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Good Measure

4.7 (73 reviews)
Open • 8:00 am - 2:00 pm
Updated 1 month ago

About Good Measure

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GOOD MEASURE ATMOSPHERE

What's the vibe?
Outdoor seating
Dogs allowed

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Recommended Reviews - Good Measure

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Reviews With Photos

Breakfast Sandwich
Sarah T.

Absolutely loved good measure for brunch!! Amazing atmosphere perfect for San Diego were the weather is great year round. All seating is outdoor but there was plenty of shade. Everyone was so kind and the service was great. The menu is creative and delicious, I can't wait to visit again!

Corn fritter BLT with veggie bacon
Cara R.

Their breakfast sandos are amazing. The corn fritter BLT (available with veggie bacon) is the stuff dreams are made of. The atmosphere is cute too with all outdoor seating and lots of color.

Yuzu Vanilla Matcha Tonic
Anthony D.

A really cool and intimate alleyway/backyard vibe, Good Measure is a definitely a eye-catching place to grab breakfast. You order at the front and you seat yourself. Service was a bit slow for our group. We had a group of 6 and so between ordering and getting all of our drinks and food, it was probably around 20-25 minutes. The Yuzu Vanilla Matcha Tonic was really good and refreshing! This was a perfect drink on a hot day. I got the Salmon Sandwich which was flavorful and pretty good. The bread is interesting where it's more croissant-like in flavor. The Corn Fritter BLT (substituted vegan bacon) was nothing too special. The vegan bacon didn't have it's own flavor and lacked seasoning. Plus all of the toppings and sauce on the sandwich masked the flavor of the corn fritter. I'd recommend just getting a side of the corn fritters so that you can get an obstructed bite of their flavor (which was nice). The banana bread with guava rose jam was alright as well but nothing out of the ordinary.

Miguel F.

Came here recently on a Saturday morning for breakfast. Really cool set up with outdoor seating and 'dog friendly'! I had picked up coffee on the way so I will have to wait until my next visit to try theirs. When you arrive, you place your order at this cool vintage trailer, seat yourself and wait for your order to be delivered at your table. This place has a nice menu with plenty of options but not too overwhelming. My wife and I ordered the PB&J, Sausage Egg & Cheese Sandwich, Hasherole and Green Grits! Everything was fresh, delicious and done with proper technique! The service was also friendly and easy going. We really enjoyed our experience here and can't wait to visit again soon!

Menu
Felina V.

Good Measure is delicious, adorable, and inviting. This was my first time at the "new" version of this establishment. I was a huge fan of Atypical Waffle, and think about the avocado, bacon, and goat cheese waffle more often than I should admit. The new iteration is on toast, which doesn't quite hit the same, but it's quite delightful in its own right. Counter service is friendly and our food was delivered promptly, despite a bit of a crowd. I'll certainly be back!

Loved it.
Cory C.

They said it couldn't be done but they did it. This is the best AM sandwich you can get in 619. Jill and the crew don't just cook, they're tip of the spear. I want to eat it twice and I have. The spot goes hard, whatever they do with the jam (chutney?) is.. the jam. Pull up and enjoy one of San Diego's best spots. I can't wait to go back again and again.

Cherry vanilla matcha tonic
Ali B.

This was walking distance from the air bnb, we thought it looked adorable and needed to visit for a brunch on our trip! We got there shortly after open around 8:10 and it was not busy at all but it picked up! You order from a little airstream and they have classics and fun funky options! I got a cherry vanilla matcha tonic, a cheesy potato hash, loaded vegetable hash, and toast. My family members mostly got breakfast sandwiches, my sister got a pb and j. I also got to try some of my sister's strawberry matcha. Everything was amazing and everyone was super happy with their choices! It's outdoor seating so was perfect for a nice October day! Was a bit pricey but we did order a lot of food and it was really good. Got a cookie as well. Loved all the dogs people were dining with and great service. Would highly recommend!

Xuan N.

A little confusing to find, but this brunch spot is down a hall of a laundromat. The interior is cute and outdoorsy and it was clear that it was a cafe/restaurant and not some random alleyway lol. Cardamom Latte (6/10): The idea sounded tasty in theory as did all the other drinks but it was bland and the coffee flavor wasn't strong. Salmon and smashed peas (9/10): A great protein-rich breakfast option! It was light and refreshing paired with the beets and slices of red onion. The eggs were almost a french omelette style and it was super soft and melt in your mouth. Hasherole (10/10): The cornflakes sprinkled on top of a casserole/hash cheese cake with a delicious aioli was just to die for. I was licking that plate clean. I would come back just for the food!

Building sign
Emmett T.

Good Measure is the recent rebranding of Atypical Waffle in North Park as the new ownership finally changed the business name. The setup remains unchanged as you walk through a corridor next to a laundromat to reach this eatery. The kitchen is located inside an Airstream trailer, and all of the seating is outdoors but under cover. The current hours are from 8 am to 2 pm on Thursday to Sunday. I think there's a plan to expand into evening hours and even hosting occasional events. The food menu was made up of sandwiches, waffles, plates, and sides. For beverages, coffee, tea, refreshers, and lemonades were the categories. I selected a SEC (Sausage, Egg, Cheese) Sandwich and a Subtropic Lemonade for my to-go order. Goat cheese, fig jam, pickled onion, and arugula were the toppings that went with the sausage and egg on a croissant roll. I liked the contrast from the pickled onion and arugula to cut through the richness from the SEC components. The lemonade was a refreshing blend of strawberry and pineapple. I would be interested to see how the menu evolves to beyond brunch offerings over time. For now, I gave a four star rating for my takeout experience at Good Measure.

Banana Bread with Guava Jam, Egg and Cheese Sandwich, California Breakfast
Astha A.

The food was really delicious. Got the banana bread and it came toasted with guava jam which complimented the banana bread flavor. Got an egg and cheese sandwich which was delicious in a croissant bun. Coffee was great too. Highly recommend. The california breakfast was yummy too. The place is very cute aesthetic wise. It has nature vibes and parking is not bad. Service is prompt too.

Breakfast sandwich. Hash brown casserole. American breakfast plate
Arleth S.

The food was so delicious especially the hash Brown casserole. The breakfast san is also a must. the service was fast and I really like the aesthetic of how food was served.

bacon egg and cheese
Kira L.

ordered the bacon egg and cheese with veggie bacon, i have been vegetarian for over 10 years and surprisingly this is the best veggie bacon i have ever had!! good prices for a breakfast sando. the croissant bun was good but i was hoping it to be more toasted, but the jam on it was good. can't quite figure out the vibe of the place? place was totally empty when we came but the worker was really sweet.

Cindy K.

got the BEC sandwich and hasherole after grabbing coffee in north park, and i loved the BEC sandwich. super tasty, not overly oily and heavy, and the buns were perfectly toasted yet soft! also $9 for a sit down breakfast item is unheard of in san diego, so props to good measure for affordable breakfast! the hasherole on a different note was just ok -- there was too much herb aioli, so the dish tasted overly saucy to me. my boyfriend was in the mood for hash browns so we probably should have asked if they could just do a side of hash browns. i would def come back for their sandwiches the ambiance is a casual, outdoor sit down/grab and go spot. i loved the cute casual aesthetic. however there were so many flies when i was trying to eat not sure if i would dine here if it is warm outside

American breakfast. Cooked to perfection

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Business owner information

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Not a usual breakfast person but omg the sausage, egg and cheese is ‍. Service is always amazing and Brandon makes the best lattes.

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Good Measure Reviews in Other Languages

Ask the Community - Good Measure

Did this used to be a Belgian waffle restaurant?

I think it was. Was it called Atypical?

View All 2 Questions

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Hash House A Go Go

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4.1(8.9k reviews)
1.8 mi•Hillcrest
•$$

Six of us went here on a friday, late morning, 9/18/26. Got seated right away, clean, friendly…read moreservice in what looks like a neighborhood restaurant. Lots of seating for our group, we ordered mostly "breakfast" items. I shared a Sage Chicken & Waffle Tower - which was excellent. We didn't notice much sage in the chicken coating, but it was delicious and extra crunchy. Great waffles too, with crisp bacon baked right in. The place was quiet enough to have a conversation. Would return.

I received more than a few recommendations on this place. To end my Mother's Day trip, we dined…read morehere prior to departing SD. The portion size is very large. The texture and taste are all pleasurable. I had the banana pancakes, with two over well eggs, crispy bacon, with potatoes. I couldn't complete it all, I took my leftovers with me. The orange juice tastes as if it's fresh squeeze! The service was kind. The feel of this restaurant is home. I adore the restaurants that were once a house turned into a place of business. Something about it spiritually makes me feel a bit grounded into history. I love the fresh rosemary they place in the dish as well. Such a unique touch of earthy-love I'm just glad it wasn't a hour wait or longer how I was repeatedly warned. We got seats right away. Could've been due to the construction on the street near by. I'll definitely return whenever I'm in town.

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I was visiting SD for the Padres game and a little R&R. We found this nice little place. My first…read moreimpression, wasn't that great. We visited this established on a Sunday, I expected the wait to be a bit long. There was a lot of confusion about, where stand to check in. The host wasn't as helpful with where to stand, as he allowed others to jump in front of us in line. I didn't care for the outdoor seating area. I believe it's too close to people walking around. Once in side, our waitress was AMAZING, which caused my irritation to calm down. The food was delicious Overall great experience .

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Breakfast Republic - Eggs a plenty !

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Good Measure - breakfast_brunch - Updated October 2026

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