Such a cute hidden gem ! I absolutely loved the ambiance . It felt like going back to my childhood…read moreat an ice cream parlor. The walls are covered with stuffed animals you can purchase which is also very cute . The chocolate is good and well priced ! The service was also friendly and helpful !

Best hot fudge sundae hands down! Homemade ice cream, unbelievable homemade whipped cream and the…read morebest homemade hot fudge there is! Great candy shop atmosphere. Great people providing great service and fair prices. Tons of parking too!

Came in town for business but was not leaving without some delicious Watson's Sponge Candy. Shannon…read morewas the best!! So glad we stopped and met her at this location.

Well first off, the good stuff... I went into this store and I have to say that the selection is…read moreincredible, the store was super clean and everything was laid out beautifully in the display cases and around the store itself. The lady behind the counter was super polite and very helpful with my selections. I typically do my chocolate shopping at one of the competitors stores however I thought I would try Watson's chocolate and my first impression was very high. One of the items I purchased was orange sponge candy and she had a little concern that maybe some of it wasn't up to the high standards that they try to abide by so she asked if you check the box first. She explained that during the summer time sometimes sponge candy doesn't survive the trip for too long so no problem I said she gloved up and checked all of them, found a couple that weren't passing her quality control standards so she replaced them. I took that box and a couple of other selections, paid and left. One of the other items I tried was fudge meltaway which I had never actually had before. Personally my wife and I didn't care for it however that is probably just our personal palate coming into play as I'm quite certain it wasn't prepared improperly or anything. The coconut patties were very good and the orange sponge candy honestly some of it was kind of chewy. The fact that she had some concern over the quality of this and felt the need to check it kind of threw up a little bit of a red flag for me and after getting it home and having some I'd have to say I'm a little disappointed. I'm not by any means a connoisseur of sponge candy or anything however if what she said was true about it staying fresh during the summer months and obviously she had some concern that it may not have been, why wouldn't you just pull all of it off the shelf and make more? I mean I used to manage a restaurant and it's the same idea in my opinion, if you're not happy with the food going out, don't send it. I would rather have purchased just milk chocolate sponge candy and been reassured that they didn't have orange because it failed their quality check. So I took one star off what would have been a five star review for that reason, the other one I took off because I couldn't find the building. If you approach this location from the side that I did, the side that faces a little strip mall with a good sized parking lot, there is no signage of any kind anywhere that says hey this is a store that sells chocolate. It just looks like a house sitting on a separate property off to the side. My GPS said I was there, I'm driving around the parking lot for 5 minutes looking at all of the store fronts trying to find Watson's chocolate, and it doesn't exist. I finally put my GPS on walking directions and found myself approaching like I said what looked like somebody's big old house... And I didn't even feel comfortable doing that until I got about 6 ft from the door where there's a sheet of paper sized sign that says Watson's chocolate and has the hours posted. I mean seriously something that could be seen from the road would have been nice, something that could have been seen from the parking lot would have been even better. Apparently if you approached this from the other direction there's a great big sign so I would have had to have driven past it not realizing it and did a u-turn and then I would have said oh there it is. The lady working inside like I said was very super polite and I suggested that to her and she kind of looked at me and said the owners are aware of it but they haven't done anything about it yet. I'm guessing nobody local has a problem because yeah they probably know where this place is however I live over 3 hours away and didn't have a clue. So yeah I'm kind of mixed as far as my opinion of the actual chocolate, I might go back and try a couple other selections and see how they taste. If I do I will try a different sponge candy, maybe one that sells more often so the stock is rotated more often.

Having lived in Williamsville from 1997 - 1999, we fell in love with Alethea's and sponge candy…read more Last fall, we took our neighbors here in Texas to Buffalo & Niagara Falls. They had never been to the area and we made sure to take them to Alethea's And introduce them to Buffalo's finest sponge candy. Last week was our aunt's 95th birthday. She loves chocolate and we wanted to send her some for her birthday. I saw that we could order candy online, but I called the store directly to see if someone could deliver it to her (she lives less than 2 miles from the store). I spoke with Teddy. He was wonderful. I explained what I wanted and he said they normally ship even locally. When I told him where our aunt lived, he said that he, or one of his associates, would be happy to deliver it in person. Teddy delivered it that evening. It was a great start for our aunt's birthday the next day. She was delighted with the sponge candy and chocolates. I had asked Teddy if we could have some sponge candy delivered to us in Texas. He told me that offered an ice pack for an additional $5 to keep it cool enough to survive hot weather. I ordered some candy and it was delivered 2 days later. Sadly, the candy was in the UPS truck from 9:30 a.m. until delivered that evening at 5 p.m. Even with the ice pack, the Texas heat was too much. I took pictures of the melted candy and sent to Teddy. He immediately responded and apologized and said he would contact me when he was back in the store. He called and said that he didn't want to try shipping a replacement box of sponge candy, but credited the entire amount back to my credit card. Outstanding candy and outstanding customer service. I will try again this fall to have some shipped to us in Texas when the weather cools down. Highly recommend Alethea's for those living in the local area as well as for shipping (when the weather is cooler).

I have not been to the physical store location. It's too far from New York City for me to go. I did…read morehowever receive a gift in the mail that was purchased by my boyfriend and everything was so great. Their chocolate is decadent and the peanut brittle is quite amazing.

Good nice food and recommend it. Very delicious. Very delicious. Very delicious. Very nice. Very…read morenice. Very nice. Nice roll ups.

From the owner: Here at Roll-ups we specialize in making Rolled ice cream and your day :)read more

Cool little chocolate shop! The owner was super friendly, and you can tell they put real passion…read moreinto their work. The chocolates here are more of a niche, artisan style than your typical candy shop -- true works of art. They had everything from footballs to skulls, and the flavors were complex and creative. Personally, I prefer the more traditional treats like chocolate-covered marshmallows and sponge candy, but if you're into fancy, upscale chocolates, this is definitely your spot.

Always beautiful and delicious artisanal chocolate and excellent service…read more It's like going into an art gallery shopping at Blue Table. Every piece of chocolate is more beautiful than the next. This trip I got not your average Easter Chicken and some beautiful eggs as well. Along with some yummy side treats. The Chicken and the eggs are filled with different selections of chocolate depending on what you pick. But they are all delicious and just lovely! They have a large selection of vegan chocolate along with dark and milk chocolate in so many shapes and sizes. With a window to watch the chocolatiers create their masterpieces, you can't go wrong at Blue Table.

Shop local!! If you are a candy maker, looking for candy for the holidays and for gifts, or just…read morelove candy this is the place to go! They are local and their suppliers are local so sometimes they may not have all of your options but they have so many I am sure you can make your treats with everything they have here. Also the staff is so pleasant and helpful we just told them what we were trying to create and they pointed us in the right direction! They are a part of Niagara Candy so you can even find their candy bars too! The types of candy to choose from is endless and their prices are very good' this is our go to for all of our candy making supplies!

The address is wrong on Yelp. It is 3528 Genesee St. The phone number is correct…read more Now, My mother started going here in the 80's. I guess there was a fire in a store close to them, then they moved. They are actually on Genesee and not on Union. As soon as I found that they were still in business, I ran there as fast as I could. I am in the process of building my mold collection. All four walls (and a little alcove) are lined with molds (of which I'm sure, some change for the season/holiday). There is even a section with a couple of boxes of molds that are on sale. Molds range from $1-up. With most being around $2.50. They carry Merkin chocolate at VERY good prices. Along with almost anything else you would need for candy making. Their oils are wonderfully priced, as are their boxes and wrap, and foils. It really is a one stop shop. A MUST if you are a candy maker! Best chocolate and nut prices I've seen! Can't wait to go back for more molds and other accessories.

They make the absolute best peanut butter sponge candy I've ever had in my life! The very large…read morepieces were nearly twice the size of competitors sponge candy, and everything else - the taste, quality, texture were superior as well. I came with a friend and will be a customer for life now!

My wife, who lived in nearby Amherst for 9 years, tells me that Yia Yia's Goodies makes a very good…read moreversion of Sponge Candy. I'd argue that there's no such thing, but I love my wife more than I hate sponge candy, and so, at her behest, I say, visit Yia Yia's and buy as much of the stuff as you can tolerate.