Great selection that is always changing. The staff is courteous and helpful without being pushy…read more They truly care about "you" and not just making the sale.

From the owner: A fun, trendy, and comfortable women's clothing store in Gainesville, FL!read more

It takes along time to get your item. The prices are great. But, I have been waiting over a month…read morefor my item that comes from China. I asked them questions with no replies. I still haven't received it. But after I searched it I found it was on its way to me. (It's it the United States or so it says). Hopefully it will be here soon, at my house.

This store is STILL a Gainesville gem! I've been shopping with dear Lilly (owner) and sweet Nova…read morefor yearssss! Every visit is wonderful, they're both so personable and attentive, and the unique finds are phenomenal. Each visit is at least a 1.5 to 2- hour ordeal as I gab away and meticulously go through each rack (and most times double back). Madewell, J Crew, Urban Outfitters-- oh my! ...and in Gainesville, FL?! I stan. No matter when I visit, there's always something (basically everything) rare and wonderful in this store, and also I run across an amazing shoe or two. Weddings, events, and whatever-- I know I can always find some fabulous piece at Urban. The time and attention put into buying and restocking is clear and evident. The prices are great, and the sales are even better. I have run into some store hour issues post-Covid, but I am also and regrettably aware of a few health issues that make it so. I truly hope to always have this store to visit when I'm in the area. It's become a must-stop, and amazing treat that I look forward to when I'm in town. Thank you Lilly for your years of customer service, for heightening the style game, and for bringing apex brands to Gainesville in one shop. For me, you've truly made your mark!

This place is a great find! Upscale retail Is how I would…read moredescribe the shopping experience. The sales clerks are quick to set up a room in the cozy dressing area for customers and will begin bringing things back for you to try on if you are interested. I have a hard time picking flattering styles out for myself and I quickly found that Sheila, my salesgirl, has a good eye and was able to put together numerous outfits for me that look and feel great on. The clothing is quite pricy but I think you get your money's worth. Drapes beautifully, feels good, looks elegant and sophisticated. I am still in love with these clothes 2 months later! Compliments galore and I will definitely make it a regular splurge now that I have found this delightful little niche boutique.

This is one of the newest additions to the Oaks Mall, and it is one of my favorites stores (White…read moreand Black always go perfectly together!!) they have casual to dressy clothes. The store's clothes are a little pricey, however they do have pretty good sales and it makes it easy to overdo it on the shopping. Definently go by here and take a look.

I love this store. The staff was amazing....patient and helpful. The merchandise is super cute…read moreand the selection was amazing!!

Clothing is exceptional. Unfortunately, the staff I saw were not. I smiled as I entered the store…read morewith ~25mins to spare, but was ignored as three employees checked out one customer. They then proceeded to gossip about the interaction after she'd departed, loud enough for me to hear, which I'd have preferred to not hear. The first interaction was a woman tapping on her watch as she approached, not to say welcome, but to tell me they're closing soon. I was aware of their hours, but figured I could run in and find enough new pieces to cover my week-long business trip. This acrid interaction was enough for me to simply put the clothing back and leave. Immediately after exiting the shop, the open signs were pulled in...15mins early. TL:DR: Excellent selection of clothing, ranging from casual chic to nice flowey formal pieces. The staff are, ironically, not down to Earth and not very pleasant or attentive.

I absolutely LOVE this store! It's a Lilly Pulitzer Signature store so they carry all the most…read morerecent prints, styles and accessories. There is always something new, and the staff is very friendly and knowledgeable. The dressing rooms are spacious and painted with different themes, which adds character to the boutique. I absolutely love shopping at Pink Narcissus!

Pink Narcissus is an exclusive seller of the Lilly Pulitzer clothing line…read more Lilly's clothing has been around since 1959 and this resort wear is sought after by their high end clientele. Lilly likes to design in pastels that have prints or patterns and can seem a bit flamboyant. Their fit is usually perfect. I love them because with just a couple of pieces you and mix and match into several outfits. This location the sales personnel are a bit too laid back. I had wished they'd shown me around and made suggestions but I was on my own.

Urban thread is one of my favorite thrift stores it is a little pricier but quality is also better…read more The shop is also very nicely organized by color and type of clothing which I really appreciate because it makes it way easier to locate what you are looking for. They also have a good collection of accessories and other little trinkets if you are searching for that. The worker in there was very nice and helped me think of creative ideas to put the final touches on my Halloween costume.

I like Cato. They're not cutting-edge or uber-hip--most people don't even seem to realize that…read morethey exist. They don't sell designer clothes. They're trendy ... sorta. What they lack in fashion progression, though, they make up by having solid separates that can really pull an outfit together. Take, for example, one of my Christmas presents, exhibit A that fradulently calls itself a "jegging" but is really just denim-colored stretch pants with a rubber waistband that will simultaneously give me a circular rash and Mom Butt. I needed longer tops to cover up in the back. The stores in the mall let me down. I wasn't sure I'd be able to wear the pants in public, but voila, Cato to the rescue with a long, cowl-neck top, and a gorgeous gray sweater coverall! $42 for the pair, which is less than single items I saw elsewhere. The biggest complaint I have about this store is that the items can be pretty inconsistent--you can go from stuff that's fairly on trend one season to very odd selections in the next--and that the items on the mannequins are all severely clamped to give them an "hourglass" appearance. This can be pretty aggravating when you latch onto a dress that seemingly looks perfect, only to find that it's cut more like a postal mailing carton than a silhouette.

My wife was shopping for a very conservative interview suit, and even though they didn't have…read moreexactly what she was looking for, the staff was super helpful- walking her through all the options they had and even recommending somewhere else to look!

For Gainesville and it's limited clothing selection it's refreshing to find a new store with cute…read moreand over 18 type of clothing and heels! Great customer service, especially Bambi, she helped me pick out the cutest birthday heels. Recommend if your looking for a going out outfit.

From the owner: Founded in 1937, Windsor is the leading special occasion fashion brand providing glamorous,…read moreon-trend styles for all the occasions in a woman's life. Women come to Windsor to find that perfect look for all of life's important moments from a formal dress for their first dance to a graduation dress, to that perfect wedding guest dress. Visit Windsor near you in Gainesville to find the latest trends in women's clothing, from bustiers to cargo pants, to elevated cocktail dresses and formal dresses for everything from date night to New Year's Eve outfits. Shop Windsor at The Oaks Mall.