While out and about with my gent, we stopped at Lids to pick up a hat he ordered online and had shipped to the store to avoid shipping charges. The store was well-stocked and organized, and heavy on Wisconsin sports and nationally popular teams. While he was getting stuff sorted out I browsed for a bit and saw that they also did embroidering and had a rack of plain stocking caps ready to be customized.
When we were checking out the store manager, Tasha, noticed my boyfriend was wearing a Blackhawks sweatshirt and pointed out a small selection of Blackhawks hats she had above the door. She noticed that a lot of people in this area are fans, but that she never received Blackhawks gear to her store, so she takes it upon herself to drive to Racine to pick up items. She was also very eager to make us happy and said if there was ever anything we were looking for she would make it happen. Normally I wouldn't care a whole lot about a store full of hats, but her enthusiasm was infectious. I do usually end up purchasing a few hats around the holidays for my dad and brother, so I'll definitely have to make my way back to this location.
If you are someone who buys hats on a regular basis, there is an annual membership program for $5 that will get you a 20% discount on all hats and let you accrue points towards rewards. read more