Good service, fair prices. We sold some coins but also had a ball looking at the things for sale…read more The arcade in the back brought back memories!

Susan Robinson Jewelry has a great selection. Additionally, their store is so inviting and a…read morebeautiful place to explore. So many things to look at and consider. But most importantly, the owners and the people that work there are so nice and helpful. I have never had a bad experience - ever - with them. They have a new location, but I have been visiting them for many years. Thank you to the wonderful team at Susan Robinson Jewelry!

So I originally came only to talk about my amazing experience with Susan Robinson, but an existing…read morenegative comment is requiring me to add a few things. I felt as though I had to speak up. For my first visit, I commented on the doorbell situation, but they explained to me that insurance requires this because of the high value of items in stock. It's either that or a security officer. I'd rather ring a doorbell. Shopping at SR is an experience. Having a personal shopper with you is amazing and luxurious, but I've told them I'm just looking around & have called on them only when needed. They'll do either as far as my experience goes. As far as the pricing goes, high-end jewelry is a luxury. It's a want, not a need. Every piece I've purchased from there has appraised for more than I paid. I've even checked with other jewelers before purchasing, and they always have agreed that it was worth equal to or less the amount they were asking. I can only assume with the previous negative review that this particular person hasn't shopped anywhere you can purchase a $200k engagement. (I know I never did - other than an occasional Tiffany's trip - until coming here!) So - back to my review - I don't have many pieces of real jewelry. I'm a fashion lover (and coincidentally a jewelry designer) & my tastes change with the trends so quickly that I feel as though only my most special and classic items will get the wear they're worth as real pieces. I live in Nashville and have made several trips to Tyler to visit SR. I've even purchased through photos and phone calls and had an amazing experience that way too. The only place I've ever actually purchased real jewelry is Susan Robinson, and I can only foresee that that will continue on in to the future. I love every single thing about this place. I feel so fancy going in (even though my wallet wishes it was equally as "fancy" LOL), and they really do treat you like royalty even if you're just looking or picking out the cheapest thing in the place. My better half and I have already been in communication with Kate at SR to design my engagement ring - all the way from Nashville - and I have no doubt that it will be perfect in their hands. Thank you, Susie and Kate, for the most amazing experience I've ever had while shopping for jewelry and for making me feel like the celebrity I am only when singing at the top of my lungs in the shower.

My husband bought me a new upgrade ring from here for Christmas but I still wanted to keep my…read moreoriginal band as it means sooo much to me so they took the original band off the other ring and soldered it to the new upgrade it's so PERFECTLY done you can't tell it wasn't a matched set. The prices are very reasonable if not the best around and the customer service is HANDS DOWN the BEST in town you do not feel like just a dollar sign when you walk in they genuinely help and very honest. Now my son already has his eyes on a new rope bracelet I will definitely be returning to purchase that and more. HIGHLY recommend this shop!!!!!!

The owner was very friendly. I had some random pieces of gold and silver jewelry that I could not…read moreuse anymore. He gave me a great deal on them. It made my day!

Very helpful. Nice gentleman makes custom jewelry. I bought a beautiful money clip with a large…read morepiece of jade for my hubby at Christmas. I liked it but called after I got home. Quick delivery. Highly recommend this place.

Great shop! The guys were great to work with. They answered all of our questions. The pricing…read morewas very fair! The selection was good. They helped my friend figure out what she wanted. I enjoyed my shopping experience there.

Thanks to this business I made a very good sale of some gold jewelry. Just as important was the…read moreinformation the owner took the time to impart. He took the time to explain the value and why of my peace as well as giving me information and suggestions as to what to do with others. I was extremely impressed with this place and it's no wonder it's rated five stars. Susan C

This is a stacked team with solid expertise! I've really appreciated the exceptional service from…read moreseveral of the guys. They lean on each other with various questions and validations, realizing that they all have different depths of knowledge in different areas. Selection is great, service is superb.

Superior Outfitters is generally a pretty good store. There's alot to like. They have a pretty…read moredecent selection of firearms of all types and they even have supressors, powered by The Silencer Shop. Also, the staff are friendly and attentive. Additionally, I like that they have a table with several tablets for filling out paperwork, making purchases and transfers go much faster than at other stores. There are, however, some aspects that stop Superior Outfitters from being a GREAT store. One aspect is the selection itself. While they do stock virtually any type of firearm that you can think of, they seem to lean towards the higher end weapons. Of course this translates into a smaller selection for those who have smaller budgets. That isn't necessarily a knock on the store, as they do seem to price what they do have reasonably for the most part (I'm definitely no expert, especially when talking about an AR that cost $2k), but this ensures that Superior Outfitters will never be the first place I look. The other areas where I think Superior Outfitters falls a bit sort is in the accessory department. Sure, they do have some stuff, but it seems that they never have anything interesting and I usually end up going down the road to Bass Pro to find what I'm looking for. For instance, they have several variations of Ruger 10/22 and similar rifles covering a good chunk of wall space, but they almost never have mags or other accessories for them. Frankly, that's just dumb considering the 10/22 is the most accessorized firearm in the history of firearms. Of course this extends to plenty of other products and gear as well. Ammo is the the other area where this store slips. The selection is moderate at best and overpriced. I check it out from time to time to maybe catch a sale, but have never seen any price that Acedemy or Bass Pro can't beat easily. This would be less of an isse if both stores were not right down the road. It's unlikely that I would ever buy ammo at Superior Outfitters. Additionally, they do not carry reloading supplies. Don't get me wrong, it's definitely up to them to decide if it's worth the hassle or not, but when I'm buying guns or ammo, I almost always pick up some reloading component even if it's just a box of primers. I'm definitely not knocking Superior Outfitters. It's a decent store overall, just not my go-to one stop shop. If you're looking for something out of the ordinary, it's a good place to go.

More than once, each time they were friendly very helpful and this is the first place I choose now…read moreto buy sell or pawn at. it sure is appreciated.

My wife found a fan we were looking for and A Plus had it. They were very courteous, kind and…read morehelpful. We will definitely visit again.

I found this jeweler after online price shopping an Allison Kaufman yellow diamond band that I had…read moremy eye on. Rick Murphey came through with the best price and working with Angel was such a pleasant purchasing experience! Thank you so much!!!

My parents stopped by here to get a few links taken out of my mother's new watch. She said that…read morethey were very friendly and happy to help them. She was surprised that they even complimented her watch even though they didn't sell it to her. Thank you for being so kind and providing excellent service.