I recently visited Circle BMW in Eatontown for service on my M440 and must acknowledge Bryan Raiken for going above and beyond to provide all-around exceptional service. Bryan not only exceeded my expectations by addressing and resolving all of my service needs without surprises, but he also took the time to investigate the root cause of service contract errors unbeknownst to me (the vehicle was purchased from a North Jersey BMW dealer), demonstrating a genuine commitment to customer satisfaction. From the moment I arrived, Bryan greeted me with a warm smile and a willingness to assist with all concerns. He listened attentively and meticulously explained the maintenance process in complete detail, alleviating any reservations I had. His professionalism and expertise were evident throughout the entire interaction through to the time all service was complete. What truly set Bryan apart was his proactive approach to customer service. Not only did he address the necessary maintenance promptly and efficiently, but he also took the initiative to look into concerns outside the standard scope of routine maintenance. Moreover, Bryan displayed remarkable patience and courtesy when addressing my questions, providing clear explanations without any hint of condescension. His willingness to go the extra mile to ensure I felt informed and confident about the service performed on my vehicle did not go unnoticed. During my visit, Bryan's dedication to customer satisfaction extended beyond typical service expectations. Despite it being near closing time and my car service complete, Bryan took the time to provide invaluable advice on an issue unrelated to the service, further exemplifying his commitment to ensuring my overall satisfaction. Bryan not only provided me with an informative response which put me at ease, he went even further to call Lupe for greater insight after understanding the level of stress the matter had been causing me. Lupe was incredibly professional and genuinely wanted to help. As Lupe and I walked out to my car, Pete came over to provide his insight and added support. Not only did Lupe offer invaluable insight, he went even further to mitigate the issue which had been causing me immense stress. I was amazed and beyond grateful for the extra efforts he went through at the end of the day when he didn't have to. Simply thanking Lupe, Pete, and the Service Center Technicians, doesn't express the gratitude I have for the extra time and overall dedication to excellence they provide to customers like myself. During a previous service visit in the fall, I had the privilege to get to know Pete. His uplifting and warm personality truly adds to the customer-focused environment at Circle BMW. Pete also introduced me to Rob, the Service Manager, who was the sole reason I returned to this BMW dealer for my latest service needs. Hearing how he manages and approaches customer service was a breath of fresh air. Customer service like I've experienced at Circle BMW doesn't exist in any industry nowadays. This team sets the bar high for the level of service that should be provided to all customers, it's truly unmatched. Additionally, I had the pleasure of interacting with Phil, who exemplified professionalism from the moment I arrived. His attention to detail and seamless coordination ensured that I was in the best hands, ultimately leading me to Bryan for an exceptional service experience. Overall, I left Circle BMW extremely satisfied and beyond grateful thanks to Bryan Raiken's exemplary customer service, as well as for the outstanding support provided by Lupe, Pete, and Phil. They are a true testament to the dealership's commitment to excellence, and I cannot recommend them enough to anyone seeking top-notch service. I look forward to my next service visit, knowing that I am in the best possible hands. Thank you, Bryan, Lupe, Pete, Phil, and Rob, for exceeding my expectations and making my experience at Circle BMW truly exceptional time after time. read more

Service department no longer returns calls or seem to care about customers with older models. Left 3 messages for my service rep and the mgr and no return call. When I finally did get someone they could not provide a loaner because of my time frame. Guess it's time to find a new dealer read more

Bought my 4 bmw from them. Laura flour went above and beyond for me making sure the transaction went smooth and addressing every question I had. Thank you so much and will be back soon. Thank you Laura !!!!! read more

I have been coming here for a few years now and I must say that Bob and his staff work with me every time. Tim is also a wonderful service writer- def. recommend! read more

Circle BMW - Car Dealers Near Me - Eatontown, New Jersey

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Update: ended up buying out my lease. Danny is awesome, as always. Some of the services here can be pricey, but you always have the option to get quotes outside. Good, effective service. read more

Had set up an appointment to see a m340i that they had for sale. I made sure to call the same day to verify the car was available. Keep in mind it was a 2 hour drive! Soon as I get there, they tell me that the car was sold before my arrival. Least they could've done was told me beforehand instead of making me look stupid when I get there. Very unprofessional and terrible communication. read more

Years back BMW had a recall for a small piece on the radiator. I drove back and forth every weekend from Westchester, NY to Belmar, NJ. Called to make sure the could do it that day. Still remember it was 100*. Dropped it off. Picked up by a friend to take me to Belmar. I get home, a message saying they couldn't do the recall unless I put in a new radiator. Told them I'd come the next day. Knowing they were full of shit. I went right back to see the supposed leak. There was no leak after a 1 hr. drive in 100* heat. And they took a gallon of Prestone antifreeze I kept in the trunk. Dad taught me young, duck tape, extra belts, tooL box etc. in a box in my trunk. Grew up a "backyard mechanic" so I was taught young. They parked way in the back not expecting me 'till the next day. He tried to not have me walk to my own car, I told him I want to see the leak. No leak and they put the gallon of antifreeze in the back seat as if I had a prior problem. I've lived a long time, that was one of the slimiest things I'd ever heard concerning mechanics. I know a lot of people down here in Jersey that know Circle are slime balls. Nice to see they're still screwing people. Only posting this as a great friend just had an issue with a different slimy mechanic and posted that for her. They will always try to screw females. I'm not a big poster but this type of behavior goes on so much it's a shame there are always going to be grifters. A good mechanic is like a doctor. Gold! read more

I would like to recommend Circle BMW in Eatontown, NJ and most especially my salesperson Charles Catania who helped me find the perfect car. His professional straightforward manner was exemplary. He made what could have been a stressful experience feel smooth and easy even with the car being out of state. Charles was always considerate, respectful and fair. I highly recommend him. I also want to commend Patrick Bellucci, part of the genius team, who was patient and thorough. He gave me all the knowledge I could absorb and encouraged me to return anytime for further training. Very special service. Thank you for great service, Elaine H. read more

Obscenely Inflated estimates and false representations about needing replacement parts. Customer Beware! Also, Attempted up charge for an unexplained-ambiguous fee for "shop supplies" on an already agreed upon flat rate diagnosis fee. Terrible feeling being hoodwinked by experts who are supposed to be in the business of providing stellar service and quality care. Sad to say - Trust has been violated. read more

Since my previous review I have actually leased/bought 2 more cars from them. This review however is for the detailing service. I cannot believe the level of detail. The price of $300 plus tax is right in line with everyone else. My car has a matte finish so I can't take it to just any place. It is incredible that Ernie is still detailing at this level. They are lucky to have him. read more

Circle BMW in Eatontown NJ is the best !! Timmy in the service department and Abby in the parts department are so kind and helpful !!! Best customers service!! I would highly recommend this BMW a dealership !! Thank You , Carol Naso read more

I am sharing my experience with having my 2017 X5 serviced at Circle BMW in Eatontown, NJ, so readers can make a more informed decision before engaging with this business. I brought my X5 in to have: * Sunroof air deflector replaced. * Sunroof drain cleaned (the car was leaking through the sunroof during heavy rain showers). I sat down with a "service advisor" at Circle BMW, whose role appears to be focused on selling additional services at the dealership. My car was taken in to cost out the service. An estimate of $750 was sent back to me later that morning, which I approved. Later that afternoon, I received a text stating that after the service technician did a vehicle inspection, he found the following recommended services: * Replace the rear brakes: $672. * Replace the valve cover: $2,099 (due to hairline cracks causing an oil leak). Cost Breakdown * Original Repair: $750 (agreed upon). * Additional Services Recommended: $2,771. * Total Cost: $3,547. Despite the high cost of labor and the overselling of services, I initially had no major complaints, as this is somewhat expected when dealing with a dealership's service department. The real issue arose when I picked up my car. The tire pressure monitor (TPM) was malfunctioning, giving me a beeping alert and posting a warning message: "TPM Malfunction." This problem clearly occurred while the car was at Circle BMW service. When I texted the service advisor to arrange for a fix, I was informed that it would cost $199.95 for a full diagnostic on the TPM. This was disappointing as I expected them to resolve this new issue without additional charges, showing that selling services took priority over customer satisfaction. One positive takeaway: I can scratch BMW off my list of EVs to buy this year. If returning to a dealership for service is part of the package when choosing an EV maker, I'll pass on BMW. read more

I live in New York and had spent an enormous amount of time looking for a specific BMW that I wanted. Buying a car should be a pleasant experience. Charles Cantania made it that way. He exceeded my expectations which, in today's world, is a rarity. His professionalism and timely communication were outstanding along with his follow up. I would also like to mention Brian who patiently explained all the nuances of the 740ix that I purchased. While Circle BMW is 84 miles from my house in NY, I will be back and will recommend them to business colleagues and friends. read more

Got my car from here in October from Justin. He is the best he always got back to me right after calling him and asking tons of questions. I was updated throughout the entire process of them producing my car. Honestly I wouldn't want to get my car from anyone else. He was extremely helpful especially when I was indecisive. I am in love with my car and I thank Justin for helping me make that possible. read more

Circle BMW - BMW x5 - Car Dealers Near Me - Eatontown, New Jersey

I received a reply from BMW in response to my latest review but I think the point is completely missed. My family has purchased several BMWs throughout the years (used and brand new) and regardless of "the condition of the car" there is never a reason why EVERY SINGLE service done by this location is left with mess. What's the excuse when it happens with the other cars? Or better yet, the brand new car? I would love to know. My dad is extremely meticulous and tidy. He isn't the type of person to complain or be dramatic, so when he does complain, I know it's for a solid reason. The employees even asked my dad to ask me to delete this review but that wouldn't be genuine to the Yelp culture. This entire situation has become extremely distasteful. All of this commotion just because he asks for his car(s) to be kept clean ? As far as our next purchase, it certainly wouldn't be here. The customer service just doesn't get it. read more

After years of servicing my old BMW at Circle Motorsport, Inc. in Eatontown, NJ (https://www.circlebmw.com), I decided to buy a new BMW during a pandemic with labor shortages, transportation backlogs, and scarce microchips.  I traded in my car, and Tathiana Carrasco, Client Advisor, ordered a new 540 for me.  When it arrived from Germany, Tathiana arranged to have it transported from Eatontown, NJ, to Florida. She made the entire transaction so easy. Special thanks to Tom and Thomas.  What a great dealership! read more

Circle BMW - 540 x drive - Mineral White - Car Dealers Near Me - Eatontown, New Jersey

Dazzle Jewel and Co 5 reviews·3 photos 11 months ago Words can't describe the positive experience we had purchasing our car yesterday. We were treated with the upmost respect and kindness and we highly recommend this dealership for purchasing a new vehicle. Our salesman was honest and patient ... More 1 Circle BMW (Owner) 11 months ago Your feedback is appreciated and we are very happy to know our Sales Team provided you with a positive purchasing experience and you were treated with respect and kindness. Welcome to the Circle BMW family and we are delighted to have you as a new customer. We look forward to seeing you again. Nicodemo Fiorentino 2 reviews·2 photos 11 months ago My fiancé and I stopped into Circle BMW this past Saturday and met with Alex. We are BMW loyalists and were in the market for a new one but really didn't know what to buy. Alex was very patient, professional, very knowledgeable and helped ... More Circle BMW (Owner) 11 months ago Thank you for visiting Circle BMW. We are pleased to know that you enjoyed a knowledgeable, smooth, and quick sales experience with Alex and the Finance Department. You can always rely on our Sales Team to provide you with the best service around. Let us know if there is anything else we can help you with. Congratulations on your new BMW! Elisha Levine 2 reviews·124 photos 10 months ago Fast smooth warm friendly dealership! Louis Rodreges is super nice, i would like to continue buying all my cars from him and send all my friends and family. Sales person Alex was very helpful and patient. ... More Circle BMW (Owner) 10 months ago This is lovely to see, Elisha! We are thrilled to know our team here at Circle BMW has made such a positive impression on you, specifically Louis and Alex from our Sales Team. We appreciate your kind recommendations and look forward to any future visits. James Balog 17 reviews just now NEW My parents bought their first BMW at CIRCLE BMW in 1986, a Columbia Blue 535is with dark blue leather interior, and was she gorgeous! That car made a convert out of me and I brought home an '87 325is.we have continued to buy from CIRCLE BMW through the years and will continue to do so! Their sales staff is first rate and whether you're buying a 7 year old used BMW or a new Alpina B7, you are treated with respect, courtesy and unparalleled knowledge of the product. Service department? Exceptional on a busy day, absolutely Stellar on a quieter day. We always have our cars serviced at CIRCLE BMW because the pricing may be a bit higher but not high enough to go to an outside mechanic. We're talking about $10, $25, not like Mercedes that charges $240 for an oil change. And everything is OEM and the tech are knowledgeable, up to date, and HONEST. Same goes for the Service Advisors. Honesty, compassion, integrity, this is CIRCLE BMW. I turned my husband, very early on and he hasn't had anything other in more than 15 years. Even the work truck is a BMW! If this is your first time buying a BMW or your 20th, THIS IS THE DEALERSHIP TO CHOOSE. CIRCLE BMW EATONTOWN. No, I don't work there, I'm just a fiercely loyal customer! You want a used car? ZIGGY is the man. He encompasses all the best of the this dealership. I can't rate ZIGGY because they don't allow 10 STARS. ZIGGY, YOU'RE THE BEST SALESMAN IN THE ORGANIZATION. Just the paperwork alone would terrify an ordinary man. And yet he's always happy to see a customer and knows his stuff. Go here if you're in the market for a car, used or a $150000 BMW. You'll be part of the CIRCLE BMW family and behind the wheel of a great car. read more

Circle BMW - Car Dealers Near Me - Eatontown, New Jersey

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A part that had warranty until the beginning of the had no flexibility on cost for the part or the repair which was grossly over priced. Not likely to ever go back unless in a serious bind to pick up a part that is unavailable anywhere else. read more

I don't write too many reviews, but I recently had a very nice accessory purchase experience with Circle BMW. Chris in the parts department is awesome. My first parts order with Circle BMW was way back in 2001, for my 330Ci. My recent order was for my 2016 M4. For a dealership to have consistently great service for 20 years is pretty rare, and amazing! My accessory order arrived today, and even the packing was very nicely done! If you're looking for BMW parts and accessories, definitely reach out to Chris at Circle BMW. read more

I had the best VIP treatment I could ask for when buying my BMW i4. It was an easy process and everything was taken care of including delivery. Alex Escobar-Castro is an amazing low keyed salesman who helped me every step of the way. He's honest and a genuine good guy. Circle is also known for their service, so I'll be going there when I need something. read more

this dealership is bar none, incredible. I am looking to purchase my second x3 from them, and their prices are very competitive and more so, the vehicles are impeccably serviced before sale. I had an X3 from them for 2 yrs with no mechanical issues whatsoever. All I needed to do was preventative maint, fluid and filter changes etc. I will always go back to Circle for their honesty, great service, high quality vehicles and so much more. No matter what you are spending, they treat you with the utmost professionalism and kindness read more

The worst experience possible, I visited this dealership as my current Lexus lease is ending, Kevin the salesman was nothing short of unfriendly and rude. I informed him of the BMW I was looking to lease. His first question was are you from this area- I didn't realize not being from Long Branch made a difference. He then proceeded to tell me the vehicle I was looking to lease wasn't in stock and stated "the more expensive version is what we have, I'm sure you don't want that one." Ended up going to BMW dealer in freehold. Got the "more expensive version" that Kevin didn't want to show me and couldn't be happier that I went elsewhere. read more

Great dealership. Very responsive and professional. Ed Lebedinskiy and Carlos were awesome. Ed was more than great and made the process so ridiculously easy. Couldn't be more pleased with the service and our new X5. If we get another BMW, it will be through Ed and Circle BMW. read more

Top of the line experience at Circle BMW today 7/18/23. Was greeted promptly, even tho I was 45 min late to my appointment. The checkin was smooth and Jesse the service advisor that checked me in was super helpful, suggested some great incentives to take care of my 2015 JCW roadster, offered to wash it . Described what services would be preformed and total cost. I waited for my oil and spark plugs to be changed it took about an hour and a half. The dealerships customer lounge is very clean and welcoming, including the receptionist greeting me and my pup Cinnamon offering a complimentary waste container with bags. I had a great double espresso and some snacks. Checked out some awesome new vehicles and by the time I was done looking around my car service was complete. payment was easy, I forgot my wallet and they take Apple Pay. followed by a inspection video of the undercarriage, hoses, suspension, breaks and fluid levels. I am even considering purchasing a SUV from these folks. read more

The worst experience I've ever had in my life, I bought a truck with Antony he put a lot of papers in front of me to sign for the financing and I just signed all, Checking all the papers in my house a few days later I realized that he sold me two Insurances without even asking me if I wanted one, almost 4.000 dollars, I went back to Anthony and told him why he did that, he said that if I signed the papers it was because I agreed, Very dishonest and unfair, I tried to cancel the insurance friendly and they didn't want to cancel saying that it would no longer be possible to cancel, I had to hire a lawyer spending money to cancel insurances I never want to go back to this place and I also don't recommend it to anyone who likes things clear read more

One of the best car buying experience i ever had, They hold the car with small deposit for 3 days, drove 3.5hrs to get my car, most of the paperwork was done over the phone, so when i got there it only took 30 minutes to do paper work and i was done. No APR game i got what was listed on the website Mr. Robert Cavalieri was very friendly and helpful, Overall this is how car buying experience should be. Thank you Circle BMW. read more

Circle BMW - 5 series - Car Dealers Near Me - Eatontown, New Jersey

Pamela your response clearly shows your lack of integrity when you try to say I ask for $10,000 off, which is a blatant out right lie! But since do you wanna play games instead of admitting the bait and switch tactics. I'll email BMW's Corp CEO directly and advise him of circle Bmw tactics and actions as they relate to people of color! I will ensure that BMW limits the allocation of cars to that dealership. I'll also retain a mobile ad to drive up and down 18 outlining the fraudulent bait and switch tactics at circle BMW. I'll also file a complaint with the NJ secretary of states office advising them of circle BMWs treatment of people of color! You have 48 hours for the GM or owner of that dealership to contact me! If you think I'm joking test me! Also under NJ law a New Jersey car dealer is required to disclose to a buyer, and in its advertisements, whether a vehicle sustained prior damage totaling more than $1000.00 in repairs. Failure to disclose this information constitutes a CFA violation. Circle BMW is in violation of said Law! Circle BMW also has the same car posted as of today as a clean car which is not factual! Again bait and switch! read more

Circle BMW - Picture of the car! - Car Dealers Near Me - Eatontown, New Jersey

Ziggy total bait/lure. He kept reaching out that car was available, asked if we wanted an appointment. Made one. He sent me the listing. Next day he said it's available made sure we were available for our appointment that afternoon. We shot over there early. Only to find out from Anthony in the used car lot that a deposit was put on the car a few days ago. I mean totally disgusting. No apologies from no one. I thought small dealerships would be this sleazy but not a large one like Circle BMW. read more

Circle BMW has been my car dealer for over 8 years now. The service is always quick and reliable. Bryan Raiken at the service desk is super friendly and has gotten me out of some pretty serious jams time and time again. Will always recommend anyone looking to purchase or service their BMW to come here. read more

Everyone at circle BMW has been insanely wonderful. Paul Starnes helped me tremendously while also acknowledging my toddler and giving him toys to play with during the process of getting me a loaner car. Tim was also extremely accommodating every time I've come in with ordering me a license plate frame, showing my son toy cars to entertain himself with and helping make possible a loaner car for me in a tough situation. I was even given nice BMW key rings out of kindness for my son to have. I also am always helped with moving my strollers and personal items into the loaner car whenever I need one. I am thoroughly impressed with every individual at Circle BMW and feel happy knowing they have established a very family friendly environment!! Thank you! read more

Walked in there with my brother to look for a new M4 to lease as my current lease was being returned shortly. Me and my family are loyal BMW customers and were referred by a friend to try out this dealership, which proved to be a waste of time. After walking around for 30 minutes and still not approached by a salesperson, we decided to ask a salesperson about the car we were interested in. We then asked for prices and if a test drive is possible, and were answered back very rudely saying "no! Nice try". When we then told her that we were looking to purchase the car within the next week, her attitude made a complete 360 and was gladly looking up pricing. I get that we are young and might have had previous bad experiences with young people trying to test drive cars for fun and fool around, but that is no way to treat a potential customer, especially after being very specific on the vehicle we wanted and that we wanted to purchase the vehicle as soon as possible. Completely unacceptable! After having this whole ordeal, we were then told a price much higher than usual, specifically mentioning we are BMW Loyalty members, and were then met with "oh, we don't have this car in stock and don't know when we are getting any more". We were taken back by the lies told to us and told her we are taking our business elsewhere and left the dealership. We went instead to BMW of Edison, where we were treated right away with respect and got the vehicle from them for an amazing price, far better than what Circle had to offer. Avoid this dealership if possible. read more

I went to circle BMW in February 2022 to enquire abour ordering a 2023 X5 E45. was told that it's too early and that they would put me on a list for ordering when ordering opens with BMW and they would sell me that SUV at MSRP since the cars were on allocation. I would need to leave a deposit and they would honor the price. This was all written on their sales order form. They called me in June 2022 and said ordering was now open. Made an appointment with my salesman and went over the car to build to spec. He came back after speaking with his manager and said they want $15,000 over MSRP but they would now only want $5000.00 over MSRP. I would not buy a car from a dealership that would not honor their commitment. I went to another dealer and ordered the SUV for a little less than MSRP. read more

This is my second lease from Circle BMW. Cliff Neubart did a wonderful job working with me to replace my 4 series BMW at the end of a lease. He went out of his way to find the right car for me at a price that was in my budget. Another beautiful 4 series, this one with all the new bells and whistles they offer. Cliff was knowledgeable, very kind and warm and also very calming to me and I am so glad that Cliff was there to advise me. He was great & I am very glad he worked with me. I know Cliff went out of his way to make this work for me and I am thankful. Two thumbs up! Antonio, who is now in the finance department, was also wonderful and treated me like family as well. He took what could be a nerve wracking experience and made it quick and painless. Antonio sold me my previous BMW and he is just as wonderful in finance as he was in sales. He made this a great transaction as well. Dave Laconte was the gentleman who demonstrated all of the car's features & electronics and he taught me many things I likely never would have figured out on my own. He too was patient and calm and extremely knowledgeable about the car and its many systems. If I had a question he didn't know the answer to, he made sure to find out for me. The service and attention to detail was impressive. He even found a pair of sunglasses in a compartment I'd forgotten existed on my old car and made sure I had them. Same for other personal items I'd left in the car by mistake. It was a very nice touch! I was very well taken care of by all of the people I encountered at this store and I am thankful I came back to get my new car here. Many thanks, everyone! I'm sure I'll be back! read more

I recently purchased my third car from Ed Garrigal. I cannot say enough about Ed's commitment to service. He goes above and beyond in every way possible. All of the staff at Circle BMW are incredible. I cannot recommend them enough. read more

BEWARE! STAY AWAY!!!!! They told me one CLEAR price over the phone just to have me drive an hour and a half down to the dealer. Once I got there they could NOT do the deal! They blamed it on a thousand dollar incentive that they couldn't use, but even then didn't come back with a number in the ball park of what they committed to on the phone. They didn't even offer to at the very least split the difference of the thousand dollars. WHAT A SCAM! read more

Excellent service I'm not a Circle BMW customer but I am a BMW one. I needed help with a loose license plate and TJ without hesitation handle it. I also asked a technology question for which he got one of their 'Genius' trained techs to help me. read more

Just purchased a certified preowned 328ix this weekend from Circle BMW. The experience was exceptional. My Client Advisor was professional and listened to my needs. In the end I got the car I wanted at a fair price. Thank you Circle BMW! read more

I have always had a positive experience with Circle BMW, primarily in the service department. Today I had an exceptional service advisor Ray Wagner. He was absolutely too notch. Friendly, knowledgeable and extremely helpful. I would highly recommend Ray and the whole team at Circle BMW. read more

These people really bent over backward to make me drive away happy in my new BMW. Am I picky? Yes I am. Do I ask 5000 questions? Yup.. and they answered every one with patience and sincerity. Did I change my mind on color last minute? Sadly.. I did but they wouldn't let me feel badly about it and I got what I wanted. One manager, Laura, held my hand through the entire process without ever losing patience.... it couldn't have been easy. Thank you. If you want an amazing experience... don't hesitate to walk into Circle. read more

If your in the market for a BMW I highly recommend working with Cliff. He made the process very easy and straightforward. I live over 50 miles away, there are 6 BMW dealers closer to me than circle BMW. I contacted them all via email and Cliff beat all their prices with no haggling. We did most of the deal via email, all I had to do when picking up my new X3 was sign some paper work and drive off. Hands down the best leasing experience I have had. Thank you Cliff and I'll be sending anyone looking for a car your way. read more