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    Fromagination

    4.3 (294 reviews)
    Open 10:30 am - 6:00 pm
    Updated 3 months ago

    Order Fromagination Takeout or Delivery

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    FROMAGINATION ATMOSPHERE

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    Quiet
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    Casual

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    Recommended Reviews - Fromagination

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    Hook's triple play aged (close to 12 months) and other types of cheese.
    Christine L.

    I came into this store to make cheese my primary gift choice. The folks at this store are very approachable and can talk about all the cheese there. Honestly there was just too much to choose from I couldn't make up my mind so I just opted to choose the small pieces in the wooden box that said "adopt the cheese/ foster cheese" so my family & friends can nibble on more varieties. I must have taken around 20 pieces and it was cool to hear Will the cashier talk about the cheese as he was scanning the tag. Got a bunch of stuff: goat, sheep, aged cheese... can't wait to try!

    Teresa A.

    Excellent customer service! Came here with 2 of my co workers because Wisconsin is supposed to be known for their cheese right?! Can't say I've ever been in a cheese store either. I got 3 different cheeses. The bang bang, the rattle snake and a gouda cheese. I didn't try any but took the word of my co workers on which ones they liked. I did ask what the spiciest was as my boyfriend likes spicy. The rattle snake is not a taste option but I got 1 for my boyfriend to try as he loves spicy. Over the years Ive developed a little lactose intolerant but I love cheese! So many choices to choose from and I love how the staff is so friendly helping each customer. I also got a jam that is said to be a great pairing for the gouda. Now I can make a cute little charcuterie board at home. Can't wait to bring my cheeses home to my boyfriend to try. Thanks for the hospitality Fromagination and Vi!!!

    Erin P.

    LOVE this shop. Such a treasure. So many wonderful things to explore. Super accommodating staff and no shortage of unique gifts and tasty treats. Make this a must stop anytime you are in Madison.

    Big Great Wisconsin Sandwich
    Rob G.

    This store was the highlight of our trip to Madison. Fromagination sits right off the Capital and has an exceptional inventory of not just cheeses but meats, accoutrements, beers, wines and so much more! We started with sampling some excellent Wisconsin cheeses served by knowledgable staff who directed us to some of their recommended ones. We also picked up some mustards and a book on charcuterie plates. Not to be outdone, we actually came back for lunch to try their sandwiches. I had to go with the great Wisconsin and it did not disappoint. While immense, it had great flavors and loved the mix of salami and fresh toasted bread. The store itself is so quaint and well decorated. Free samples are available along with some of the most friendly service I've ever experienced.

    Flavorsome Foul
    Audrey B.

    It was a yummy sandwich but kind of disappointed it wasn't made to order. It also did not have enough mustard on it, kind of a dry sandwich. Loved the focaccia tho!!

    Cheese supper when we got home
    Janet S.

    Well we are in week 3 of our Wisconsin trip, cheese has been eaten - lots of it. But wait.. we have a day left in Wisconsin and still need to go to Fromagination. We bought lots more cheese, these Wisconsin peeps know their cheese. Super friendly and knowledgeable Pablo was like a bee round a honey pot. The country castle Limburger was more than stinky and all our clothes had to be washed after putting it in our rucksack. The Blakesville Creamery goat cheeses were to die for. There are lots of other non cheese gifts to buy as well as other food pairings. Don't miss this great store even though you have already been to every creamery in Wisconsin. You betcha you forgot one somewhere along the route.

    Figs and black tea preserve
    Sho R.

    I went in on a Saturday while visiting Dane County Farmers market. The place was not super busy. Somebody right away attended me, explaining different cheese and giving some samples. It was a pleasant experience. Their most popular cheese was pleasant ridge reserve cheese, which I liked. Orphan cheese section had many cheeses in small quantities. I took hooks 15 year cheddar, and it was real sharp. Wensleydale with cranberries was my favorite cheese. It was a cows milk cheese from England with cranberries in it. Not super complex, but I liked it. The rattle snake cheese from deer creek was their spiciest cheese. I liked it. It gives a nice kick to the cheese. Fig and black tea preserve was an exotic, but delicious preserve. I took a bourbon barrel aged maple syrup. It tasted nice. It was expensive though. 50ml (1.7 oz) for $10. They sell a couple of racelette cheese in store. But they dont serve it over a sandwich. I also took their original sandwich, which they was really a prepackaged. It was good.

    Jessica A.

    If you like artisan cheese Fromagination is the place to go. They have lots to choose from as well as all the things you might need for charcuterie. They are always very helpful and friendly. You're able to sample the cheeses as well and they are experts at helping with the selection. We got two styles of their sandwiches and both were enjoyed. Worth a trip!

    Fromagination Signature Sandwich & Val D'aran Beef Sandwich
    Nathan N.

    Fromagination is a go-to spot whenever I'm downtown. They serve some of the best sandwiches, featuring fresh ingredients and a wonderful variety of cheeses. The atmosphere is always lively, with staff offering cheese samples at every corner! It's definitely worth stopping by for a delicious sandwich or to pick up some cheese to take home!

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    15 years ago

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    10 years ago

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    Ken M.

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    18 years ago

    A nice assortment of cheeses including some locally made cheeses from Wisconsin in downtown Madison. Nice store, nice people.

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    16 years ago

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    11 years ago

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    Page 8 of 8

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    Review Highlights - Fromagination

    Fromagination is across the street from the state capital building and the shop has a terrific selection of Wisconsin cheese.

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