to you, then you owe it to yourself to head into Max Muscle and see how they can empower you to meet and exceed your goals! read more

This is the premier place to buy supplement's. Not only do you get top of the line supps picked by one of the top drug free bodybuilder, but the advice is awesome. In depth knowledge on training and how to properly use specific supps to support your training read more

We drive an hour to go here because it's the best in the area. If you are a serious bodybuilder, or training like one, then they have all the key supplements and training aids for a decent price. GNC or some of the normal places just don't offer the same selection of supplements. read more

The people that work here, know their stuff! They're very friendly and always recommend the best stuff for your needs. I've come here to buy certain supplements for a long time, and I will continue to do so. I highly recommend that you stop by and get your supplements here! read more

So i came to this place because i was in need of a pre workout and i ended up leaving with 2 that i tried and didnt work. I later called and explained what happened and asked to return them (gnc allows this) the man working said no refunds when nowhere on their counter said anything about final sales nor on the receipt. So i go back very frustrated and immediately the man had a look on his face and a attitude when all in wanted was a refund for the product that didnt work for me. So i was forced into buying something else with store credit. The item (a different preworkout) was expensive so i ended up paying the difference. This was the first and last time i come to max muscle i will be taking my business back to gnc where they have cheaper prices and more options. read more

Knowledge staff and owners, they stay on top on trends and they always have the current favorite fit snacks.

Geff, Sarah and the rest of the team will take care of you and give you honest advice that WORKS!

definitely my go to for all my sports nutrition needs and info. great for weight lifters and endurance athletes alike. would give five star except that the flavors and products seem to be always in flux. read more