Great shop! The guys were great to work with. They answered all of our questions. The pricing…read morewas very fair! The selection was good. They helped my friend figure out what she wanted. I enjoyed my shopping experience there.

Thanks to this business I made a very good sale of some gold jewelry. Just as important was the…read moreinformation the owner took the time to impart. He took the time to explain the value and why of my peace as well as giving me information and suggestions as to what to do with others. I was extremely impressed with this place and it's no wonder it's rated five stars. Susan C

Good service, fair prices. We sold some coins but also had a ball looking at the things for sale…read more The arcade in the back brought back memories!

My husband bought me a new upgrade ring from here for Christmas but I still wanted to keep my…read moreoriginal band as it means sooo much to me so they took the original band off the other ring and soldered it to the new upgrade it's so PERFECTLY done you can't tell it wasn't a matched set. The prices are very reasonable if not the best around and the customer service is HANDS DOWN the BEST in town you do not feel like just a dollar sign when you walk in they genuinely help and very honest. Now my son already has his eyes on a new rope bracelet I will definitely be returning to purchase that and more. HIGHLY recommend this shop!!!!!!

The owner was very friendly. I had some random pieces of gold and silver jewelry that I could not…read moreuse anymore. He gave me a great deal on them. It made my day!

I've had my watches resized a few times here. The staff is nice and helpful. Work is done quickly…read more Pricing is very fare. They also have an awesome selection of knives. Highly recommend to all.

Nice staff, very polite, professional, knowledgeable. Prices were very fair, we will be back.read more

I found this jeweler after online price shopping an Allison Kaufman yellow diamond band that I had…read moremy eye on. Rick Murphey came through with the best price and working with Angel was such a pleasant purchasing experience! Thank you so much!!!

My parents stopped by here to get a few links taken out of my mother's new watch. She said that…read morethey were very friendly and happy to help them. She was surprised that they even complimented her watch even though they didn't sell it to her. Thank you for being so kind and providing excellent service.

First time in the store! I was amazed at the selection especially when the college bookstore…read moredoesn't have half of the selection.

First impressions the place is nice the atmosphere is great tons of sports teams and colleges, only…read morebummer was there was no San Antonio Spurs gear. Not sure if that'll change soon? Either way walked out bummed. No Spurs or Rockets just mavericks. For a local store I was expecting some teams from the south. Instead there were teams from out of state filling those blanks.

This is a stacked team with solid expertise! I've really appreciated the exceptional service from…read moreseveral of the guys. They lean on each other with various questions and validations, realizing that they all have different depths of knowledge in different areas. Selection is great, service is superb.

Superior Outfitters is generally a pretty good store. There's alot to like. They have a pretty…read moredecent selection of firearms of all types and they even have supressors, powered by The Silencer Shop. Also, the staff are friendly and attentive. Additionally, I like that they have a table with several tablets for filling out paperwork, making purchases and transfers go much faster than at other stores. There are, however, some aspects that stop Superior Outfitters from being a GREAT store. One aspect is the selection itself. While they do stock virtually any type of firearm that you can think of, they seem to lean towards the higher end weapons. Of course this translates into a smaller selection for those who have smaller budgets. That isn't necessarily a knock on the store, as they do seem to price what they do have reasonably for the most part (I'm definitely no expert, especially when talking about an AR that cost $2k), but this ensures that Superior Outfitters will never be the first place I look. The other areas where I think Superior Outfitters falls a bit sort is in the accessory department. Sure, they do have some stuff, but it seems that they never have anything interesting and I usually end up going down the road to Bass Pro to find what I'm looking for. For instance, they have several variations of Ruger 10/22 and similar rifles covering a good chunk of wall space, but they almost never have mags or other accessories for them. Frankly, that's just dumb considering the 10/22 is the most accessorized firearm in the history of firearms. Of course this extends to plenty of other products and gear as well. Ammo is the the other area where this store slips. The selection is moderate at best and overpriced. I check it out from time to time to maybe catch a sale, but have never seen any price that Acedemy or Bass Pro can't beat easily. This would be less of an isse if both stores were not right down the road. It's unlikely that I would ever buy ammo at Superior Outfitters. Additionally, they do not carry reloading supplies. Don't get me wrong, it's definitely up to them to decide if it's worth the hassle or not, but when I'm buying guns or ammo, I almost always pick up some reloading component even if it's just a box of primers. I'm definitely not knocking Superior Outfitters. It's a decent store overall, just not my go-to one stop shop. If you're looking for something out of the ordinary, it's a good place to go.

Not sure why this business has 1 star, but they are fantastic. I came in needing my jewelry to be…read morecleaned and Diane was so nice and helpful. I'm about 2 hours she cleaned my jewelry (3 pieces) to like-new condition and refused to charge any money for it. And they gave me a cleaning/polishing cloth free. Just to compare, the other jewelry store in Tyler whose name of their business is a woman's name (hint hint), wanted to charge for the cleaning and said it was too busy to do it and might be over a month.... Ummm no. Ramsey Fritz has my future business and will recommend them to anyone who. Wants quality jewelry and first class customer service.

We love this place! My husband buys all my jewelry here. The owner and all the ladies working here…read moreare so knowledgeable.