Just drove half an hour after calling to see if they had any sugar free ice cream flavors for my 4yr old diabetic niece-the guy(owner) said they did have some. I drove, get there, surprise it's that fake yogurt twist-not actual ice cream. He even said he did answer the call but clearly didn't give a shit to tell me flavors or that it's yogurt, and that it's my fault for the miscommunication. Ok. read more

Mad Willie is a small place. It has a few tables. It's a bit pricy for ice cream with topping on it. The ice was good. Just feel like I can get this type of ice cream anywhere read more

I've been to a lot of ice cream establishments and this place is by far the best. There are so many great flavors of frozen yogurt it's hard to pick. The ice cream is Richardson's so, of course it's excellent. Then to top it off the owner,Sunil, is amazing. I had a personalized ice cream cake made (which we got many compliments on) and now the owner greets me by name every time I come in. Which, while sitting at a table - I realized is a common thing here...Sunil seems to know everyone's name that comes in here...amazing! read more

Family owned with super friendly staff. The store is nicely laid out and there are even some picnic tables out front to sit at. They have a great selection of flavors, sizes & toppings. My favorite thing was that you could actually get a sundae that was a real small. I love sundaes but most of the time even the small is way too big for me. I had a peanut butter fudge sundae and it was great. The prices were also very reasonable. read more

Awesome place-wide selection of very unique/delicious options. Full menu/options in picture below. read more

Mad Willie's - Ice Cream & Frozen Yogurt Near Me - Framingham, Massachusetts

One and Done? I was really hoping for this place to be the next "it" spot for local made ice-cream. However it was just blah. The icecream was not even ok. I could of had a better scoop out of a Brigham's container from Roche Brothers. The store front is cute with picnic tables for customers to sit outside however the inside was cramped and unclean. We will drive right by this one next time. read more

The new owner really needs to step up his game. Service is terrible now, plan on a long wait on a hot day. We were in there on the last day of school at noon (when all the kids were getting out). It was a hot day and they had ONE person scooping, which is tedious considering how long it takes to make one soft-serve cone with mix-ins there when the person is moving quickly. This scooper was NOT! It seems he knew the line would be out the door no matter what, so his speed did not change. The one other person behind the counter did nothing but take orders and money and just kept piling up the slips in front of the poor kid scooping. NOT ONCE did he even make a move towards the ice cream to help move things along. I have also heard that they are bringing kids in for a week of "training" and NOT PAYING THEM FOR TRAINING THEM! Not sure who, but someone should be looking into this. Hopefully this is just a new owner learning the ropes and it will be cleared up and back to normal soon. read more

Wonderful! Don't know how I missed this place. Best sundae I ever had. Really. My new go to ice cream place. read more

They should really update their menu and remove items they can't/won't do. My husband went today and tried to order a Raspberry-Lime Rickey for me, which they have advertised in-store and online, only the kids working *couldn't* make one. So disappointed in the downhill turn Mad Willie's has taken the last few years. I used to go here multiple times a week under previous ownership, now it's like maybe once or twice a year just to see if things have improved. read more

As a business: We were frequent visitors under the previous ownership and curious to see if the new owner could fill the large shoes left behind. Our first visit there, everything was similar. My youngest was yelling for additional toppings when he saw his brother got "more than him" the new owner, Sunill (I found out later) heard him screaming and quickly handed over a cup of extra toppings. I offered to pay, but he said, "no charge." That's how you do business and speaks to how they understand families. . As a neighbor and member of Framingham's community: Sunill completely went above and beyond when a donation was requested. Pitching in to help a local school. The donation was extremely generous. Mad Willies stepped in and helped out when others would not. As an ice cream shop: It's our families go-to spot. The "kiddie" size is the equivalent to most shop's "small". Love the yogurt and mix ins. Great value for the money, short lines, clean place. So happy to support this local business. read more

This is a great little family-owned Ice Cream Shoppe! In many ways, it is similar to Cabot's Ice Cream in Newton, but without the restaurant aspects. I loved that they have so many low-fat or non-fat options. They use a chocolate or vanilla base and then have about 80 different options of stuff to mix into it. I had an Andes mint and White Chocolate yogurt. If you prefer ice cream, they have about 30 different varieties to select from. I was tempted to get a Green Monster ice cream cone as I adore mint, but was lured by the white chocolate. I'd highly recommend this if you're interested in a low-fat option or some place off the beaten track with quirky flavours. read more

So the wife and I go here a lot. I love the frozen yogurt and the mix-ins. My wife says the change in management has made a drop in quality. But I don't really know. It seems to be the same local teens working a summer gig. They can only seem to get my order right about half the time. And they are constantly out of mix-ins. Or don't have what is on the website. It is almost as if the website and the store have no affiliation with each other. The website has a specific order procedure and a list of ingredients. But if you go to the store with that ordering procedure they never know what you want and often they don't have the mix-ins on the website and look at you strange for requesting such out of the blue stuff. read more

If you're familiar with Amy's Ice Cream in Austin, Texas then you're a fan. Same deal with Mad Willie's - to know them is to love them. My suggestion for your first visit: step inside and step aside to allow yourself time to survey the reedicuuulooous number of options before you decide on a flavor. My suggestion for your next visit: try something new. No matter how strongly you believe you found the best flavor, keep exploring, your only disappointment will be *not* trying all the other delicious flavors... read more

This is the best homemade ice cream in Metro West, as far as I am concerned. I find that you can always tell the true quality of home made ice cream based on their pistachio. If it is good, then everything is good. This place is no exception! They have dozens of frozen flavors to tickle your taste buds, including many frozen yogurt and sugar free options. Have you ever seen an ice cream pie? Neither had I until I saw their freezer. Want a little food before desert? Have a hot dog and some chips. This is a great place to stop by on a hot summer day when you just can't possibly be bothered to cook. read more

Great Ice cream. Lots of flavors, frozen yogurt, sherbert, italian ice and now ICECREAM SODA's. Wow...It is a small place next to Center Pizza on the side roads of Route 9 and opposite to the Framingham state college. To access this place you have to break away from route 9 to enter the side roads. The place has delicious ice creams. If you have it once then you will become an addict forever. Try it and you wont regret. Perfect place for a summer treat. read more

First time I have ever visited this great sweet find!!!! I highly recommend the frozen yogurt. The owner, Sunil is so nice and accommodating. I really appreciated his customer service.. I will be back again. read more

The ice cream selection is huge. The offerings range from shakes to hot fudge sundaes to cakes. More toppings than you could ever want. Everything tastes great. Lots of low fat and fat free options (that is, until you add the extensive toppings). And the owners are probably the nicest people you'll ever meet. I called them once late on a Saturday night to see if they were still open - they said they were closing but would wait until we arrived before closing up shop. What chain would ever do that? The prices are more than reasonable for what they offer. During those warm summer days there is no place better - not even dairy queen. Be prepared for a long line but it tends to move quickly and it is definitely worth it. read more

It's not Rancatore's or Lizzy's, but it's good. I'm not into the mix in yogurt gel whatever stuff, but the ice cream is fresh, with good flavors. Kids behind the counter do a good job of managing the orders and keeping the line moving. (Want ice cream now!) I hate the parking lot and the weird 30/9 interchange, but that's not their fault. read more

This a cute little, family owned ice cream shop. They have tons of low fat and fat free options. Sugar free frozen yogurt, etc. The list of toppings is overwhelming in a good way. You chose your flavor and toppings and they blend it for you!! I like the vanilla Fro Yo with peanute butter, peanut butter cups and butterfinger bars. YUMMMM!!! They also have a case for ice cream cakes, ice cream sandwiches etc. They also have lunch type items like chicken salad subs and lobster rolls, but I have yet to try them for these items. read more

Mad Willie's is a friendly neighborhood establishment with delicious ice cream, frozen yogurt, Italian ice and other frozen treats, as well as hot dogs. You can choose traditional hard ice cream or frozen yogurt that can be mixed with over 50 different ingredients from candy bars and sundae toppings to cookies, fruit, and nuts. There are several sizes to choose from and even the kiddie option won't leave you hungry. The colorful and cozy restaurant has several tables indoors and two large picnic tables outside to accommodate larger groups. Owner,Sunill, is friendly, hard-working, community-minded and eager to please his guests. His young employees are fun and a stop at Mad Willie's is always yummy! read more

Awesome place! Lot of options available, even eggless, nut free options are there. Like the place, small and very busy throughout the day. I took mint chocolate plus cinnamon was a good combination. read more

What excellent, excellent ice cream! It's right down the street from our house which is both a blessing and a curse! We had a great summer and the cherry on top was visiting Mad Willie's every so often (too often!) to get their awesome soft serve with delicious goodies mixed in. Their staff are so nice and kind and patient, the prices are reasonable, the servings are generous and they offer a loyalty punch card which is great! Will be back here regularly!! read more

I love the frozen yogurt here. You can start with a vanilla base and ask the very kind staff to mix in whatever topping they have. I normally get the cheesecake frozen yogurt and it actually tastes like cheesecake! Absolutely the best ice cream in Framingham. On the cheaper side of places in Framingham. Outdoor seating, as well as indoor seating,​ is available read more

OMG I love this place and I wish I had known about it like 5 years ago. They have Amazing choices, amazing flavors, amazing prices. I had the Frozen yogurt- which you can choose from like a million flavors- and choose multiple ones for your own combo- so I had the mocha and the chocolate brownie, in a chocolate dipped waffle cone. (which was amazing, but didnt need the chocolate dip part of the cone-- way too much chocolate!!) And also got to try a bite of the peanut butter fudge sundae- both selections totaled under $10. They haves so many other mix-ins and flavors to choose from. Hope to come back and try more. Like other reviewers have pointed out, it's in a weird location, and is small inside- just a few tables, and a few picnic tables outside. But because it's so good, it's worth it. And Very friendly customer service. read more

Very Very Very disappointed. After going to their website and hearing other about how wonderful this place is for lobster rolls etc. My partner and I decided to go there for a quick bit and some ice cream. FAIL. We get there and they are out of lobster. it is 1 in the afternoon. So I said fine how about chicken salad. FAIL. We are out of buns to put it on. Really!!! I would think on a weekend day on a beautiful day at 1 in the afternoon, they would have been prepared. I am guessing I will have to go elsewhere to find a quick bite in the future. Mad Willie's is mad lame. read more

This spot is hands down the greatest local ice cream spot. The staff gives great service and the owner personally greets and establishes a relationship with the regular customers. The quality of the ice cream is amazing with a huge variety of options (hard serve flavors, fat free frozen yogurt, frappes, sundaes etc.) as well as toppings. One night my party and I got there only to find the shop had just closed, but the owner personally got out of his vehicle and reopened briefly just to serve us before he went home for the night. This place is a definite go-to if you're in the area! read more

Meh. So they have a huge list of frozen yogurts they claim to be soft serve. But its all based on hard vanilla or chocolate hockey pucks as a base that get "softened" in the mix-ins machine with whatever flavors you want. Can't even get a simple vanilla/chocolate twist. Total FAIL read more

Best Coffee Oreo ice cream I've ever had. Staff are really nice and very quick. I've been 6 or 7 times in the last few months and I've never had a bad experience. Highly recommend. read more

Sunill you have outdone yourself. Thank you so much for my mom's ice cream cake. It was perfect in every way. She loved it without the frosting. The flavor was delicious and loved by all. read more

Mad Willie's - Birthday frozen yogurt cake - Ice Cream & Frozen Yogurt Near Me - Framingham, Massachusetts

I never thought I would say this, but it is a lot better than Friendlys. They have endless frozen yogurt options. Me and my girlfriend go about once a week. read more

Great soft serve with many varieties of flavors which is rare for soft serve. Good portions for the money . Good atmosphere to sit outside

Mad Willies has great ice cream. Many flavors to choose from. They even have choices for diabetics including hot fudge sauce. The shop often stays open late to serve everyone waiting or arriving for ice cream. Excellent selection and the ice cream is not too sweet, just right. Marissa and Greg are supporters of Framingham area. College students can get a discount by showing their college ID. read more

Stopped by tonight and I'm glad we did. It's great to see that a local ice cream shop is open this time of year on weeknights (the sign on the door says they're open until sometime in December). Ended up ordering 2 quarts and a pint for takeout. After we'd paid and were waiting for our order - my wife asked if we could get some sugar cones and jimmies to go. The woman said - no charge (with a big smile). I fully expected that she'd charge us for them - but it was nice to see that a local family run shop knows how to treat customers. It had been a while since we'd been to Mad Willie's - so I forgot how good the ice cream is. It was awesome!!! Can't wait to get one of their ice cream cakes next time. read more

Great family friendly atmosphere. Very nice employees and very good ice cream. Some tables inside and a few picnic tables outside. Very comprehendible menu with a wide variety of selections. Recommend this to anyone read more

Nice selection of flavors and generous portions! It's worth a stop. I found the inside a little uncomfortable though. It was hot and stuffy and the placement of the menu chalkboard is awkward (makes it hard to tell if people are in line or reading the menu, etc). Eating outside at the picnic benches might be your best bet. read more

Excellent homemade ice cream and soft serve in as many flavors as you can imagine including make-your-own. The "small" cone is like a regular size, so if you want just one scoop or what other places would consider a small, go for a "kiddie." I've been going here ever since they opened a few years ago and it is my favorite place for ice cream around and I go no where else. My favorite thing to do is get ice cream in pints and quarts to take home and enjoy for days -they even let you get half one flavor and half another. It's just awesome. Space inside is a little tight so I recommend going on a warm summer night so you can sit outside or take it to go. read more

Ice cream is ok nothing extra special - Owner is NASTY!! Very unfriendly atmosphere.

This is our favorite place for cool treats in the area! There is a fantastic selection of ice cream, frozen yogurt, smoothies/floats/milkshakes. There is a selection of fat free, sugar free frozen yogurts, some fruity, some chocolatey. The staff is really friendly. There is indoor and outdoor seating, as well as a water cooler available for your use. There is also a frequent flyer card. Now admittedly, we are new to the area, so we have no basis of comparison to how it used to be (yes, I read other reviews, thank you very much). However, I really like their fruity sugar free yogurt (pineapple and mango are both hits), their laid back atmosphere, and we have gone without it being too crowded so far. We like. read more

Great place! Tons of variety! They started out as just a frozen yogurt/soft serve specialty place, but now have hard ice cream from Richardson's as well. I have not had their lobster rolls, but the word is that they are excellent. read more

richardson's ice cream is delicious and the people at mad willie's are awesome. great place for ice cream! so many flavors, mixes, etc.