I came here due to needing a ring resized. It is a great local jewelry store. Family owned and ran for years. They clean your jewelry at no charge and have a decent selection of gemstones, diamonds, gold and I think they had silver as well. I saw a book over on the counter so I think they do special orders. It could have been a bit brighter in the store as it was not as bright as many jewelry stores that sell diamonds. Also I felt they could have been a bit more friendly but I guess some people just want to get their jewelry fixed and not have too much conversation. read more

The employees here are so helpful. I trust this jeweler completely. It's nice to have a family owned jeweler in town.

I truly cannot recommend Gold and Diamonds Direct enough and will continue to refer anyone who will listen to this amazing family business! I've now had two custom rings made (rebuilt from pieces passed down through my family) along with having various pieces of jewelry repaired or resized. Sam and the entire staff are professional, respectful and deliver exceptional service and products. They are all also genuinely kind and thoughtful individuals who I enjoy working with, which has become quite rare these days. I highly recommend this business for custom work, repairs and resizing.. and they also have an awesome existing jewelry selection to shop from in the store! read more

Gold and Diamonds Direct - Custom ring guard made that fits perfectly with my solitaire engagement ring. - Jewelry Near Me - Saint Johns, Florida

It was 10-15 minutes before closing and the jeweler had no problem replacing my watch battery. The people are just wonderful there! Highly recommend! read more

Staff is friendly and knowledgeable. I have had several watches repaired or adjusted here and the did excellence service for reasonable prices. read more

Gold and Diamonds Direct - View from parking lot - Jewelry Near Me - Saint Johns, Florida

This family business far exceeds your expectations. I stumbled on this shop looking to get a watch battery and ended up taking care of a lot of jewerly repair, design and appraisal to do's and could not be more pleased. The entire staff/family is so courteous, helpful and knowledgeable. They do an excellent job at a most reasonable cost. Great experience!! Highly recommend Gold and Diamonds Direct. read more

I walked in to have two watch batteries replaced. The price was very reasonable and relatively quick. During my wait I chatted with an employee who may have been the the owner's wife, we had a pleasant conversation and made mention of their services I could leverage in the future all the while keeping it casual and not at all pushy. read more

This family run business goes above and beyond your expectations before and after your purchase. They are not there to just sell you something. The entire staff is highly knowledgeable about the industry and their products. They understand that jewelry is a very personalized and unique purchase for each person. They ask questions about what you are looking for. After listening carefully, they can offer suggestions and options that you likely had not thought about. While their selection of quality jewelry is impressive, they can also easily customize pieces for you as well! Over the years, I have purchased several pieces from Gold and Diamonds Direct, even after I moved clear across the country to Washington State. I absolutely trust and recommend this wonderful, reputable business. It is always a terrific experience working with them! read more

Chip the owner is an amazing jeweler with over 30 years of experience. My fiancée and I went to him to price a solitaire platinum engagement ring. We had also gotten prices from another jeweler. My fiancée told him his budget and Chip brought in 3 diamonds a few days later for us to view. We had learned about the 4 c's of a diamond, so we knew what we wanted. His prices were very competitive and the diamonds were gorgeous. After choosing my favorite diamond and a setting, we went to lunch and returned to a beautifully mounted Tiffany style platinum solitaire ring. I could not be happier! You need to go here for jewelry purchases and repairs. read more

Gold and Diamonds Direct - I love it! - Jewelry Near Me - Saint Johns, Florida

My mother, sister and I brought in some very old pieces that belonged to my grandfather. My mom wanted to make them into pieces that my sister and I could enjoy. The ring I asked him to fix was over 50 years old and was very manly. The jeweler changed it to make it more feminine but still keeping it the piece my grandad picked out over 50 years ago! I was beyond happy with the outcome and it will be a piece of jewelry I cherish forever! read more

This is by far the best experience I have had with any jeweler. They are very professional, helpful and they truly care about helping you find exactly what your looking for and if they don't have it they can make it. They also fix jewelry, buy gold, and can remove scratches and clean all your jewels I went there to have a ring sized and ended up getting new jewelry, my broken pieces repaired and all of the stuff I was wearing cleaned as well because the owner Curtis wanted my jewelry to be as shiney and sparkly as my new jewelry. I love this place and will recommend to everyone. read more

See all

My sister and I went here with old jewelry to sell, several pieces of jewelry that needed repairs or altering, and a couple watches in need of batteries and band sizing. The attention we received was excellent and the workmanship unquestionably excellent. The cost of the work they did was extremely reasonable and fair. But more importantly done right. Was so pleased with the experience I returned with more jewelry I wanted modified. The price I was given for the old pieces of gold was very fair, more than the estimate I was given by another gold buyer. They also have a nice selection of jewelry to buy. I saw several items I hope to return for! Very knowledgeable staff and familiar with the Florida "jewelry-community". For silver items he could not assist with, he was able to make referral and recommendation. I highly recommend this jeweler. read more

Honest, reliable service with very reasonable prices! Also, the friendliest people to work with. I've had multiple pieces appraised for insurance purposes and they make it very easy. read more

The service I received from Sam was like no other! He was knowledgeable, gracious, polite and creative.Together we designed a beautiful pendant for my mother-in-law from a ring of her late husband. She will treasure it always. read more

It was alright, not a great price but reasonable. But that's what I get for selling a Diamond ring last minute

This are the most down to earth and honest people that you could ever meet! You will get the best deal and service! Friendly family owned feel. -Van read more

Always top notch service here at Gold & Diamonds Direct. They have a wide variety of jewelry from Sterling, Gold, Diamonds, Watches and so much more. They replace watch batteries, repair broken jewelry and will even clean your rings for you. Absolutely a must see here in Julington. read more

Wow is all I have to say! What wonderful people! I had to rush and get a pearl earring fixed and he was happy to do it while I waited! I needed the earring the next day so he figured out a way to fix it for me to take home within minutes! While I waited they cleaned my engagement/wedding bands. They recently moved to Racetrack Road but were in business for 32 years off University Boulevard. I would, hands down, recommend this jeweler to anyone! And for any future jewelry business I do I will only go to them. Thoroughly impressed. read more